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团队建设 · 约 60 分钟Team Building · 60 min

医疗保险与红蓝卡

Health Insurance and Medicare

人寿经纪人为什么要懂医疗险?第一个理由就够了: 医疗险是华人家庭一年一聊的刚需,每年 10–11 月续保和开放投保,都是你合法接触客户、 复盘全家保障的最佳由头。 2027 年规则变化最大:奥巴马保险的 400% 悬崖回来了,白卡有了工作要求, 红蓝卡药费封顶 $2,400,身份条件也在收紧。下面按七个模块讲:旅游医疗、白卡、奥巴马保险、 团体与 COBRA、红蓝卡、医疗 × 人寿、合规与行动。

Why should a life agent understand health cover? The first reason is enough: health insurance is the one thing a family revisits every year, and each October and November, with renewals and open enrollment, is a legitimate reason to sit down and review the whole household's protection. 2027 brings the biggest rule changes in years: Covered California's 400% cliff is back, Medi-Cal adds a work requirement, Part D caps drug costs at $2,400, and immigration-status rules tighten. Seven parts follow: travel medical, Medi-Cal, Covered California, group plans and COBRA, Medicare, health meets life, and compliance and action.

幻灯片 · 76 页 · 每页下方附详细讲解Slides · 76 pages · full presenter notes under each ↓ 跳到全文↓ Skip to the full article

医疗保险与红蓝卡Health Insurance & Medicare

2027 经纪人培训:看懂客户的医疗保险,补上它管不了的那一块2027 agent training: understand your client’s health cover, and fill the gap it leaves

Presented by Team Rise

各位伙伴,大家好,欢迎来到 Team Rise 的医疗保险与红蓝卡专题培训。先说这堂课的定位:我们不是要把大家变成医疗险专家、去抢医疗险的生意,而是要让你听得懂客户手上的医疗保险。只有你比客户更懂,他才会信你;信你之后,你才有机会把人寿、长期护理、退休规划讲进他心里。

Welcome, everyone, to Team Rise’s training on health insurance and Medicare. First, what this session is for. We’re not trying to turn you into health insurance specialists or compete for that business. The goal is for you to understand the health cover your client already has. Clients trust the person who understands their situation better than they do, and once they trust you, you can talk with them about life insurance, long-term care and retirement.

今天所有数字都按 2027 年更新,分三种。第一种是官方已经定案的,比如红蓝卡 D 计划自付上限 $2,400、HSA 存款上限。第二种是 Covered California 的 2027 保费,目前是初步数字,还在州政府审核。第三种是红蓝卡 A、B 部分的保费和免赔额,现在只有预估,CMS 通常 11 月中旬才公布正式数字。幻灯片上写着「预估」的,11 月以后要换成正式数字再用。

Every number today is updated for 2027, and they come in three kinds. Some are final, like the $2,400 Part D out-of-pocket cap and the HSA limits. Covered California’s 2027 premiums are preliminary and still under state review. Medicare Part A and B premiums and deductibles are only projections for now; CMS usually publishes the official figures in mid-November. Anything marked “projected” gets swapped for the official number after that.

报价页上的数字,是我们 2026 年 10 月 7 日在 Covered California 官方的 Shop and Compare 工具上实际跑出来的,邮编 91801 阿罕布拉。它们是试算示例,不是给某位客户的报价;给客户之前,一定用他自己的邮编、年龄和收入重新跑一次。

The quotes in this deck were run on Covered California’s official Shop and Compare tool on October 7, 2026, for zip code 91801 in Alhambra. They are examples, not a quote for any particular client. Before you show anyone a number, run it again with their own zip code, ages and income.

开始之前我先问大家一个问题:有多少人遇到过客户说「我已经有医疗保险了,为什么还要买人寿?」请举手。好,几乎人人都遇到过。

Before we start, a quick question. How many of you have had a client say, “I already have health insurance, so why would I need life insurance?” Hands up. Right, almost everyone.

答案其实就一句话:医疗保险管的是看病的账单;人寿管的是人不在了、或者病到不能工作以后,这个家的钱从哪里来。两样东西解决的是两个不同的问题,不是二选一。今天这堂课就是把这句话拆开讲透。下次客户再这么说,你不但不慌,还能顺势帮他把全家的保障理一遍。

The answer fits in one sentence. Health insurance pays the medical bills. Life insurance answers where the family’s money comes from if someone dies or becomes too sick to work. They solve two different problems, so it’s never one or the other. Today we take that sentence apart properly, so the next time a client says it, you’re ready, and you can use it to review the whole family’s protection with them.

最后一个前提:销售医疗险需要健康险执照;做红蓝卡相关产品,每年还要完成 AHIP 和保险公司的认证,通话录音等规定也要做到。没完成这些之前,今天学的内容只用来做教育和转介,不要去销售。好,我们开始。

One ground rule. Selling health insurance requires a health license, and Medicare products also require annual AHIP and carrier certification plus rules such as call recording. Until those are done, use today’s material for education and referrals only, not for selling. Let’s begin.

本次培训:七个模块Seven modules today

01

国际旅游与短期医疗Travel medical

新移民、留学生、探亲客户的第一张保单The first policy for new arrivals, students and visiting family

02

白卡 Medi-CalMedi-Cal

谁能拿、包什么、2027 年的新审查Who qualifies, what it covers, the 2027 rules

03

奥巴马保险 Covered CaliforniaCovered California

补贴、金属等级、HMO/PPO、2027 真实试算Subsidies, metal tiers, HMO/PPO, real 2027 quotes

04

团体 · COBRA · HSA/FSAGroup · COBRA · HSA/FSA

考试重点,也是换工作时客户最常问的Exam essentials, and what clients ask when changing jobs

05

红蓝卡 MedicareMedicare

A/B/C/D、Medigap、IRMAA、2027 药价Parts A–D, Medigap, IRMAA, 2027 drug prices

06

医疗 × 人寿Health × Life

缺口分析、四个案例、五句开场话术Gap analysis, four cases, five opening lines

07

合规与行动Compliance and action

可以说与不能说、红蓝卡展业规定、本周清单What you can and can’t say, Medicare marketing rules, this week’s list

这一页是今天的地图,一共七个模块,我用一分钟带大家过一遍,让你心里有数。

This is today’s map: seven modules. Let me take a minute to walk you through them.

模块一,国际旅游和短期医疗。这往往是你和一个新移民家庭的第一个接触点:父母来探亲、孩子来留学、有人在等身份,第一时间需要的就是一张马上能生效的保单。模块二,白卡 Medi-Cal:谁能拿、包哪些服务,还有 2027 年开始的工作要求和半年一次的审查。模块三,奥巴马保险 Covered California:补贴怎么算、四个金属等级、HMO 和 PPO 的区别,还有我们在官方工具上实际跑出来的 2027 年报价。

Module 1 is travel medical. It is often your first contact with a newly arrived family: parents visiting, a child here to study, someone waiting on status. What they need first is a policy that starts right away. Module 2 is Medi-Cal: who qualifies, what it covers, and the work requirement and six-month renewals that start in 2027. Module 3 is Covered California: how subsidies work, the four metal tiers, HMO versus PPO, and real 2027 quotes we ran on the official tool.

模块四,团体险、COBRA、HSA 和 FSA。这几个既是执照考试的核心考点,也是客户换工作、离职的时候最常问、最容易讲错的地方。模块五,红蓝卡 Medicare:A、B、C、D 四个部分,Medigap 补充险,IRMAA 高收入加费,还有 2027 年药费封顶和谈判药降价。

Module 4 covers group plans, COBRA, HSAs and FSAs. These are core licensing-exam topics, and they’re what clients ask about, and what agents get wrong, when someone changes or leaves a job. Module 5 is Medicare: Parts A, B, C and D, Medigap, the IRMAA surcharge, and the 2027 drug cost cap and negotiated prices.

模块六是今天的重头戏:医疗加人寿,等于完整的家庭保障。我会给大家一套缺口分析、四个实战案例和五句开场话术。模块七讲合规边界、红蓝卡展业的特别规定,最后是一张本周行动清单。

Module 6 is the centerpiece: health cover plus life insurance equals complete family protection. You’ll get a gap analysis, four real-world cases and five opening lines. Module 7 covers compliance boundaries and the special rules for Medicare marketing, and ends with this week’s action list.

请大家记住这个结构:前五个模块是基础,让你听得懂客户;后两个模块是应用,把医疗险的对话自然延伸到全家的保障规划。基础一定要扎实,因为客户的信任,来自「你比他懂」。

Remember the structure. The first five modules are the foundation, so you understand the client. The last two are application, extending a health insurance conversation naturally into planning for the whole family. Get the foundation right, because trust comes from knowing more than the client does.

节奏提示Pacing

这一页控制在一分钟以内,不展开任何一个模块。

Keep this page under a minute; don’t expand on any module here.

人寿经纪人为什么要懂医疗险Why a life agent needs to know health cover

① 信任入口① The way in

医疗险一年一聊;每年 10–11 月,是复盘全家保障最自然的时机Health cover is revisited every year; each Oct–Nov is the natural time to review the family’s protection

② 缺口在哪里② The gap

医疗险只付看病账单;收入、房贷、教育、长期护理、传承它都不管It pays medical bills only: not lost income, the mortgage, education, long-term care or legacy

③ 全家庭账户③ The whole household

一次开口覆盖三代:父母红蓝卡、自己奥巴马或团体、孩子白卡One conversation, three generations: parents on Medicare, the client on Covered CA or group, kids on Medi-Cal

我们不抢医疗险的生意,我们补医疗险补不了的洞。We don’t compete with health insurance. We cover what it can’t.

这一页回答全场最根本的问题:人寿经纪人,为什么非得懂医疗险?三个理由。

This page answers the most basic question of the day: why does a life agent need to understand health insurance? Three reasons.

第一,信任入口。医疗保险是华人家庭一年一聊的刚需。2027 年的续保从 2026 年 10 月 1 日就开放了,11 月 1 日开始公开投保,客户这段时间本来就在烦保险该怎么选。这给了你一个每年都能合理联系客户、帮他把全家保障理一遍的由头。你不是去推销,你是去帮他把今年的保险看明白。

First, the way in. Health insurance is something every family has to revisit every year. Renewals for 2027 opened on October 1, 2026, and open enrollment starts November 1, so clients are already worrying about which plan to pick. That gives you a reason to reach out every year and help them sort out the whole family’s coverage. You’re not selling; you’re helping them make sense of this year’s insurance.

第二,缺口在哪里。医疗险有天生的边界:它只付「活着看病的账单」。人走了以后家里的收入怎么办?房贷房租、孩子的教育、长期护理、退休后的医疗开销、身后的传承,医疗险一概不管。这些恰恰是人寿和 IUL 能发挥作用的地方。

Second, the gap. Health insurance has a built-in limit: it pays the medical bills of someone who is alive and being treated. If a breadwinner dies, what replaces the income? The mortgage or rent, the children’s education, long-term care, medical costs in retirement, what’s left to the next generation: health insurance covers none of it. That is exactly where life insurance and IUL come in.

第三,全家庭账户。一个家庭的医疗保险横跨三代:父母是红蓝卡,自己是奥巴马保险或者公司团体,孩子可能是白卡或者旅游险。你帮他们把这三代人的医疗保险讲清楚,一次开口,就自然延伸到人寿和子女的教育金。

Third, the whole household. A family’s health cover spans three generations: parents on Medicare, the client on Covered California or an employer plan, children perhaps on Medi-Cal or travel cover. Explain all three clearly in one conversation and it leads naturally to life insurance and education funding.

请大家把底下这句话记到心里:我们不抢医疗险的生意,我们补医疗险补不了的洞。这是今天所有话术的底层逻辑。后面每个模块讲完,我们都会回到这句话:这一类客户,医疗险管了什么,还空着什么。

Keep the line at the bottom in mind: we don’t compete with health insurance; we cover what it can’t. Every talk track today rests on it. After each module we’ll come back to the same question: for this kind of client, what does the health cover handle, and what is still open?

为什么说 2027 是规则大变的一年Why 2027 changes the rules

  • 奥巴马保险:400% 悬崖回来了Covered California: the 400% cliff is back增强补贴已到期;全州保费平均涨 9.9%(初步)Enhanced credits expired; premiums up 9.9% on average (preliminary)
  • 白卡:工作要求和半年审查登场Medi-Cal: work requirement and six-month renewals19–64 岁扩展成人,2027 年 1 月 1 日起Expansion adults 19–64, from January 1, 2027
  • 红蓝卡:D 计划自付封顶 $2,400Medicare: Part D out-of-pocket capped at $2,40015 种谈判药 2027 年 1 月 1 日起降价15 negotiated drugs get lower prices from January 1, 2027
  • 身份:联邦补贴和红蓝卡资格收紧Immigration status: subsidies and Medicare narrowed主要留给公民、绿卡等少数身份Mostly limited to citizens, green-card holders and a few others
一只手翻开日历的一页 / A hand turning a calendar page

为什么这堂课一定要在今年秋天讲?因为 2027 年是医疗保险规则变化最大的一年,四条线同时在变。

Why does this session have to happen this fall? Because 2027 brings more rule changes to health coverage than any recent year, on four fronts at once.

第一,奥巴马保险。联邦的增强版补贴 2025 年底到期,国会没有续上。结果是「400% 悬崖」回来了:收入超过联邦贫困线 400%,联邦补贴直接归零。2027 年的投保看的是 2026 年的贫困线,单身是 $63,840,四口之家是 $132,000,多赚一块钱就可能整个补贴没了。同时 Covered California 公布的 2027 年保费全州平均上涨 9.9%,这是初步数字,还在审核。

First, Covered California. The enhanced federal premium credits expired at the end of 2025 and Congress didn’t extend them. So the 400% cliff is back: above 400% of the federal poverty level, the federal credit drops to zero. Coverage for 2027 uses the 2026 poverty guidelines, so the line is $63,840 for one person and $132,000 for a family of four. One dollar over can wipe out the whole subsidy. On top of that, Covered California’s 2027 premiums are up 9.9% on average statewide, a preliminary figure still under review.

第二,白卡。从 2027 年 1 月 1 日起,19 到 64 岁的扩展成人要满足工作要求;加州现有会员从 2027 年 3 月的续保开始,改成每半年审查一次。这两条加在一起,州政府自己估计到 2028 年 1 月最多可能有约 100 万人掉保。第三,红蓝卡。D 计划的全年自付上限 2027 年是 $2,400,已经定案;另外 15 种谈判药从 1 月 1 日起按谈判价给付,比如 Ozempic 一类的药,30 天的谈判价是 $274,2024 年定价是 $959。

Second, Medi-Cal. From January 1, 2027, expansion adults aged 19 to 64 face a work requirement, and California’s current members move to six-month renewals starting with March 2027 renewals. The state itself estimates up to about a million people could lose coverage by January 2028. Third, Medicare. The 2027 Part D out-of-pocket cap is $2,400, which is final, and 15 negotiated drugs get their negotiated prices from January 1. Ozempic and its sister drugs, for example, have a negotiated price of $274 for 30 days, against a 2024 list price of $959.

第四,身份。联邦 H.R.1 法案规定,从 2027 年 1 月 1 日起,奥巴马保险的联邦保费补贴只给绿卡、古巴/海地入境者和 COFA 身份;难民、庇护、TPS、工作和学生签证都不再有补贴。红蓝卡的资格也收紧到公民、绿卡、古巴/海地入境者和 COFA 四类;已经在保的难民、庇护等身份,预计 2027 年初会失去红蓝卡,具体日期还要等 CMS 的最终规则。

Fourth, immigration status. Under the federal H.R.1 law, from January 1, 2027, the federal premium credit for Covered California goes only to green-card holders, Cuban and Haitian entrants and COFA migrants. Refugees, asylees, TPS holders and people on work or student visas lose it. Medicare eligibility is narrowed to the same group plus citizens; refugees, asylees and similar groups already enrolled are expected to lose Medicare in early 2027, with the exact date waiting on CMS’s final rule.

这四条变化,每一条都是你今年秋天给老客户打电话的理由。不是推销,是提醒:「明年规则变了,我帮您看一下您家有没有受影响。」后面每个模块都会把这些变化拆开讲。

Every one of these is a reason to call your existing clients this fall. Not a sales call, a heads-up: “The rules change next year. Let me check whether your family is affected.” Each module that follows takes these changes apart in detail.

讲师提醒Presenter note

9.9% 是初步保费;红蓝卡 A/B 的 2027 年数字 CMS 11 月中旬才公布。讲之前查一下有没有新公告,H.R.1 身份条款的诉讼和 CMS 规则也可能有新进展。

The 9.9% is preliminary, and CMS publishes 2027 Part A/B figures in mid-November. Check for new announcements before presenting; litigation and CMS rules on the H.R.1 status provisions may also have moved.

先把客户放进格子里Put the client in the right box first

三个条件:年龄 + 身份 + 收入Three conditions: age + status + income

客户情况Client situation通常落在Usually lands in本课模块Module
65 岁以上,或领 SSDI 满 24 个月65+, or on SSDI for 24 months红蓝卡 MedicareMedicare模块五Module 5
65 岁以下,有身份,收入 ≤138% FPLUnder 65, eligible status, income ≤138% FPL白卡 Medi-CalMedi-Cal模块二Module 2
0–18 岁孩子,家庭收入 ≤266% FPLChildren 0–18, household ≤266% FPL孩子上白卡,父母另买奥巴马Kids on Medi-Cal, parents on Covered CA模块二、三Modules 2–3
有身份、中等收入、没有公司保险Eligible status, middle income, no employer plan奥巴马保险 Covered CaliforniaCovered California模块三Module 3
有公司团体保险Has an employer group plan团体保险;离职看 COBRAGroup plan; COBRA on leaving模块四Module 4
探亲、留学、出国旅游Visiting, studying, traveling abroad国际旅游医疗Travel medical模块一Module 1

无合格身份的 19 岁以上成人,2026 年起新申请全幅白卡已冻结,见模块二。New full-scope Medi-Cal for adults 19+ without satisfactory status has been frozen since 2026; see Module 2.

这一页是一张分流表。客户一开口,你就要知道他大概落在哪一档,以及该翻到今天哪个模块。决定的只有三个条件:年龄、身份、收入。

This is a sorting table. As soon as a client starts talking, you should know roughly which box they’re in and which module today covers it. Only three things decide it: age, immigration status and income.

先看年龄。65 岁以上,或者领社安残疾金 SSDI 满 24 个月的,走红蓝卡,在模块五。65 岁以下的,再看身份和收入。收入按联邦贫困线 FPL 的百分比算:有合格身份、收入在 138% 以下的成年人,一般是白卡;单身的话,138% 大约是年收入 $22,025。

Start with age. Anyone 65 or older, or on Social Security disability for 24 months, is in Medicare, Module 5. Under 65, look at status and income. Income is measured as a percentage of the federal poverty level. An adult with eligible status at or below 138% usually qualifies for Medi-Cal; for a single person, 138% is about $22,025 a year.

第三行最容易被忽略:孩子的白卡门槛比大人高得多,到 266%。四口之家年收入 $8 万,父母已经超过白卡线,但孩子还在 $87,780 以内,所以常见的组合是孩子拿白卡、父母去 Covered California 买带补贴的计划,两边用同一张申请表。

Row three is the one people miss: children qualify at a much higher income than adults, up to 266%. A family of four earning $80,000 is over the adult line, but the children are still under $87,780. So a common setup is kids on Medi-Cal and parents on a subsidized Covered California plan, all through the same application.

有身份、中等收入、又没有公司保险的,比如自雇、开小店、提前退休的,走奥巴马保险,模块三。有公司保险的,一般团体最划算,离职的时候看 COBRA,模块四。还在探亲、留学、或者要出国旅游的,用国际旅游医疗,模块一。

People with eligible status, middle income and no employer plan, such as the self-employed, small business owners and early retirees, go to Covered California, Module 3. Those with employer coverage are usually best served by the group plan, with COBRA when they leave, Module 4. Visitors, students and anyone traveling abroad use travel medical, Module 1.

最后看底下这行小字:身份这一格,2026 年起变了。19 岁以上、没有合格移民身份的成年人,新申请全幅白卡已经冻结。以前「加州不论身份都能拿白卡」的说法,对新申请的成年人已经不成立了,模块二会细讲。把这张表记熟,客户一说情况,你脑子里马上就能定位。

Finally, the note at the bottom: the status box changed in 2026. New full-scope Medi-Cal applications from adults 19 and older without satisfactory immigration status are frozen. The old line that “in California anyone can get Medi-Cal regardless of status” no longer holds for new adult applicants; Module 2 covers the details. Learn this table well and you’ll place a client the moment they describe their situation.

模块一Module 1

国际旅游与短期医疗Travel Medical Insurance

新移民、留学生、探亲客户的第一张保单The first policy for new arrivals, students and visiting family

好,我们进入模块一,国际旅游和短期医疗保险。

Let’s move into Module 1: travel medical insurance.

为什么先讲这个?因为它往往是你和一个新客户、尤其是新移民家庭的第一个接触点。父母来探亲、孩子来留学、朋友来旅游,第一时间需要的就是一张能马上生效、价格又不高的保单。

Why start here? Because it is often your first point of contact with a new client, especially a newly arrived family. Parents visiting, a child coming to study, friends on vacation: the first thing they need is a policy that starts right away and doesn’t cost much.

这张保单本身不大,但它决定了客户对你的第一印象。你能把这第一张保单办得又快又清楚,专业感和信任就建立起来了,后面谈综合医疗、谈人寿,才有基础。

The policy itself is small, but it sets the client’s first impression of you. Handle it quickly and clearly, and you’ve established competence and trust. That’s the foundation for later conversations about comprehensive cover and life insurance.

也先打一个预防针:旅游医疗是最容易被客户误会的一种保险。很多人以为「买了保险什么病都能看」,结果老人家带着高血压、糖尿病来,看病时才发现不赔。所以这一节最重要的,不是价格,而是把边界讲清楚。讲清楚了,客户反而更信你。

A word of warning up front: travel medical is the type of insurance clients misunderstand most. Many assume “I have insurance, so anything is covered,” and then a parent with high blood pressure or diabetes finds out at the doctor’s office that it isn’t. So the most important thing in this section isn’t the price; it’s explaining the limits clearly. Do that, and clients trust you more, not less.

这一节我们讲四件事:它保什么、不保什么;适合哪四类人;一个真实的报价大概多少钱;最后给大家一套从旅游医疗自然延伸到人寿的五步话术。

We’ll cover four things: what it covers and what it doesn’t, the four kinds of client it suits, what a real quote looks like, and a five-step talk track that leads naturally from travel cover to life insurance.

旅游医疗:保什么、不保什么Travel medical: what’s in, what’s out

保什么Covered

  • 生效之后新发生的疾病、受伤、意外New illness, injury or accident after the start date
  • 门诊、急诊、住院、处方药Office visits, emergency care, hospital, prescriptions
  • 既往症急性发作:部分产品有限承保Acute onset of a pre-existing condition: some plans, limited
  • 如 Patriot America Plus:70 岁以下e.g. Patriot America Plus: under age 70

不保什么Not covered

  • 既往症(定义很宽,见讲稿)Pre-existing conditions (defined very broadly)
  • 既往症的慢性、日常治疗Ongoing or routine care for those conditions
  • 常规体检、疫苗接种Routine checkups and vaccinations
  • 生育相关费用Maternity and pregnancy costs

它是「意外 + 急性病」的短期保障,不是综合医疗。It’s short-term cover for accidents and acute illness, not comprehensive health insurance.

这一页讲国际旅游医疗到底保什么、不保什么。这条线一定要给客户讲清楚,否则将来理赔会出纠纷。

This page is about what travel medical insurance does and doesn’t cover. Make this line clear to the client, or you’ll have a dispute at claim time.

先看左边保什么:保险生效之后新发生的疾病、受伤或者意外,包括门诊、急诊、住院、处方药。关键词是三个:生效后、新发生、急性的。

On the left, what’s covered: illness, injury or accidents that are new after the policy starts, including office visits, emergency care, hospital stays and prescriptions. Three key words: after the start date, new, and acute.

再看右边不保什么:任何与原有疾病、常规体检、疫苗接种、生育相关的费用。什么叫「原有疾病」?这段我原样念给大家,你们也要原样念给客户:指申请时或者保险生效前,已经存在的任何疾病,包括无外伤、慢性、继发或者复发的;以及已知、已诊断、已治疗,或者曾经跟任何医生讨论过的疾病、受伤、妊娠和精神状况,不管之前有没有治疗过。定义非常宽。

On the right, what’s not: anything related to a pre-existing condition, routine checkups, vaccinations or maternity. What counts as pre-existing? I’ll read it word for word, and you should read it to clients the same way: any condition that existed before the application or the start date, including non-traumatic, chronic, secondary or recurring conditions, and any illness, injury, pregnancy or mental health condition that was known, diagnosed, treated, or even discussed with any doctor, whether or not it was ever treated. That is a very broad definition.

这里有一个细节要讲准。以 Patriot America Plus 为例,既往症一般不保,但有一个例外叫「急性发作」,就是旧病突然、意外地发作:70 岁以下可以承保到保单最高额,70 岁以上不保;慢性病的日常治疗、复诊、拿药,任何年龄都不保。有报道说心脏类急性发作另有分项上限,每次以当期的产品说明为准。所以对来探亲的 70 多岁父母,要讲清楚:高血压、糖尿病的日常开销,这张保单一分都不会付。

One detail to get right. Take Patriot America Plus: pre-existing conditions are generally excluded, with one exception called acute onset, a sudden and unexpected flare-up of an existing condition. Under age 70 it can be covered up to the policy maximum; at 70 and over it isn’t. Routine or ongoing care for a chronic condition, follow-ups and refills, isn’t covered at any age. Cardiac flare-ups are reported to have their own sublimit, so check the current brochure each time. For visiting parents in their seventies, say it plainly: the day-to-day cost of blood pressure or diabetes care won’t be paid by this policy at all.

所以给客户的定位是:这是一张「意外加急性病」的短期保障,便宜、灵活、很快就能生效,但它不是综合医疗,不能替代奥巴马保险或者红蓝卡。正因为它是短期的、有边界的,客户长期还是要回到综合医疗,这就给了你下一次回访的理由。

So position it like this: it is short-term cover for accidents and acute illness. It’s inexpensive, flexible and starts quickly, but it is not comprehensive coverage and can’t replace Covered California or Medicare. Because it is short-term and limited, the client will eventually need comprehensive cover, and that gives you your reason to follow up.

讲师提醒Presenter note

投保资格以产品条款为准:Patriot America Plus 是给非美国居民来美用的,美国居民出国要用面向出境旅行的产品。加州从 2019 年起禁止销售短期有限期医疗险(STLDI),本地居民的保险空窗期,先看 Covered California 的特殊投保期。

Eligibility follows the policy terms: Patriot America Plus is for non-US residents visiting the US; US residents going abroad need a product built for outbound travel. California has banned short-term limited-duration health insurance (STLDI) since 2019, so for a resident’s coverage gap, look at Covered California’s special enrollment first.

旅游医疗:最常见的四类客户Four kinds of travel-medical client

  • 来美探亲、旅游(B1/B2)Visitors on B1/B2 visas父母来探亲,一般停留 1–6 个月Usually parents visiting for one to six months
  • 留学生、访问学者Students and visiting scholars学校保险太贵,或学期之间有空窗School plan too expensive, or a gap between terms
  • 等身份的空窗期Waiting on status工卡、绿卡审批期间的过渡保障Bridge cover while a work permit or green card is pending
  • 美国居民出国旅游US residents traveling abroad本地医疗险出国基本不保,要另补一份Domestic plans generally don’t travel; buy separate cover
年迈的父母在机场被家人迎接 / Elderly parents greeted by family at the airport

这一页告诉你,什么样的人最需要旅游医疗。其实就是你身边最常见的四类新客户。

This page shows who needs travel medical cover most. They are the four kinds of new client you meet most often.

第一类,来美探亲、旅游的 B1/B2 签证客户,最典型的就是来看孙子的父母,一般停留一到六个月。这一类年龄偏大,前面讲的 70 岁这条线一定要先问清楚。第二类,留学生和访问学者,学校的保险太贵,或者学期之间有空窗。

First, visitors on B1/B2 visas, most typically grandparents coming to see the grandchildren, staying one to six months. They tend to be older, so ask about the age-70 line from the last page first. Second, students and visiting scholars, when the school plan is expensive or there’s a gap between terms.

第三类,正在等身份的人,工卡或者绿卡在审批,这段时间需要一份过渡保障。第四类最容易被忽略:美国居民要出国旅游。本地的医疗保险出了国基本不保,需要另外补一份,而这些客户每年都在出门。

Third, people waiting on status, with a work permit or green card pending, who need something to bridge the gap. The fourth is the one most often overlooked: US residents traveling abroad. A domestic health plan generally doesn’t cover them overseas, so they need separate cover, and these clients travel every year.

我要特别提醒大家第三类。等身份的客户,往往身份一下来,马上就能买综合医疗和人寿。你现在用一张旅游险把他服务好,其实是在为将来的长期关系铺路。不过要注意,每个产品对「谁能买」有自己的规定,给等身份的客户投保之前,先核对产品条款。

I want to stress the third group. Once their status comes through, these clients can buy comprehensive health cover and life insurance right away. Serving them well with a travel policy now lays the groundwork for a long relationship. Do note that each product sets its own rules on who can buy it, so check the terms before insuring someone who is waiting on status.

现在请大家拿出手机,翻一下自己的客户和转介绍名单:谁家父母今年要来?谁家孩子在外地读书?谁在等绿卡?谁年底要出国?每一个名字,都是一次自然开口的机会。

Take out your phone and go through your clients and referrals. Whose parents are visiting this year? Whose child is studying away from home? Who is waiting on a green card? Who is traveling at year-end? Every name is a natural reason to get in touch.

互动设计Interaction

给大家两分钟,每人写下符合这四类的三个名字。

Give everyone two minutes to write down three names that fit these four groups.

案例报价:35 岁、保 30 天Sample quote: age 35, 30 days

项目Item方案一Option 1方案二Option 2
最高保额Policy maximum$500,000$100,000
30 天总价30-day premium$118.88$93.38
平均每天Per day$3.96$3.11
诊所门诊Walk-in clinic$15 共付,免自付额$15 copay, no deductible$15 共付,免自付额$15 copay, no deductible
紧急护理 Urgent CareUrgent care$25 共付,免自付额$25 copay, no deductible$25 共付,免自付额$25 copay, no deductible

一杯咖啡的钱,换一份 30 天的安心。The price of a coffee buys 30 days of peace of mind.

Patriot America Plus®,承保公司 SiriusPoint Specialty Insurance Corporation。成稿时的示例报价,价格随自付额、日期和年龄段变化。Patriot America Plus®, underwritten by SiriusPoint Specialty Insurance Corporation. Sample quote at the time of writing; price varies with deductible, dates and age band.

这一页用一个报价让数字替你说话。产品是 Patriot America Plus,承保公司是 SiriusPoint Specialty Insurance Corporation。

Here’s a quote, so the numbers can do the talking. The product is Patriot America Plus, underwritten by SiriusPoint Specialty Insurance Corporation.

一位 35 岁的客户,保障 30 天。方案一,最高保额 $50 万,30 天一共 $118.88,平均一天 $3.96。方案二,保额 $10 万,一共 $93.38,平均一天 $3.11。两个方案在诊所看门诊都是 $15 共付,去紧急护理诊所(Urgent Care)是 $25 共付,这两项都不用先付自付额。大家感受一下:$50 万的保额,一天不到四块钱。

A 35-year-old, covered for 30 days. Option 1 has a $500,000 maximum and costs $118.88 for the month, or $3.96 a day. Option 2 has a $100,000 maximum for $93.38, or $3.11 a day. Both charge a $15 copay at a walk-in clinic and $25 at urgent care, with no deductible for either. Think about that: half a million dollars of cover for under four dollars a day.

这个价格会动。这款产品的自付额可以从 $0 选到 $2,500,自付额越高保费越低;年龄段、保障天数也会影响价格;80 岁以上最高保额只有 $1 万。所以这张表只是成稿时的示例,签单之前一定在系统里按客户的真实情况重新跑一次。

The price will vary. Deductibles on this product run from $0 to $2,500, and a higher deductible means a lower premium. Age band and length of cover matter too, and at 80 and over the maximum is only $10,000. So this table is just an example from the time of writing; always rerun the quote with the client’s real details before you sign anything.

讲这张表的时候,顺便把上一页的边界再说一次:这 $50 万保的是新发生的意外和急病。客户如果是带着慢性病来探亲的长辈,保额再高,旧病的日常开销也不赔。先讲边界、再讲价格,客户签单之后才不会觉得被骗。

While you go through this table, repeat the limits from the last page: that $500,000 covers new accidents and acute illness. If the client is an older relative with a chronic condition, no policy maximum will pay for routine care of that condition. Limits first, price second, and the client won’t feel misled after signing.

这就是一个很好的「低门槛」产品:客户几乎不会因为价格拒绝,你用它先把服务做好、把关系建立起来。成交之后顺势加一句:「这张是短期的,等您身份或者长期的保险安排好了,我再帮您做一个长期方案。」人寿的伏笔就埋下了。

This is a great low-barrier product: almost nobody says no on price, so you use it to serve the client well and build the relationship. After the sale, add one line: “This one is short-term. Once your status or long-term coverage is sorted out, I’ll help you put together a long-term plan.” You’ve planted the seed for life insurance.

合规提醒Compliance

报价不能当成当期价格发给客户。每次重新出报价,并把「不保既往症」那一段讲到。

Never send this as a current price. Run a fresh quote every time and go through the pre-existing condition exclusion.

从旅游医疗到人寿:五步话术From travel cover to life: five steps

1

服务Serve

先把旅游险办利索,建立「你很专业」的第一印象Handle the travel policy cleanly; make a professional first impression

2

提问Ask

「您这次来是旅游,还是打算长期留下来?」“Are you visiting, or planning to stay long-term?”

3

点出缺口Name the gap

「旅游险只保这段时间的意外和急病,长期的病、给家人留保障,它都管不了。」“This only covers accidents and sudden illness for now. A long illness, or providing for your family, it can’t handle.”

4

延伸Extend

「等身份下来,我帮您规划综合医疗,再看看带重疾的人寿。」“Once your status comes through, I’ll help you set up full health cover and look at life insurance with living benefits.”

5

约好回访Set the follow-up

留微信或电话,约好时间,把短期客户变成长期客户Exchange WeChat or phone, set a date; turn a short-term buyer into a long-term client

这一页是话术页,五个步骤,把客户从一张旅游险,一步步带到长期的保障规划。请大家跟着我念一遍,回去要练到脱口而出。

This is the talk-track page: five steps that take a client from a travel policy toward long-term planning. Read it out loud with me, and practice until it comes naturally.

第一步,服务。先把旅游险办得利利索索:资料一次收齐,条款讲清楚,保单当天发到客户手机上。让客户形成「这个人很专业」的第一印象。第二步,提问。问一句开放式的问题:「您这次来,是旅游,还是打算长期留下来?」目的是了解他真实的计划。

Step one, serve. Handle the travel policy cleanly: collect the details in one go, explain the terms, and get the policy to the client’s phone the same day. The goal is a first impression of “this person knows what they’re doing.” Step two, ask. Use an open question: “Are you here to visit, or planning to stay long-term?” You want to learn their real plans.

第三步,点出缺口。「旅游险只保这段时间的意外和急病,万一是长期的病,或者将来想给家人留一份保障,它都管不了。」第四步,延伸。「等您身份下来,我帮您规划综合医疗,再看看一份带身故和重疾保障的人寿。」可以补一句:同样的保额,越早规划,保费通常越低。

Step three, name the gap. “Travel cover only handles accidents and sudden illness for this period. A long-term illness, or leaving something for your family, it can’t help with.” Step four, extend. “Once your status comes through, I’ll help you plan full health coverage and look at life insurance that pays on death and on serious illness.” You can add that for the same coverage, planning earlier usually means a lower premium.

第五步,约好回访。留好微信或者电话,约一个具体的回访时间,比如身份批下来的那个月,或者明年开放投保之前。这样一个短期客户,就变成了你的长期客户。

Step five, set the follow-up. Exchange WeChat or phone numbers and agree on a specific time, such as the month the status is approved or just before next open enrollment. That turns a short-term buyer into a long-term client.

重点在第三步和第四步:用旅游险天生「短期、只保意外」的边界,自然带出长期的需求。但请记住,第一次见面不要硬推人寿。先服务、先建立专业感,把回访约好就够了。客户信任你之后,需求分析才谈得进去。

Steps three and four do the work: the built-in limits of travel cover, short-term and accidents only, naturally raise the long-term need. But remember, don’t push life insurance at the first meeting. Serve first, establish credibility, and book the follow-up. A needs analysis only lands once the client trusts you.

模块二Module 2

白卡 Medi-CalMedi-Cal

政府出钱的医疗保障,2027 年审查变严Government-funded coverage, with stricter checks from 2027

我们进入模块二,白卡 Medi-Cal,也就是加州的 Medicaid,政府出钱的医疗保障。

On to Module 2: Medi-Cal, California’s Medicaid program, health coverage paid for by the government.

先说一个很实际的情况:很多华人客户分不清白卡和奥巴马保险,经常以为是一回事。你只要能用一句话讲清楚,客户马上就觉得你专业:白卡是政府出钱、基本不用自己付;奥巴马保险是自己买保险、政府按收入补贴一部分。

A practical point first: many Chinese-speaking clients can’t tell Medi-Cal and Covered California apart and assume they’re the same thing. Explain the difference in one sentence and you immediately look like the expert: Medi-Cal is paid for by the government and costs the client little or nothing; with Covered California you buy a plan yourself and the government subsidizes part of it based on income.

这一节讲五件事:谁能拿白卡,也就是收入线;白卡包哪些服务;2027 年开始的工作要求和半年审查;无身份成年人的政策时间线;还有客户最常见的三个误会和三种申请方式。

We’ll cover five things: who qualifies, meaning the income lines; what Medi-Cal covers; the work requirement and six-month renewals that start in 2027; the timeline for adults without immigration status; and the three most common misunderstandings plus the three ways to apply.

为什么人寿经纪人要花时间学白卡?因为你的客户里,一定有白卡家庭,或者家里有人拿白卡:刚来的父母、收入不高的年轻夫妻、孩子。2027 年规则一变,最先慌的就是他们。谁能把规则讲清楚、帮他们不掉保,谁就是这个家庭信任的人。

Why should a life agent spend time on Medi-Cal? Because some of your clients are Medi-Cal families, or have someone in the family on it: newly arrived parents, a young couple on a modest income, the children. When the rules change in 2027, they’ll be the first to worry. Whoever can explain the rules and help them keep their coverage becomes the person that family trusts.

最后我们会回到经纪人的角度:白卡客户不等于没有保险需求,但也有一条绝对不能碰的合规底线。

And we’ll finish from the agent’s side: a Medi-Cal client still has protection needs, but there’s also a compliance line you must never cross.

谁能拿白卡:2026 收入线Who qualifies: 2026 income limits

家庭人数Household成人 19–64Adults 19–64≤138%≤138%孕妇白卡Pregnancy≤213%≤213%儿童 0–18Children 0–18≤266%≤266%孕妇 MCAPMCAP (pregnant)≤322%≤322%
1 人1$22,025$33,995$42,454$51,392
2 人2$29,864$46,094$57,563$69,681
3 人3$37,702$58,192$72,672$87,971
4 人4$45,540$70,290$87,780$106,260

65 岁以上 / 残障:138%(单人 $1,836/月,夫妻 $2,490/月),另看资产。65+ / disabled: 138% ($1,836/mo single, $2,490/mo couple), plus an asset test.

年收入,按 2026 年联邦贫困线,已含 5% 收入扣除;来源 DHCS ACWDL 26-01。2027 年初会换新贫困线。Annual income, 2026 federal poverty level, 5% disregard included; source DHCS ACWDL 26-01. New guidelines take over in early 2027.

这一页是白卡的收入线。白卡按家庭人数和收入判定,收入用联邦贫困线 FPL 的百分比来算。表里是年收入,用的是 2026 年的贫困线,已经包含了 5% 的收入扣除,所以可以直接拿客户的收入来比。

These are the Medi-Cal income limits. Eligibility depends on household size and income, measured as a percentage of the federal poverty level. The figures are annual income on the 2026 guidelines, with the 5% income disregard already built in, so you can compare a client’s income directly.

第一列,19 到 64 岁的成年人,收入在 138% 以下:单身大约 $22,025,四口之家 $45,540。第三列,孩子的门槛高得多,到 266%:四口之家 $87,780 以内,孩子都能拿白卡。孩子从 2022 年 7 月起就不收保费了;一岁以下的婴儿还可以到 322%。

Column one, adults 19 to 64, up to 138%: about $22,025 for one person and $45,540 for a family of four. Column three, children, is much higher at 266%: in a family of four earning up to $87,780, the kids qualify. There have been no premiums for children since July 2022, and infants under one can qualify up to 322%.

孕妇要分两段讲准。收入在 213% 以内,是孕妇白卡;213% 到 322% 之间,是另一个项目,叫 MCAP,也是州政府管的,从 2022 年起免保费,不看移民身份,产后还保 12 个月。严格说 MCAP 不是白卡,跟客户讲的时候说「孕妇有一个免费的州项目」就准确了。

Pregnancy has two tiers, so be precise. Up to 213% it is pregnancy Medi-Cal. Between 213% and 322% it’s a separate program called MCAP, also run by the state, free of premiums since 2022, open regardless of immigration status, and covering 12 months after birth. Strictly speaking MCAP isn’t Medi-Cal, so tell clients “there’s a free state program for pregnant women” and you’ll be accurate.

举个例子:四口之家年收入 $8 万。父母已经超过 $45,540,拿不到白卡;但孩子在 $87,780 以内,可以拿白卡。父母就去 Covered California 买带补贴的计划。同一张申请表,系统会自动分开判断。

An example: a family of four earning $80,000. The parents are over $45,540, so no Medi-Cal for them, but the children are under $87,780 and qualify. The parents buy a subsidized Covered California plan. One application does it all; the system sorts each person out.

最后看底下小字:65 岁以上和残障人士也是 138%,单身每月 $1,836、夫妻 $2,490,但这一组从 2026 年起还要看资产,我们在「三个误会」那一页细讲。另外提醒一下,白卡 2027 年初会换成新的贫困线,到时候这张表要更新。

Finally, the note: people 65 and over and the disabled are also at 138%, $1,836 a month single or $2,490 for a couple, but since 2026 this group also faces an asset test, which we’ll cover on the misunderstandings page. And Medi-Cal switches to the new poverty guidelines in early 2027, so this table will need updating then.

白卡包哪些服务What Medi-Cal covers

看病Doctor visits

门诊、体检、家庭医生转诊专科Office visits, checkups, specialist referrals

住院和急诊Hospital and ER

急诊、住院、手术、孕产分娩Emergency, inpatient care, surgery, childbirth

吃药Prescriptions

通过 Medi-Cal Rx 拿药;21 岁以上减肥用 GLP-1 不保Through Medi-Cal Rx; GLP-1s for weight loss not covered 21+

牙科Dental

Medi-Cal Dental(原 Denti-Cal):洗牙、补牙、拔牙Medi-Cal Dental (formerly Denti-Cal): cleanings, fillings, extractions

眼科Vision

验光、配眼镜,一般每 24 个月一次Eye exams and glasses, generally every 24 months

心理与儿保Mental health and kids

心理健康、戒瘾治疗、疫苗、儿童体检Mental health, addiction treatment, vaccines, child checkups

全幅白卡一般没有保费,自付为零或极低。Full-scope Medi-Cal usually has no premium and zero or very low copays.

这一页是白卡包的服务。很多人以为白卡就是「穷人看急诊」的,其实全幅白卡的福利很全,六大块。

This page shows what Medi-Cal covers. Many people think it’s just emergency care for the poor, but full-scope Medi-Cal is comprehensive. Six areas.

看病:门诊、体检,家庭医生转诊专科。住院和急诊:急诊、住院、手术、孕产分娩都包。吃药:处方药从 2022 年起统一走 Medi-Cal Rx,由州政府直接付钱。有一个变化要知道:从 2026 年 1 月 1 日起,21 岁以上用来减肥的 GLP-1 药白卡不再给付;如果是治糖尿病、心血管病、慢性肾病,照样给付。

Doctor visits: office visits, checkups and referrals to specialists. Hospital and ER: emergency care, inpatient stays, surgery and childbirth. Prescriptions: since 2022 all outpatient drugs go through Medi-Cal Rx, paid by the state directly. One change to know: since January 1, 2026, Medi-Cal no longer pays for GLP-1 drugs used for weight loss for members 21 and older. For diabetes, cardiovascular disease or chronic kidney disease they’re still covered.

牙科:现在叫 Medi-Cal Dental,以前叫 Denti-Cal,成人也有洗牙、补牙、拔牙。不过无合格身份的成年人,成人牙科 2027 年 7 月 1 日起会取消,后面时间线那页会讲。眼科:验光、配镜框和镜片,一般每 24 个月一次。心理与儿保:轻中度心理健康由白卡计划管,重度心理健康和戒瘾治疗由县政府管,还有疫苗和儿童体检。

Dental: now called Medi-Cal Dental, formerly Denti-Cal, with cleanings, fillings and extractions for adults too. For adults without satisfactory immigration status, though, adult dental ends on July 1, 2027, which the timeline page covers. Vision: eye exams plus frames and lenses, generally every 24 months. Mental health and children: mild-to-moderate mental health care through the managed care plan, serious mental illness and addiction treatment through the county, plus vaccines and child checkups.

钱的方面:全幅、没有 Share of Cost 的白卡,一般没有保费,自付为零或者极低,医生也不能因为病人付不起共付就拒绝看诊。但我们讲的时候说「一般无自付或极低」,不要说「全部免费」。2028 年 10 月以后,收入超过贫困线的扩展成人会开始有小额共付。

On cost: full-scope Medi-Cal without a Share of Cost usually has no premium and zero or very low copays, and a provider can’t refuse care because a patient can’t pay a copay. Still, say “usually little or nothing,” not “everything is free.” From October 2028, expansion adults with income above the poverty line will start paying small copays.

这一页对经纪人的意义是:客户的看病问题,白卡基本已经解决了。所以你跟白卡家庭谈的,从来不是医疗险,而是医疗险管不到的那一块。这个我们在本模块最后一页讲。

What this means for you: for a Medi-Cal family, medical bills are largely taken care of. So your conversation with them is never about health insurance; it’s about what health insurance doesn’t reach. We’ll get there on the last page of this module.

2027 白卡:资格审查越来越严Medi-Cal in 2027: stricter checks

  • 工作要求:19–64 岁扩展成人,每月 80 小时Work requirement: expansion adults 19–64, 80 hours a month2027/1/1 起;工作、社区服务、上学或月收入 ≥$580 都算From 1/1/2027; work, community service, school or $580+/month all count
  • 续保审查:一年一次改为半年一次Renewals: from yearly to every six months加州现有会员从 2027 年 3 月的续保开始California members starting with March 2027 renewals
  • 追溯期缩短:原来 3 个月Retroactive coverage shortened from three months2027/1/1 起,扩展成人 1 个月,其他人 2 个月From 1/1/2027: one month for expansion adults, two for others
  • 共付:2028/10/1 起,每次服务最多 $35Copays: up to $35 per service from 10/1/2028收入超过 100% FPL 的扩展成人;全年不超过收入 5%Expansion adults above 100% FPL; capped at 5% of income
  • 豁免不会自动给,要主动申报Exemptions must be claimed孕妇、带 13 岁以下孩子的家长、医疗脆弱者等Pregnant women, parents of kids 13 or under, the medically frail and others

这一页是 2027 年白卡最大的变化,来自联邦 H.R.1 法案。一句话概括:拿到白卡不难,保住白卡变难了。五条。

These are the biggest Medi-Cal changes for 2027, from the federal H.R.1 law. In one line: getting Medi-Cal isn’t harder, but keeping it is. Five points.

第一,工作要求。从 2027 年 1 月 1 日起,19 到 64 岁的「扩展成人」,也就是按 138% 收入线进来的那一组,每个月要做满 80 小时的工作、社区服务或者工作项目;或者至少半工制上学;或者月收入不低于 $580,也就是 80 小时乘以联邦最低工资。这里纠正一个常见说法:上学不是按 80 小时算,是看有没有达到半工制注册。

First, the work requirement. From January 1, 2027, “expansion adults” aged 19 to 64, the group that qualifies under the 138% line, must each month complete 80 hours of work, community service or a work program, or be enrolled in school at least half time, or earn at least $580 a month, which is 80 hours at the federal minimum wage. One correction to a common version: school doesn’t count in hours; it counts if the person is enrolled at least half time.

第二,续保审查从一年一次改成半年一次。联邦法 2027 年 1 月生效,加州现有会员从 2027 年 3 月那一轮续保开始改。第三,追溯期缩短:以前申请时可以往回报销 3 个月的医疗账,2027 年 1 月 1 日以后的申请,扩展成人只能往回 1 个月,其他人 2 个月。所以生了病再去申请,晚了就是自己付。

Second, renewals go from once a year to every six months. The federal law takes effect in January 2027, and California’s current members switch starting with the March 2027 renewal round. Third, retroactive coverage shrinks. Applicants used to get up to three months of past bills covered; for applications from January 1, 2027, it’s one month for expansion adults and two months for everyone else. So someone who waits until they’re sick to apply may end up paying themselves.

第四,共付:2028 年 10 月 1 日起,收入超过贫困线 100% 的扩展成人,看病会有小额共付,每次服务最多 $35,全年总额不超过家庭收入的 5%;急诊、初级保健、心理健康、孕产和儿科这些不收。第五,豁免:孕妇、带 13 岁以下孩子的家长、医疗脆弱的人都可以豁免工作要求,但州政府查不到的话,要自己主动申报。

Fourth, copays: from October 1, 2028, expansion adults with income above 100% of the poverty line will pay small copays, at most $35 per service and no more than 5% of household income a year; emergency, primary care, mental health, pregnancy and pediatric care are exempt. Fifth, exemptions: pregnant women, parents of children 13 or younger and the medically frail are exempt from the work requirement, but if the state can’t confirm it from its data, the member has to claim it.

州政府自己估计,工作要求实施后,到 2028 年 1 月最多可能有约 100 万人失去白卡,很多人是因为没看信、没交材料,而不是不符合。所以你可以帮白卡客户做三件事:地址保持最新、州政府的信一定拆开看、工资单和上学证明留好。这些不花钱,但客户会记住你。

The state itself estimates that up to about a million people could lose Medi-Cal by January 2028 once the work requirement is in place, many because they missed a letter or didn’t send paperwork, not because they didn’t qualify. So you can help Medi-Cal clients with three things: keep their address current, open every letter from the state, and keep pay stubs and school records. It costs nothing, and clients remember who helped.

节奏提示Pacing

工作要求的细节在下一页,这一页只讲五条的大意。

Details of the work requirement are on the next page; here, just the gist of the five points.

工作要求:谁做、怎么算、谁豁免Work requirement: who, how, who’s exempt

谁要做Who

  • 19–64 岁扩展成人Expansion adults 19–64
  • 加州也适用于州资助的无身份扩展成人California also applies it to state-funded adults without status
  • 新申请:2027/1/1 起,查申请前 1 个月New applicants from 1/1/2027: the prior month is checked
  • 现有会员:2027 年 3 月起续保时查Current members: checked at renewals from March 2027

怎么算(任选一项)How (any one)

  • 每月 80 小时:工作、社区服务、工作项目,可合计80 hours a month of work, service or a work program, combined
  • 至少半工制上学At least half-time school enrollment
  • 月收入 ≥ $580Monthly income of $580 or more
  • 季节工按 6 个月平均Seasonal work averaged over six months

谁豁免Exempt

  • 孕妇及产后 12 个月内Pregnant, or within 12 months postpartum
  • 照顾 13 岁以下孩子或残障者的家长Parents caring for a child 13 or under, or a disabled person
  • 医疗脆弱:重病、残障、戒瘾治疗中Medically frail: serious illness, disability, in treatment
  • 有红蓝卡、原住民、完全残疾评级退伍军人等On Medicare, American Indians, fully disabled veterans, and others

这一页把工作要求拆成三个问题:谁要做、怎么算、谁可以豁免。客户真的问到的时候,你要讲得准。

This page breaks the work requirement into three questions: who has to do it, how it’s counted, and who is exempt. When a client asks, you need to get it right.

谁要做:19 到 64 岁的扩展成人。加州还决定,州政府自己出钱的无身份扩展成人,也按同样规则做。时间上分两种人:新申请的人,2027 年 1 月 1 日以后提交的申请,要看申请前 1 个月有没有达标;已经在保的人,2027 年 3 月以后轮到续保的时候查。

Who: expansion adults 19 to 64. California has decided to apply the same rule to state-funded expansion adults without satisfactory immigration status. Timing differs by group. New applicants filing on or after January 1, 2027 must have met the requirement in the month before applying. Current members are checked at their renewal from March 2027 on.

怎么算,任选一项就行:每个月 80 小时的工作、社区服务或者工作项目,几样加起来够 80 小时也可以;或者至少半工制上学;或者月收入不低于 $580。做季节性工作的,比如农忙、旺季零售,可以按 6 个月平均。举个例子:一位 40 岁的客户每周在餐馆打工 20 小时,一个月大约 86 小时,就达标了。

How, any one of these: 80 hours a month of work, community service or a work program, which can be combined to reach 80; or at least half-time school enrollment; or income of at least $580 a month. Seasonal workers, in farming or holiday retail for example, can average over six months. Example: a 40-year-old client working 20 hours a week at a restaurant puts in about 86 hours a month and meets it.

州政府会先用自己的数据去核对,比如 EDD 工资记录、报税资料、CalFresh 的记录。核对不到的,会给会员 30 天补交证明或者豁免文件,过了期限就停保,可以申诉。所以收到信,一定在 30 天内处理。

The state first checks its own data: EDD wage records, tax data, CalFresh records and so on. If it can’t confirm, the member gets 30 days to send proof or exemption documents; after that, coverage ends, with the right to appeal. So any letter must be dealt with within 30 days.

谁豁免:孕妇和产后 12 个月内;照顾 13 岁以下孩子、或者照顾残障家人的家长;医疗脆弱的人,比如重病、残障、正在戒瘾治疗;还有已经有红蓝卡的人、美国原住民、完全残疾评级的退伍军人等等。另外失业率高的县有短期豁免,加州大约有 22 个县可能符合,比如 Fresno、Kern。豁免每 6 个月重新核对一次。

Exempt: pregnant women and those within 12 months of giving birth; parents caring for a child 13 or younger or a disabled family member; the medically frail, such as people with serious illness, disabilities or in addiction treatment; plus people on Medicare, American Indians and Alaska Natives, veterans with a total disability rating, and others. High-unemployment counties get short-term exemptions too; about 22 California counties may qualify, including Fresno and Kern. Exemptions are rechecked every six months.

最后两个背景:25 个州加上华盛顿特区,包括加州,已经起诉这条规定,但法官 2026 年 7 月拒绝了临时禁令,所以规定照常执行;加州也没有申请延后。跟客户讲的时候,就当它 2027 年一定会实施。

Two pieces of background. Twenty-five states plus DC, California among them, have sued over this rule, but in July 2026 the judge denied a preliminary injunction, so it stays in effect, and California hasn’t asked for a delay. When you talk to clients, treat it as definitely happening in 2027.

无身份成年人的白卡:时间线Medi-Cal for adults without status

2026/1/11/1/202619 岁以上:新申请全幅白卡冻结,只给急诊和孕期的限定范围Adults 19+: new full-scope enrollment frozen; restricted scope (emergency, pregnancy) only 宽限 3 个月3-month grace已在保者按时续保可保留;断保 3 个月内可回到全幅Current members keep it by renewing on time; can return to full scope within 3 months of losing it 2027/1/11/1/2027从白卡计划改为按服务付费(fee-for-service),约 200 万人Moved from managed care plans to fee-for-service, about 2 million people 2027/7/17/1/2027成人牙科取消(急诊牙科保留);19–59 岁每人每月 $30 保费Adult dental ends (emergency dental stays); $30/month premium for ages 19–59 不受影响Not affected18 岁以下儿童、孕妇Children under 19 and pregnant women

加州 AB 116(2025)及 2026–27 州预算;保费下一任州长可定在 $30–$50。California AB 116 (2025) and the 2026–27 state budget; the next governor may set the premium between $30 and $50.

这一页是内部资料,讲没有合格移民身份的成年人,白卡这几年怎么变。很多客户的亲戚朋友属于这一类,你要心里有数,但对外讲的时候一定要谨慎。

This page is internal: how Medi-Cal is changing for adults without satisfactory immigration status. Many clients have relatives or friends in this situation, so you need to know it, but be careful how you talk about it publicly.

2026 年 1 月 1 日,加州 AB 116 法案生效:19 岁以上、没有合格身份的成年人,新申请全幅白卡冻结,新申请的人只能拿到急诊和孕期的「限定范围」白卡。已经在保的人,只要按时续保,可以保留全幅;万一断了,3 个月内重新办回来还是全幅。所以对这一类会员,按时续保比什么都重要。

On January 1, 2026, California’s AB 116 took effect. For adults 19 and older without satisfactory status, new full-scope Medi-Cal enrollment is frozen; new applicants get only restricted-scope coverage for emergencies and pregnancy. People already enrolled keep full scope as long as they renew on time, and if they lose it, they can re-enroll in full scope within three months. For these members, renewing on time matters more than anything.

2027 年 1 月 1 日,这一组大约 200 万人,从白卡的管理式医疗计划转为按服务付费(fee-for-service)。只在白卡计划里才有的服务,比如个案管理和社区支持,会跟着没有。客户可能会发现原来的家庭医生或者看病流程变了,要提前看信、确认医生收不收。

On January 1, 2027, about two million people in this group move from Medi-Cal managed care plans to fee-for-service. Services that exist only in the managed care plans, such as care management and community supports, go away with that move. Clients may find their doctor or the way they get care has changed, so they should read their letters and check whether their doctor still takes them.

2027 年 7 月 1 日,两件事:成人牙科取消,急诊牙科保留,这个原定 2026 年 7 月,州预算推迟了一年;还有 19 到 59 岁每人每月 $30 的保费,下一任州长可以把它定在 $30 到 $50 之间。一对夫妻一年就是至少 $720。

On July 1, 2027, two things happen. Adult dental ends, with emergency dental kept; that was originally set for July 2026 and the state budget pushed it back a year. And a $30 monthly premium per person starts for ages 19 to 59, which the next governor can set anywhere from $30 to $50. For a couple, that’s at least $720 a year.

不受影响的:18 岁以下的孩子和孕妇。另外,难民、庇护等人道身份的人,联邦白卡资金 2026 年 10 月停了,加州用州钱保他们全幅到 2027 年 6 月 30 日。这些规定变得很快,讲之前一定查最新的州政府公告。

Not affected: children under 19 and pregnant women. Separately, for humanitarian immigrants such as refugees and asylees, federal Medi-Cal funding stopped in October 2026, and California is keeping them on state-funded full scope through June 30, 2027. These rules move fast, so check the state’s latest notices before presenting.

合规提醒Compliance

只讲公开规定,不帮客户设计「怎么保住资格」的身份方案。涉及身份,先问移民律师;我们不提供法律建议。

State the published rules only; never design a status strategy for a client. For anything involving immigration status, refer to an immigration attorney; we don’t give legal advice.

关于白卡的三个误会Three Medi-Cal myths

白卡会影响绿卡吗?Does it affect a green card?

2026/9/18 起领的白卡可被考虑,孩子、孕妇不例外;先问移民律师Medi-Cal received from 9/18/2026 can count, children and pregnancy included; ask an immigration attorney

看完病要还钱吗?Do you have to pay it back?

一般不用。只追 55 岁后长期护理类费用,只限认证遗产,配偶在世不追Generally no. Only long-term-care costs after 55, only from the probate estate, never while a spouse is alive

存款多就拿不到?Too much savings to qualify?

19–64 岁、孩子、孕妇不看;65+/残障 2026 起:单人 $13 万、夫妻 $19.5 万No asset test for 19–64, kids, pregnancy; 65+/disabled since 2026: $130k single, $195k couple

这一页是客户最常见的三个误会,也是最容易讲错的三件事。每一条都按 2026 年秋天的最新规定讲。

These are the three most common misconceptions, and the three things agents most often get wrong. Each one reflects the rules as of fall 2026.

第一,白卡会不会影响绿卡?联邦新的「公共负担」规则 2026 年 7 月公布,9 月 18 日生效。新规则下,移民官可以考虑 9 月 18 日以后领取的白卡等福利,而且孩子和孕妇没有被排除在外;9 月 18 日以前领的非现金福利一般不算,但现金补助和长期住院式护理例外。家人领的福利,只有当申请人靠这些家人生活、或者对他们有法定抚养义务时才算。难民、庇护等身份不适用公共负担。加州等 20 多个州 9 月已经起诉,结果还没出来。

First, does Medi-Cal affect a green card? The new federal public charge rule was published in July 2026 and took effect September 18. Officers may now consider Medi-Cal and similar benefits received on or after September 18, and children and pregnant women are not carved out. Non-cash benefits received before September 18 generally don’t count, except cash aid and long-term institutional care. A family member’s benefits count only if the applicant relies on them for support or is legally responsible for that person. Refugees, asylees and similar groups aren’t subject to public charge. California and 20-plus other states sued in September; there is no outcome yet.

所以这一条,我们的标准答案只有一句:「涉及身份,先问移民律师;我们不提供法律建议。」千万不要跟客户说「孩子的白卡没关系」,那是旧规则。

So on this one, our answer is always the same: “For anything involving immigration status, ask an immigration attorney first; we don’t give legal advice.” Never tell a client “the kids’ Medi-Cal is fine.” That was the old rule.

第二,看完病要还钱吗?一般不用。加州的遗产追偿从 2017 年起收窄了:只追 55 岁以后的护理院、居家和社区长期护理及相关费用;只从需要走遗嘱认证(probate)的遗产里追;配偶或者注册伴侣在世不追,还可以申请困难豁免。通过生前信托、联名或者指定受益人传下去的资产,不在 probate 里。这对老人的传承规划很重要,但具体怎么安排,请客户找遗产律师。

Second, do you have to pay it back? Generally no. California narrowed estate recovery in 2017. It applies only to nursing home, home and community-based long-term care and related costs received after age 55, only against the probate estate, and not while a spouse or registered domestic partner is alive; hardship waivers are also available. Assets passed through a living trust, joint ownership or a beneficiary designation are outside probate. That matters a lot for seniors’ legacy planning, but for how to set it up, send the client to an estate attorney.

第三,存款多就拿不到白卡?要分人群。19 到 64 岁的成人、孩子、孕妇这一类,不看资产。但 65 岁以上和残障人士这一类,资产审查 2024 年取消过,2026 年 1 月 1 日又恢复了:单人 $130,000,每多一人加 $65,000,夫妻 $195,000;自住房一般不算,一辆车和部分退休账户也不算。州预算还定了 2027 年 7 月 1 日再降到单人 $21,000、夫妻 $31,000。所以给有存款的老人讲白卡,一定要先问资产。

Third, too much savings to qualify? It depends on the group. Adults 19 to 64, children and pregnant women face no asset test. But for people 65 and older and the disabled, the asset test, dropped in 2024, came back on January 1, 2026: $130,000 for one person plus $65,000 for each additional person, so $195,000 for a couple. The home is generally exempt, as are one car and some retirement accounts. The state budget also sets a further cut to $21,000 single and $31,000 for a couple on July 1, 2027. So with seniors who have savings, always ask about assets first.

合规提醒Compliance

公共负担的诉讼还在进行,讲之前查一下有没有新的法院裁定。我们不给移民、法律或税务建议。

The public charge litigation is ongoing; check for new court rulings before presenting. We don’t give immigration, legal or tax advice.

申请白卡:三种方式Three ways to apply

1

在线申请Online

CoveredCA.com 一张表同时判断白卡和奥巴马;或用县政府的 BenefitsCal.comCoveredCA.com screens for Medi-Cal and Covered CA in one form; or the county’s BenefitsCal.com

2

打电话By phone

Covered California 粤语 (800) 339-8938 · 国语 (800) 300-1533 · 英语 (800) 300-1506Covered California Cantonese (800) 339-8938 · Mandarin (800) 300-1533 · English (800) 300-1506

3

县福利办公室County office

现场或电话办理,也可以邮寄申请表In person or by phone, or mail in the application

✓

准备材料Documents

身份证件、社安号(如有)、加州住址证明、收入证明、移民身份文件Photo ID, SSN if any, proof of CA address, income proof, immigration papers

65+

65 岁以上 / 残障65+ / disabled

另备资产证明:银行、券商、房产对账单Also asset records: bank, brokerage and property statements

白卡全年都可以申请,不受开放投保期限制。Medi-Cal enrollment is open all year, not limited to open enrollment.

这一页讲怎么申请白卡,三种方式,加上要准备的材料。

This page covers how to apply for Medi-Cal: three ways, plus the documents to prepare.

第一,在线申请。最推荐 CoveredCA.com:填一次申请表,系统会同时判断全家每个人该拿白卡还是奥巴马保险,前面讲的「孩子白卡、父母奥巴马」就是这样一张表分出来的。也可以用 BenefitsCal.com,这是县政府的入口,白卡之外还能一起申请 CalFresh 食物券和 CalWORKs。

One, online. The best route is CoveredCA.com: one application, and the system decides for each family member whether they get Medi-Cal or Covered California. That’s how the “kids on Medi-Cal, parents on Covered California” split happens. Or use BenefitsCal.com, the county portal, which also handles CalFresh food assistance and CalWORKs.

第二,打电话。这里要纠正一个常见错误:(800) 300-1506 是 Covered California 的英语线。中文客户请给他们粤语 (800) 339-8938,或者国语 (800) 300-1533。服务时间是周一到周五早 8 点到晚 6 点。DHCS 的白卡热线是 (800) 541-5555。

Two, by phone. A common mistake to fix: (800) 300-1506 is Covered California’s English line. For Chinese-speaking clients, give them the Cantonese line, (800) 339-8938, or the Mandarin line, (800) 300-1533. Hours are Monday to Friday, 8 a.m. to 6 p.m. The DHCS Medi-Cal line is (800) 541-5555.

第三,县福利办公室。可以现场去,也可以打电话,或者把纸本申请表寄过去。不太会用电脑的长辈,去县办公室往往最省心。

Three, the county social services office, in person, by phone, or by mailing in the paper application. For older clients who aren’t comfortable online, the county office is often the easiest.

材料:带照片的身份证件;社安号,如果有的话;加州住址证明;收入证明,比如工资单、报税表、社安局的信;公民或移民身份文件;现有的医疗保险或红蓝卡。65 岁以上和残障人士,因为 2026 年恢复了资产审查,还要准备银行、券商、房产的对账单。2027 年以后,19 到 64 岁的扩展成人还要留好工作、上学或者义工记录。

Documents: photo ID; a Social Security number if they have one; proof of California address; proof of income such as pay stubs, a tax return or an SSA letter; citizenship or immigration documents; and any current health insurance or Medicare card. People 65 and over and the disabled also need bank, brokerage and property statements, since the asset test came back in 2026. From 2027, expansion adults 19 to 64 should also keep records of work, school or volunteering.

最后记住:白卡全年都可以申请,不用等开放投保期。客户收入突然降了、失业了,当月就可以帮他申请。

And remember: Medi-Cal is open all year; there’s no need to wait for open enrollment. If a client’s income drops or they lose a job, they can apply that same month.

白卡客户 ≠ 没有保险需求Medi-Cal clients still have needs

  • 白卡只管看病:不管身故后的收入、房租、孩子教育Medi-Cal pays for care, not lost income, rent or children’s education
  • 低收入家庭最经不起顶梁柱出事Low-income families can least afford to lose a breadwinner
  • 合适方向:低保费定期寿、最终费用保险Good fits: low-premium term life, final expense cover按预算来,保费不能挤占生活开支Fit the budget; premiums must not squeeze daily living
  • 底线:绝不建议客户放弃白卡去买保险The line: never suggest giving up Medi-Cal to buy insurance
母亲带着幼儿在儿科医生处看诊 / A mother and toddler with a pediatrician

白卡模块的最后一页,回到经纪人的角度。请记住一句话:白卡客户,不等于没有保险需求。

The last page of the Medi-Cal module brings us back to your role. Remember this: a Medi-Cal client is not a client without protection needs.

很多人觉得「我有白卡就够了」。你要帮他想清楚:白卡只管看病的账单。家里的顶梁柱万一走了,下个月的房租谁付?孩子的学费谁出?丧葬费用要好几千,从哪里来?这些白卡一分都不管。

Many people think “I have Medi-Cal, so I’m covered.” Help them think it through: Medi-Cal pays medical bills. If the family’s main earner dies, who pays next month’s rent? Who covers the children’s schooling? A funeral costs several thousand dollars; where does that come from? Medi-Cal pays none of it.

而且,低收入家庭恰恰是最经不起顶梁柱出事的。高收入家庭有存款可以撑一阵,白卡家庭往往一个月没收入就出问题。所以一份保费不高的定期寿险,或者一份最终费用保险,对他们往往特别合适。

And low-income families are the ones least able to absorb losing a breadwinner. A higher-income family has savings to fall back on; a Medi-Cal family may be in trouble after a single month without income. That’s why a low-premium term policy, or a final expense policy, is often a particularly good fit for them.

但做法要对。第一,按预算来:先做需求分析,保费一定要在客户负担得起的范围内,不能挤占房租、吃饭这些生活开支。卖给客户一份他交不起、过两年就断掉的保单,对谁都没有好处。第二,开口的方式可以很自然:「您全家的看病,白卡都管了,这很好。我们再看看白卡管不到的那一块。」

But do it the right way. First, fit the budget: do a needs analysis first, and keep the premium within what the client can truly afford, never at the expense of rent or groceries. Selling someone a policy they can’t keep up and that lapses in two years helps nobody. Second, the opening can be simple: “Medi-Cal takes care of your family’s medical bills, which is great. Let’s look at the part it doesn’t cover.”

最后是合规底线,绝对不能碰:我们绝不建议客户为了买保险去放弃白卡,也不暗示「买了保险就不需要白卡」。白卡和人寿解决的是两个问题,客户两样都可以有。另外,65 岁以上的白卡客户有资产线,涉及大额资产的安排,请客户先问律师或者白卡的县办公室。

Finally, the compliance line you never cross: we never suggest a client give up Medi-Cal to buy insurance, nor imply that buying insurance makes Medi-Cal unnecessary. Medi-Cal and life insurance solve different problems, and a client can have both. Also, Medi-Cal clients 65 and older have an asset limit, so for any arrangement involving significant assets, have the client check with an attorney or the county Medi-Cal office first.

合规提醒Compliance

不建议客户放弃白卡,不承诺任何收益,保费以客户负担得起为前提。

Never suggest giving up Medi-Cal, never promise returns, and keep premiums within what the client can afford.

模块三Module 3

奥巴马保险 Covered CaliforniaCovered California

补贴怎么算 · 四个金属等级 · 2027 官方真实试算How subsidies work · the four metal tiers · real 2027 quotes from the official tool

各位伙伴,我们进入模块三:奥巴马保险,在加州的官方平台叫 Covered California。这是大家日常服务最多的一群人——有合法身份、没有公司团体保险、收入又在中等区间的家庭:自雇的、开小生意的、提前退休的、刚拿到绿卡的。

Partners, we're moving into Module 3: Obamacare, which in California runs through the official marketplace, Covered California. This is the group most of you serve every day: households with lawful status, no employer plan, and middle-of-the-range income. The self-employed, small-business owners, early retirees, new green-card holders.

这一模块内容最多,分两节讲。这一节讲:奥巴马保险是什么、ACA 定下的五条规矩、补贴怎么算、2027 年回来的 400% 悬崖、四个金属等级、只有银级才有的自付减免,最后用官方工具算出来的 2027 年真实报价一家一家看。下一节再讲 HMO 和 PPO、南加州有哪些保险公司、账单上的名词和开放投保的日期。

This is the biggest module, so it comes in two sessions. This one covers what Covered California is, the five rules the ACA set, how the subsidy is calculated, the 400% cliff that returns in 2027, the four metal tiers, the cost-sharing help only silver plans get, and then real 2027 quotes we ran on the official tool, one household at a time. Next session: HMO versus PPO, the Southern California carriers, the terms on a bill, and the enrollment dates.

为什么今年这一模块特别重要?因为 2027 年的规则变了。联邦的增强补贴在 2025 年底到期,没有续上,所以收入超过联邦贫困线 400% 的家庭又拿不到联邦补贴了;全州保费初步平均涨 9.9%;而且从 2027 年 1 月 1 日起,联邦补贴只给绿卡持有人、古巴/海地入境者和 COFA 三类身份。客户的账单会变,他们一定会来问你。

Why does this module matter so much this year? Because the rules change in 2027. The enhanced federal credits expired at the end of 2025 and weren't renewed, so households above 400% of the federal poverty level get no federal subsidy again. Statewide premiums are up 9.9% on average in the preliminary rates. And from January 1, 2027, the federal credit goes only to green-card holders, Cuban/Haitian entrants and COFA migrants. Your clients' bills will change, and they will call you.

几个日期先记住:2026 年 10 月 1 日起,老客户已经可以续约、比价;11 月 1 日开放投保,到 2027 年 1 月 31 日结束;12 月 31 日前办好,1 月 1 日生效。所以这一节学完,这个月就用得上。

Lock in the dates: from October 1, 2026, existing members can already renew and compare. Open enrollment runs November 1 to January 31, 2027, and anything done by December 31 starts January 1. What you learn today you can use this month.

最后说一句心态。很多华人客户分不清白卡和奥巴马保险,以为是一回事。你只要能一句话讲清楚——白卡是政府全包,奥巴马保险是自己出钱、政府按收入补一部分——客户马上就觉得你专业。信任有了,后面谈全家的保障才有基础。我们一页一页来。

One last point on mindset. Many Chinese-speaking clients can't tell Medi-Cal and Covered California apart. If you can say it in one line, Medi-Cal is fully paid by the government; Covered California is insurance you pay for, with the government covering part based on income, the client immediately sees you as the expert. That trust is what the whole-family conversation is built on. Let's go page by page.

节奏提示Pacing

本节 12 页。前 10 页讲规则,节奏可以快;最后两页报价留足时间,让学员自己对着表算一算差价。

This session is 12 pages. Move briskly through the rules on the first ten; leave real time for the two quote pages and let people work out the differences themselves.

奥巴马保险是什么What Covered California is

  • 联邦法律叫 ACA,加州的官方市场叫 Covered CaliforniaThe federal law is the ACA; California's official marketplace is Covered California
  • 给没有雇主保险、自己买保险的个人和家庭For individuals and families without employer coverage who buy their own自雇、小生意、提前退休、刚拿绿卡的最常见Most often the self-employed, small-business owners, early retirees and new green-card holders
  • 同一金属等级,全州福利统一,只比价格和网络Within a metal tier, benefits are the same statewide; you compare price and network
  • 按收入领保费补贴;不能因既往病史拒保或加价Premium help based on income; no denial or surcharge for pre-existing conditions
一对夫妻在笔记本电脑上比较保险计划 / A couple comparing health plans on a laptop

白卡 = 政府全包;奥巴马保险 = 自己出钱,政府按收入补一部分Medi-Cal = the government pays; Covered California = you pay, and the government helps based on income

先把定义讲清楚。「奥巴马保险」是大家的叫法,联邦法律的正式名称是 Affordable Care Act,简称 ACA。每个州有自己的保险市场,加州的叫 Covered California。客户在 CoveredCA.com 上填一次申请,系统会同时判断:他该上白卡,还是买奥巴马保险、能拿多少补贴。

Start with the definition. “Obamacare” is the everyday name; the law is the Affordable Care Act, the ACA. Each state has its own marketplace, and California's is Covered California. A client fills out one application on CoveredCA.com, and the system decides at the same time whether they belong on Medi-Cal or on a Covered California plan, and how much help they get.

它服务的是没有雇主保险、需要自己买保险的个人和家庭。在我们的客户里,最常见的是自雇人士、小生意老板、提前退休还没到 65 岁的人,还有刚拿到绿卡、收入又超过白卡线的家庭。下一页会把这四类人单独拿出来讲。

It serves individuals and families who have no employer plan and have to buy their own. Among our clients that is mostly the self-employed, small-business owners, people who retired before 65, and families who just got green cards and earn above the Medi-Cal line. The next page takes those four groups one at a time.

第三点非常好用:Covered California 用的是标准化的福利设计。同一个金属等级,比如都是 Silver 70,不管是 Kaiser、Blue Shield 还是 L.A. Care,免赔额、自付上限、看病的共付额都一样。所以选公司时,比的其实就三样:价格、医生在不在网络里、离家近不近。这句话讲给客户听,他会觉得一下子简单了。

The third point is the useful one: Covered California uses standardized benefit designs. Within the same tier, say Silver 70, the deductible, out-of-pocket maximum and visit copays are identical whether it's Kaiser, Blue Shield or L.A. Care. So choosing a carrier really comes down to three things: price, whether the client's doctors are in network, and how close the facilities are. Say that to a client and the whole thing suddenly feels simple.

第四点是两个核心好处:收入合格的,政府按收入给保费补贴;而且不能因为既往病史拒保或加价——有糖尿病、有高血压,照样能买,价格一样。

The fourth point is the two core benefits: households that qualify get a premium subsidy based on income, and no one can be turned down or charged more for a pre-existing condition. Diabetes, high blood pressure: they can still buy, at the same price.

最后用页底这句话帮客户区分:白卡是政府全包,几乎不用自己出钱;奥巴马保险是自己出钱,政府按收入补一部分。收入在 138% 联邦贫困线以下的成年人,一般走白卡;高于这条线、又没有公司保险的,就来看奥巴马保险。

Close with the line at the bottom to help the client tell them apart: Medi-Cal is paid by the government and costs almost nothing; Covered California is insurance you pay for, with the government covering part based on income. Adults under 138% of the federal poverty level generally go to Medi-Cal; above that line, with no employer plan, they look at Covered California.

讲师提醒Presenter note

能不能拿补贴跟身份有关:2027 年起联邦补贴只给绿卡、古巴/海地入境者和 COFA 三类;没有合法身份的,场外还有不带补贴的私人保险可以看。涉及身份的问题,请客户咨询移民律师,我们不提供法律建议。

Subsidy eligibility depends on status: from 2027 the federal credit goes only to green-card holders, Cuban/Haitian entrants and COFA migrants. Without lawful status, there are still private plans off the exchange, without subsidy. For any immigration question, refer the client to an immigration attorney; we don't give legal advice.

这四类人最该看奥巴马保险Four groups who should look first

自雇人士The self-employed

司机、主播、中介、小老板:没有公司替你交保费的人Drivers, streamers, agents, owners: nobody pays your premium for you

提前退休的人Early retirees

65 岁前、到红蓝卡之前的过渡期,这是主要选项The main option for the years before Medicare at 65

新移民家庭New immigrant families

刚拿到绿卡、收入超过白卡线一截的家庭New green-card households earning somewhat above the Medi-Cal line

兼职和学生Part-timers and students

打零工、不全职,学校也没有提供保险的人Gig or part-time workers, and students with no school plan

这一页帮大家在客户名单里找人。第一类,自雇人士:网约车司机、直播主播、地产中介、小生意老板。他们的共同点是没有公司替他们交保费,全家的医疗保险要自己买。而且这一类人往往也没有公司的团体寿险,这是后面做需求分析时要记住的。

This page is about finding these people in your client list. First, the self-employed: rideshare drivers, streamers, real estate agents, small-business owners. What they share is that nobody pays their premium; they buy coverage for the whole family themselves. They usually have no group life insurance through work either, which matters later in the needs analysis.

第二类,提前退休的人,我把它标成金色,因为今年最需要注意。60 出头离开工作、离 65 岁的红蓝卡还有几年,中间这段过渡期,奥巴马保险就是主要选项。但他们的收入常常落在 400% 悬崖附近——单身超过 $63,840 就没有联邦补贴,后面第 6 页会用真实报价算给大家看。

Second, early retirees, highlighted in gold because they need the most attention this year. Someone who stops working in their early sixties still has a few years before Medicare at 65, and Covered California is the main bridge. But their income often sits near the 400% cliff: a single person above $63,840 gets no federal subsidy. A few pages on we'll run the real numbers.

第三类,新移民家庭:刚拿到绿卡,收入超过白卡线一截。他们对美国的医疗体系最陌生,也最容易买错。提醒一点:2027 年起,工作签证、学生签证、难民、庇护、TPS 这些身份都拿不到联邦补贴了,所以先问清楚身份,再谈补贴。

Third, new immigrant families: newly green-carded, earning somewhat above the Medi-Cal line. They know the least about the US system and are the most likely to buy the wrong thing. One caution: from 2027, work visas, student visas, refugees, asylees and TPS holders no longer get the federal credit, so confirm status first and talk subsidy second.

第四类,兼职和学生:打零工、工作不全职,学校也没有提供保险的人。他们年轻、健康,常常觉得不用买,但奥巴马保险不能因为病史拒保,今天健康的时候买,明天生病了也还在。

Fourth, part-timers and students: gig workers, people without a full-time job, students whose school offers no plan. They're young and healthy and often think they can skip it, but because coverage can't be refused for health history, a plan bought while healthy is still there when they get sick.

怎么开口?很简单:「您现在的医疗保险是公司给的,还是自己买的?」如果是自己买的,接着问:「今年 10 月续约的通知收到了吗?我帮您把明年的价格比一遍。」从帮客户省保费开始,信任就建立起来了。

How to open? Keep it simple: “Is your health insurance through work, or do you buy it yourself?” If they buy it, follow with: “Did you get the renewal notice this October? Let me compare next year's prices for you.” Start by saving them money on premiums, and the trust follows.

互动设计Interaction

请每位学员在手机通讯录里,每一类各找出一位客户或朋友的名字,写在纸上。这四个名字就是这个开放期的第一批电话。

Ask everyone to find one client or friend in their phone for each of the four groups and write the names down. Those four names are the first calls of this open enrollment.

ACA 改了哪五件事Five things the ACA changed

  • 不能因既往病史拒保或加价(2014 年起)No denial or surcharge for pre-existing conditions (since 2014)有糖尿病、高血压照样能买,价格一样Diabetes or high blood pressure: same coverage, same price
  • 每张保单都包含十大基本福利Every plan includes the ten essential health benefits门诊、急诊、住院、孕产、儿科、精神健康、处方药等Outpatient, emergency, hospital, maternity, pediatric, mental health, drugs and more
  • 取消年度和终身理赔上限No annual or lifetime benefit caps2010 年 9 月之后的保单不得设上限For plans issued after September 2010
  • 50 名全职员工以上的雇主必须提供保险Employers with 50+ full-time staff must offer coverage2027 年罚款:每名全职员工每年 $3,780 或 $5,6702027 penalties: $3,780 or $5,670 per full-time employee per year
  • 联邦个人罚款已归零,但加州有自己的罚款The federal individual penalty is $0, but California has its own没保险可能在加州州税上被罚,金额以加州税务局为准Going uninsured can cost you on the state return; amounts per the FTB

这五条是执照考试的常考点,也是客户最爱问的问题All five are common exam questions, and the ones clients ask most

这一页是 ACA 的核心规则,既是考点,也是客户最爱问的。第一条,禁止既往症排除:从 2014 年起,保险公司不能因为你有病史就拒保或者加价。这是奥巴马保险最大的卖点,也是你说服客户最有力的一句话:「有病也能买,价格一样。」

These are the ACA's core rules: exam material, and the questions clients ask most. One: no pre-existing condition exclusions. Since 2014, insurers can't turn you down or charge more because of your health history. That's the biggest selling point of the marketplace and your strongest line with a client: “Even with a condition, you can buy, at the same price.”

第二条,十大基本福利:每张保单都必须包括门诊、急诊、住院、孕产与新生儿、儿科、精神健康、处方药、康复、检验,以及预防保健。第三条,取消年度和终身上限:2010 年 9 月之后的保单,不能再设理赔的天花板。一场大病花几十万,保险不会中途说「额度用完了」。

Two: the ten essential health benefits. Every plan must cover outpatient care, emergency services, hospitalization, maternity and newborn care, pediatric care, mental health, prescription drugs, rehabilitation, lab services, and preventive care. Three: no annual or lifetime caps on plans issued after September 2010. A serious illness can run to hundreds of thousands, and the plan can't stop paying because a limit ran out.

第四条,大雇主强制:全职员工加上折算全职,平均 50 人以上的雇主,必须给员工提供符合标准的保险。2027 年的罚款:如果根本没给 95% 的全职员工提供保险,按全职人数(减去 30 人)每人每年 $3,780;如果提供了,但太贵或不达标、员工去拿了补贴,每拿补贴的一人每年 $5,670。2027 年「太贵」的标准是员工自付超过家庭收入的 10.22%。25 名以下的小企业还有税收优惠。

Four: the large-employer mandate. An employer averaging 50 or more full-time employees, counting full-time equivalents, must offer qualifying coverage. The 2027 penalties: if it doesn't offer coverage to 95% of full-time staff, $3,780 a year per full-time employee, minus the first 30. If it offers coverage that's unaffordable or below standard and an employee takes a subsidy instead, $5,670 a year for each such employee. For 2027, “unaffordable” means the employee's share is over 10.22% of household income. Small employers with fewer than 25 full-time equivalents can get a tax credit.

第五条,联邦个人罚款已经归零,2017 年的税改把它降到了 $0。但这里一定要讲清楚:加州有自己的个人强制投保规定,没保险的人仍可能在加州州税上被罚。具体金额和豁免条件每年公布,以加州税务局(FTB)为准。

Five: the federal individual penalty is zero; the 2017 tax law cut it to $0. But be very clear here: California has its own individual mandate, and going uninsured can still mean a penalty on the state return. The amount and the exemptions are published each year; go by the Franchise Tax Board.

这五条里,头两条最重要,考试也最常考。第四条对开公司的客户很有用:员工到 50 人的老板,最好提前知道这笔罚款,这也是你跟企业主聊团体保险的一个开口。

Of the five, the first two matter most and show up most on the exam. The fourth is useful with business-owner clients: an owner approaching 50 employees should know about these penalties in advance, and it's a natural opening to talk about group coverage.

讲师提醒Presenter note

千万别跟加州客户说「现在已经没有罚款了」。联邦是 $0,加州不是;这个错误会直接出现在他明年的州税单上。具体金额请客户以加州税务局公布为准,税务问题请咨询税务师。

Never tell a California client “there's no penalty any more.” The federal one is $0; California's isn't, and the mistake shows up on next year's state tax bill. For amounts, go by the FTB; for tax questions, refer the client to a tax professional.

补贴怎么算:2027 悬崖回来了How the subsidy works: the cliff is back

  • 补贴 = 基准银级的全价 − 你该自付的部分Subsidy = full price of the benchmark silver plan − your expected share基准银级 = 当地第二便宜的银级计划Benchmark = the second-lowest-cost silver plan where you live
  • 该自付的部分 = 收入 × 2.15%–10.22%Your expected share = income × 2.15%–10.22%收入越高比例越高;300%–400% FPL 统一 10.22%Higher income, higher share; a flat 10.22% from 300% to 400% FPL
  • 收入超过 400% FPL:联邦补贴归零Above 400% FPL: no federal subsidy1 人 $63,840 · 4 口之家 $132,000$63,840 for one person · $132,000 for a family of four
  • 加州州补贴:200% FPL 以下再多补一块California's own subsidy adds more up to 200% FPL150% FPL 以下,基准银级保费为 $0Up to 150% FPL, the benchmark silver plan costs $0
  • 按预估收入预付,报税时多退少补Paid in advance on estimated income, settled at tax time2026 税年起,多领的补贴全额追回,不再封顶From tax year 2026, any excess is repaid in full, with no cap

例:62 岁单身,年收入 $63,000:$1,121.58 − $536.55 = $585.03/月Example: single, 62, $63,000 income: $1,121.58 − $536.55 = $585.03/month

联邦比例:IRS Rev. Proc. 2026-26;加州州补贴:Covered California 2027 FPL 资格表;算例来自 Covered California Shop and Compare 官方试算(2026-10-07)Federal percentages: IRS Rev. Proc. 2026-26; state subsidy: Covered California 2027 FPL chart; example from Covered California Shop and Compare (queried 2026-10-07)

补贴的公式只有一行:补贴 = 基准银级的全价 − 你该自付的部分。基准银级,是你所在地区第二便宜的银级计划。政府的逻辑是:按你家的收入,你应该拿出多少钱来买这份基准银级;剩下的,政府补。

The formula is one line: subsidy = the full price of the benchmark silver plan − your expected share. The benchmark is the second-lowest-cost silver plan in your area. The government's logic: given your household income, this is what you should put toward that benchmark plan, and it pays the rest.

「该自付的部分」是收入的一个比例。2027 年的联邦比例是 2.15% 到 10.22%:收入越低,比例越低;收入在 300% 到 400% 联邦贫困线之间的,统一是 10.22%。

Your expected share is a percentage of income. For 2027 the federal range is 2.15% to 10.22%: the lower the income, the lower the percentage, and everyone between 300% and 400% of the poverty level pays a flat 10.22%.

看页底这个真实例子。62 岁、单身、年收入 $63,000,大约是贫困线的 395%,适用 10.22%:10.22% × $63,000 ÷ 12 = $536.55,这是他每月该自付的。他所在地区第二便宜的银级是 Kaiser Silver 70,全价 $1,121.58。两个一减,补贴 $585.03——和官方工具算出来的一分不差。这笔补贴是固定金额,他选铜级、金级也是减这么多。

Look at the real example at the bottom. Single, 62, income $63,000, about 395% of the poverty level, so 10.22% applies: 10.22% × $63,000 ÷ 12 = $536.55 a month is his share. The second-lowest silver plan in his area is Kaiser Silver 70 at $1,121.58 full price. Subtract, and the subsidy is $585.03, exactly what the official tool shows. The subsidy is a fixed dollar amount: if he picks bronze or gold, the same amount comes off.

第三条是今年最大的变化:收入超过 400% 联邦贫困线,联邦补贴直接归零。单身是 $63,840,四口之家是 $132,000。不是慢慢减少,是一刀切——这就是「悬崖」,下一页用真实报价给大家看有多陡。

The third line is this year's biggest change: above 400% of the poverty level, the federal subsidy drops to zero. That's $63,840 for a single person and $132,000 for a family of four. It doesn't taper; it stops. That's the cliff, and the next page shows how steep it is with real quotes.

第四条是加州自己加的:2027 年州政府拿出 $3 亿,给收入在 200% 贫困线以下的家庭再多补一块。150% 以下的,基准银级保费是 $0;150% 到 200% 的,只付收入的 2.8% 到 5.28%,比联邦的 4.30% 到 6.78% 低。

The fourth line is California's own help: for 2027 the state put up $300 million for households under 200% of the poverty level. Up to 150%, the benchmark silver plan costs $0; from 150% to 200%, they pay 2.8% to 5.28% of income instead of the federal 4.30% to 6.78%.

最后一条最容易出事:补贴是按你申请时预估的收入先发的,报税时用 1095-A 和 8962 表按实际收入对账,多退少补。而从 2026 税年起,多领的补贴要全额还,不再有上限。刚才那位 62 岁的客户,如果预估 $63,000,年底实际赚了 $65,000,超过了悬崖,一整年领的大约 $7,020 补贴报税时要全部还回去。所以收入一定要估准,有变化马上去更新。

The last line is where people get hurt. The subsidy is paid on the income you estimate when you apply, then reconciled on the tax return with the 1095-A and Form 8962. And from tax year 2026, excess subsidy is repaid in full, with no cap. Take the same 62-year-old: if he estimated $63,000 and actually made $65,000, he's over the cliff, and the roughly $7,020 he received over the year all goes back at tax time. Estimate carefully, and report changes right away.

合规提醒Compliance

收入必须如实申报。我们可以帮客户看懂规则、提醒他及时更新,但不能教客户少报收入。报税和对账的具体问题,请客户咨询税务师。

Income must be reported truthfully. We can explain the rules and remind clients to update, but we never coach anyone to under-report. For tax and reconciliation questions, refer them to a tax professional.

400% 悬崖:多赚 $2,000,多交 $7,000The 400% cliff: earn $2,000 more, pay $7,000 more

同一个人:62 岁、单身、提前退休,住洛杉矶县 91801The same person: 62, single, retired early, living in LA County 91801

年收入 $63,000(约 395% FPL)$63,000 income (about 395% FPL)

  • 补贴 $585.03/月Subsidy $585.03/month
  • 最便宜铜级 $259.58/月Cheapest bronze $259.58/month
  • 最便宜银级 $365.63/月Cheapest silver $365.63/month
  • 铜级一年约 $3,115Bronze for a year: about $3,115

年收入 $65,000(约 407% FPL)$65,000 income (about 407% FPL)

  • 补贴只剩 $1/月——等于没有Subsidy: $1/month, effectively none
  • 最便宜铜级 $843.61/月Cheapest bronze $843.61/month
  • 最便宜银级 $949.66/月Cheapest silver $949.66/month
  • 铜级一年约 $10,123Bronze for a year: about $10,123

只超出悬崖 $1,160,铜级保费一年多交约 $7,008Just $1,160 over the line, and bronze costs about $7,008 more a year

试算 · 示例:已扣补贴的月保费;初步费率,最终以 2027-01-01 生效费率为准Illustrative quote: monthly premium after subsidy; preliminary rates, final rates take effect 1/1/2027

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, LA County), queried 2026-10-07; preliminary rates, illustration only

这一页是今年最重要的一页。同一个人:62 岁、单身、提前退休,住在阿罕布拉,邮编 91801。我们在 Covered California 官方的 Shop and Compare 工具上跑了两次,唯一的区别是年收入:一次 $63,000,一次 $65,000。

This is the most important page this year. One person: 62, single, retired early, living in Alhambra, ZIP 91801. We ran him twice on Covered California's official Shop and Compare tool, and the only difference is income: $63,000 once, $65,000 the other time.

左边,$63,000,大约是贫困线的 395%,还在单身的悬崖线 $63,840 以下。官方工具显示每月补贴 $585.03,最便宜的铜级是 L.A. Care,每月 $259.58;最便宜的银级 $365.63。铜级一年下来大约 $3,115。

On the left, $63,000 is about 395% of the poverty level, still under the single-person line of $63,840. The official tool shows a subsidy of $585.03 a month; the cheapest bronze, L.A. Care, is $259.58, and the cheapest silver $365.63. Bronze for the year comes to about $3,115.

右边,$65,000,大约 407%,只比悬崖线多了 $1,160。官方工具的补贴只剩每月 $1,等于没有。同一个铜级变成每月 $843.61,银级 $949.66,铜级一年大约 $10,123。算一下:多赚 $2,000,铜级保费一年多交 $7,008——这多赚的 $2,000 还是税前的,连多出来的保费的三分之一都不够。

On the right, $65,000 is about 407%, only $1,160 over the line. The official tool's subsidy falls to $1 a month, effectively nothing. The same bronze plan is now $843.61 a month and silver $949.66; bronze for the year is about $10,123. Do the math: earn $2,000 more, pay $7,008 more for bronze. And that $2,000 is before tax; it doesn't cover even a third of the extra premium.

谁最容易掉下去?60 到 64 岁提前退休的人、收入忽高忽低的自雇人士。线在哪里要记牢:单身 $63,840,两口 $86,560,四口 $132,000。开放期之前,请大家把收入在这几条线附近的客户先列出来,主动打电话。

Who falls off most easily? Early retirees from 60 to 64, and self-employed people with uneven income. Memorize the lines: $63,840 single, $86,560 for two, $132,000 for four. Before open enrollment, list every client whose income sits near those lines and call them first.

能做什么?第一,收入一定要估准;估低了,前面讲过,报税时整年的补贴要全数还回去。第二,对刚好超出一点点的客户,有一些合规降低 MAGI(补贴用的收入口径)的做法,比如税前的退休账户供款,或者 HSA——2026 年起铜级计划也可以配 HSA,可能让他回到悬崖下面。但这是税务问题,一定请客户找税务师确认。

What can be done? First, estimate income carefully; as we saw, an underestimate means repaying the whole year's subsidy at tax time. Second, for clients just over the line, there are legitimate ways to lower MAGI, the income figure the subsidy uses, such as pre-tax retirement contributions or an HSA, and since 2026 bronze plans are HSA-eligible. That may bring them back under the cliff. But it's a tax question; have the client confirm with a tax professional.

最后,从这一页可以自然地打开下一段对话:一位 62 岁提前退休的客户,到 65 岁上红蓝卡之前,每年医疗保费可能就要上万块。他的退休现金流够不够、万一有变故家里怎么办——这就是需求分析的起点,不是推销,是帮他把账算清楚。

Finally, this page opens the next conversation naturally. A 62-year-old early retiree may pay over $10,000 a year in premiums until Medicare at 65. Is his retirement cash flow enough, and what happens to the household if something goes wrong? That's where a needs analysis starts. It isn't a pitch; it's helping him see the numbers.

互动设计Interaction

先只放左边和标题的前半句,让学员猜:「多赚 $2,000,一年保费会多交多少?」大多数人猜几百块。再揭开右边,效果最好。

Show only the left card and the first half of the title, then ask: “He earns $2,000 more. How much more does he pay in premium?” Most people guess a few hundred. Then reveal the right side.

2027 收入资格总表The 2027 income eligibility chart

Covered California 2027 年按联邦贫困线划分的项目资格表 / Covered California's Program Eligibility by Federal Poverty Level for 2027

收入越高,保费越贵,补贴越少Higher income, higher premium, less help

来源:Covered California《Program Eligibility by Federal Poverty Level for 2027》(2026 年 10 月版)Source: Covered California, Program Eligibility by Federal Poverty Level for 2027 (October 2026)

这是 Covered California 官方的 2027 年资格总表,2026 年 10 月刚出的版本。整个医疗保险里,这张表最实用,我教大家怎么用。

This is Covered California's official 2027 eligibility chart, the October 2026 edition. Of everything in health insurance, this is the most useful single page, so let me show you how to read it.

左边一列是家庭人口,从 1 个人到 8 个人,最后一行是每多一个人加多少。上面一行是联邦贫困线的百分比。用法就两步:先数清楚客户报税家庭有几口人,再横着找他的年收入落在哪两格之间。

The left column is household size, from one to eight, with the last row showing what each extra person adds. Across the top are percentages of the federal poverty level. Two steps: count the people in the client's tax household, then go across that row and find which two columns the annual income falls between.

表的上方是 Covered California 这边:橙色的加州州补贴到 200%;蓝色的联邦保费补贴到 400%;下面一排是 Silver 94、87、73 三档自付减免。表的下方是白卡这边:成人白卡到 138%,孕妇到 213%,213% 到 322% 是孕妇的 MCAP,0–18 岁的孩子到 266%。橙色表头里写着 DHCS monthly 的几列是月收入,因为白卡看的是当下的月收入。

The bands above the grid are the Covered California side: orange for the California state subsidy up to 200%, blue for the federal premium credit up to 400%, and below that the Silver 94, 87 and 73 cost-sharing levels. The bands below are Medi-Cal: adults up to 138%, pregnancy up to 213%, MCAP for pregnancy from 213% to 322%, and children 18 and under up to 266%. The orange columns marked DHCS monthly are monthly income, because Medi-Cal looks at current monthly income.

举两个例子。四口之家年收入 $100,000:落在 300% 的 $99,000 和 400% 的 $132,000 之间,所以有联邦补贴,但没有银级减免;孩子的线是 $87,780,他们超了,孩子也不能上白卡。单身年收入 $30,000:落在 150% 的 $23,940 和 200% 的 $31,920 之间,是 Silver 87,还能拿加州州补贴。

Two examples. A family of four at $100,000 falls between $99,000 at 300% and $132,000 at 400%: federal subsidy, but no silver cost-sharing help, and since the children's line is $87,780, the kids don't qualify for Medi-Cal either. A single person at $30,000 falls between $23,940 at 150% and $31,920 at 200%: that's Silver 87, plus the state subsidy.

两个细节:Covered California 用的是前一年公布的贫困线,白卡用的是当年的,所以白卡的线明年初还会再调一次。最后把那句大字讲给客户听:收入越高,保费越贵,补贴越少。他马上就懂为什么自己和邻居交的钱不一样。建议大家把这张表存在手机里,见客户时一格一格对给他看。

Two details: Covered California uses the prior year's poverty guidelines, while Medi-Cal uses the current year's, so the Medi-Cal lines will move again early next year. Then give the client the headline: higher income, higher premium, less help. He'll understand at once why he and his neighbor pay different amounts. Save this chart on your phone and walk clients through it box by box.

铜银金白金:四个等级怎么挑Bronze to platinum: choosing a tier

铜 BronzeBronze60%免赔额 $5,800
上限 $11,650
Deductible $5,800
max $11,650
银 SilverSilver70%免赔额 $4,700
上限 $11,650
Deductible $4,700
max $11,650
金 GoldGold80%免赔额 $0
上限 $9,600
Deductible $0
max $9,600
白金 PlatinumPlatinum90%免赔额 $0
上限 $5,500
Deductible $0
max $5,500

百分比 = 保险公司平均承担的比例,不是每次看病的报销比例The percentage is what the plan pays on average, not what it reimburses on each visit

2027 年个人计划的医疗免赔额与年自付上限,家庭为 2 倍;银级是唯一能领自付成本减免的等级2027 individual medical deductible and annual out-of-pocket maximum; family amounts are double. Silver is the only tier with cost-sharing reductions

来源:Covered California《2027 Patient-Centered Benefit Designs and Medical Cost Shares》(2026 年 9 月)Source: Covered California, 2027 Patient-Centered Benefit Designs and Medical Cost Shares (September 2026)

这一页讲金属等级:铜、银、金、白金,对应的是保险公司平均赔付的比例——铜 60%、银 70%、金 80%、白金 90%。注意,这个百分比说的是「一群人平均下来,保险公司承担多少医疗费」,不是你每次看病能报多少。客户常常误会成「白金卡看病报 90%」,要纠正过来。

This page is the metal tiers: bronze, silver, gold, platinum, matching the share of costs the plan pays on average: bronze 60%, silver 70%, gold 80%, platinum 90%. Note what that means: across a population, on average, the plan pays that share. It is not what gets reimbursed on each visit. Clients often think platinum “pays 90% of every bill,” so correct that.

规律很简单:等级越高,月保费越贵,看病时自付越少。看 2027 年的数字:铜级医疗免赔额 $5,800,年自付上限 $11,650;银级免赔额 $4,700,上限也是 $11,650;金级和白金没有医疗免赔额,上限分别是 $9,600 和 $5,500。看家庭医生的共付额,官方表上铜级 $60、银级 $50、金级 $40、白金 $20。家庭的免赔额和上限都是个人的两倍。

The pattern is simple: the higher the tier, the higher the monthly premium and the less you pay when you use care. The 2027 numbers: bronze has a $5,800 medical deductible and an $11,650 out-of-pocket maximum; silver has a $4,700 deductible and the same $11,650 maximum; gold and platinum have no medical deductible, with maximums of $9,600 and $5,500. A primary care visit on the official table is $60 on bronze, $50 on silver, $40 on gold and $20 on platinum. Family deductibles and maximums are double the individual amounts.

怎么挑?铜级适合很少看病、主要防大病的人;金级、白金适合经常看病、有慢性病、在吃长期药的人。还有一个算法很实用:一年最坏的情况 = 全年保费 + 自付上限。拿前面那位 62 岁、年收入 $63,000 的客户算:铜级保费一年约 $3,115,加上限 $11,650,最坏约 $14,765;白金每月 $576.16,一年 $6,914,加上限 $5,500,最坏约 $12,414。身体不好的客户,白金反而可能更省。

How to choose? Bronze suits people who rarely see a doctor and mainly want protection against a big event; gold and platinum suit people who see doctors often, have a chronic condition, or take ongoing medication. One calculation is very handy: worst-case year = annual premium + out-of-pocket maximum. Take the 62-year-old at $63,000: bronze is about $3,115 a year plus the $11,650 maximum, a worst case of about $14,765. Platinum is $576.16 a month, $6,914 a year, plus $5,500, about $12,414. For a client in poor health, platinum can actually cost less.

第三个重点:银级是唯一能领「自付成本减免」的等级,英文叫 CSR。收入在 250% 贫困线以下的人选银级,系统会自动把它升级成 Silver 73、87 甚至 94——付的是银级的保费,看病接近金级甚至白金级。下一页专门讲。

Third: silver is the only tier that gets cost-sharing reductions, CSR. A client under 250% of the poverty level who picks silver is automatically upgraded to Silver 73, 87 or even 94: a silver premium with gold- or even platinum-level cost sharing. That's the next page.

最后补一句:2026 年起,联邦规定铜级计划也可以搭配 HSA 健康储蓄账户。所以帮客户选等级,不是简单地说「越贵越好」,而是结合他的收入、身体状况和看病习惯一起判断。选对了,好保险其实不贵——这就是经纪人的价值。

One more note: since 2026, federal law lets bronze plans be paired with an HSA. So choosing a tier is never “more expensive is better.” It depends on the client's income, health and how they use care. Choose well and good coverage isn't expensive. That's what an agent is for.

银级专属减免:94 / 87 / 73Silver-only help: 94, 87, 73

Silver 94Silver 94

1 人年收入 ≤ $23,940(100%–150% FPL)
免赔额 $200
上限 $3,000
One person up to $23,940 (100%–150% FPL)
Deductible $200
max $3,000

Silver 87Silver 87

1 人 $23,941–$31,920(150%–200% FPL)
免赔额 $1,100
上限 $4,000
One person $23,941–$31,920 (150%–200% FPL)
Deductible $1,100
max $4,000

Silver 73Silver 73

1 人 $31,921–$39,900(200%–250% FPL)
免赔额 $4,700
上限 $9,600
One person $31,921–$39,900 (200%–250% FPL)
Deductible $4,700
max $9,600

付银级的保费,看病接近金级甚至白金级;必须选银级才拿得到A silver premium with gold- or platinum-level cost sharing, but only if you pick silver

四口之家:Silver 87 = $49,501–$66,000 · Silver 73 = $66,001–$82,500;系统按收入自动匹配Family of four: Silver 87 = $49,501–$66,000 · Silver 73 = $66,001–$82,500; the system assigns the level by income

来源:Covered California 2027 福利设计表(2026 年 9 月)、2027 FPL 资格表(2026 年 10 月);个人计划数字Sources: Covered California 2027 benefit designs (September 2026) and 2027 FPL chart (October 2026); individual amounts

这一页是低收入客户的「省钱暗器」,也是最能体现经纪人专业的一页。收入在 250% 贫困线以下的人,只要选的是银级,系统会自动把普通的 Silver 70 升级——这叫「自付成本减免」,英文 Cost-Sharing Reduction,简称 CSR。保费还是银级的保费,看病时的自付大幅降低。

This is the hidden money-saver for lower-income clients, and the page that shows best what an agent knows. Anyone under 250% of the poverty level who picks a silver plan is automatically upgraded from ordinary Silver 70. That's the cost-sharing reduction, CSR. The premium stays a silver premium; what they pay at the doctor drops sharply.

三档要记住。Silver 94:单身年收入 $23,940 以下,也就是 100% 到 150% 贫困线,免赔额只有 $200,年自付上限 $3,000,看家庭医生 $5。Silver 87:单身 $23,941 到 $31,920,免赔额 $1,100,上限 $4,000,家庭医生 $15。Silver 73:单身 $31,921 到 $39,900,免赔额 $4,700,上限 $9,600,家庭医生 $50。四口之家的线看页底:Silver 87 是 $49,501 到 $66,000,Silver 73 是 $66,001 到 $82,500。

Know the three levels. Silver 94: a single person up to $23,940, 100% to 150% of the poverty level; a $200 deductible, a $3,000 out-of-pocket maximum, $5 to see the family doctor. Silver 87: single, $23,941 to $31,920; a $1,100 deductible, a $4,000 maximum, $15 for the family doctor. Silver 73: single, $31,921 to $39,900; a $4,700 deductible, a $9,600 maximum, $50 for the family doctor. Family-of-four lines are at the bottom: Silver 87 from $49,501 to $66,000, Silver 73 from $66,001 to $82,500.

看这几个数字的分量:Silver 94 平均承担 94%,Silver 87 平均 87%,都在金级 80% 之上;Silver 87 的自付上限 $4,000,比白金的 $5,500 还低。所以我们说:付银级的价钱,拿接近白金的福利。另外,收入在 138% 以下的成年人一般会先被判到白卡,所以 Silver 94 实际多见于 138% 到 150% 这一小段。

Feel the weight of these numbers: Silver 94 pays 94% on average and Silver 87 pays 87%, both above gold's 80%. Silver 87's $4,000 maximum is lower than platinum's $5,500. That's what we mean by a silver price for near-platinum benefits. Also, adults under 138% are usually routed to Medi-Cal first, so Silver 94 mostly shows up in the narrow band from 138% to 150%.

最常见的错误是什么?客户看到每月 $0 的铜级就选了。后面第 11 页的三口之家就是这样:铜级 $0,但 L.A. Care 的 Silver 87 每月只要 $13.56,一年 $162.72,就把免赔额从 $5,800 降到 $1,100、自付上限从 $11,650 降到 $4,000。选了铜级,减免就没了。

The most common mistake? The client sees a $0 bronze plan and takes it. The three-person family on page 11 is exactly this case: bronze is $0, but L.A. Care's Silver 87 is just $13.56 a month, $162.72 a year, and it cuts the deductible from $5,800 to $1,100 and the maximum from $11,650 to $4,000. Pick bronze and the cost-sharing help is gone.

所以给收入在补贴区间的客户比价,永远先看银级,再往两边比。你能把这一点讲清楚,客户会记得是你帮他省了钱、避开了坑。

So for any client in the subsidy range, always start with silver and compare outward from there. Explain this well and the client will remember that you saved them money and kept them out of a trap.

讲师提醒Presenter note

Silver 94 在 2027 年第一次有了 $200 的免赔额,自付上限也比去年高。见到老客户,主动提一句,别等他看病时才发现。

In 2027, Silver 94 has a deductible ($200) for the first time, and a higher maximum than last year. Bring it up with existing clients before they find out at the doctor's office.

2027 的保障:有进有退2027 coverage: some better, some worse

计划Plan免赔额 2026Deductible 2026免赔额 2027Deductible 2027自付上限 2026OOP max 2026自付上限 2027OOP max 2027
铜 Bronze 60Bronze 60$5,800$5,800$9,800$11,650
银 Silver 70Silver 70$5,200$4,700$9,800$11,650
银 Silver 73Silver 73$5,200$4,700$8,100$9,600
银 Silver 87Silver 87$1,400$1,100$3,350$4,000
银 Silver 94Silver 94$0$200$1,400$3,000
金 Gold 80Gold 80$0$0$9,200$9,600
白金 Platinum 90Platinum 90$0$0$5,000$5,500

免赔额降了,自付上限涨了;保费全州初步平均涨 9.9%Deductibles down, out-of-pocket maximums up; premiums up 9.9% statewide (preliminary)

个人计划医疗免赔额与年自付上限,家庭为 2 倍;各公司中 IEHP 平均涨幅最小(5.6%)Individual medical deductible and annual out-of-pocket maximum; family amounts are double. IEHP has the smallest average increase (5.6%)

来源:Covered California 2026、2027 Patient-Centered Benefit Designs;2027 初步费率(2026-07-21 公布,最终费率 2027-01-01 生效)Sources: Covered California 2026 and 2027 Patient-Centered Benefit Designs; 2027 preliminary rates (announced 7/21/2026; final rates effective 1/1/2027)

2027 年的保障用一句话说:有进也有退。先说「进」:银级的免赔额降了。Silver 70 和 Silver 73 从 $5,200 降到 $4,700,Silver 87 从 $1,400 降到 $1,100。经常看点小病的客户,会觉得「保险更早开始赔了」。

In one line, 2027 coverage is better in some ways and worse in others. The better part: silver deductibles came down. Silver 70 and Silver 73 go from $5,200 to $4,700, and Silver 87 from $1,400 to $1,100. Clients with regular minor care will feel the plan starts paying sooner.

再说「退」:自付上限几乎全线上涨。铜级和 Silver 70 从 $9,800 涨到 $11,650,一个人多了 $1,850;Silver 73 从 $8,100 到 $9,600;涨得最厉害的是 Silver 94,上限从 $1,400 涨到 $3,000,翻了一倍多,免赔额也第一次从 $0 变成 $200。金级和白金各涨了几百块。背景是联邦规定的自付上限天花板,2027 年提高到个人 $12,000、家庭 $24,000。

The worse part: out-of-pocket maximums rose almost across the board. Bronze and Silver 70 go from $9,800 to $11,650, $1,850 more per person; Silver 73 goes from $8,100 to $9,600. The biggest jump is Silver 94, from $1,400 to $3,000, more than double, and its deductible goes from $0 to $200 for the first time. Gold and platinum rise by a few hundred each. In the background, the federal ceiling on out-of-pocket maximums rose to $12,000 individual and $24,000 family for 2027.

保费方面,Covered California 公布的 2027 年初步费率,全州平均涨 9.9%。南加州各区:洛杉矶东北 8.5%,洛杉矶西南 9.3%,内陆帝国 9.8%,橙县 10.4%。按公司看,IEHP 平均涨幅最小,5.6%;Kaiser 6.7%,L.A. Care 8.1%,Blue Shield、Anthem、Health Net 都在 12% 到 13% 多。最终费率以 2027 年 1 月 1 日生效的为准。

On premiums, Covered California's preliminary 2027 rates are up 9.9% statewide on average. Southern California regions: LA northeast 8.5%, LA southwest 9.3%, the Inland Empire 9.8%, Orange County 10.4%. By carrier, IEHP has the smallest average increase at 5.6%; Kaiser 6.7%, L.A. Care 8.1%, and Blue Shield, Anthem and Health Net between 12% and just over 13%. Final rates take effect January 1, 2027.

但有一个好消息要讲给客户:Covered California 说,如果大家重新比价、换到同等级里更便宜的计划,平均保费变化是 −0.2%,基本不涨;而且约 60% 的投保人保费不会上涨。所以这一页的结论不是「又涨价了」,而是「今年一定要重新比价」。

But there's good news to share. Covered California says that members who shop and switch to a cheaper plan in the same tier see an average change of −0.2%, essentially flat, and about 60% of enrollees will see no premium increase. So the takeaway isn't “prices went up again.” It's “this is the year to re-shop.”

怎么做?10 月 1 日续约已经开放,请大家把老客户一个一个打电话:「您明年的保单我帮您比过了,同样的等级,换一家可以省多少;如果您常看病,自付上限涨了,我们看看要不要换等级。」家庭的上限是个人的两倍,Silver 70 一家最多自付 $23,300——这个数字,也是跟客户聊家庭应急金和收入保障的自然开口。

What to do? Renewals opened October 1, so call existing clients one by one: “I've compared next year's plans for you. Same tier, here's what switching carriers saves. And if you see doctors often, the maximum went up, so let's look at whether a different tier makes sense.” Family maximums are double, so a family on Silver 70 can pay up to $23,300. That number is also a natural way into a conversation about emergency funds and income protection.

真实报价 ①:三口之家,年收入 $5 万Real quote 1: family of three, $50,000

父 40 · 母 39 · 儿子 10 岁 · 约 183% FPL · 孩子走白卡,两个大人投保Father 40 · mother 39 · son 10 · about 183% FPL · son on Medi-Cal, two adults enrolled

等级Tier最便宜(月保费)Lowest (monthly)KaiserKaiser免赔额Deductible自付上限OOP max
铜 Bronze 60Bronze 60$0$0L.A. Care / KaiserL.A. Care / Kaiser$0$5,800$11,650
铜 HDHPBronze HDHP$0$0KaiserKaiser$0$7,800$7,800
银 Silver 87Silver 87$13.56$13.56L.A. CareL.A. Care$164.67$1,100$4,000
金 Gold 80Gold 80$127.46$127.46L.A. CareL.A. Care$267.28$0$9,600
白金 Platinum 90Platinum 90$199.69$199.69L.A. CareL.A. Care$330.52$0$5,500

补贴 $826.91/月;Silver 87 的自付上限比白金还低Subsidy $826.91/month; Silver 87's maximum is lower than platinum's

试算 · 示例:两个大人的月保费(已扣补贴);免赔额、上限为每人;Kaiser 金级为标准 Gold 80 HMOIllustrative quote: monthly premium for the two adults after subsidy; deductible and maximum per person; Kaiser gold is the standard Gold 80 HMO

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, LA County), queried 2026-10-07; preliminary rates, illustration only

现在看真实报价。这一家:爸爸 40 岁,妈妈 39 岁,儿子 10 岁,家庭年收入 $50,000,住阿罕布拉 91801。数字全部来自 Covered California 官方工具的 2027 年试算,2026 年 10 月 7 日查询,是初步费率。

Now the real quotes. This family: father 40, mother 39, son 10, household income $50,000, living in Alhambra, 91801. Every number comes from Covered California's official tool for 2027, queried October 7, 2026, on preliminary rates.

先判断每个人落在哪。三口之家的贫困线是 $27,320,$50,000 大约是 183%。孩子的白卡线是 266%,三口之家 $72,672,他在线下,所以孩子走白卡,官方工具也直接显示他符合 Medi-Cal。大人的白卡线是 138%,$37,702,他们超了,所以两个大人买奥巴马保险;收入在 150% 到 200% 之间,是 Silver 87,还能拿加州州补贴。每月补贴 $826.91,一年将近 $9,923。

First, place each person. The poverty level for three is $27,320, so $50,000 is about 183%. The children's Medi-Cal line is 266%, $72,672 for three, so the son goes on Medi-Cal; the official tool shows that directly. The adult line is 138%, $37,702, which they're above, so the two adults buy a plan. Between 150% and 200%, that's Silver 87, with the state subsidy as well. The subsidy is $826.91 a month, nearly $9,923 a year.

看表。铜级最便宜是 $0,L.A. Care 和 Kaiser 都是——很多客户看到这里就想选了。但往下看高亮那一行:L.A. Care 的 Silver 87 每月 $13.56,Kaiser 是 $164.67。多付这一点,免赔额从 $5,800 降到 $1,100,自付上限从 $11,650 降到 $4,000,看家庭医生从 $60 降到 $15。$13.56 一个月,一年 $162.72,这是整张表里最划算的一行。

Now the table. The cheapest bronze is $0, from both L.A. Care and Kaiser, and plenty of clients would stop there. But look at the highlighted row: L.A. Care's Silver 87 is $13.56 a month, Kaiser's $164.67. For that, the deductible drops from $5,800 to $1,100, the maximum from $11,650 to $4,000, and a family doctor visit from $60 to $15. At $13.56 a month, $162.72 a year, it's the best value on the page.

再对比金级和白金:L.A. Care 金级 $127.46,白金 $199.69,都比 Silver 87 贵,但白金的自付上限是 $5,500,金级 $9,600,都比 Silver 87 的 $4,000 高。这就是「银级的价钱,白金的福利」的真实样子。

Compare gold and platinum: L.A. Care gold is $127.46 and platinum $199.69, both more than Silver 87, yet platinum's maximum is $5,500 and gold's $9,600, both higher than Silver 87's $4,000. That's what “a silver price, platinum benefits” looks like in real life.

还有一点:同样是 Silver 87,福利完全一样,L.A. Care $13.56,Kaiser $164.67,表里没列出的 Blue Shield PPO 要 $729.19。差的是网络——下一节讲 HMO 和 PPO 时细说。所以报价之前,先问客户:「您现在看的是哪位医生?」

One more thing: the same Silver 87 benefits cost $13.56 at L.A. Care, $164.67 at Kaiser, and $729.19 on the Blue Shield PPO not shown here. The difference is the network, which we'll cover with HMO and PPO next session. So before quoting, ask: “Which doctor are you seeing now?”

这样的家庭,医疗这一块其实已经照顾得很好了:孩子有白卡,两个大人每月十几块到一百多块。还空着的是什么?如果爸爸或妈妈出了意外,家里的收入谁来补?这是需求分析要问的问题。保费要放在家庭能负担的范围里,比如低保费的定期寿险;而且绝不能建议客户为了买保险放弃孩子的白卡。

For a family like this, medical is actually well covered: Medi-Cal for the child, and somewhere between about $14 and a little over $160 a month for the two adults. What's still open? If the father or mother has an accident, who replaces the income? That's the needs-analysis question. Keep any premium within what the family can afford, for example low-cost term coverage, and never suggest giving up the child's Medi-Cal to buy insurance.

合规提醒Compliance

给客户看的报价,一律用他自己的邮编、年龄、收入在官方工具上重新算,并标明「试算、初步费率」。这一页的数字只是培训用的例子。

For any client, re-run the quote on the official tool with their own ZIP, ages and income, and label it as an estimate on preliminary rates. The numbers on this page are a training example.

真实报价 ②:同一家,年收入 $8 万Real quote 2: same family, $80,000

同一家人 · 约 293% FPL · 孩子超过白卡线,三人都投保Same family · about 293% FPL · son above the Medi-Cal line, all three enrolled

等级Tier最便宜(月保费)Lowest (monthly)KaiserKaiser免赔额Deductible自付上限OOP max
铜 Bronze 60Bronze 60$346.05$346.05L.A. CareL.A. Care$422.55$5,800$11,650
铜 HDHPBronze HDHP$392.70$392.70KaiserKaiser$392.70$7,800$7,800
银 Silver 70Silver 70$468.04$468.04L.A. CareL.A. Care$664.67$4,700$11,650
金 Gold 80Gold 80$616.25$616.25L.A. CareL.A. Care$798.18$0$9,600
白金 Platinum 90Platinum 90$710.23$710.23L.A. CareL.A. Care$880.47$0$5,500

补贴降到 $625.56/月;银级没有减免了,只是普通 Silver 70Subsidy falls to $625.56/month; silver is now plain Silver 70, with no cost-sharing help

试算 · 示例:三个人的月保费(已扣补贴);免赔额、上限为每人;Kaiser 金级为标准 Gold 80 HMOIllustrative quote: monthly premium for all three after subsidy; deductible and maximum per person; Kaiser gold is the standard Gold 80 HMO

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, LA County), queried 2026-10-07; preliminary rates, illustration only

这一页和上一页是一对。同样是爸爸 40、妈妈 39、儿子 10 岁,同样住 91801,唯一的变化是年收入从 $50,000 涨到 $80,000。我们看看会发生什么。

This page pairs with the last one. Same father 40, mother 39, son 10, same ZIP 91801. The only change is income, from $50,000 to $80,000. Let's see what happens.

先定位。$80,000 大约是三口之家贫困线的 293%。孩子的白卡线是 $72,672,超了,所以孩子离开白卡,三个人都要买。大人超过 250%,也没有银级减免了,银级就是普通的 Silver 70。补贴降到每月 $625.56。

Place them first. $80,000 is about 293% of the poverty level for three. The children's Medi-Cal line is $72,672, so the son leaves Medi-Cal and all three need a plan. The adults are above 250%, so there's no silver cost-sharing help; silver is plain Silver 70. The subsidy drops to $625.56 a month.

顺便验证一下补贴公式:第二便宜的银级是 Kaiser Silver 70,补贴后每月 $664.67,一年 $7,976,正好约等于收入的 10%——就是 B05 讲的「该自付的部分」。公式在真实报价里是对得上的。

A quick check of the formula: the second-lowest silver plan is Kaiser Silver 70, $664.67 a month after subsidy, $7,976 a year, right at about 10% of income. That's the “expected share” from the subsidy page. The formula holds up in a real quote.

和上一页对比:Kaiser 银级从 $164.67 涨到 $664.67,每月多 $500,一年多 $6,000;免赔额从 $1,100 涨到 $4,700,自付上限从 $4,000 涨到 $11,650,孩子也不再有白卡。税前多赚了 $30,000,保费多交 $6,000,福利还更弱。这就是那句话:收入越高,补贴越少,保费越贵,福利还越弱。

Compare with the last page. Kaiser silver goes from $164.67 to $664.67, $500 more a month, $6,000 more a year; the deductible goes from $1,100 to $4,700, the maximum from $4,000 to $11,650, and the child has lost Medi-Cal. They earned $30,000 more before tax and pay $6,000 more in premium for weaker coverage. That's the line: higher income, less help, higher premium, and weaker benefits.

到了这个收入,银级就不一定是最好的选择了。L.A. Care 金级 $616.25,比银级 $468.04 每月多 $148.21,一年约多 $1,779,但免赔额从 $4,700 降到 $0,上限从 $11,650 降到 $9,600。Kaiser 金级比银级每月多 $133.51,一年约多 $1,602。常看病、有慢性病的家庭,金级可能更划算;很健康的家庭,可以看铜级或者能配 HSA 的 HDHP。先问客户一家去年看了几次病,再推荐等级。

At this income, silver isn't automatically the best choice. L.A. Care gold is $616.25, $148.21 a month more than silver's $468.04, about $1,779 a year, but the deductible goes from $4,700 to $0 and the maximum from $11,650 to $9,600. Kaiser gold is $133.51 a month more than Kaiser silver, about $1,602 a year. A family that sees doctors often or has a chronic condition may do better on gold; a very healthy family can look at bronze or the HSA-eligible HDHP. Ask how often the family used care last year before recommending a tier.

最后是展业的角度:中等收入的家庭,在医疗上拿到的帮助越来越少,自己要扛的越来越多——Silver 70 一家人一年最多要自付 $23,300。家里的应急金够不够、万一收入断了怎么办,就是需求分析的切入点。如果客户关心退休和税务规划,可以约下一次专门谈;具体税务问题,请他咨询税务师。

Finally, the business angle. Middle-income families get less and less help with medical costs and carry more themselves: a family on Silver 70 can pay up to $23,300 out of pocket in a year. Is the emergency fund big enough, and what happens if the income stops? That's where the needs analysis begins. If the client cares about retirement and tax planning, set a separate meeting for it; for specific tax questions, refer them to a tax professional.

互动设计Interaction

请学员两人一组,用表里的数字算:Kaiser 金级比 Kaiser 银级一年多多少?(答案:约 $1,602。)再讨论:什么样的家庭值得多付这笔钱?

In pairs, have people work it out from the table: how much more per year is Kaiser gold than Kaiser silver? (About $1,602.) Then discuss: what kind of family is it worth it for?

真实报价 ③:四口之家 $10 万 vs $20 万Real quote 3: a family of four at $100k vs $200k

同一家人(40、40、10、8 岁),同一个邮编,只有收入不同Same family (ages 40, 40, 10, 8), same ZIP code; only the income changes

年收入 $100,000(约 303% FPL)$100,000 a year (about 303% FPL)

  • 每月补贴 $743.45Subsidy: $743.45 a month
  • 最便宜铜级(L.A. Care HMO):$457.77/月Cheapest bronze (L.A. Care HMO): $457.77/mo
  • 最便宜银级 Silver 70:$608.57/月Cheapest Silver 70: $608.57/mo
  • 孩子超过 266%,不走白卡,四口一起投保Kids are above 266%, so no Medi-Cal; all four enroll

年收入 $200,000(约 606% FPL)$200,000 a year (about 606% FPL)

  • 官方试算只剩每月 $4,等于没有The official tool shows $4 a month: effectively nothing
  • 最便宜铜级(L.A. Care HMO):$1,197.22/月Cheapest bronze (L.A. Care HMO): $1,197.22/mo
  • 最便宜银级 Silver 70:$1,348.02/月Cheapest Silver 70: $1,348.02/mo
  • 同一张铜级,一年多付约 $8,873Same bronze plan: about $8,873 more a year

四口之家的 400% 悬崖在 $132,000:过了线,补贴基本归零For a family of four the 400% cliff is $132,000; past it, the subsidy is essentially gone

金额为扣除补贴后的每月保费 · 试算 · 示例Monthly premiums after subsidy · estimate, example only

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, Los Angeles County), queried 2026-10-07; preliminary rates, example only

各位伙伴,这一页是同一个四口之家:两个大人都是 40 岁,两个孩子 10 岁和 8 岁,住在洛杉矶县 Alhambra,邮编 91801。我们在 Covered California 官方的 Shop and Compare 上,用 2027 年的初步费率跑了两次,唯一改动的就是年收入:一次 $10 万,一次 $20 万。

Everyone, this is one family of four: two adults aged 40 and two children aged 10 and 8, living in Alhambra, ZIP 91801, in Los Angeles County. We ran Covered California's official Shop and Compare tool twice on the 2027 preliminary rates, and the only thing we changed was income: once at $100,000, once at $200,000.

先看左边。年收入 $10 万,大约是四口之家贫困线的 303%。官方试算显示每月补贴 $743.45。补贴之后,最便宜的铜级是 L.A. Care 的 Bronze 60 HMO,每月 $457.77;最便宜的银级 Silver 70 每月 $608.57。注意,两个孩子这时已经超过儿童白卡 266% 的收入线,所以不走白卡,全家四口一起在奥巴马保险里投保,补贴也是按四个人算的。

Start on the left. At $100,000 the family is at about 303% of the poverty level. The official tool shows a subsidy of $743.45 a month. After the subsidy, the cheapest bronze is L.A. Care Bronze 60 HMO at $457.77 a month, and the cheapest Silver 70 is $608.57. Note that the children are now above the 266% line for children's Medi-Cal, so they don't go on Medi-Cal; all four enroll in Covered California and the subsidy is figured for four people.

再看右边。年收入 $20 万,大约是贫困线的 606%,早就过了 400%。四口之家 2027 年的 400% 线是 $132,000。官方试算只剩每月 $4,等于没有。同一张 L.A. Care 铜级,变成每月 $1,197.22;最便宜的银级是 $1,348.02。

Now the right. At $200,000 the family is at about 606% of the poverty level, well past 400%. For a family of four, 400% in 2027 is $132,000. The official tool shows only $4 a month, which is effectively nothing. The same L.A. Care bronze plan is now $1,197.22 a month, and the cheapest silver is $1,348.02.

我们算一下:同一张铜级,每月差 $739.45,一年差大约 $8,873。这个差额正好就是两边补贴的差额:保险公司的价格没有变,变的只是政府帮你付多少。所以跟客户说「收入高了,保险就贵了」不够准确;准确的说法是:价格一样,补贴没了。

Do the maths: the same bronze plan differs by $739.45 a month, about $8,873 a year. That gap is exactly the difference in subsidy. The insurer's price didn't move; only what the government pays changed. So “higher income makes insurance more expensive” isn't quite right. The accurate version is: same price, no subsidy.

怎么用这一页?第一,收入在 $13 万上下的四口之家,最需要提前规划。报税收入怎么算、有没有办法合法地调整,请他找税务师,我们不给税务建议。第二,收入远超悬崖的家庭,补贴已经不是重点,你能帮他的地方在网络选择、HSA 和全家的保障安排。下一页我们直接看官方截图。

How to use this. First, a family of four earning around $132,000 is the one that most needs to plan ahead. How taxable income is counted, and whether it can legitimately be adjusted, is a question for their tax professional; we don't give tax advice. Second, for families far above the cliff, the subsidy is no longer the point. Your value is in network choice, the HSA, and the household's overall protection. Next, the official screenshot itself.

互动设计Interaction

翻出右边之前,先让大家猜:年收入 $20 万的四口之家,每月能拿多少补贴?再揭晓「$4」。

Before revealing the right-hand card, ask the room to guess the monthly subsidy for a family of four at $200,000. Then reveal: $4.

合规提醒Compliance

这是 2027 年初步费率的试算,仅为示例。给客户看之前,用他自己的邮编、年龄和收入在 Shop and Compare 上重跑一次。

These are estimates on 2027 preliminary rates, examples only. Before showing a client, rerun Shop and Compare with their own ZIP code, ages and income.

官方试算:$20 万四口之家只省 $4Official estimate: $4 a month at $200k

Covered California Shop and Compare 结果页:4 人、邮编 91801、收入 $200,000,横幅显示每月节省 $4.00,最便宜的 LA Care Bronze 60 HMO 每月 $1,197.22 / Covered California Shop and Compare results: 4 members, ZIP 91801, income $200,000, banner reading save $4.00/mo, cheapest plan LA Care Bronze 60 HMO at $1,197.22 a month

年收入 $20 万:官方试算每月只省 $4,等于没有At $200,000 the official tool saves $4 a month: effectively nothing

对照:年收入 $5 万的三口之家每月补贴 $826.91 · 试算 · 示例Compare: a family of three at $50,000 gets $826.91 a month · estimate, example only

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, Los Angeles County), queried 2026-10-07; preliminary rates, example only

这一页是刚才 $20 万那个家庭的官方试算截图,没有改动,原样截下来的。我们一块一块看。

This is the official screenshot for the $200,000 family, captured as is. Let's go through it piece by piece.

最上面一行:Group 1,4 members,邮编 91801,收入 $200,000。下面那条横幅写着:By using Covered California, you'll save $4.00/mo,用 Covered California 每月帮你省 $4。四个人,平均每人每月一块钱左右。官方试算只剩每月约 $4,等于没有。

The top line: Group 1, 4 members, ZIP 91801, income $200,000. The banner underneath reads “By using Covered California, you'll save $4.00/mo.” Four dollars for four people, about a dollar each per month. The official estimate is about $4 a month, which is effectively nothing.

下面第一张卡片,按全年预估花费排第一的是 L.A. Care Bronze 60 HMO,客户每月要付 $1,197.22,一年保费就是一万四千多。卡片上还写着:家庭医生 copay $60,普通药 $20,药品自付额 $450,医疗自付额 $5,800。右边的 Estimated yearly cost $15,937.13,是保费加上系统按一般就医量估的自付,不是账单。

The first plan card, ranked by lowest estimated yearly cost, is L.A. Care Bronze 60 HMO at $1,197.22 a month, over $14,000 a year in premium alone. The card also shows a $60 primary care copay, $20 generic drugs, a $450 drug deductible and a $5,800 medical deductible. The “Estimated yearly cost” of $15,937.13 is premium plus the tool's estimate of typical out-of-pocket spending; it isn't a bill.

对照一下:年收入 $5 万的三口之家,同一个工具显示每月补贴 $826.91;$10 万的四口之家是 $743.45。到了 $20 万,只剩 $4。悬崖就是这个意思:不是慢慢减少,而是过了线一下子没了。

For comparison: the same tool gives a family of three at $50,000 a subsidy of $826.91 a month, and the family of four at $100,000 gets $743.45. At $200,000 it's $4. That's what the cliff means: it doesn't taper off, it drops away once you cross the line.

这张截图建议存在手机里。客户说「我收入高,你帮我申请补贴吧」,你不用解释半天,直接给他看官方的数字。然后把话题转到真正有价值的地方:他的医生在哪个网络;2026 年起铜级计划都算 HSA 合格计划,要不要配一个 HSA;以及一年一万多保费之外,万一收入中断,家里的保障够不够。

Keep this screenshot on your phone. When a client says “I earn a lot, can you get me a subsidy?”, you don't need a long explanation; show them the official number. Then move to what actually helps: which network their doctors are in; whether to pair a bronze plan with an HSA, since bronze plans count as HSA-eligible from 2026; and, beyond $14,000 a year in premium, whether the family is protected if income stops.

讲师提醒Presenter note

不要去解释这 $4 是怎么算出来的。只说:按 2027 年规则,收入超过 400% 贫困线,联邦补贴基本没有,官方试算只剩每月约 $4。

Don't try to explain where the $4 comes from. Just say that under 2027 rules there is essentially no federal subsidy above 400% of the poverty level, and the official tool shows about $4 a month.

两大网络:HMO vs PPOTwo kinds of network: HMO vs PPO

HMO:像「指定医院」HMO: the assigned clinic

  • 必须指定一位家庭医生(PCP)You must choose a primary care doctor (PCP)
  • 看专科要家庭医生转诊Specialists need a referral from the PCP
  • 网络外通常不赔(急诊除外)Out of network usually isn't covered (except emergencies)
  • 保费便宜,但不够灵活Cheaper, less flexible

PPO:像「自由就医」PPO: choose your own doctor

  • 不用指定家庭医生No designated PCP
  • 网络内的专科可以直接预约Book in-network specialists directly
  • 网络外怎么赔,看计划说明Out-of-network rules: check the plan documents
  • 保费贵,差价买的是「自由」More expensive; the extra buys freedom

选网络之前,先查客户常看的医生在不在网络里Before choosing, check whether the client's doctors are in the network

各位伙伴,这一页讲两大网络:HMO 和 PPO。客户选计划,除了价格,问得最多的就是这个。

Everyone, this slide is about the two kinds of network, HMO and PPO. After price, it's the thing clients ask about most.

HMO 打个比方,像「单位指定医院」。你必须先选一位家庭医生,英文叫 PCP;要看专科,得先让家庭医生转诊,他就像一个守门人。网络外的医生,除了急诊,通常不赔。好处是保费便宜,缺点是不够灵活。Kaiser 就是典型的 HMO,医生和医院都在它自己的体系里。

Think of an HMO as the clinic your employer assigns you. You pick a primary care doctor, the PCP, and to see a specialist you need the PCP's referral; the PCP is the gatekeeper. Doctors outside the network usually aren't covered except in an emergency. The upside is a lower premium; the downside is less flexibility. Kaiser is the classic HMO, with its doctors and hospitals inside one system.

PPO 像「自由就医」。不用指定家庭医生,网络里签约的医生,包括专科,都可以直接预约。代价是保费贵很多,下一页会看到差多少。网络外看病给不给付、付多少,每个计划规定不同,一定要看计划说明,不要跟客户打包票。

A PPO is choose-your-own-doctor. No designated PCP, and any contracted doctor in the network, specialists included, can be booked directly. The price is a much higher premium; the next slide shows how much. Whether and how much a plan pays out of network differs by plan, so read the plan documents and never promise a client either way.

怎么帮客户选?有固定看的医生、预算又紧,选 HMO;想直接看专科、不想每次等转诊,选 PPO。华人客户特别在意能不能直接看专科,所以 PPO 往往更受欢迎。但你要把贵在哪里讲清楚:这个差价,买的是「自由」。

How do you help a client choose? A steady doctor and a tight budget point to an HMO. Wanting to see specialists directly, without waiting for referrals, points to a PPO. Chinese-speaking clients care a lot about direct specialist access, so the PPO is often the favourite, but explain clearly what the extra money buys: freedom.

不管选哪个,第一步都一样:把客户现在看的家庭医生、专科医生、常去的医院列出来,到计划的医生名录里一个一个查。同一家公司也可能有好几个网络,比如 Blue Shield 就同时有 Trio HMO 和 PPO,名字不同,网络也不同,不能想当然。

Whichever way they lean, the first step is the same: list the client's current doctors, specialists and usual hospital, and check each one in the plan's provider directory. One insurer can run several networks. Blue Shield, for example, sells both a Trio HMO and a PPO; different names, different networks. Don't assume.

互动设计Interaction

问大家:你自己的计划是 HMO 还是 PPO?上次看专科有没有要转诊?用自己的经历讲,客户最容易听懂。

Ask the room: is your own plan an HMO or a PPO, and did your last specialist visit need a referral? Your own experience is the easiest way for clients to understand it.

HMO 和 PPO 差多少How much more is a PPO?

年收入 $5 万的三口之家(两个大人投保,孩子走白卡),同样是 Silver 87Family of three at $50,000 (two adults enroll, the child is on Medi-Cal), all Silver 87

保险公司InsurerHMO 月费HMO / monthPPO 月费PPO / month每月差Difference / month一年差Difference / year
Health Net$182.43$451.73$269.30$3,232
Blue ShieldBlue ShieldHMO 为 Trio HMOHMO is Trio HMO$210.94$729.19$518.25$6,219
L.A. Care$13.56只有 HMOHMO only——
Kaiser$164.67只有 HMOHMO only——

最便宜的 HMO 和最便宜的 PPO:每月差 $438,一年约 $5,258Cheapest HMO vs cheapest PPO: $438 a month, about $5,258 a year

来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例Source: Covered California Shop and Compare, coverage year 2027, ZIP 91801 (Alhambra, Los Angeles County), queried 2026-10-07; preliminary rates, example only

这一页用真实报价,把 HMO 和 PPO 的价差摆出来。还是那个年收入 $5 万的三口之家:40 岁和 39 岁两个大人投保,10 岁的孩子走白卡。这个收入大约是贫困线的 183%,落在银级减免区间,系统给的是 Silver 87。

This slide puts real numbers on the HMO–PPO gap. It's the family of three at $50,000 again: the two adults, aged 40 and 39, enroll, and the 10-year-old is on Medi-Cal. That income is about 183% of the poverty level, inside the cost-sharing band, so the tool offers Silver 87.

先记住一点:Silver 87 的福利全州统一,自付额 $1,100,全年自付上限个人 $4,000。也就是说,表上每一行,看病时付的钱都一样,差的只是网络和保费。

Keep one thing in mind: Silver 87 benefits are standard statewide, a $1,100 deductible and a $4,000 individual out-of-pocket maximum. Every row on this table costs the same when you see a doctor; the only differences are the network and the premium.

看同一家公司:Health Net 的 HMO 每月 $182.43,PPO $451.73,每月差 $269.30,一年 $3,232。Blue Shield 的 Trio HMO 每月 $210.94,PPO $729.19,每月差 $518.25,一年 $6,219。L.A. Care、Kaiser、Anthem 在这个邮编只有 HMO,其中 L.A. Care 每月只要 $13.56。

Compare within one insurer. Health Net's HMO is $182.43 a month and its PPO $451.73: $269.30 a month, $3,232 a year. Blue Shield's Trio HMO is $210.94 and its PPO $729.19: $518.25 a month, $6,219 a year. L.A. Care, Kaiser and Anthem offer only HMOs in this ZIP code, and L.A. Care's is just $13.56 a month.

最便宜的 HMO 和最便宜的 PPO 比,每月差 $438.17,一年大约 $5,258。对一个年收入 $5 万的家庭,这比一个月的税前收入还多。

Cheapest HMO against cheapest PPO: $438.17 a month, about $5,258 a year. For a household earning $50,000, that's more than a month's gross pay.

怎么帮客户做决定?预算紧的,选 HMO;看重直接看专科的,选 PPO。有个很好用的问法:把每月差价乘以 12,算成一年,然后问客户:「这笔钱,您是更想花在直接看专科上,还是留下来给家里多一份保障?」话题就自然地从医疗转到全家保障。

How to help them decide: budget-conscious, HMO; values direct specialist access, PPO. A useful question: multiply the monthly gap by 12 and ask, “Would you rather spend this on seeing specialists directly, or keep it for more protection for the family?” The conversation moves naturally from health cover to the whole household.

但要记住,这是需求分析,不是推销。如果客户确实需要直接看专科,或者他的医生只在 PPO 网络里,PPO 就是对的选择,不能为了腾出保费就劝他换 HMO。

Remember this is needs analysis, not a sales line. If the client genuinely needs direct specialist access, or their doctor is only in the PPO network, the PPO is the right answer. Never talk someone into an HMO to free up premium.

讲师提醒Presenter note

价格是扣除补贴后的月保费。收入、年龄、邮编一变,补贴和价格都会变,所以价差也只对这一家有效。

These are monthly premiums after subsidy. Change the income, ages or ZIP and both the subsidy and the prices move, so the gap holds only for this household.

南加州 2027 有哪些保险公司Southern California insurers in 2027

地区Region2027 年的保险公司Insurers in 2027平均涨幅(初步)Avg increase (prelim)
洛杉矶东北(15 区)LA Northeast (Region 15)L.A. Care、Kaiser、Anthem、Blue Shield、Health NetL.A. Care, Kaiser, Anthem, Blue Shield, Health NetMolina 退出Molina exits8.5%
洛杉矶西南(16 区)LA Southwest (Region 16)以上五家 + MolinaThe same five plus Molina9.3%
橙县(18 区)Orange County (Region 18)Kaiser、CalOptima、Anthem、Blue Shield、Health NetKaiser, CalOptima, Anthem, Blue Shield, Health NetCalOptima 新加入;Molina 退出CalOptima is new; Molina exits10.4%
内陆帝国(17 区)Inland Empire (Region 17)IEHP、Kaiser、Molina、Anthem、Blue Shield、Health NetIEHP, Kaiser, Molina, Anthem, Blue Shield, Health Net9.8%

全州平均 +9.9%;按公司算,IEHP 平均 +5.6% 最低Statewide average +9.9%; by insurer, IEHP is lowest at +5.6%

Anthem 在这些地区只有 HMO;Blue Shield、Health Net 有 HMO 和 PPO。Oscar 不是 2027 年 Covered California 的保险公司。Anthem sells only HMOs in these regions; Blue Shield and Health Net sell HMOs and PPOs. Oscar is not a 2027 Covered California insurer.

来源:Covered California 2027 初步费率公告(2026-07-21)及 2027 各县铜级 / 银级费率表(2026-10-01)Source: Covered California 2027 preliminary rate announcement (2026-07-21) and 2027 bronze and silver rates by county (2026-10-01)

这一页回答客户常问的一句:「我这里有哪些保险公司可以选?」2027 年南加州的名单有几个变化,大家手上的旧资料要更新。

This slide answers a question clients always ask: “Which insurers can I choose from here?” Southern California's list changes in 2027, so update any old material you have.

洛杉矶县分两个区。东北区有 L.A. Care、Kaiser、Anthem、Blue Shield、Health Net 五家,Molina 2027 年退出这个区;西南区是这五家再加 Molina。我们试算用的 Alhambra 91801,结果里就没有 Molina。L.A. Care 是洛杉矶县的公立健康计划,在我们这几次试算里,大多数等级最便宜的都是它。

Los Angeles County has two regions. The northeast has five insurers, L.A. Care, Kaiser, Anthem, Blue Shield and Health Net; Molina leaves that region in 2027. The southwest has the same five plus Molina. Our Alhambra 91801 quotes show no Molina at all. L.A. Care is the county's public health plan, and in our quotes it was the cheapest in most tiers.

橙县有一个新面孔:CalOptima Health,2027 年第一次进入 Covered California,只在橙县卖。Molina 也退出橙县。洛杉矶东北区和橙县加起来,大约 1,600 位 Molina 的投保人会被转到别的计划。你的客户如果在里面,要主动联系他重新比价。

Orange County has a newcomer: CalOptima Health, joining Covered California for the first time in 2027 and selling only in Orange County. Molina also leaves Orange County. Across LA northeast and Orange County, about 1,600 Molina members will be moved to other plans. If any are your clients, call them and compare plans with them.

内陆帝国,也就是圣伯纳迪诺和河滨两县,有六家:IEHP、Kaiser、Molina、Anthem、Blue Shield、Health Net。IEHP 是全州平均涨幅最低的保险公司,+5.6%。

The Inland Empire, San Bernardino and Riverside counties, has six: IEHP, Kaiser, Molina, Anthem, Blue Shield and Health Net. IEHP has the lowest average increase of any insurer statewide, +5.6%.

涨幅都是初步费率。全州平均 +9.9%;按地区,洛杉矶东北 8.5%、西南 9.3%、内陆帝国 9.8%、橙县 10.4%;按公司,Kaiser 6.7%、L.A. Care 8.1%、Blue Shield 12.5%、Anthem 13.0%、Health Net 13.2%、Molina 16.9%。同一个等级的福利全州统一,所以选公司看三件事:价格、医生在不在网络里、离家方不方便。

All increases are preliminary. Statewide the average is +9.9%. By region: LA northeast 8.5%, LA southwest 9.3%, Inland Empire 9.8%, Orange County 10.4%. By insurer: Kaiser 6.7%, L.A. Care 8.1%, Blue Shield 12.5%, Anthem 13.0%, Health Net 13.2%, Molina 16.9%. Benefits within a tier are the same statewide, so choosing an insurer comes down to three things: price, whether the doctors are in network, and how convenient it is to get there.

最后两点要记住。第一,Oscar 不是 2027 年 Covered California 的保险公司,Sharp 只在圣地亚哥卖;网上旧资料很多,以官方名单为准。第二,Anthem 在这几个地区只有 HMO,想要 PPO 的客户,看 Blue Shield 或 Health Net。

Two last points. First, Oscar is not a 2027 Covered California insurer, and Sharp sells only in San Diego; there's a lot of stale information online, so go by the official list. Second, Anthem offers only HMOs in these regions; clients who want a PPO should look at Blue Shield or Health Net.

看懂账单:四个费用组件Reading a bill: four components

Deductible 自付额Deductible

保险开始赔之前先自己付。2027 年银级 70 是 $4,700;金、白金级没有What you pay before the plan pays. Silver 70 in 2027: $4,700; gold and platinum: none

Copay 共付额Copay

每次看病的固定小额。2027 年银级 70 看家庭医生 $50A flat amount per visit. Silver 70 in 2027: $50 for a primary care visit

Coinsurance 共保Coinsurance

付满自付额之后按比例分摊,例如 80/20:保险付 80%,你付 20%A percentage split after the deductible, e.g. 80/20: the plan pays 80%, you pay 20%

Out-of-Pocket Max 自付上限Out-of-pocket maximum

全年封顶,到顶后保险付 100%。2027 年铜级、银级 70:$11,650The yearly ceiling; past it the plan pays 100%. Bronze and Silver 70 in 2027: $11,650

口诀:先垫底、再分摊、有封顶The rule of thumb: pay first, then share, then stop

每月保费不算进自付上限 · 2027 年联邦上限:个人 $12,000 / 家庭 $24,000Monthly premiums don't count toward the maximum · 2027 federal limit: $12,000 individual / $24,000 family

来源:Covered California《2027 Patient-Centered Benefit Designs and Medical Cost Shares》;CMS 2027 年参数指引Source: Covered California, 2027 Patient-Centered Benefit Designs and Medical Cost Shares; CMS 2027 parameters guidance

各位伙伴,这一页是看懂任何一张医疗保单的钥匙:四个费用组件。这也是执照考试的必考点。

Everyone, this slide is the key to reading any health plan: the four cost components. It's also a guaranteed exam topic.

第一个,Deductible,自付额,也有人叫免赔额:保险开始赔之前,你先自己付的那一笔。2027 年银级 70 的医疗自付额是 $4,700,比 2026 年的 $5,200 低;铜级是 $5,800;金级和白金级没有医疗自付额。

First, the deductible: what you pay yourself before the plan starts paying. In 2027 the Silver 70 medical deductible is $4,700, down from $5,200 in 2026; bronze is $5,800; gold and platinum have no medical deductible.

第二个,Copay,共付额:每次看病固定付的小数目。2027 年银级 70 看家庭医生是 $50。很多常用服务,比如看家庭医生、普通药,不受自付额限制,第一天就只付共付额,不用先把 $4,700 付满。后面那张官方对照表上,蓝色的格子就是这些服务。

Second, the copay: a flat amount each visit. In 2027 a Silver 70 primary care visit is $50. Many everyday services, such as primary care visits and generic drugs, aren't subject to the deductible: from day one you pay just the copay, without first paying $4,700. On the official table coming up, those are the blue cells.

第三个,Coinsurance,共保:付满自付额之后,剩下的费用你和保险公司按比例分,比如 80/20,保险付 80%,你付 20%。

Third, coinsurance: once the deductible is met, you and the plan split the rest by percentage. At 80/20 the plan pays 80% and you pay 20%.

第四个最重要,Out-of-Pocket Maximum,全年自付上限:一年里自付额、共付、共保加起来到这个数就封顶,之后保险付 100%。2027 年铜级和银级 70 是 $11,650,联邦允许的最高上限是个人 $12,000、家庭 $24,000。注意,每月保费不算在里面。

Fourth, and most important, the out-of-pocket maximum. Once your deductible, copays and coinsurance for the year add up to this number, you stop paying and the plan pays 100%. In 2027 it's $11,650 for bronze and Silver 70; the federal ceiling is $12,000 individual and $24,000 family. Monthly premiums don't count toward it.

给客户一句口诀:先垫底、再分摊、有封顶。先垫底是自付额,再分摊是共保,有封顶是自付上限;每次看病的小额,就是 copay。下一页我们用两个数字例子,看「封顶」到底有多大用。

Give clients this phrase: pay first, then share, then stop. Paying first is the deductible, sharing is coinsurance, stopping is the out-of-pocket maximum; the small amount each visit is the copay. Next, two worked examples show what the cap is really worth.

互动设计Interaction

请大家拿出自己的保险卡或计划说明,一分钟内找出这四个数字。找不到的地方,正是客户也会卡住的地方。

Ask everyone to take out their own insurance card or plan summary and find these four numbers in one minute. Wherever they get stuck is where clients get stuck too.

计算实例:自付上限怎么「封顶」Worked examples: how the cap works

例一 · 一般的年份Example 1: an ordinary year

  • 自付额 $200,共保 80/20,上限 $1,500$200 deductible, 80/20, $1,500 maximum
  • 全年账单 $2,000$2,000 of bills for the year
  • 客户付 $200 + $1,800 × 20% = $560Client pays $200 + 20% × $1,800 = $560
  • 保险付 $1,440The plan pays $1,440

例二 · 出大事的一年Example 2: the bad year

  • 自付额 $250,共保 80/20,上限 $2,500$250 deductible, 80/20, $2,500 maximum
  • 一台手术 $25,000One $25,000 operation
  • 不封顶:$250 + $24,750 × 20% = $5,200Without a cap: $250 + 20% × $24,750 = $5,200
  • 封顶:客户只付 $2,500,保险付 $22,500With the cap: client pays $2,500, plan pays $22,500

例二的账单到 $11,500 就碰顶,之后全年保险付 100%In example 2 the cap is hit at $11,500 of bills; after that the plan pays 100% for the year

教学用的简化数字,不是真实计划;$2,500 上限已包括自付额Simplified teaching numbers, not a real plan; the $2,500 cap includes the deductible

上一页讲了概念,这一页用两个数字例子,把「封顶」算给大家看。先说明:这两个是教学用的简化数字,不是某个真实计划。

The last slide gave the concepts; this one does the arithmetic on the cap. To be clear, these are simplified teaching numbers, not a real plan.

例一,一般的年份。自付额 $200,共保 80/20,自付上限 $1,500,全年医疗账单 $2,000。客户先付自付额 $200,剩下 $1,800 按 20% 付 $360,合计 $560;保险公司付 $1,440。这一年后面再看病,不用再付自付额,只付 20%,直到累计到 $1,500 封顶。

Example one, an ordinary year. A $200 deductible, 80/20 coinsurance, a $1,500 maximum, and $2,000 of bills. The client pays the $200 deductible, then 20% of the remaining $1,800, which is $360, for $560 in total; the insurer pays $1,440. For the rest of the year there's no deductible again, just the 20%, until the total reaches $1,500.

例二,出大事的那一年。自付额 $250,共保 80/20,自付上限 $2,500,一台手术 $25,000。如果没有上限:先付 $250,剩下 $24,750 的 20% 是 $4,950,合计 $5,200。但是有上限,客户全年最多只付 $2,500,这 $2,500 已经包括那 $250 自付额。保险公司付 $22,500。

Example two, the bad year. A $250 deductible, 80/20, a $2,500 maximum, and a $25,000 operation. Without a cap, the client would pay $250, plus 20% of the remaining $24,750, which is $4,950, for $5,200. With the cap, the most the client pays all year is $2,500, and that already includes the $250 deductible. The insurer pays $22,500.

再多算一步:客户付完 $250 自付额,再付 $2,250 的共保就到顶了;$2,250 是 $11,250 的 20%。所以账单累计到 $11,500 时就碰顶,之后这一年再花多少,只要是保障范围内、网络内的费用,保险都付 100%。这一例给客户讲的时候,要讲慢。

One more step: after the $250 deductible, the client reaches the cap after $2,250 of coinsurance, which is 20% of $11,250. So the cap is hit when bills reach $11,500; beyond that, for covered in-network care, the plan pays 100% for the rest of the year. Slow down when you walk a client through this one.

换成 2027 年的真实计划:铜级和银级 70 的个人上限是 $11,650,家庭 $23,300;金级 $9,600;Silver 87 是 $4,000。最坏的一年,客户要准备的现金就是这个数。

Now real 2027 plans: bronze and Silver 70 cap at $11,650 individual, $23,300 family; gold at $9,600; Silver 87 at $4,000. In the worst year, that's the cash the client has to have ready.

这里也是一个很自然的需求分析:医疗险封住的是医疗账单,封不住的是生病期间停掉的收入,和照样要付的房贷房租。可以问客户:「最坏的一年要自付 $11,650,同时几个月不能工作,家里的开销靠什么?」

This is also a natural point for needs analysis. Health insurance caps the medical bills; it doesn't replace the income that stops while you're ill, or the mortgage or rent that keeps coming. Ask: “In the worst year you'd pay $11,650 out of pocket and might not work for a few months. What would cover the household bills?”

讲师提醒Presenter note

常见算错:只算 20% 的 $4,950,忘了加 $250 自付额。不封顶合计是 $5,200;$2,500 的上限已经包括自付额,不是另外再加。

A common slip: counting only the 20%, $4,950, and forgetting the $250 deductible. Without a cap the total is $5,200; the $2,500 cap includes the deductible, it isn't added on top.

看懂保险卡Reading the insurance card

  • 计划:Silver 73 PPO(Exclusive 网络)Plan: Silver 73 PPO (Exclusive network)
  • 共付额:家庭医生 $35 · 专科 $85 · 急诊 $350Copays: primary care $35 · specialist $85 · ER $350这是 2025 年的卡;2027 年 Silver 73 标准是 $50 / $100 / $400A 2025 card; the 2027 Silver 73 standard is $50 / $100 / $400
  • RxBIN · RxPCN:药房结算代码,拿药时要报RxBIN · RxPCN: the pharmacy billing codes
  • ID# · Group# · Effective:会员号、计划号、生效日ID# · Group# · Effective: member number, plan number, start date
Blue Shield of California Silver 73 PPO 会员卡正面,姓名和会员号已打码 / Front of a Blue Shield of California Silver 73 PPO member card, with name and ID blurred

各位伙伴,这一页教大家、也教客户,怎么看懂保险卡。很多客户拿着卡却看不懂,你帮他读一遍,他马上记住你。

Everyone, this slide is about reading the insurance card, for you and for your clients. Plenty of clients carry a card they can't read; read it through with them once and they'll remember you.

我们看这张 Blue Shield of California 的卡,名字和号码已经打码。左边写 Silver 73 PPO,网络名称 Exclusive。看到 Silver 73,你就知道这家人投保时的收入大约在贫困线的 200% 到 250% 之间,享受了银级的费用减免。右边 Coverage 写 FAMILY,是家庭计划;Plan Type 是 PPO;Language 写 Chinese,是会员选择的语言。

This is a Blue Shield of California card with the name and numbers blurred. On the left: Silver 73 PPO, network name Exclusive. Silver 73 tells you the household's income was about 200% to 250% of the poverty level when they enrolled, so they receive silver cost-sharing help. On the right, Coverage says FAMILY, Plan Type says PPO, and Language says Chinese, the member's chosen language.

中间的 Copays:家庭医生 $35、专科 $85、紧急护理 $35、急诊 $350,Teladoc 远程看诊 $0。要提醒一下:这张卡是 2025 年 10 月 1 日生效的。2027 年官方的 Silver 73 标准是家庭医生 $50、紧急护理 $50、专科 $100、急诊 $400。所以每年拿到新卡,都要重新看一遍。

In the middle, the copays: primary care $35, specialist $85, urgent care $35, emergency room $350, and Teladoc virtual visits $0. Note that this card took effect on October 1, 2025. The official 2027 Silver 73 standard is $50 for primary care, $50 urgent care, $100 specialist and $400 emergency room. Every new card each year needs a fresh read.

右边的 RxBIN 和 RxPCN,是药房结算用的代码,去药房拿药要报。ID# 是个人会员号,Group# 是计划号,看病、拿药都会问。Effective 是生效日。右下角有一个手提箱标志,表示在外州可以用当地 Blue Cross Blue Shield 的网络看病。

On the right, RxBIN and RxPCN are the codes the pharmacy uses to bill the drug plan. ID# is the member number and Group# the plan number; the doctor's office and the pharmacy will both ask for them. Effective is the start date. The suitcase logo in the bottom corner means care out of state through the local Blue Cross Blue Shield network.

下次见客户,主动说一句:「把您的保险卡给我看一下。」然后一项一项帮他读:看专科付多少,急诊付多少,拿药要带什么。这个小动作,是经纪人最基础、也最容易被忽略的专业表现。读完卡,可以自然地接一句:「医疗这块清楚了,家里其他的保障,您有没有一张这样的清单?」

Next time you meet a client, say: “Can I take a look at your insurance card?” Then read it with them line by line: what a specialist costs, what the ER costs, what to bring to the pharmacy. It's the most basic piece of professionalism an agent has, and the most often skipped. When you're done, it's natural to ask: “That's your health cover sorted. Do you have a list like this for the rest of the family's protection?”

合规提醒Compliance

看客户的卡要先征得同意;不要拍照留存或转发会员号、团体号这些个人信息。

Ask permission before looking at a client's card, and don't photograph, keep or forward member or group numbers.

2027 官方福利与费用分担对照表2027 official benefits and cost-sharing table

Covered California 2027 年标准福利与费用分担表:各金属等级的共付额、自付额与全年自付上限 / Covered California 2027 patient-centered benefit designs: copays, deductibles and out-of-pocket maximums by metal tier

蓝色格子不受自付额限制:第一天就按共付额看病Blue cells aren't subject to the deductible: the copay applies from day one

来源:Covered California《2027 Patient-Centered Benefit Designs and Medical Cost Shares》(2026 年 9 月)Source: Covered California, 2027 Patient-Centered Benefit Designs and Medical Cost Shares (September 2026)

这一页是 Covered California 官方发布的 2027 年福利与费用分担对照表,2026 年 9 月出的,是最权威的资料。大家一定要存到手机里。

This is Covered California's official 2027 benefits and cost-sharing table, published in September 2026. It's the authoritative source. Save it to your phone.

横向是各个等级:最低保障、铜、银、Silver 73、87、94、金、白金。纵向是各项服务:免费预防保健、家庭医生、紧急护理、专科、急诊、化验、X 光、影像、四档处方药;最下面三行是医疗自付额、药品自付额和全年自付上限。第三行还写着银级减免对应的单身收入:Silver 94 到 $23,940,Silver 87 到 $31,920,Silver 73 到 $39,900。

Across the top are the tiers: minimum coverage, bronze, silver, Silver 73, 87 and 94, gold and platinum. Down the side are the services: free preventive care, primary care, urgent care, specialists, emergency room, lab tests, X-rays, imaging and four drug tiers; the bottom three rows are the medical deductible, the pharmacy deductible and the annual out-of-pocket maximum. The third row gives the single-person income range for each cost-sharing level: Silver 94 up to $23,940, Silver 87 up to $31,920, Silver 73 up to $39,900.

表上有个细节很多客户不知道:蓝色格子的服务不受自付额限制,从第一天就按表上的共付额看病,不用先把自付额付满。铜级专科那一格带一个白角,意思是前三次按共付额,之后要先满足自付额。

A detail most clients miss: services in blue cells aren't subject to the deductible. From day one you pay the copay shown, without meeting the deductible first. Bronze's specialist cell has a white corner, meaning the copay applies to the first three visits and the deductible applies after that.

怎么用?客户问「金级和银级看专科差多少」,你直接指着表:银级 $100,金级 $80,Silver 87 只要 $30。急诊:银级 $400,金级 $350,Silver 87 是 $200,Silver 94 是 $50;铜级是付满自付额之后付 40%。不用背,随时拿得出官方数据,专业感就出来了。

How to use it: a client asks how much more a specialist costs on silver than on gold. Point at the table: silver $100, gold $80, Silver 87 only $30. Emergency room: silver $400, gold $350, Silver 87 $200, Silver 94 $50; bronze is 40% after the deductible. You don't need to memorise it; having the official numbers to hand is what makes you look professional.

最下面三行对照 2026 年,要会讲「有进有退」:银级 70 和 73 的自付额从 $5,200 降到 $4,700;但铜级和银级 70 的全年上限从 $9,800 涨到 $11,650,Silver 94 也第一次有了 $200 自付额。

Against 2026, the bottom rows show gains and losses. Silver 70 and 73 deductibles fall from $5,200 to $4,700, but the bronze and Silver 70 out-of-pocket maximum rises from $9,800 to $11,650, and Silver 94 has a deductible, $200, for the first time.

最后两个提醒。第一,家庭的自付额和上限是个人的两倍,比如银级 70 家庭上限 $23,300。第二,官方网址每年用同一个,新一年的表会覆盖旧表,所以现在就把 2027 年这张存一份。

Two reminders. First, family deductibles and maximums are double the individual figures; the Silver 70 family maximum, for example, is $23,300. Second, Covered California reuses the same link every year and the new table replaces the old one, so save the 2027 version now.

节奏提示Pacing

不要逐格念。挑两行(专科、急诊)横着比一遍,再看最下面三行,三分钟以内讲完。

Don't read every cell. Compare two rows across (specialist and ER), then the bottom three rows; keep it under three minutes.

2027 年参保:记住这几个日期Enrolling for 2027: the dates to know

2026 年 10 月 1 日October 1, 2026续约开放:老客户可以比对 2027 年计划Renewals open: current members can compare 2027 plans 11 月 1 日November 1开放投保开始:新客户可以申请Open enrolment begins for new applicants 12 月 31 日December 31在这天前申请 → 2027 年 1 月 1 日生效Apply by this date for a January 1, 2027 start 2027 年 1 月 31 日January 31, 2027最后一天 → 2 月 1 日生效;之后要等特殊事件Last day, for a February 1 start; after that, only with a qualifying event 全年 · 特殊事件Any time: life events结婚、生子、失去保险、拿到身份、搬家 → 60 天内申请Marriage, a birth, lost coverage, new status, a move: 60 days to apply 全年 · 白卡Any time: Medi-Cal白卡不受开放期限制,随时可以申请Medi-Cal has no enrolment window; apply any time

联邦「开放期 12 月 31 日结束」的规定已被法院撤销,加州照常开到 1 月 31 日The federal rule ending open enrolment on December 31 was vacated by a court; California still runs to January 31

来源:Covered California 2027 年开放投保公告;Covered California 联邦变化指南(2026-06-19)Source: Covered California 2027 open enrolment information; Covered California Federal Changes Guide (2026-06-19)

各位伙伴,这一页讲时间。这几个日期一定要背熟,并且提前提醒客户。

Everyone, this slide is about dates. Know these by heart and remind clients ahead of time.

2026 年 10 月 1 日,续约已经开放,老客户现在就可以登录,比对 2027 年的计划和价格。11 月 1 日,开放投保正式开始,新客户可以申请。

Renewals opened on October 1, 2026, so current members can already log in and compare 2027 plans and prices. Open enrolment for new applicants starts on November 1.

12 月 31 日之前申请,2027 年 1 月 1 日生效;1 月 31 日是最后一天,这时申请就是 2 月 1 日生效。过了 1 月 31 日,如果没有特殊事件,就只能等下一年。联邦曾经规定开放期要在 12 月 31 日结束,这条规定已经被法院撤销,加州照常开到 1 月 31 日。

Apply by December 31 for coverage from January 1, 2027. January 31 is the last day, and applying then means a February 1 start. After January 31, without a qualifying event, the client waits a year. A federal rule would have ended open enrolment on December 31, but a court vacated it, and California still runs to January 31.

特殊投保期,英文叫 SEP。结婚、离婚、生孩子,失去原有保险比如失业,最近拿到工卡或绿卡,最近搬家,这些事件发生后有 60 天可以投保,通常次月 1 日生效。白卡不受开放期限制,全年都可以申请。还要注意一点:只因为收入变化走的特殊投保期,拿不到联邦补贴。

Then the special enrolment period, the SEP. Marriage, divorce, a new baby, losing existing coverage such as through a job loss, newly receiving a work permit or green card, or moving: each opens a 60-day window, usually with coverage from the first of the following month. Medi-Cal has no window and is open all year. One caution: enrolling through a special period based only on an income change no longer comes with a federal subsidy.

再看这些触发事件:结婚、生子、失业、拿绿卡、搬家,个个都是人生大事,也正是重新看全家保障的时候。把它们当成你的客户联系日历:客户说要结婚、要生孩子,你第一个想到的应该是 60 天的窗口,和这个家庭新的保障需求。

Look at those trigger events again: marriage, a baby, losing a job, a green card, a move. Every one is a major life event, and exactly when a family should look again at its whole protection. Treat them as your client contact calendar. When a client mentions a wedding or a baby, think first of the 60-day window, and then of that family's new needs.

互动设计Interaction

请每人现在写下三位要在 10 月提醒续约比价的客户名字,课后就发。

Ask everyone to write down three clients to remind about renewal comparison this October, and send those messages after class.

三个最常见的坑The three most common mistakes

01

收入估错Getting the income wrong

补贴按预估收入先发,报税时多退少补;2026 税年起多领的要全额还The subsidy is paid on estimated income and settled at tax time; from tax year 2026, any excess is repaid in full

02

生活变了没更新Not reporting changes

结婚、搬家、生孩子、收入大变,30 天内上报;补贴和资格都可能变Report a marriage, move, birth or big income change within 30 days; subsidy and eligibility may change

03

每年自动续约,从不比价Auto-renewing without comparing

2027 年平均涨 9.9%;换到同级最便宜的计划,平均 −0.2%2027 rates rise 9.9% on average; switching to the cheapest plan in the same tier averages −0.2%

每个坑,都是你一年里联系客户的一个理由Each mistake is a reason to get in touch with clients during the year

来源:Covered California 2027 初步费率公告(2026-07-21);H.R.1 第 71305 条Source: Covered California 2027 preliminary rate announcement (2026-07-21); H.R.1 §71305

各位伙伴,这一页是客户最常踩的三个坑。每一个,你都可以提前帮他避开。

Everyone, these are the three mistakes clients make most often. You can head off every one of them.

第一个,收入估错。补贴是按申请时估的全年收入先发的,报税时用 1095-A 和 8962 表对账,多退少补。估低了,报税时要还;而且从 2026 税年起,多领的补贴要全额还,以前那个还款上限没有了。估高了,就是每个月多付保费,要等报税才拿回来。所以收入要估准,年中有变化就去更新。

First, getting the income wrong. The subsidy is paid in advance on the income the client estimates when applying, then reconciled at tax time with Form 1095-A and Form 8962. Underestimate and they pay back at tax time, and from tax year 2026 they repay any excess in full; the old repayment caps are gone. Overestimate and they overpay every month until they file. So estimate carefully and update if income changes during the year.

第二个,生活变了没更新。结婚、搬家、生孩子、收入大变,都要尽快上报,最好 30 天内。家里人数一变,贫困线比例就变;搬了家,可能换了地区,计划和价格都会不同;孩子出生,可能就符合白卡。

Second, not reporting changes. A marriage, a move, a new baby or a big change in income should be reported promptly, ideally within 30 days. A change in household size changes the poverty-level percentage; a move can change the rating region and with it the plans and prices; a new baby may qualify for Medi-Cal.

第三个,每年自动续约,从不比价。保险公司的价格年年变。2027 年全州平均涨 9.9%,但 Covered California 估算,如果换到同一等级里最便宜的计划,平均保费变化是 −0.2%,几乎不涨。再比如 Molina 退出洛杉矶东北区和橙县,那些投保人会被转走,不比一下,根本不知道自己被换到了哪里。

Third, auto-renewing without comparing. Prices change every year. The 2027 statewide average increase is 9.9%, but Covered California estimates that switching to the cheapest plan in the same tier would average −0.2%, essentially flat. And with Molina leaving LA northeast and Orange County, those members are being moved; without comparing, they won't even know where they've landed.

这三个坑,正好给了你一年三次有价值的联系:报税季提醒对账,人生大事提醒更新,每年 10 月提醒比价。信任就是这样一次一次建立起来的。报税本身的问题,请客户找税务师,我们不给税务建议。

Together they give you three useful reasons to call each year: reconciliation at tax time, updates at life events, and plan comparison every October. That's how trust is built, one contact at a time. For the tax questions themselves, send clients to a tax professional; we don't give tax advice.

合规提醒Compliance

可以提醒客户收入要估准,但不要替客户决定报多少收入,也不要教他怎么「报低」拿补贴。

Remind clients to estimate income accurately, but never decide the figure for them or coach them to under-report to get a subsidy.

2027 联邦新规:身份与补贴2027 federal rules: status and subsidies

  • 2027/1/1 起,联邦补贴只给绿卡、古巴/海地入境者、COFAFrom 1/1/2027, federal subsidies only for green-card holders, Cuban/Haitian entrants and COFA migrants难民、庇护、TPS、工作/学生签证:补贴和银级减免都没有了Refugees, asylees, TPS, work and student visas lose both the subsidy and silver cost-sharing help
  • 收入 < 100% FPL、因身份拿不到白卡的合法居留者:无补贴Lawfully present people under 100% FPL and barred from Medi-Cal by status: no subsidy2026 年起Since 2026
  • 多领的补贴:报税时全额追回,不再有上限Excess subsidy is repaid in full at tax time, with no cap2026 税年起From tax year 2026
  • 只因收入变化走特殊投保期:拿不到补贴Enrolling through an income-based special period: no subsidy
  • 投保前的收入核实:2028 年才开始Pre-enrolment income verification: starts in 2028DACA:2025 年 8 月起已不能在 Covered California 投保DACA: excluded from Covered California since August 2025

Covered California 估计超过 13 万人受第一条影响,平均每人每月保费多约 $650Covered California estimates over 130,000 people are affected by the first rule, paying about $650 more per person per month on average

来源:H.R.1(P.L. 119-21)第 71301–71305 条;CMS 2025 Marketplace Integrity 规则;Covered California 联邦变化指南Source: H.R.1 (P.L. 119-21) §§71301–71305; CMS 2025 Marketplace Integrity rule; Covered California Federal Changes Guide

各位伙伴,这一页只在内部讲:2027 年起,联邦把身份和补贴绑在一起了。手上有新移民客户的伙伴,一定要听清楚。

Everyone, this slide is for internal training only. From 2027, federal law ties the subsidy to immigration status. If you work with newer immigrants, listen closely.

第一条最重要:从 2027 年 1 月 1 日起,联邦保费补贴只给三类人:绿卡持有人、古巴和海地入境者、以及 COFA 协约国移民。难民、庇护、TPS,还有工作签证、学生签证这些合法居留的人,2027 年起拿不到联邦补贴,银级的费用减免也一起没了。Covered California 估计超过 13 万人受影响,平均每人每月保费多出大约 $650。

The first rule matters most. From January 1, 2027, federal premium subsidies go only to three groups: green-card holders, Cuban and Haitian entrants, and COFA migrants. Refugees, asylees, people with TPS, and lawfully present work-visa and student-visa holders lose the federal subsidy from 2027, and silver cost-sharing help with it. Covered California estimates more than 130,000 people are affected, paying on average about $650 more per person per month.

第二条:收入低于贫困线 100%、又因为身份拿不到白卡的合法居留者,2026 年起已经没有补贴。第三条:多领的补贴,从 2026 税年起报税时全额追回,不再有上限。第四条:只因为收入变化走特殊投保期入保的,拿不到补贴。

Second: lawfully present people below 100% of the poverty level who can't get Medi-Cal because of their status have had no subsidy since 2026. Third: from tax year 2026, any excess subsidy is repaid in full at tax time, with no cap. Fourth: enrolling through a special enrolment period based only on an income change brings no subsidy.

也有两件事要分清楚时间。投保前的收入核实要到 2028 年才开始,不是 2027 年。DACA 的人是 2025 年 8 月起就不能在 Covered California 投保了,这是联邦另一条规则,不是这次的法案。另外有一个好消息:2026 年起,铜级和最低保障计划都算 HSA 合格计划。

Two items need their dates kept straight. Pre-enrolment income verification starts in 2028, not 2027. DACA recipients have been unable to enroll through Covered California since August 2025, under a separate federal rule, not this law. And one piece of good news: since 2026, bronze and minimum-coverage plans count as HSA-eligible.

怎么做?把客户名单里持工卡、学生签证、TPS、难民或庇护身份的家庭找出来,在开放期之前主动联系。他们仍然可以投保,只是没有补贴;告诉他 2027 年保费大概会变多少,一起看还有什么选择,比如雇主的团体保险。身份怎么走、会不会影响申请,一律请他问移民律师。

What to do: go through your client list for households on work permits, student visas, TPS, or refugee or asylee status, and contact them before open enrolment. They can still enroll, just without the subsidy. Tell them roughly how their 2027 premium will change and look at the alternatives together, such as an employer's group plan. Anything about their immigration path or how an application might affect it goes to an immigration attorney.

合规提醒Compliance

涉及身份,先问移民律师;我们不提供法律建议。补贴对账、报税问题,请咨询税务师。

On immigration status, ask an immigration attorney first; we don't give legal advice. For subsidy reconciliation and tax questions, see a tax professional.

模块四Module 4

团体 · COBRA · HSA / FSAGroup · COBRA · HSA / FSA

考试必考、客户最常问,也最容易讲错的一块On the exam, asked by every client, and easy to get wrong

好,我们进入模块四:团体保险、COBRA,还有 HSA 和 FSA。前面讲的白卡和奥巴马保险,是客户自己去申请、自己去买的;这一节讲的,是跟工作绑在一起的保险,也就是大多数上班族钱包里那张卡。

Let's move into Module 4: group insurance, COBRA, and HSAs and FSAs. Medi-Cal and Covered California are things clients apply for and buy on their own. This module is about coverage tied to a job, the card most working people carry in their wallet.

这几个概念有两个特点。第一,它们是加州健康险执照考试的核心考点,COBRA 的期限、HSA 的规则,几乎每次都会考。第二,它们是客户生活里最常碰到的:离职了,公司保险怎么办?听朋友说 HSA 能省税、还能投资,到底怎么回事?这些问题客户一定会问你,而且外面讲错的人很多。

These topics have two things in common. First, they are core material on the California health licensing exam; COBRA durations and HSA rules come up almost every time. Second, clients run into them constantly: “I'm leaving my job, what happens to my insurance?” “A friend says an HSA saves tax and can be invested, how does that work?” Clients will ask you, and plenty of people out there get the answers wrong.

这一节分三块讲。先讲团体险和个人险的区别;再讲离职以后怎么延续团体保险,也就是联邦的 COBRA 和加州自己的 Cal-COBRA;最后讲 HSA 和 FSA。数字全部用 2027 年的,HSA 的 2027 额度 IRS 已经正式公布了。

We'll take it in three parts: how group cover differs from individual cover; how to keep group cover after leaving a job, meaning federal COBRA and California's own Cal-COBRA; and then HSAs and FSAs. Every number is for 2027; the IRS has already published the official 2027 HSA limits.

我会特别多讲一点 HSA。它不只是一个看病用的账户,而是连接医疗、税务和退休规划的一座桥。给高收入客户做方案的时候,HSA 常常是排在最前面的那一块砖。

I'll spend extra time on the HSA. It isn't just an account for doctor bills; it's a bridge between health care, taxes and retirement planning. For a high-income client, it is often the first brick in the plan.

最后请先记住贯穿这一节的一句话:团体保险跟着工作走。人一离职、被裁员、或者退休,保险就要重新安排。这些时间点,恰恰是客户最需要有人帮他把整个家庭保障重新看一遍的时候,也是我们做需求分析最自然的时机。

One line runs through this whole module: group coverage follows the job. When someone leaves, is laid off or retires, their coverage has to be rearranged. Those are exactly the moments a client most needs someone to look over the whole family's protection again, and the most natural time for us to do a needs analysis.

团体险 vs 个人险Group vs individual cover

  • 团体为什么便宜:风险分摊 + 管理成本摊薄Why group is cheaper: risk pooling and shared admin costs通常不用体检;前提是属于合格团体,典型是全职员工Usually no exam; you must belong to a qualifying group, typically as a full-time employee
  • 福利协调 COB:几份保险合计最多赔实际费用的 100%Coordination of benefits: all plans together pay at most 100% of the cost
  • HIPAA「12 个月既往症等待期」只是考试题HIPAA's “12-month pre-existing wait” is exam historyACA 自 2014 年起全面禁止既往症排除;新员工等待期最长 90 天The ACA has banned pre-existing exclusions since 2014; new-hire waiting periods max out at 90 days
  • 公司保险超过家庭收入 10.22% 才算「负担不起」Employer cover is “unaffordable” only above 10.22% of household income2027 年标准;负担得起,员工本人就拿不到补贴2027 threshold; if affordable, the employee gets no subsidy
年轻上班族在看公司福利资料 / A young professional reviewing workplace benefits

这一页先回答一个问题:为什么团体险通常比个人险便宜?两个根本原因。第一是风险分摊,英文叫 risk pooling,一大群人一起投保,把理赔的风险摊进一个大池子里,个别人生病的影响就被稀释了。第二是管理成本摊薄,人越多,平摊到每个人头上的管理成本就越低。连带的好处是通常不需要体检、不需要可保性证明。代价是资格:你必须隶属于某个合格的团体,最典型的就是全职员工。

First question: why is group cover usually cheaper than individual cover? Two reasons. One is risk pooling: a large group buys together, claims are spread across a big pool, and one person's illness gets diluted. The other is spreading administrative cost: the more people, the lower the cost per head. The side benefit is usually no medical exam and no evidence of insurability. The price is eligibility: you have to belong to a qualifying group, most typically as a full-time employee.

第二个考点是福利协调,COB:几份保险合计最多赔实际费用的百分之百。比如夫妻都有公司保险,一张一万块的账单,两家加起来最多赔一万块,谁先付由协调条款决定。有些客户以为两份保险能「重复赔」,你要帮他讲清楚。

The second exam point is coordination of benefits, COB: all coverage combined pays no more than 100% of the actual cost. If both spouses have group cover and there is a $10,000 bill, the two plans together pay at most $10,000, and the coordination rules decide which pays first. Some clients assume two plans pay twice; set them straight.

第三个是 HIPAA。考试可能还会考它的老规定:团体转团体时,既往症等待期不超过十二个月,晚加入的人十八个月,之前有保障的月份可以抵减。但请记住,这是历史。ACA 从 2014 年起已经全面禁止任何团体计划排除既往症,个人计划也是保证承保。现在 HIPAA 实际还在起作用的,是特殊加入期、不能因健康状况歧视、保证续保和隐私保护。另外,ACA 规定新员工的入职等待期最长九十天,这跟既往症是两回事。考试照背,对客户不要讲。

Third is HIPAA. The exam may still test its old rule: a group-to-group pre-existing exclusion of at most 12 months, 18 for late enrollees, reduced by prior coverage. Remember that this is history. Since 2014 the ACA has banned pre-existing condition exclusions in every group plan, and individual plans are guaranteed issue. What HIPAA still does in practice is special enrollment, no discrimination based on health, guaranteed renewability and privacy. Separately, the ACA caps a new hire's waiting period at 90 days, which is a different thing. Learn the old rule for the exam; don't tell clients about it.

第四点跟奥巴马保险连在一起:10.22%。这是 2027 年「公司保险负担不负担得起」的标准。员工本人那一份保费,如果超过家庭收入的百分之十点二二,才算负担不起;家属看的是全家保费,同样用这个比例。算一下:家庭年收入六万块,乘以百分之十点二二是六千一百三十二块,一个月大约五百一十一块。如果公司只扣员工本人两百块一个月,那就算「负担得起」,员工本人就不能去 Covered California 拿补贴。

The fourth point ties back to Covered California: 10.22%, the 2027 affordability threshold for employer cover. The employee's own premium is unaffordable only if it exceeds 10.22% of household income; family members are tested on the cost of family coverage at the same percentage. Do the math: household income $60,000 × 10.22% = $6,132 a year, about $511 a month. If the employer deducts only $200 a month for the employee alone, that counts as affordable, and the employee can't take a Covered California subsidy.

页底是雇主那一边:五十个以上全职等效员工的雇主,必须给员工提供保险。2027 年没提供的,按全职员工每人罚三千七百八十块,前三十人不算;提供了但太贵或不达标、有员工因此拿补贴的,每人罚五千六百七十块。小企业主客户很关心这些数字。

The note at the bottom is the employer side. Employers with 50 or more full-time equivalents must offer coverage. In 2027, not offering it costs $3,780 per full-time employee, minus the first 30; offering cover that is unaffordable or below minimum value costs $5,670 for each employee who then gets a subsidy. Small-business owners care a lot about these numbers.

最后记住团体险最大的弱点:它跟着工作走。一旦离职,保险就断了。下一页就讲离职以后怎么办:COBRA。

Finally, remember the biggest weakness of group cover: it follows the job. Leave the job and the coverage ends. The next slide is what happens then: COBRA.

讲师提醒Presenter note

不要对客户说「换工作会有 12 个月既往症等待期」。这是 2014 年以前的规则,把它讲成现行制度是错误信息。

Never tell a client that changing jobs means a 12-month pre-existing condition wait. That rule ended in 2014; presenting it as current is misinformation.

COBRA 与 Cal-COBRACOBRA and Cal-COBRA

项目Item联邦 COBRAFederal COBRA加州 Cal-COBRACal-COBRA
适用雇主Employers≥20 名员工的私人雇主Private employers with 20+ employees2–19 名员工,全保险计划2–19 employees, fully insured plans
保费上限Premium cap102%102%(残障延长第 19–29 个月 150%) (150% in disability months 19–29)110%
离职 / 减工时Job ends / hours cut18 个月18 months最长 36 个月Up to 36 months
离婚、员工死亡、员工有 Medicare、子女超龄Divorce, death, Medicare, child ages out家属 36 个月36 months for family最长 36 个月Up to 36 months
社安认定残障(COBRA 头 60 天内)SSA disability (first 60 days)29 个月29 months最长 36 个月Up to 36 months
联邦 COBRA 用完以后After federal COBRA ends—可接续,合计最长 36 个月Can extend to 36 months total(只含医疗) (medical only)

考点:离婚后配偶的 COBRA 是 36 个月,不是 18 个月Exam point: after a divorce, the spouse gets 36 months, not 18

至少 60 天决定要不要;选了以后追溯生效。因严重不当行为被解雇者不适用。At least 60 days to elect; once elected, coverage is retroactive. Not available after termination for gross misconduct.

这一页讲 COBRA,离职以后怎么延续公司的团体保险。COBRA 的作用是:发生某个「资格事件」导致团体保险要终止时,允许你继续保留原来同样的团体保障。代价是钱:以前公司替你付的那部分,现在全部自己付,雇主还可以加收百分之二的管理费,合计百分之一百零二。举个例子,一份家庭计划总保费九百块一个月,在职时你可能只扣一百五十块,走了以后要自己付九百一十八块。客户通常这时才第一次看到保险的真实价格。

This slide is COBRA: keeping your employer's group plan after you leave. When a qualifying event would end group coverage, COBRA lets you keep the same coverage. The cost is the catch: the share your employer used to pay is now yours too, plus up to a 2% administrative charge, 102% in all. For example, a family plan with a total premium of $900 a month might have cost you $150 out of each paycheck; after you leave, you pay $918. That's often the first time a client sees what their insurance really costs.

谁必须提供联邦 COBRA?上一年度超过一半营业日有二十个以上员工的私人雇主,兼职员工按比例折算;教会计划豁免。因严重不当行为被解雇的人不适用。

Who has to offer federal COBRA? Private employers that had 20 or more employees on more than half of their typical business days in the prior year, with part-timers counted as fractions; church plans are exempt. Someone fired for gross misconduct does not qualify.

期限这一列是必背的。离职、减工时,十八个月。离婚、员工死亡、员工开始有 Medicare、孩子超龄,家属都是三十六个月。如果在 COBRA 头六十天内被社安局认定为残障,可以延长到二十九个月,第十九到二十九个月的保费最高可以收到百分之一百五十。考试最爱考的一题:离婚导致配偶的 COBRA 是多久?三十六个月。

Memorize the duration rows. Job loss or reduced hours: 18 months. Divorce, the employee's death, the employee becoming entitled to Medicare, or a child aging out: 36 months for the family members. If Social Security determines disability within the first 60 days of COBRA, it extends to 29 months, and months 19 through 29 can cost up to 150%. The exam's favorite question: how long does a spouse get after a divorce? Thirty-six months.

加州自己还有 Cal-COBRA,补联邦的两个空白。第一,二到十九人的小公司不受联邦 COBRA 管,但只要是向保险公司或 HMO 买的全保险计划,员工可以延续最长三十六个月,保费最高百分之一百一十,不是一百零二。第二,大公司的员工用完联邦 COBRA 的十八或二十九个月以后,可以接 Cal-COBRA,合计最长三十六个月,但只含医疗,不含牙科和视力,而且只限全保险计划。已经有 Medicare、或者有其他团体保险的人,不能用 Cal-COBRA。

California adds Cal-COBRA, which fills two federal gaps. First, small employers with 2 to 19 employees aren't covered by federal COBRA, but if their plan is fully insured through an insurer or HMO, employees can continue for up to 36 months at up to 110%, not 102%. Second, someone at a larger employer who uses up 18 or 29 months of federal COBRA can continue under Cal-COBRA to 36 months in total, medical only, without dental or vision, and only on insured plans. People entitled to Medicare or covered by another group plan can't use Cal-COBRA.

时间点也要会讲:客户至少有六十天决定要不要,从收到通知或失去保险两者较晚的那天算起;选了以后四十五天内交第一期保费,之后每期有三十天宽限。一旦选了,保障追溯到断保那天。

Know the clock too. The client has at least 60 days to elect, counted from the later of the notice date or the date coverage was lost. The first premium is due within 45 days of electing, with a 30-day grace period on each later payment. Once elected, coverage is retroactive to the day it ended.

话术上:COBRA 要付百分之一百零二,又只是一个过渡,所以它正是帮客户比较其他选择的时候。失去公司保险属于特殊投保事件,六十天内可以去 Covered California,按新的收入算补贴,很多时候比 COBRA 便宜得多。另外提醒客户:公司给的团体寿险,一般也跟着工作走。把这两件事放在一起看,就是一次完整的需求分析。

The talk track: COBRA costs 102% and is only a bridge, so it's the moment to compare alternatives. Losing employer cover is a qualifying event, giving 60 days to enroll in Covered California with a subsidy based on current income, which is often far cheaper than COBRA. Also remind the client that group life insurance usually ends with the job too. Look at the two together and you have a complete needs analysis.

讲师提醒Presenter note

残障者在 Cal-COBRA 第 19–29 个月的保费是 150% 还是 110%,各方资料说法不一。客户问到时,以保险公司寄来的 Cal-COBRA 通知为准,不要自己下结论。

Sources disagree on whether a disabled person pays 150% or 110% in Cal-COBRA months 19–29. If a client asks, go by the Cal-COBRA notice from the carrier; don't give your own answer.

HSA vs FSA(2027)HSA vs FSA (2027)

对比CompareHSA 健康储蓄账户HSAFSA 弹性支出账户Health FSA
资格Eligibility必须搭配 HDHP 高免赔计划Requires an HDHP不用 HDHP,雇主福利No HDHP needed; employer benefit
2027 存入上限2027 limit$4,500 个人 / $9,000 家庭$4,500 self / $9,000 family尚未公布Not yet released(2026:$3,400) (2026: $3,400)
55 岁以上追加Age 55+ catch-up+$1,000—
用不完怎么办Unused money永久结转,可以投资Rolls over forever; can be invested原则上作废Generally forfeited(2026 最多结转 $680) (2026 carryover up to $680)
税务Tax三重税优:存、涨、取都免税Triple tax advantage税前存入,当年报销Pre-tax, reimburses this year's costs
换工作Changing jobs账户归自己,带得走Yours; it goes with you一般带不走Usually stays behind

2027 HDHP:免赔额至少 $1,750 / $3,500,自付上限不超过 $8,700 / $17,400。铜级、灾难级计划 2026 年起也能配 HSA。2027 HDHP: deductible at least $1,750 / $3,500; out-of-pocket max no more than $8,700 / $17,400. Bronze and catastrophic plans have qualified since 2026.

HSA / HDHP:IRS Rev. Proc. 2026-24(正式)。FSA 2027 额度预计 10–11 月随年度通胀调整公布。HSA / HDHP: IRS Rev. Proc. 2026-24 (official). The 2027 FSA limit is expected in the IRS inflation release, October–November.

这一页是 HSA 和 FSA 的对比。最大的区别一句话:HSA 必须搭配高免赔额的健康计划,也就是 HDHP;FSA 不挑计划,是雇主给的福利。但 HSA 有很多 FSA 没有的好处:钱是你自己的,可以投资,可以永久结转,换工作也带得走;FSA 原则上是「当年用不完就作废」。

This slide compares the HSA and the FSA. The biggest difference in one sentence: an HSA must be paired with a high-deductible health plan, an HDHP; an FSA works with any plan and is an employer benefit. The HSA has advantages the FSA doesn't: the money is yours, can be invested, rolls over forever and goes with you when you change jobs. An FSA is basically use it or lose it.

看 2027 年的数字,这是 IRS 今年五月正式公布的:HSA 个人每年最多存四千五百块,家庭九千块;五十五岁以上再追加一千块,这个一千块是法律定死的,不随通胀调。举例:一对五十六岁的夫妻,用家庭 HDHP,家庭额度九千块,再加上追加额。如果两个人都满五十五岁,各自的追加额要存进各自名下的 HSA。

The 2027 numbers, published by the IRS in May, are official: up to $4,500 a year for self-only coverage and $9,000 for family coverage, plus a $1,000 catch-up from age 55, which is fixed by law and not indexed. Example: a couple aged 56 on a family HDHP can put in the $9,000 family amount plus the catch-up. If both spouses are 55 or older, each one's catch-up goes into an HSA in that spouse's own name.

页底是 2027 年 HDHP 的门槛:免赔额至少一千七百五十块个人、三千五百块家庭;全年自付上限不超过八千七百块个人、一万七千四百块家庭。还有一个新变化:从 2026 年起,铜级和灾难级计划一律可以配 HSA,就算不符合一般标准也算,而且场外买的也算。很多买铜级的奥巴马客户,现在可以开 HSA 了。

The bottom line shows the 2027 HDHP thresholds: a deductible of at least $1,750 self-only or $3,500 family, and an out-of-pocket maximum no higher than $8,700 or $17,400. One newer change: since 2026, bronze and catastrophic plans qualify for an HSA even if they miss the normal tests, including plans bought off-exchange. Many Covered California clients on bronze can now open an HSA.

FSA 这一边要诚实讲:2027 年的 FSA 额度 IRS 还没有公布,一般在十月底到十一月随通胀调整一起出来。现在能讲的是 2026 年:每年最多三千四百块,用不完的部分,计划允许的话最多结转六百八十块,其余作废。外面有人已经在传 2027 年的数字,那是预测,不要当正式数字讲。另外还有一种「受抚养人照护 FSA」,2026 年起每户上限七千五百块,那是付托儿费用的,和医疗 FSA 是两回事。

Be honest about the FSA side: the IRS hasn't released the 2027 FSA limit yet; it usually arrives with the inflation adjustments in late October or November. What we can state is 2026: up to $3,400 a year, with up to $680 carried over if the plan allows and the rest forfeited. Some people are already quoting a 2027 figure; that's a projection, so don't present it as official. There's also a dependent care FSA, capped at $7,500 per household since 2026, but that's for childcare and is a separate thing from a health FSA.

实际怎么用?今年确定要花的钱,比如配眼镜、牙齿矫正,用 FSA 很合适;长期攒医疗金、甚至当退休账户,要用 HSA。下一页我们专门深挖 HSA,因为它是连接退休和人寿规划的桥梁。

In practice: for costs you know you'll have this year, like glasses or braces, an FSA works well. For building medical savings over the long run, or even as a retirement account, use an HSA. The next slide goes deeper on the HSA, because it's the bridge to retirement and life insurance planning.

HSA 深挖:三重税优与退休The HSA: triple tax benefit and retirement

  • 三重税优:税前存入、增长免税、合格医疗取出免税Triple tax benefit: pre-tax in, tax-free growth, tax-free out for medical
  • HSA 能付的保费:COBRA、长期护理险、65 岁后的红蓝卡Premiums an HSA can pay: COBRA, long-term care, Medicare at 65+一般健康险保费不行,Medigap 也不行;长期护理险按年龄有上限Not ordinary health premiums and not Medigap; LTC premiums are capped by age
  • 65 岁前挪作他用:所得税 + 20% 罚款;之后只交所得税Non-medical use before 65: income tax + 20%; after 65, income tax only
  • 加入任何一部分红蓝卡(包括只有 A)当月起就不能再存No contributions from the month any part of Medicare starts, even Part A alone
  • 组合打法:HSA 医疗金 + IUL 补充退休 + 长期护理保障The combination: HSA for medical, IUL for retirement income, cover for long-term care

涉及税务,请客户咨询税务师。2027 长期护理保费上限尚未公布(2026:61–70 岁 $4,960,70 岁以上 $6,200)。For tax questions, refer clients to a tax professional. 2027 LTC premium limits aren't out yet (2026: $4,960 for ages 61–70, $6,200 over 70).

这一页深挖 HSA。它是少有的「三重免税」账户:第一,存进去的钱税前扣除;第二,账户里的增长不交税;第三,用在合格医疗支出,英文叫 QME,取出来也免税。存、涨、取三道全免,这在整个税法里几乎是独一份。

Let's go deeper on the HSA. It's a rare triple-tax-advantaged account: contributions are deductible, growth inside the account isn't taxed, and withdrawals for qualified medical expenses, QME, are tax-free. Tax-free in, while it grows and on the way out: almost nothing else in the tax code does all three.

第二条是一个高价值的细节:HSA 一般不能付保险保费,但有几个例外。COBRA 的保费可以;领失业金期间的健康保险可以;合格的长期护理险保费可以,但有按年龄的上限,2026 年六十一到七十岁是四千九百六十块,七十岁以上六千二百块,2027 年的数字还没出来;六十五岁以后的红蓝卡保费也可以,包括 Part B、Part D、联邦医疗优惠,自费买的 Part A 也算。Medigap 补充险不行。配偶的红蓝卡保费,要账户主人自己也满六十五岁才算。

The second point is a valuable detail. An HSA generally can't pay insurance premiums, with a few exceptions: COBRA premiums; health coverage while receiving unemployment; qualified long-term care premiums, up to an age-based limit (in 2026, $4,960 for ages 61 to 70 and $6,200 over 70; the 2027 figures aren't out); and Medicare premiums after 65, including Part B, Part D, Medicare Advantage and a premium-paying Part A. Medigap premiums don't qualify. A spouse's Medicare premiums qualify only if the account holder is also 65 or older.

第三条:六十五岁以前,如果把 HSA 的钱拿去做非医疗用途,要交所得税,再加百分之二十的罚款。六十五岁以后,非医疗提款只按普通收入交税,不再罚款,残障或身故也一样不罚。这就等于 HSA 到了六十五岁,摇身一变成了一个补充退休账户:看病取出来免税,其他用途像传统退休账户一样交税。

Third: before 65, money taken out for non-medical use is taxed as income plus a 20% additional tax. After 65, non-medical withdrawals are just ordinary income with no penalty, and the same is true after disability or death. In effect, at 65 the HSA turns into a supplemental retirement account: tax-free for medical costs, and taxed like a traditional retirement account for anything else.

第四条一定要提醒快六十五岁的客户:加入红蓝卡的任何一部分,哪怕只有 A,从那个月起就不能再往 HSA 存钱。而且六十五岁以后才申请的,Part A 最多会往回追溯六个月,所以要在申请前六个月就停止存入,不然可能超额。这一点在后面「65 岁还在工作」那一页还会细讲。

Fourth, and every client near 65 needs to hear this: once any part of Medicare starts, even Part A alone, HSA contributions stop from that month. And for someone applying after 65, Part A can be backdated up to six months, so contributions should stop six months before applying, or they may over-contribute. We'll cover this again on the “still working at 65” slide.

最后是我们的组合打法,作为需求分析的框架来讲:用 HSA 攒税优的医疗金;用 IUL 的现金值,在规划得当的前提下做退休时的补充收入;再用带长期护理功能的人寿或长期护理保障,应对将来的护理需求,用不到的话还能留给家人。顺序上 HSA 通常排在前面,因为额度小,但税务效率最高。

Last is how it fits with what we do, framed as a needs analysis: an HSA for tax-advantaged medical savings; IUL cash value, properly designed, as supplemental retirement income; and life insurance with a long-term care feature, or long-term care coverage, for future care needs, which can pass to the family if it isn't used. The HSA usually comes first in the order because the room is small but the tax efficiency is the best available.

提醒一句:我们提供的是规划框架,不是税务意见。具体能不能存、存多少、怎么报税,请客户咨询税务师。

One reminder: we offer a planning framework, not tax advice. Whether a client can contribute, how much, and how to report it are questions for their tax professional.

合规提醒Compliance

不要说「HSA 加 IUL 一定免税」。IUL 是否适合,要看客户的收入、预算和健康状况;税务结论交给税务师。

Don't say “HSA plus IUL is guaranteed tax-free.” Whether IUL fits depends on the client's income, budget and health; leave tax conclusions to a tax professional.

模块五Module 5

红蓝卡 Medicare(2027)Medicare (2027)

A / B / C / D + Medigap + IRMAA:父母一代的核心,也是服务全家的入口A, B, C, D, Medigap and IRMAA: the parents' generation, and the door to the whole family

好,我们进入模块五,红蓝卡 Medicare。红蓝卡是客户父母那一代人的核心,也是我们服务整个家庭的入口。这一节我会把 A、B、C、D 四个部分讲清楚,再加上 Medigap 补充险、IRMAA 高收入加费,最后讲 65 岁还在工作的人怎么办、关键时间点,以及低收入老人的白卡加红蓝卡。

Now Module 5, Medicare. Medicare is the core issue for our clients' parents, and our way into serving the whole family. I'll cover the four parts, A, B, C and D, then Medigap and the IRMAA surcharge, then people still working at 65, the key enrollment dates, and low-income seniors who have both Medi-Cal and Medicare.

先说清楚这一节数字的状态,讲之前大家一定要有这个意识。Part A 和 Part B 的 2027 年保费、免赔额,目前只是预估,来自 2026 年的受托人报告;CMS 每年十一月中旬才公布正式数字。所以凡是 A、B 的 2027 年数字,幻灯片上都标了「预估」,讲的时候也要说「预估」。

First, the status of the numbers, which you need to keep in mind throughout. The 2027 Part A and Part B premiums and deductibles are projections from the 2026 Trustees Report; CMS publishes the official figures in mid-November. Every 2027 A and B number on these slides is marked as a projection, and you should say so when you present it.

Part D 不一样,2027 年的数字是 CMS 正式公布的:全年自付上限两千四百块,免赔额上限七百块。IRMAA 高收入加费的 2027 年分档还没公布,我们用 2026 年的正式表来讲。

Part D is different: the 2027 figures are final, published by CMS. The out-of-pocket cap is $2,400 and the maximum deductible is $700. The 2027 IRMAA brackets haven't been released, so we'll teach from the official 2026 table.

这一节里藏着一个对人寿经纪人特别重要的点:原始红蓝卡门诊只赔大约百分之八十,剩下的百分之二十没有上限。还有住院、护理院的天数限制。这些缺口怎么补、补不了的部分怎么安排,就是我们专业价值所在。

There's a point in this module that matters a lot to a life agent: Original Medicare pays about 80% of outpatient costs, and the remaining 20% has no cap. There are also day limits on hospital and nursing facility stays. How those gaps get filled, and how to plan for what can't be filled, is where our expertise shows.

还有一个 2027 年的大变化:非公民的红蓝卡资格收紧了。有些客户的父母会受影响,这一节会专门讲。我们一页一页来,先从「红蓝卡是什么」开始。

And one big 2027 change: Medicare eligibility for non-citizens has narrowed. Some of our clients' parents will be affected, and there's a slide on it. Let's go page by page, starting with what Medicare is.

讲师提醒Presenter note

CMS 11 月中旬公布 2027 年 A / B 保费、免赔额和 IRMAA 分档后,要把本模块所有「预估」换成正式数字。

Once CMS publishes the 2027 A/B premiums, deductibles and IRMAA brackets in mid-November, replace every projection in this module with the official figures.

红蓝卡:65 岁的联邦医疗保险Medicare: federal health cover at 65

  • 原始红蓝卡 = A 住院 + B 门诊,联邦政府直接管Original Medicare = A hospital + B medical, run by the federal government
  • C 计划(私人公司承包)、D 计划(药品)自己选着加Part C (private plans) and Part D (drugs) are choices you add
  • 65 岁前后要主动办理,组合要自己定You have to act around 65, and choose your own combination已经在领社安退休金的人,会被自动加入 Part APeople already drawing Social Security are enrolled in Part A automatically
  • 低收入老人可以同时有白卡,补保费和自付Low-income seniors can also have Medi-Cal to cover premiums and cost sharing
老年夫妇和医生交谈 / A senior couple talking with their doctor

红蓝卡,英文 Medicare,是联邦政府办的医疗保险,主要给六十五岁以上的老人,以及一部分有特定残障或疾病的人。它和白卡不一样:白卡看收入,红蓝卡主要看年龄和工作纪录。

Medicare is federal health insurance, mainly for people 65 and over and for some people with specific disabilities or illnesses. It's different from Medi-Cal: Medi-Cal is based on income, while Medicare is based mainly on age and work history.

第一个要讲清楚的概念:一张卡管不了全部。A 管住院,B 管门诊,A 加 B 合起来叫「原始红蓝卡」,由联邦政府直接管理。C 计划是私人保险公司替联邦把 A 和 B 承包下来,D 计划管药品。C 和 D 不是自动有的,要客户自己选。很多老人以为拿到红蓝卡就什么都包了,这是最常见的误会。

The first idea to get across: one card doesn't cover everything. Part A covers the hospital, Part B covers doctors and outpatient care, and together they're Original Medicare, run directly by the federal government. Part C is a private insurer taking over A and B on the government's behalf, and Part D covers drugs. C and D aren't automatic; the client chooses them. Many seniors think the card covers everything, and that's the most common misunderstanding.

第二,到了六十五岁要主动办。已经在领社安退休金的人,会被自动加入 Part A;还没领的人要自己去申请。错过时间会有终身罚金,后面「关键时间」那一页会细讲。组合怎么搭,是原始红蓝卡加 Medigap 加 D,还是选 C 计划,也要自己定,而且每年都可以重新检查。

Second, you have to act at 65. People already drawing Social Security retirement benefits are enrolled in Part A automatically; everyone else has to apply. Missing the window can mean a lifelong penalty, which we'll cover on the key dates slide. The combination, Original Medicare plus Medigap and Part D, or a Part C plan, is also the client's choice, and it can be reviewed every year.

第三,低收入老人可以同时有白卡,俗称 Medi-Medi。白卡替他付红蓝卡的保费和自付,还加上白卡自己的福利。这一块在本模块最后一页讲。

Third, low-income seniors can have Medi-Cal as well, often called Medi-Medi. Medi-Cal pays their Medicare premiums and cost sharing and adds its own benefits. That's the last slide of this module.

经纪人要点:红蓝卡是「父母一代」的入口。帮客户的父母把红蓝卡搞懂,你就自然进入这个家庭的财务对话,再延伸到子女的人寿和传承规划。一句最自然的开场是:「您父母明年是不是快六十五岁了?红蓝卡要提前半年开始准备,我可以帮您一起看。」

The agent's angle: Medicare is the door to the parents' generation. Help a client's parents understand it and you're naturally part of the family's financial conversation, which extends to the children's life insurance and legacy planning. The most natural opener: “Are your parents turning 65 next year? Medicare prep should start about six months ahead, and I'm happy to go through it with you.”

合规提醒Compliance

解释红蓝卡可以;推荐或销售具体的 C 计划、D 计划,必须持有相应认证,并遵守 CMS 营销规定(见模块七)。

Explaining Medicare is fine. Recommending or selling a specific Part C or Part D plan requires the proper certifications and compliance with CMS marketing rules (see Module 7).

哪些人有资格领红蓝卡Who qualifies for Medicare

年满Age65 岁65本人或配偶有 40 个工作季度,Part A 免保费40 work credits (own or spouse's) means premium-free Part A
领残障金 SSDI 满On SSDI for24 个月24 months第 25 个月起有红蓝卡Medicare starts in month 25
渐冻症 / 末期肾病ALS / ESRD不用等No waitALS 一领 SSDI 就有;ESRD 一般从透析第 4 个月起ALS: from the start of SSDI; ESRD: usually from the 4th month of dialysis
绿卡自费买入Green-card buy-in连续 5 年5 years65 岁以上、在美连续居住满 5 年;买 A 必须同时买 B65+ with 5 years' continuous residence; buying A requires buying B

不满 40 个季度也能自费买 Part A:2027 预估 $330 / 月(30–39 季度)或 $600 / 月(不到 30)。2027 年非公民资格收紧,见下页。With fewer than 40 credits, Part A can be bought: projected 2027 cost $330/mo (30–39 credits) or $600/mo (under 30). Non-citizen eligibility narrows in 2027; see the next slide.

这一页讲谁有资格。第一个、也是最主要的一类:年满六十五岁。这里要问的第一个问题是:「本人或配偶,有没有四十个工作季度?」四十个季度大约是工作交税十年。有的话,Part A 不用交保费。注意是本人或配偶:比如妈妈一直没上班,但爸爸有四十个季度,妈妈同样可以免保费拿 Part A。

Who qualifies. The first and largest group: people aged 65. The first question to ask is, “Do you or your spouse have 40 work credits?” Forty credits is roughly ten years of work paying payroll tax. If yes, Part A is premium-free. Note the or spouse: if Mom never worked but Dad has 40 credits, Mom gets premium-free Part A too.

不满四十个季度也可以付费买 Part A。2027 年预估:三十到三十九个季度每月三百三十块,不到三十个季度每月六百块;2026 年的正式数字是三百一十一和五百六十五。这两个 2027 年数字都是预估,CMS 十一月公布正式数字。

With fewer than 40 credits, Part A can be bought. Projected 2027 premiums are $330 a month with 30 to 39 credits and $600 a month with fewer than 30; the official 2026 figures are $311 and $565. Both 2027 numbers are projections until CMS publishes in November.

第二类是残障:领社安残障金 SSDI 满二十四个月,第二十五个月开始有红蓝卡。第三类是两种特殊疾病:渐冻症 ALS,一开始领 SSDI 就有红蓝卡,不用等两年;末期肾病 ESRD,一般从透析的第四个月开始,居家透析训练或肾移植可以更早。

The second group is disability: after 24 months on Social Security Disability Insurance, Medicare begins in month 25. The third group is two specific conditions: ALS, where Medicare starts as soon as SSDI does, with no two-year wait; and end-stage renal disease, where it usually starts in the fourth month of dialysis, or earlier with home dialysis training or a transplant.

第四类最容易讲错:绿卡持有人自费买入。条件是六十五岁以上,而且申请前在美国连续住满五年,这五年可以从拿绿卡之前就开始算。注意这个「五年」是给工作季度不够的人自费买的条件,不是所有人都要满足的通则。跟父母一代讲资格时,先问工作季度,不要一开口就问「住满五年了吗」。

The fourth group is the one most often explained wrong: green-card holders buying in. They must be 65 or older with five years of continuous U.S. residence before applying, and those years can include time before the green card. This five-year rule is for people without enough credits who are paying their own way; it isn't a rule for everyone. With the parents' generation, ask about work credits first, not “have you been here five years?”

举个例子:一位父亲六十二岁拿绿卡来美国,在美国没有工作纪录。到六十七岁住满五年,可以自费买入。付费买 A 的人必须同时买 B,所以按 2027 年预估,A 六百块加 B 二百零九块五,每个月大约八百零九块五。这个数字一出来,子女往往会认真考虑父母的整体医疗安排,这就是我们做家庭需求分析的时候。

An example: a father gets his green card at 62 with no U.S. work history. At 67, after five years, he can buy in. Anyone buying Part A must also take Part B, so at the projected 2027 rates that's $600 for A plus $209.50 for B, about $809.50 a month. When the adult children see that number, they usually start thinking seriously about their parents' overall health plan, which is when we do a family needs analysis.

但请注意,2027 年起,不是所有合法身份的人都还能领红蓝卡。下一页讲新的身份限制。

But note that from 2027, not every lawfully present immigrant can still have Medicare. The next slide covers the new restrictions.

2027:非公民的红蓝卡资格收紧2027: Medicare narrows for non-citizens

  • 只剩四类人:公民、绿卡、古巴 / 海地入境者、COFA 居民Only four groups: citizens, green-card holders, Cuban/Haitian entrants, COFA residents
  • 难民、庇护、TPS、人道假释等失去资格Refugees, asylees, TPS holders, parolees and others lose eligibility缴满 40 个季度也一样;只影响红蓝卡,社安金照领Even with 40 credits; only Medicare is affected, not Social Security payments
  • 新申请:2025 年 7 月 4 日起已不受理New applications: cut off since July 4, 2025
  • 已在红蓝卡上的:法定 2027 年 1 月 4 日起适用Current enrollees: the law applies from January 4, 2027CMS 提案:12 月底发终止通知,2027 年 2 月 1 日终止;最终规则预计 11 月CMS proposal: termination notices in late December, coverage ends February 1, 2027; final rule expected in November
  • 拿到绿卡就重新符合资格A green card restores eligibility提案:重新符合后有 6 个月特殊加入期;身份问题请咨询移民律师Proposal: a 6-month special enrollment period afterwards; refer status questions to an immigration attorney

这一页是 2027 年最需要提前跟客户讲的变化之一。2025 年 7 月 4 日签署的联邦 H.R.1 法案,第 71201 节规定:从此以后,只有四类人还能享有或加入红蓝卡,A、B、C、D 全部包括在内。第一,美国公民或国民;第二,绿卡持有人;第三,古巴和海地入境者;第四,按自由联系条约,也就是 COFA,合法居住的人。

This is one of the 2027 changes to raise with clients early. H.R.1, signed July 4, 2025, says in Section 71201 that from now on only four groups can have or enroll in Medicare, Parts A through D: U.S. citizens and nationals; green-card holders; Cuban and Haitian entrants; and people lawfully residing under the Compacts of Free Association, COFA.

除此之外的合法身份非公民都失去资格,包括难民、政治庇护、暂缓遣返、TPS、人道假释、人口贩卖受害者等。重点是:就算缴满了四十个季度的工作税,也一样不能享有。但这条只影响红蓝卡,社安退休金、SSDI、SSI 照常发放。

Every other lawfully present non-citizen loses eligibility, including refugees, asylees, people granted withholding of removal, TPS holders, humanitarian parolees and trafficking victims. The key point: this applies even to someone who paid into the system for 40 quarters. It affects Medicare only; Social Security retirement, SSDI and SSI payments continue.

时间怎么算?新申请从法案签署当天,也就是 2025 年 7 月 4 日起就不再受理。那天已经有红蓝卡的人,法律给了十八个月宽限,法定日期是 2027 年 1 月 4 日。CMS 现在的提案是:先由社安局发初步通知,2026 年 12 月底再发终止通知,红蓝卡在 2027 年 2 月 1 日实际终止。但这还是提案,最终规则预计十一月公布,生效日期以最终规则为准。

The timing: new applications were cut off the day the law was signed, July 4, 2025. People already on Medicare that day got an 18-month grace period, with a statutory date of January 4, 2027. CMS's current proposal is a preliminary notice from Social Security, then a termination notice at the end of December 2026, with Medicare actually ending February 1, 2027. That is still a proposal; the final rule is expected in November, and its dates are the ones that count.

有一个出路:难民、庇护者如果拿到了绿卡,就属于第二类,不受影响。CMS 提案还给重新符合资格的人六个月的特殊加入期,重新加入 A 和 B;C 计划和 D 计划另有两个月。所以符合条件的客户,应该尽早把身份转成绿卡。同样这些身份的人,白卡的联邦资格也从 2026 年 10 月 1 日起受限,加州目前用州政府的钱继续保他们到 2027 年 6 月 30 日。

There is a way back: a refugee or asylee who gets a green card falls into the second group and isn't affected. CMS has also proposed a six-month special enrollment period for people who regain eligibility to rejoin A and B, with two months for Part C and Part D. So eligible clients should move to a green card as early as they can. People with these same statuses also lost federal Medi-Cal eligibility on October 1, 2026; California is covering them with state funds through June 30, 2027.

我们能做的是:提醒客户留意社安局的信,帮他们提前想好如果断了红蓝卡怎么办。但身份怎么转、能不能转,一定要请客户咨询移民律师,我们不提供法律意见。

What we can do is remind clients to watch for letters from Social Security and help them plan ahead in case Medicare ends. How or whether to change status is a question for an immigration attorney; we don't give legal advice.

合规提醒Compliance

涉及身份,先问移民律师;我们不提供法律建议。不要替客户判断他属于哪一类身份。

On immigration status, send the client to an immigration attorney first; we don't give legal advice. Don't decide for a client which category they fall into.

红蓝卡的四个部分The four parts of Medicare

A · 住院保险A · Hospital insurance

住院、专业护理院(SNF)、临终关怀;工作满 40 个季度免保费Inpatient care, skilled nursing, hospice; premium-free with 40 work credits

B · 门诊保险B · Medical insurance

看诊、化验检查、门诊手术、耐用医疗器具;一般要交月费Doctor visits, tests, outpatient surgery, durable equipment; a monthly premium applies

C · 联邦医疗优惠C · Medicare Advantage

私人公司把 A + B 打包,多数含 D,常带牙科、眼科、听力A private plan bundling A and B, usually with D, often adding dental, vision and hearing

D · 处方药保险D · Prescription drugs

门诊处方药;可以单独买,也可以包在 C 计划里Outpatient prescriptions; standalone or included in a Part C plan

A + B = 原始红蓝卡;C 计划是由私人公司来管 A + BA + B = Original Medicare; Part C is A + B run by a private company

这一页是红蓝卡四个部分的总览,用 A、B、C、D 来记。先把这个框架建立起来,后面一页一页拆开讲。

Here's an overview of the four parts: A, B, C and D. Let's set up the framework first, then take each one apart.

A 是住院保险,管住院、专业护理院、临终关怀。本人或配偶工作满四十个季度的,A 不用交保费。B 是门诊保险,管医生看诊、各种检查化验、门诊手术,还有轮椅、拐杖这些耐用医疗器具。B 一般每个月都要交保费。A 加 B 合在一起,就叫原始红蓝卡,英文 Original Medicare。

Part A is hospital insurance: inpatient stays, skilled nursing facilities and hospice. With 40 work credits, your own or your spouse's, there's no premium. Part B is medical insurance: doctor visits, tests and labs, outpatient surgery, and durable equipment such as wheelchairs and walkers. Part B normally has a monthly premium. A and B together are Original Medicare.

C 是联邦医疗优惠,英文 Medicare Advantage。它不是在 A、B 之外多一层,而是由私人保险公司替联邦把 A 和 B 承包下来,多数还把 D 一起包进去,常常附带牙科、眼科、听力这些额外福利。选了 C,客户仍然在红蓝卡体系里,B 的月费照样要交。

Part C is Medicare Advantage. It isn't an extra layer on top of A and B; a private insurer takes over A and B on the government's behalf, usually includes D as well, and often adds dental, vision and hearing benefits. A client who picks Part C is still in Medicare and still pays the Part B premium.

D 是处方药保险,管门诊吃的药。可以单独买一份独立药保,也可以包含在 C 计划里面。不管哪一种,都是由私人保险公司提供的。

Part D is prescription drug coverage for medications you take at home. It can be bought as a standalone drug plan or come inside a Part C plan. Either way, it's offered by private insurers.

这里先埋一个伏笔:A 加 B 只是基础,它留有好几个缺口,最大的那个就是门诊的百分之二十没有上限。补这个缺口有两条路,Medigap 或者 C 计划,后面会专门讲。接下来我们先看 A,住院。

Let me plant something for later: A and B are only the foundation and leave several gaps, the biggest being the uncapped 20% on outpatient care. There are two ways to fill it, Medigap or Part C, which we'll cover shortly. First, Part A and the hospital.

Part A 住院:不是全包Part A: the hospital isn't free

项目Item2026(正式)2026 (official)2027(预估)2027 (projected)
住院免赔额(每个受益期)Inpatient deductible (per benefit period)$1,736$1,788
第 1–60 天Days 1–60付完免赔额后 $0$0 after the deductible付完免赔额后 $0$0 after the deductible
第 61–90 天(每天)Days 61–90 (per day)$434$447
终身储备日(一生 60 天,每天)Lifetime reserve days (60 ever, per day)$868$894
专业护理院第 21–100 天(每天)Skilled nursing days 21–100 (per day)$217$223.50
保费:30–39 季度 / 不到 30 季度Premium: 30–39 / under 30 credits$311 / $565$330 / $600

2027 为预估(2026 年受托人报告;CMS 11 月公布正式数字)。工作满 40 个季度 Part A 免保费。2027 figures are projections (2026 Trustees Report; CMS publishes official numbers in November). Part A is premium-free with 40 work credits.

这一页讲 Part A,住院保险。保障范围是住院、专业护理院,也就是 SNF,还有临终关怀。很多客户以为「有了 A,住院就全免了」,其实不是。我们一行一行看,左边是 2026 年的正式数字,右边是 2027 年的预估。

Part A, hospital insurance. It covers inpatient stays, skilled nursing facilities (SNFs) and hospice. Many clients think that with Part A a hospital stay is free. It isn't. Let's go line by line: 2026 official figures on the left, 2027 projections on the right.

第一行,住院免赔额,2026 年一千七百三十六块,2027 年预估一千七百八十八块。注意,它是每个受益期付一次,不是一年一次。一年里如果分开住了两次院,有可能要付两次。第一到六十天,付完免赔额之后是零。第六十一到九十天,每天自付,2027 年预估四百四十七块。第九十一天以后,动用的是终身储备日,一辈子总共只有六十天,每天预估八百九十四块。专业护理院第二十一到一百天,每天预估二百二十三块五。

Line one, the inpatient deductible: $1,736 in 2026, projected at $1,788 for 2027. It's charged per benefit period, not per year, so two separate hospital stays in one year may mean paying it twice. Days 1 to 60 cost nothing after the deductible. Days 61 to 90 have a daily charge, projected at $447 for 2027. After day 90 you draw on lifetime reserve days, just 60 for your whole life, projected at $894 a day. In a skilled nursing facility, days 21 to 100 are projected at $223.50 a day.

这几个数字有个规律:每天的自付额是按免赔额的固定比例算的,六十一到九十天是四分之一,储备日是二分之一,护理院是八分之一。所以十一月 CMS 一公布正式的免赔额,其他几个数就跟着出来了。

There's a pattern: the daily amounts are fixed fractions of the deductible, one quarter for days 61 to 90, one half for reserve days and one eighth for skilled nursing. So once CMS publishes the official deductible in November, the others follow.

举个例子,按 2027 年预估:一位老人住院七十五天,先付免赔额一千七百八十八块,再加第六十一到七十五天这十五天,每天四百四十七块,是六千七百零五块,合计八千四百九十三块。出院后转到护理院住四十天,第二十一到四十天这二十天,每天二百二十三块五,又是四千四百七十块。而储备日用完、或者护理院超过一百天以后,就全部自费。红蓝卡管的是有限天数的专业护理,不是长期看护。

An example at the 2027 projected rates: a 75-day hospital stay costs the $1,788 deductible plus 15 days from day 61 to 75 at $447, which is $6,705, for $8,493 in total. If the patient then spends 40 days in a skilled nursing facility, days 21 through 40 add 20 × $223.50 = $4,470. Once reserve days run out, or after day 100 in the facility, everything is out of pocket. Medicare covers a limited number of skilled nursing days, not long-term custodial care.

最后一行是保费,跟上一页讲的一样:四十个季度免保费;三十到三十九个季度预估三百三十块一个月;不到三十个季度预估六百块。

The last row is the premium, as on the earlier slide: free with 40 credits, projected at $330 a month with 30 to 39 credits and $600 with fewer than 30.

话术重点:A 部分不是「住院全免」。长期住院、储备日用完之后的费用,可以非常吓人。这是长期护理和人寿保障缺口的第一个证据,用来做需求分析,而不是用来吓客户。

The key message: Part A doesn't make a hospital stay free. Long stays, and costs after the reserve days are gone, can be frightening. This is the first piece of evidence for the long-term care and life insurance gap. Use it for a needs analysis, not to scare the client.

Part B 门诊:20% 没有封顶Part B: 20% with no ceiling

项目Item2026(正式)2026 (official)2027(预估)2027 (projected)
标准月保费Standard monthly premium$202.90$209.50
年度免赔额Annual deductible$283$292
付完免赔额之后After the deductibleMedicare 付 80%,自付 20%Medicare 80%, you 20%Medicare 付 80%,自付 20%Medicare 80%, you 20%
自付有没有上限Cap on your share没有None没有None
保费怎么交How it's paid领社安金的从月金额扣;没领的收账单Deducted from Social Security, or billed同左Same

一场大病的 20%,可能就是几万块:这就是要补的缺口On a serious illness, 20% can run to tens of thousands: that's the gap to fill

2027 为预估(2026 年受托人报告;CMS 11 月公布正式数字)。高收入另加 IRMAA,见下页。2027 figures are projections (2026 Trustees Report; CMS publishes official numbers in November). Higher incomes pay IRMAA on top; see the next slide.

这一页讲 Part B,门诊保险,也藏着今天全场最重要的一个销售支点。B 管的是医生看诊、各种检查化验,比如 X 光、核磁共振,还有门诊手术、轮椅拐杖这些耐用医疗器具。

Part B, medical insurance, and the most important lever in this whole session. Part B covers doctor visits, tests such as X-rays and MRIs, outpatient surgery and durable equipment such as wheelchairs and walkers.

看数字:2026 年标准月保费二百零二块九,2027 年预估二百零九块五,每月多六块六;年度免赔额 2026 年二百八十三块,2027 年预估二百九十二块。这两个 2027 年的数字来自受托人报告,十一月 CMS 公布才算定案。另外有一个保护:对靠社安金过日子的人,Part B 保费涨幅一般不会超过他社安金的调涨额度。

The numbers: the standard premium was $202.90 a month in 2026 and is projected at $209.50 for 2027, $6.60 more. The deductible was $283 in 2026 and is projected at $292. Both 2027 figures come from the Trustees Report and become final only when CMS publishes in November. There's also a protection for people living on Social Security: their Part B premium increase generally can't exceed their Social Security cost-of-living raise.

现在请大家注意听最关键的一点:付完免赔额以后,Medicare 按核定金额付大约百分之八十,客户自己付百分之二十,而且这个百分之二十没有上限。算一个例子:一年门诊化疗,Medicare 核定金额十万块,按 2027 年预估,先付免赔额二百九十二块,剩下九万九千七百零八块的百分之二十,是一万九千九百四十一块六。如果是好几年的治疗,这个数字还会一直累积。

Now the key point: after the deductible, Medicare pays about 80% of the approved amount, and the client pays 20%, with no cap. An example: a year of outpatient chemotherapy with a Medicare-approved cost of $100,000. At the projected 2027 numbers, the client pays the $292 deductible, then 20% of the remaining $99,708, which is $19,941.60. Over several years of treatment, that keeps adding up.

保费怎么交?已经在领社安金的,直接从每月的社安金里扣;还没领的,会收到账单自己交。高收入的人还要另加 IRMAA,下一页讲。

How is it paid? If the client is already drawing Social Security, it's deducted from the monthly check; if not, they get a bill. Higher-income clients also pay IRMAA, on the next slide.

请大家把「百分之二十,没有封顶」这八个字记牢。这是原始红蓝卡最大的缺口,也是整个红蓝卡对话的支点。补这个缺口有两条路,我们讲完 IRMAA 就讲。

Remember these words: “twenty percent, no ceiling.” It's the biggest gap in Original Medicare and the pivot of the whole Medicare conversation. There are two ways to fill it, which we'll cover right after IRMAA.

IRMAA 高收入加费(2026 表)IRMAA surcharge (2026 table)

单身 MAGISingle MAGI夫妻合报 MAGIJoint MAGIPart B 月保费合计Part B total / moPart D 每月加收Part D add-on / mo
≤ $109,000≤ $218,000$202.90$0
$109,001–137,000$218,001–274,000$284.10+$14.50
$137,001–171,000$274,001–342,000$405.80+$37.50
$171,001–205,000$342,001–410,000$527.50+$60.40
$205,001–<500,000$410,001–<750,000$649.20+$83.30
≥ $500,000≥ $750,000$689.90+$91.00

只要超过门槛 $1,就整档跳上去One dollar over the line moves you up a whole tier

2026 年看 2024 年报税;2027 年看 2025 年报税。2027 年的分档 CMS 预计 11 月公布。2026 uses 2024 tax returns; 2027 uses 2025 returns. The 2027 brackets are expected from CMS in November.

这一页讲 IRMAA,高收入老人的附加费。它加在 Part B 和 Part D 的保费上,按的是两年前的报税收入,也就是 MAGI。所以 2026 年的 IRMAA 看 2024 年的报税,2027 年的 IRMAA 看 2025 年的报税。它是悬崖式的:只要超过门槛一块钱,整档就跳上去,没有缓冲。

IRMAA is the surcharge for higher-income Medicare beneficiaries. It's added to the Part B and Part D premiums, based on modified adjusted gross income, MAGI, from two years earlier. So 2026 IRMAA looks at 2024 returns, and 2027 IRMAA looks at 2025 returns. And it's a cliff: one dollar over a threshold moves you up a full tier, with no phase-in.

这是 2026 年的正式表。单身收入在十万九千以下、夫妻合报在二十一万八千以下,付标准的二百零二块九,Part D 不加。往上每一档,Part B 的月保费就跳一级:二百八十四块一、四百零五块八、五百二十七块五、六百四十九块二,最高六百八十九块九;Part D 每月再加十四块五到九十一块。已婚分开报税的另有一套更严的分档。

This is the official 2026 table. Single filers up to $109,000 and joint filers up to $218,000 pay the standard $202.90 with no Part D add-on. Each tier up, the Part B premium jumps: $284.10, $405.80, $527.50, $649.20, and at the top $689.90, while Part D adds $14.50 to $91 a month. Married people filing separately have their own, stricter tiers.

算一个例子:一对夫妻 2024 年合报收入二十二万,只比二十一万八千多了两千块。2026 年每个人 Part B 多付八十一块二,Part D 多付十四块五,一人一个月多九十五块七,两个人一个月多一百九十一块四,一年多两千二百九十六块八。多赚的两千块,差不多全被加费吃掉了。

An example: a couple whose 2024 joint income was $220,000, just $2,000 over $218,000. In 2026 each pays $81.20 more for Part B and $14.50 more for Part D, $95.70 a month per person, $191.40 a month for the couple, $2,296.80 a year. The extra $2,000 of income is almost entirely eaten by the surcharge.

2027 年呢?前四档的门槛每年按通胀调整,最高那一档的五十万、七十五万要到 2028 年才开始调。2027 年的正式分档还没公布,CMS 预计十一月公布。外面有民间的估算,但在官方公布之前,不要写进给客户的材料里。

What about 2027? The first four thresholds are indexed to inflation each year; the top tier's $500,000 and $750,000 don't start indexing until 2028. The official 2027 brackets haven't been released; CMS is expected to publish them in November. There are private estimates out there, but until the official table appears, keep them out of anything you give clients.

两个实用的点。第一,如果客户因为退休这类人生重大变故收入下降,可以填 SSA-44 表请社安局重新评估。第二,这一页是我们这一行真正能创造价值的地方:退休前做 Roth 转换、控制当年的 MAGI,可以帮客户避开跳档。因为是看两年前的收入,这件事必须提前两年规划。具体怎么做,请客户和税务师一起定。

Two practical points. First, if a client's income drops because of a life-changing event such as retirement, they can file Form SSA-44 to ask Social Security to reassess. Second, this is where our work creates real value: Roth conversions before retirement and managing MAGI in a given year can keep a client out of the next tier. Because of the two-year lookback, it has to be planned two years ahead. The specifics should be decided with the client's tax professional.

合规提醒Compliance

2027 年 IRMAA 分档在官方公布前只是估算,不要写进客户材料。Roth 转换涉及税务,请客户咨询税务师。

Until the 2027 IRMAA brackets are official, they're only estimates; keep them out of client materials. Roth conversions are a tax matter; refer clients to a tax professional.

20% 的缺口:两条路二选一Filling the 20%: pick one of two

Medigap 补充险Medigap (Medicare Supplement)

  • 联邦标准化的字母计划(A–N)Federally standardized lettered plans (A–N)
  • 补 B 的 20%、免赔额和住院自付Fills Part B's 20%, deductibles and hospital cost sharing
  • 全美接受红蓝卡的医生都能看Any doctor nationwide who accepts Medicare
  • 保费较高,药品要另买 D 计划Higher premium; Part D bought separately

Medicare Advantage(C 计划)Medicare Advantage (Part C)

  • 私人公司承包 A + B,多数含 DA private plan covering A and B, usually with D
  • 2027 网络内自付上限 $9,8502027 in-network out-of-pocket max $9,850
  • 要在网络里看医生,出网贵Network-based; out of network costs more
  • 2027 平均月保费约 $12,B 月费照交2027 average premium about $12; Part B still paid

两条路只能选一条,不能同时要。It's one or the other; you can't have both.

$9,850 为 2027 法定上限(PPO 网络内外合计 $14,800),各计划不同;出自二手报道,发布前请再核对。平均保费:CMS 2026-09-28。$9,850 is the 2027 statutory maximum ($14,800 combined for PPOs); plans vary. Secondary source; recheck before publishing. Average premium: CMS, Sept 28, 2026.

这一页回答模块五最关键的问题:原始红蓝卡 A 加 B,门诊只赔大约百分之八十,剩下的百分之二十没有上限,再加上住院的免赔额和每天的自付。这个缺口怎么补?两条路,二选一。

This answers the key question of Module 5. Original Medicare pays about 80% of outpatient costs and leaves an uncapped 20%, on top of the hospital deductible and daily charges. How do you fill that gap? Two routes, and you pick one.

左边,Medigap 补充险,也叫 Medicare Supplement。它是联邦标准化的字母计划,从 A 到 N,同一个字母在不同公司福利一样,只是价格不同。它专门补原始红蓝卡的缺口:B 的百分之二十、免赔额、住院自付。最大的好处是没有网络,全美任何接受红蓝卡的医生都能看,看病几乎零意外。代价是保费比较高,而且不含药,要另外买一份 D 计划。还记得吗,HSA 不能付 Medigap 保费。

On the left, Medigap, also called Medicare Supplement. These are federally standardized plans lettered A through N; the same letter has the same benefits at every company, only the price differs. It fills the gaps in Original Medicare: Part B's 20%, the deductibles and the hospital cost sharing. Its big advantage is no network: any doctor in the country who accepts Medicare, with almost no surprises at the point of care. The trade-off is a higher premium and no drug coverage, so the client needs a separate Part D plan. And remember, an HSA can't pay Medigap premiums.

右边,Medicare Advantage,C 计划。私人公司替联邦承包 A 和 B,多数把 D 也包进去。它控制百分之二十风险的方式是年度自付上限:2027 年网络内的法定上限是九千八百五十块,PPO 网络内外合计一万四千八百块;这是法律允许的最高值,各计划可以更低,中位数大约七千一百块,而且这个上限不含药费。2027 年 C 计划平均月保费大约十二块,比 2026 年降了百分之十六点五。但不管选哪个计划,B 的月费照交。代价是网络:要在网络里看医生,出网很贵。

On the right, Medicare Advantage, Part C. A private company covers A and B on the government's behalf, usually including D. It contains the 20% risk with an annual out-of-pocket maximum: the 2027 statutory in-network limit is $9,850, and $14,800 combined in and out of network for PPOs. That's the most the law allows; plans can set lower limits, the median is around $7,100, and the cap doesn't include drug costs. The average Medicare Advantage premium for 2027 is about $12 a month, down 16.5% from 2026. Whatever the plan, the Part B premium is still paid. The trade-off is the network: you see in-network doctors, and going out of network costs a lot more.

怎么帮客户选?看三件事:看病习惯,有没有一定要看的专科医生;预算,每月保费和出事时自付哪个更能承受;生活方式,是不是常常在外州住、两地跑。帮客户把这三件事想清楚,是红蓝卡服务里最核心的增值。

How do you help a client choose? Three things: how they use care, including any specialist they must keep; budget, which is easier to live with, a monthly premium or out-of-pocket costs when something happens; and lifestyle, such as spending long stretches in another state. Helping a client think through those three is the core value of Medicare service.

最后记住:这两条路只能选一条,不能同时要。而且换路不是随时都能换的,Medigap 有它最划算的购买时间。下一页讲。

Finally: it's one route or the other, never both. And switching isn't possible at any time; Medigap has a best time to buy. That's next.

Medigap:什么时候买最划算Medigap: when to buy

  • 6 个月开放期:满 65 岁且加入 B 的那个月起6-month open enrollment: starts the month you're 65 and in Part B保证承保,不看健康,不能加价Guaranteed issue: no health questions, no surcharge
  • 加州生日规则:每年生日起至少 60 天California birthday rule: at least 60 days from each birthday可换福利相同或更少的计划,可以换公司,不看健康Switch to equal or lesser benefits, even another company, with no health questions
  • 最常见的是 Plan G 和 Plan NThe usual choices: Plan G and Plan NG 除 B 免赔额外基本全包;N 门诊最多 $20、急诊最多 $50 共付G covers almost everything but the Part B deductible; N has copays up to $20 office / $50 ER
  • 高免赔额 G:2027 年免赔额 $3,050High-deductible G: $3,050 deductible in 20272026 为 $2,950;K / L 自付上限 2027 为 $8,360 / $4,180$2,950 in 2026; Plan K / L out-of-pocket limits $8,360 / $4,180 in 2027
  • 2020 年以后才有资格的人,不能买 C 和 FNewly eligible since 2020 can't buy Plan C or F

Medigap 2027 数字为 CMS 正式公布。Medigap 2027 figures are final, published by CMS.

Medigap 有一个非常重要的时间窗口:六个月的开放加入期。从年满六十五岁、而且已经加入 Part B 的那个月开始算六个月。在这六个月里,保险公司必须承保,不能看健康状况,也不能因为健康加价。过了这个窗口,就没有这个保证了。所以客户六十五岁前后,是买 Medigap 最划算的时候。

Medigap has one crucial window: the six-month open enrollment period, starting the month the client is 65 and enrolled in Part B. During those six months insurers must accept them, with no health questions and no extra charge for health. After the window, that guarantee is gone. So around 65 is the best time to buy Medigap.

注意窗口是跟着 Part B 走的:如果客户因为还在大公司上班,延后加入 B,这六个月要等他真正加入 B 才开始,不会白白浪费。

Note that the window follows Part B: if a client delays Part B because they're still working for a large employer, the six months start only when Part B actually begins, so the window isn't wasted.

加州还有一条对客户很有利的规定:生日规则。每年从生日那天开始,至少六十天,客户可以换成福利相同或更少的 Medigap,可以换公司,不看健康状况。保险公司要在生日前三十到六十天通知客户。比如一位七十岁的客户,现在是 A 公司的 Plan G,生日是三月十号,那从三月十号起至少六十天内,他可以换成 B 公司的 Plan G,或者换成福利少一点的 Plan N,都不用回答健康问题。附带的牙科、视力这些额外福利,不算在比较里。每年生日前,都是给老客户做一次检查的好时机。

California adds a rule that really helps clients: the birthday rule. Every year, for at least 60 days starting on the client's birthday, they can switch to a Medigap plan with the same or fewer benefits, including at a different company, with no health questions. The insurer must notify them 30 to 60 days before the birthday. For example, a 70-year-old with Plan G at Company A and a March 10 birthday can, for at least 60 days from March 10, move to Plan G at Company B or to the leaner Plan N, without health questions. Extras such as dental or vision aren't counted in the comparison. Each birthday is a natural time to review an existing client.

计划怎么选?最常见的是两个。Plan G:除了 Part B 的免赔额,基本全包,包括 B 的超额费用。Plan N:不包 B 的免赔额和超额费用,看门诊最多二十块、急诊最多五十块共付,保费通常低一些。还有高免赔额的 G:2027 年先自付三千零五十块,之后才开始赔,保费更低,适合身体好、手里有存款的客户。K 和 L 是分摊型计划,2027 年自付上限分别是八千三百六十块和四千一百八十块。

Which plan? Two are most common. Plan G covers almost everything except the Part B deductible, including Part B excess charges. Plan N doesn't cover the Part B deductible or excess charges and has copays of up to $20 for an office visit and $50 for the ER, usually for a lower premium. There's also high-deductible G: in 2027 the client pays the first $3,050 before it pays, for a lower premium, which suits healthy clients with savings. Plans K and L share costs, with 2027 out-of-pocket limits of $8,360 and $4,180.

最后一个考点:2020 年 1 月 1 日以后才有红蓝卡资格的人,不能买 C 计划和 F 计划,包括高免赔额的 F。这里的 C 是 Medigap 的 Plan C,不是 Part C,大家别混了。

One last exam point: anyone who became eligible for Medicare on or after January 1, 2020 can't buy Plan C or Plan F, including high-deductible F. That's Medigap Plan C, not Part C; don't mix them up.

C 计划:私人公司承包的红蓝卡Part C: Medicare run by a private plan

  • 保险公司替联邦承包 A / B,大部分连 D 一起包An insurer covers A and B for the government, usually with D included
  • 常见 $0 月费,但 Part B 的月费照交Often a $0 premium, but Part B is still paid2027 平均月保费 $12.00(2026:$14.37)2027 average $12.00 a month (2026: $14.37)
  • 常附牙科洗牙、配眼镜、助听器等老人福利Often adds dental cleanings, glasses, hearing aids and more
  • 网络限制:出网看诊贵;搬到另一个县可能要换计划Networks: out of network costs more; moving counties may mean a new plan2027 网络内自付上限 $9,850(法定上限,不含药费)2027 in-network maximum $9,850 (statutory cap, excludes drugs)
  • 事先授权:加急 72 小时、一般 7 天内要答复Prior authorization: 72 hours if expedited, 7 days otherwise2027 年 1 月 1 日起要提供电子事先授权Electronic prior authorization required from January 1, 2027

这一页把 C 计划,也就是 Medicare Advantage,单独拿出来讲。本质是:保险公司替联邦政府承包你的 A 和 B,大部分 C 计划把 D 药品也一起包了。客户还是在红蓝卡体系里,只是由私人公司来管理和理赔。

This slide is Part C, Medicare Advantage, on its own. In essence, an insurer takes over your A and B on the federal government's behalf, and most Part C plans include Part D drugs too. The client is still in Medicare; a private company manages the care and pays the claims.

第二条最容易让客户误会:很多 C 计划月费是零,但Part B 的月费照样要交。CMS 公布的 2027 年 C 计划平均月保费是十二块,比 2026 年的十四块三七还低。所以客户说「我的计划不要钱」,你要补一句:「B 的两百多块还是要交的。」

The second point is a common misunderstanding: many Part C plans have a $0 premium, but the Part B premium still has to be paid. CMS puts the 2027 average Part C premium at $12 a month, down from $14.37 in 2026. When a client says “my plan is free,” add: “You still pay the two hundred-plus dollars for Part B.”

第三条是它吸引人的地方:常常附带一些很实用的老人福利,比如牙科洗牙、配眼镜、助听器。第四条是代价:网络限制比较严格,出了网络看门诊很贵;而且计划是按地区设的,搬到另一个县,可能就得换计划。保护是年度自付上限,2027 年网络内最高九千八百五十块,这是法律上限,各计划不同,不含药费。

The third point is the attraction: useful extras for seniors, such as dental cleanings, glasses and hearing aids. The fourth is the trade-off: networks are tighter, and seeing a doctor outside the network is expensive. Plans are also set by area, so moving to another county may mean changing plans. The protection is the annual out-of-pocket maximum, at most $9,850 in network for 2027; that's the legal cap, plans vary, and it excludes drugs.

第五条是很多客户会碰到的:事先授权。C 计划有些检查、治疗要先批准。从 2026 年起,加急的申请七十二小时内、一般的七天内必须给答复,拒绝要说明原因;2027 年 1 月 1 日起,C 计划还要提供电子事先授权的系统。客户抱怨「等批准等太久」的时候,你可以告诉他这些时限。

The fifth point many clients run into is prior authorization: some tests and treatments need approval first. Since 2026, plans must decide expedited requests within 72 hours and standard ones within 7 days, and explain any denial; from January 1, 2027, they must also offer electronic prior authorization. When a client complains about waiting for approval, you can tell them these deadlines.

C 计划能不能换?每年十月十五号到十二月七号是年度选择期,可以换 C 计划或 D 计划,一月一号生效;已经在 C 计划里的人,一月一号到三月三十一号还可以再换一次。今天离十月十五号只差一周,正是该提醒客户的时候。

Can a Part C plan be changed? Every year from October 15 to December 7 is the annual election period for switching Part C or Part D plans, effective January 1. People already in Part C get one more switch from January 1 to March 31. We're a week away from October 15, so now is the time to remind clients.

合规提醒Compliance

推荐或销售具体的 C 计划,需要当年的 AHIP 和保险公司认证,并遵守 CMS 营销规定:不能主动陌生电话推销,面谈前要有预约范围确认(SOA)。

Recommending or selling a specific Part C plan requires this year's AHIP and carrier certifications and compliance with CMS marketing rules: no unsolicited cold calls, and a Scope of Appointment before the meeting.

D 计划 2027:变化最大Part D 2027: the biggest changes

全年自付上限Annual out-of-pocket cap$2,4002026 为 $2,100;到了以后当年 $0$2,100 in 2026; $0 for the rest of the year once reached
免赔额上限Maximum deductible$7002026 为 $615;之后自付 25%$615 in 2026; then 25% coinsurance
胰岛素Insulin$35每月最多,不用先付免赔额Per month at most, no deductible first
推荐的成人疫苗Recommended adult vaccines$0带状疱疹、Tdap 等Shingles, Tdap and others

以上为 CMS 正式公布的 2027 数字。保费稳定示范项目 2026 年底结束,部分独立药保保费可能涨得比较多。These are final 2027 figures from CMS. The premium stabilization demonstration ends in 2026, so some standalone drug plans may see larger premium increases.

这一页讲 Part D,处方药保险,2027 年变化最大。D 保的是门诊吃的处方药,可以单独买一份独立药保,也可以包含在 C 计划里。这一页的四个数字都是 CMS 正式公布的,不是预估。

Part D, prescription drug coverage, has the biggest changes for 2027. It covers prescriptions you take at home, either as a standalone drug plan or inside a Part C plan. All four numbers on this slide are final, published by CMS, not projections.

第一个,全年自付上限两千四百块,2026 年是两千一百块。全年自己掏的药费一旦到了两千四百块,当年剩下的时间就是零。第二个,免赔额上限七百块,2026 年是六百一十五块,有的计划更低甚至是零。标准设计是:先付免赔额,之后自付百分之二十五,一直到两千四百块封顶。

First, the annual out-of-pocket cap is $2,400, up from $2,100 in 2026. Once a client has paid $2,400 for drugs in the year, the rest of the year costs nothing. Second, the deductible can be at most $700, up from $615; some plans are lower or zero. Under the standard design, you pay the deductible, then 25% until you hit the $2,400 cap.

举个例子,按标准设计算:一位客户吃一种每月两千块的药。一月份先付七百块免赔额,再付剩下一千三百块的百分之二十五,三百二十五块,一月共一千零二十五块;二月、三月各五百块;四月只要再付三百七十五块就到了两千四百块。五月到十二月,药费自付是零。各计划设计不同,实际以计划为准。

An example with the standard design: a client on a drug costing $2,000 a month. In January they pay the $700 deductible plus 25% of the remaining $1,300, which is $325, for $1,025. February and March are $500 each. In April they pay just $375 more to reach $2,400. From May to December their drug cost is zero. Plan designs vary, so the actual plan governs.

如果一月份一下子付一千多块太吃力,所有 D 计划都必须提供按月分摊自付的选项,把当年的药费自付平均摊到各个月,不收利息、不收手续费;从 2026 年起,已经参加的人留在同一个计划会自动续约。第三个和第四个数字:胰岛素每月最多三十五块,不用先付免赔额;推荐的成人疫苗,比如带状疱疹、Tdap,零元。

If paying over $1,000 in January is too much, every Part D plan must offer the Medicare Prescription Payment Plan, which spreads the year's out-of-pocket costs across the months with no interest or fees; since 2026, people already in it who stay on the same plan are renewed automatically. The third and fourth numbers: insulin is capped at $35 a month with no deductible, and recommended adult vaccines such as shingles and Tdap cost $0.

但要提醒客户一件事:保费。2027 年全国基础保费是四十一块三三,而 Part D 的保费稳定示范项目 2026 年底结束,部分独立药保的保费可能涨得比平常多。低收入的客户可以申请 Extra Help,2027 年药费共付是仿制药五块八、其他十四块四。高收入的还有 IRMAA 的 D 加费。

One thing to warn clients about: premiums. The 2027 national base beneficiary premium is $41.33, and the Part D premium stabilization demonstration ends at the end of 2026, so some standalone plans may rise more than usual. Low-income clients can apply for Extra Help, with 2027 copays of $5.80 for generics and $14.40 for other drugs. Higher-income clients also pay the Part D IRMAA add-on.

话术可以这样说:「药费再也不是无底洞了,但每个月的保费还在,药单每年也会变,所以每年开放期都值得重新比一次。」后半句也说明了为什么你明年还要再来。

The line to use: “The drug bill is no longer a bottomless pit, but the monthly premium is still there and the drug list changes every year, so it's worth comparing again every open enrollment.” The second half is also why you'll be back next year.

2027 年起降价的 15 种谈判药15 negotiated drugs, cheaper from 2027

用途Used for药名Drug30 天谈判价30-day price比 2024 定价降Cut vs 2024
糖尿病 · 心血管 · 体重Diabetes · heart · weightOzempic / Rybelsus / Wegovy
Tradjenta
Janumet / XR
$274
$78
$80
71%
84%
85%
哮喘 · 慢阻肺Asthma · COPDTrelegy Ellipta
Breo Ellipta
$175
$67
73%
83%
癌症CancerXtandi · Pomalyst
Ibrance · Calquence
$7,004 · $8,650
$7,871 · $8,600
48% · 60%
50% · 40%
肺纤维化Pulmonary fibrosisOfev$6,35050%
肠胃 · 肝Gut · liverLinzess
Xifaxan
$136
$1,000
75%
63%
神经 · 精神Neurology · mental healthAustedo / XR
Vraylar
$4,093
$770
38%
44%
银屑病 · 白塞病Psoriasis · Behçet'sOtezla / XR$1,65065%

这一页是 2027 年红蓝卡药品的另一个大变化:第二轮药价谈判的十五种药,谈判价从 2027 年 1 月 1 日起生效,这是 CMS 去年十一月公布的正式数字。我按用途分了组,方便大家对照客户的药单。

Another big 2027 drug change: the 15 drugs from the second round of Medicare price negotiation, with negotiated prices effective January 1, 2027, as CMS announced last November. I've grouped them by use so you can check them against a client's drug list.

降幅最大的是糖尿病药:Janumet 降百分之八十五,Tradjenta 降百分之八十四;Ozempic 这一组,包括 Rybelsus 和 Wegovy,三十天价格从九百五十九块降到二百七十四块。哮喘、慢阻肺的 Breo 降百分之八十三,Trelegy 降百分之七十三。癌症药虽然降了四成到六成,一个月还是七千到八千多块,这类客户的 D 计划一定会碰到两千四百块的封顶。

The deepest cuts are for diabetes drugs: Janumet down 85% and Tradjenta down 84%. The Ozempic group, which includes Rybelsus and Wegovy, drops from $959 to $274 for 30 days. For asthma and COPD, Breo falls 83% and Trelegy 73%. The cancer drugs are cut by 40% to 60% but still run $7,000 to $8,000-plus a month, so those clients will hit the $2,400 Part D cap.

有一点一定要讲准确:谈判价是红蓝卡付给药厂的价格,不是客户在药房付的钱。客户实际自付多少,还是看他的计划怎么设计共付、共保。CMS 估计,2027 年投保人整体少自付大约六亿八千五百万。加上 2026 年已经生效的第一轮十种,一共二十五种药有谈判价。

Be precise about one thing: the negotiated price is what Medicare pays the manufacturer, not what the client pays at the pharmacy. The client's share still depends on the plan's copays and coinsurance. CMS estimates enrollees will pay about $685 million less out of pocket in 2027. Together with the ten round-one drugs that took effect in 2026, 25 drugs now have negotiated prices.

关于减肥用途要说清楚:红蓝卡原本计划 2027 年开始的 GLP-1 减肥药项目已经无限期推迟。现在有一个过渡项目,到 2027 年 12 月 31 日,减重用的 Wegovy、Zepbound 等每月共付五十块,但要事先授权,并符合 BMI 条件。

On weight loss, be clear: the Medicare GLP-1 weight-loss model that was due to start in 2027 has been postponed indefinitely. A bridge program runs through December 31, 2027, with a $50 monthly copay for weight-loss Wegovy, Zepbound and others, subject to prior authorization and BMI criteria.

还有下一轮:第三轮十五种药,第一次纳入 Part B 的药,谈判价按法律要在 2026 年 11 月 30 日前公布,2028 年生效。实用建议:开放期帮客户比 D 计划的时候,先把他的药单拿出来,对一下这张表,再用官方工具比较各计划的全年总花费。

And the next round: a third set of 15 drugs, including Part B drugs for the first time, with prices due by November 30, 2026 and effective in 2028. Practical advice: when you compare Part D plans with a client at open enrollment, start with their drug list, check it against this table, then use the official tool to compare each plan's total annual cost.

65 岁还在工作?先问三件事Still working at 65? Three questions

01

公司有多少人?How big is the employer?

≥20 人:团保先付,可延后 B 不罚;<20 人:红蓝卡先付,要按时加入20+: the group plan pays first and B can wait; under 20: Medicare pays first, so enroll on time

02

还在存 HSA 吗?Still contributing to an HSA?

加入任何一部分(包括只有 A)就不能再存;申请前 6 个月停存Any part of Medicare, even A alone, ends contributions; stop 6 months before applying

03

公司保险到底好不好?Is the employer plan any good?

员工自付很高的计划,有时红蓝卡组合更划算If the employee share is high, a Medicare combination can cost less

65 岁仍在上班的职场人士 / A 65-year-old still at work

离职或团保结束(以先到者为准)后 8 个月内加入 B 不罚;COBRA 和退休人员团保不算在职保险。保留雇主的「可信药保」证明。Enroll in B within 8 months after work or the group plan ends, whichever is first, with no penalty; COBRA and retiree coverage don't count. Keep the employer's creditable drug coverage notice.

越来越多客户六十五岁还在上班。这时候他们最常问:「我有公司保险,还要不要加入红蓝卡?」先帮他问自己三件事。

More and more clients are still working at 65, and the question they ask most is: “I have insurance through work, do I need Medicare?” Help them answer three questions first.

第一,公司有多少人?本人或配偶在职的团体保险,雇主二十人以上,团保是第一付款人,红蓝卡第二,可以延后加入 Part B,不会被罚。不到二十人的话,红蓝卡是第一付款人,如果不加入 B,团保可能大部分都不赔。所以小公司的员工,实务上要按时加入 A 和 B。因为残障而有红蓝卡的人,看的是一百人以上的大型团保。

First, how big is the employer? With active employment coverage through the client or a spouse at an employer with 20 or more employees, the group plan pays first and Medicare second, so Part B can be delayed without penalty. With fewer than 20, Medicare pays first, and without Part B the group plan may refuse most claims. So at a small employer, in practice, enroll in A and B on time. For people on Medicare because of a disability, the test is a large group plan of 100 or more.

第二,还在存 HSA 吗?加入红蓝卡的任何一部分,包括只有 A,从那个月起就不能再存 HSA。而且六十五岁以后才申请的,免保费的 Part A 最多往回追溯六个月,但不会早于满六十五岁那个月。举例:一位六十七岁的客户,打算 2027 年底退休、2028 年 1 月申请红蓝卡,Part A 会追溯到 2027 年 7 月,那他 HSA 最后能存的月份是 2027 年 6 月。还有,开始领社安退休金会自动加入 A,所以想继续存 HSA 的,领社安金的时间也要一起规划。

Second, are you still putting money into an HSA? Once any part of Medicare begins, even Part A alone, HSA contributions stop from that month. For someone applying after 65, premium-free Part A is backdated up to six months, though not before the month they turned 65. Example: a 67-year-old retiring at the end of 2027 who applies in January 2028 gets Part A back to July 2027, so the last month they can contribute to the HSA is June 2027. And starting Social Security retirement benefits enrolls them in Part A automatically, so anyone who wants to keep contributing needs to plan when they claim.

第三,公司保险到底好不好?如果是员工自付很高、免赔额也高的计划,有时候改用红蓝卡加 Medigap 和 D 计划,或者 C 计划,反而更划算。按 2027 年预估,B 的月保费二百零九块五,拿这个数和客户现在每月扣的保费、免赔额放在一起算一算,就知道了。

Third, is the employer plan actually good? If the employee pays a large share and the deductible is high, switching to Medicare with Medigap and Part D, or a Part C plan, can cost less. Put the projected 2027 Part B premium of $209.50 next to what the client pays from each paycheck and their deductible, and the math will tell you.

选择延后的人,要记住页底这一条:离职或团保结束,以先发生的为准,之后八个月内加入 B 不罚。最常见的坑是:退休后先用 COBRA 十八个月,再去加入 B。COBRA 和退休人员团保都不算在职保险,这样做八个月早就过了,会有罚金,还可能断保。另外要保留雇主的「可信药保」证明,以后加入 D 才不会被罚。

Anyone who delays should remember the note at the bottom: they have eight months after work or the group coverage ends, whichever comes first, to enroll in Part B without penalty. The classic trap is retiring, using COBRA for 18 months, then enrolling in B. COBRA and retiree coverage don't count as active employment coverage, so by then the eight months are long gone, there's a penalty, and there may be a gap in coverage. They should also keep the employer's notice of creditable drug coverage so they won't be penalized when they join Part D later.

还有一个好消息:Medigap 的六个月开放期是跟着 Part B 开始的,延后加入 B 不会浪费这个窗口。

One piece of good news: the Medigap six-month open enrollment starts with Part B, so delaying B doesn't waste that window.

红蓝卡几个关键时间Key Medicare dates

满 65 岁前后 7 个月7 months around 65首次加入期:生日月前 3 个月、当月、后 3 个月Initial enrollment: 3 months before the birthday month, that month, 3 months after 每年 1/1–3/31Jan 1–Mar 31 yearly一般加入期:错过首次加入期又没有特殊加入期,只能这时补办General enrollment: for those who missed initial enrollment and have no special period 每年 10/15–12/7Oct 15–Dec 7 yearly年度选择期:换 C 计划、D 计划,1 月 1 日生效Annual election period: change Part C or D plans, effective Jan 1 每年 1/1–3/31Jan 1–Mar 31 yearlyC 计划开放期:已在 C 计划的人可以换一次MA open enrollment: one switch for people already in Part C 离职 / 团保结束后 8 个月8 months after work ends特殊加入期:加入 B 不罚;COBRA 不算Special enrollment: join B with no penalty; COBRA doesn't count 迟加入的罚金Late penaltiesB:每晚 12 个月 +10%,通常终身;D:每个月 +1% × $41.33B: +10% per 12 months late, usually for life; D: +1% of $41.33 per month

这一页把红蓝卡的关键时间放在一起,建议大家拍下来。第一个,首次加入期,一共七个月:满六十五岁那个生日月的前三个月、当月、再加后三个月。最好在前三个月就办好,保障可以从满六十五岁那个月开始。

This slide puts the key Medicare dates together; take a picture of it. First, initial enrollment, seven months in all: the three months before the 65th-birthday month, the birthday month itself, and the three months after. Ideally, enroll in the first three months so coverage starts the month the client turns 65.

第二个,一般加入期,每年一月一号到三月三十一号。首次加入期错过了、又没有特殊加入期可用的人,只能等这个时候补办,而且可能要背上罚金。

Second, general enrollment, every January 1 to March 31. People who missed initial enrollment and don't have a special enrollment period can only sign up then, and they may carry a penalty.

第三和第四个是换计划的时间。每年十月十五号到十二月七号是年度选择期,可以换 C 计划、D 计划,一月一号生效,2027 年的计划就是今年十月十五号开始选。已经在 C 计划里的人,一月一号到三月三十一号还可以换一次,换到另一个 C 计划,或者回到原始红蓝卡再加 D。

The third and fourth are for changing plans. October 15 to December 7 each year is the annual election period for switching Part C or D plans, effective January 1; for 2027 plans it opens this October 15. People already in Part C get one more switch from January 1 to March 31, to another Part C plan or back to Original Medicare plus Part D.

第五个,上一页讲过的特殊加入期:离职或团保结束,以先到者为准,八个月内加入 B 不罚,COBRA 不算。

Fifth, the special enrollment period from the last slide: eight months after work or the group coverage ends, whichever comes first, to join Part B without penalty. COBRA doesn't count.

最后是罚金,一定要算给客户听。Part B:没有特殊加入期却晚加入,每晚满十二个月加百分之十,通常是终身的。比如晚了两年,按 2027 年预估保费二百零九块五,每个月多付百分之二十,也就是四十一块九,一辈子。Part D:连续六十三天以上没有可信的药保,每个月加全国基础保费四十一块三三的百分之一。晚了二十四个月,就是每月多九块九,只要有 D 就一直付。领 Extra Help 的人免 D 的罚金。自费买 A 的人晚加入也有罚,加百分之十,罚的年数是晚加入年数的两倍。

Last, penalties, which you should calculate for clients. Part B: joining late without a special enrollment period adds 10% for each full 12 months, usually for life. Two years late at the projected 2027 premium of $209.50 means 20% more, $41.90 a month, for life. Part D: going 63 days or more without creditable drug coverage adds 1% of the $41.33 national base premium for each month. Twenty-four months late is $9.90 more a month for as long as they have Part D. People on Extra Help don't pay the Part D penalty. Paid Part A has its own penalty too: 10%, for twice the number of years they were late.

行动建议:把客户和客户父母里,未来七个月要满六十五岁的人列出来,提前联系。这既是服务,也是进入整个家庭对话的机会。

Action item: list every client, and every client's parent, who turns 65 in the next seven months, and reach out early. It's good service and an opening into a conversation with the whole family.

互动设计Interaction

请学员当场算:晚两年加入 B,按 2027 年预估一个月多多少?($209.50 × 20% = $41.90)

Have trainees work it out on the spot: two years late for Part B, how much more per month at the 2027 projection? ($209.50 × 20% = $41.90)

低收入老人:白卡 + 红蓝卡Low-income seniors: Medi-Cal + Medicare

项目Program收入线(单人 / 夫妻,每月)Income limit (single / couple, monthly)帮客户付什么What it pays
白卡(老人 / 残障)→ Medi-MediMedi-Cal (aged / disabled) → Medi-Medi138%:$1,836 / $2,490138%: $1,836 / $2,490红蓝卡保费和自付,再加白卡福利Medicare premiums and cost sharing, plus Medi-Cal benefits
QMB100%:约 $1,350 / $1,824100%: about $1,350 / $1,824A / B 保费和自付A/B premiums and cost sharing
SLMB120%:约 $1,616 / $2,184120%: about $1,616 / $2,184B 保费Part B premium
QI135%:$1,816 / $2,455135%: $1,816 / $2,455B 保费Part B premium
Extra Help(D 计划补助)Extra Help (Part D)150%:一年约 $23,940 / $32,460150%: about $23,940 / $32,460 a yearD 保费和药费;2027 共付 $5.80 / $14.40Part D premium and drugs; 2027 copays $5.80 / $14.40
资产线(2026 年起恢复)Asset limit (back since 2026)$130,000 / $195,000自住房一般不算;白卡 2027/7/1 拟降至 $21,000 / $31,000Home usually exempt; Medi-Cal cut to $21,000 / $31,000 scheduled for 7/1/2027

收入线为 2026 年数字,每年更新。已有白卡、QMB / SLMB / QI 或 SSI 的人,自动有 Extra Help。Income limits are 2026 figures and update yearly. Anyone with Medi-Cal, QMB/SLMB/QI or SSI gets Extra Help automatically.

模块五最后一页,讲低收入的老人。很多客户的父母收入不高,他们其实可以同时有白卡和红蓝卡,俗称 Medi-Medi。白卡替他们付红蓝卡的保费和自付,再加上白卡自己的福利,比如长期护理、牙科、居家照护 IHSS。在加州,这类老人一般加入「Medi-Medi 计划」,也就是一个 D-SNP 加上配套的白卡计划。他们也不受白卡新的工作要求影响。

The last slide of Module 5 is about low-income seniors. Many clients' parents have modest incomes and can have Medi-Cal and Medicare together, often called Medi-Medi. Medi-Cal pays their Medicare premiums and cost sharing and adds its own benefits, such as long-term care, dental and in-home support services (IHSS). In California they usually join a Medi-Medi Plan, a D-SNP paired with a matching Medi-Cal plan. They're also exempt from the new Medi-Cal work requirement.

老人和残障的白卡,收入线是贫困线的百分之一百三十八:单人每月一千八百三十六块,夫妻两千四百九十块。再高一点,还有三档「红蓝卡储蓄计划」:QMB 到百分之一百,付 A、B 的保费和自付;SLMB 到百分之一百二十、QI 到百分之一百三十五,付 B 的保费。光是 B 的保费,2026 年一年就是两千四百三十四块八。

For aged and disabled Medi-Cal, the income limit is 138% of the poverty level: $1,836 a month for one person and $2,490 for a couple. Slightly above that are three Medicare Savings Programs: QMB up to 100%, which pays A and B premiums and cost sharing; and SLMB up to 120% and QI up to 135%, which pay the Part B premium. The Part B premium alone came to $2,434.80 for 2026.

要特别注意资产线。2026 年 1 月 1 日起,加州对老人、残障白卡和这几个储蓄计划恢复了资产审查:单人十三万、夫妻十九万五千,自住房一般不算,一辆车也不算。白卡的资产线还排定在 2027 年 7 月 1 日降到单人两万一千、夫妻三万一千。所以有存款的老人,申请前要先把资产情况弄清楚。

Pay special attention to the asset limit. Since January 1, 2026, California has reinstated the asset test for aged and disabled Medi-Cal and these savings programs: $130,000 for one person and $195,000 for a couple, generally not counting the home or one car. The Medi-Cal limit is also scheduled to drop to $21,000 and $31,000 on July 1, 2027. So seniors with savings need to sort out their assets before applying.

第五行是 Extra Help,管药费:收入在贫困线百分之一百五十以内,一年单人大约两万三千九百四十、夫妻三万两千四百六十,2027 年药费共付仿制药五块八、其他十四块四。已经有白卡、储蓄计划或 SSI 的人自动就有。资产标准请以社安局网站为准。

The fifth row is Extra Help for drug costs: income up to 150% of poverty, about $23,940 a year for one person and $32,460 for a couple, with 2027 copays of $5.80 for generics and $14.40 for other drugs. Anyone already on Medi-Cal, a savings program or SSI gets it automatically. Check the resource limits on the Social Security website.

客户最担心「白卡死后要追讨」。在加州,只追讨 probate 遗产,只算五十五岁以后的护理院、居家社区服务和相关医疗费用,配偶还在世就不追;通过生前信托、联名或指定受益人传下去的资产不在 probate 里。这是谈传承规划的自然入口,具体安排请客户咨询遗产律师。

What clients worry about most is estate recovery. In California it applies only to the probate estate, only for nursing facility care, home and community-based services and related costs after age 55, and not while a spouse is alive; assets passing through a living trust, joint ownership or a named beneficiary are outside probate. That is a natural opening for legacy planning; the details belong with an estate attorney.

最后一条合规底线:永远不要建议客户放弃白卡来买任何保险。我们的角色是帮他确认有没有资格、帮他把能拿的保障拿到;然后在他能负担的范围内,再看家里还有什么需求没有被照顾到。

One last compliance line: never suggest a client give up Medi-Cal to buy any insurance. Our role is to help them confirm eligibility and get the coverage they're entitled to, and then, within what they can afford, look at what family needs are still uncovered.

合规提醒Compliance

不能建议客户放弃白卡。涉及遗产追讨和信托安排,请客户咨询遗产律师;涉及身份,请咨询移民律师。

Never advise a client to give up Medi-Cal. Estate recovery and trust questions go to an estate attorney; immigration questions go to an immigration attorney.

模块六Module 6

医疗 × 人寿 = 完整家庭保障Health × Life = Complete Family Protection

医疗险管「治病的账单」,人寿管「走后与重病期间的账单」Health cover pays the medical bills; life insurance pays the bills that come after a death or during a serious illness

各位伙伴,我们进入模块六:医疗乘以人寿,等于完整的家庭保障。前面五个模块,我们把旅游医疗、白卡、奥巴马保险、团体保险和红蓝卡从里到外讲了一遍。花这么多时间,目的只有一个:让你坐在客户的饭桌前,比他更清楚他手上那张卡管什么、不管什么。

Partners, we're now in Module 6: health times life equals complete family protection. Over the first five modules we took travel medical, Medi-Cal, Covered California, group cover and Medicare apart from the inside out. All that time had one purpose: so that at a client's dining table you know better than they do what their card covers and what it doesn't.

这一页只有一句话,请大家记住:医疗险管的是「治病的账单」,人寿管的是「走后的账单」和「重病期间生活的账单」。两样加起来,一个家庭的保障才算完整。它们不是二选一,也不能互相替代,而是各管一块。

This slide has one sentence, and it's worth memorizing: health cover pays the medical bills; life insurance pays the bills after a death and the household bills during a serious illness. Only together do they make a family's protection complete. It isn't either/or, and one can't replace the other. Each covers its own ground.

这一模块分三段。第一段是缺口分析:医疗险解决不了的五件事。第二段是四个案例:白卡家庭、自雇的奥巴马保险家庭、换工作的上班族、红蓝卡的父母,把前面学过的 2027 年数字全部串起来。第三段是五句开场话术,让你见客户的时候能自然地开口。

The module has three parts. First, the gap analysis: five things health cover can't solve. Second, four cases: a Medi-Cal family, a self-employed family on Covered California, an employee changing jobs, and parents on Medicare, tying together every 2027 figure we've covered. Third, five opening lines, so the conversation starts naturally when you meet a client.

先把基调定好:我们不抢医疗险的生意,我们补医疗险补不了的洞。我们做的是需求分析:客户有没有缺口、缺口多大、先补哪一块、每月能放多少预算,都由客户自己决定。我们的工作是把账算清楚、把选择讲明白,不是替客户做决定,更不是吓唬客户。

Let's set the tone first. We aren't competing for the health business; we fill the holes health cover can't fill. What we do is needs analysis: whether there's a gap, how big it is, which part to address first, and what monthly budget to set are all the client's decisions. Our job is to make the numbers clear and the options understandable, not to decide for the client, and certainly not to frighten them.

还要说明一点:这一模块的案例都是「示例」,家庭情况和金额是为教学设计的;医疗保险的数字用的是 2027 年的官方规则,报价来自我们在 Covered California 官方工具上的试算。人寿的部分我们只讲方向,不报具体保费,因为保费要按客户的年龄、健康和产品实际跑出来才算数。

One more point: every case in this module is an example, with the family and the amounts designed for teaching. The health figures use the official 2027 rules, and the quotes come from our own runs of Covered California's official tool. For the life side we discuss direction only and quote no premiums, because a premium only means something once it's run for the client's actual age, health and product.

节奏提示Pacing

本模块约 35–40 分钟:缺口分析 5 分钟,四个案例各 6–7 分钟,话术练习 10 分钟。时间不够时,四个案例挑和在座伙伴客户群最接近的两个讲。

Allow 35–40 minutes: five for the gap analysis, six or seven for each case, ten for practicing the lines. Short on time? Pick the two cases closest to the room's client base.

医疗险解决不了的五件事Five Things Health Cover Can't Solve

医疗险把钱付给医院,不付给你;下面五笔账,它一概不管Health cover pays the hospital, not you. These five bills it leaves alone

① 收入中断① Lost income

顶梁柱走了,或重病停工,每月的收入停了;医疗险一分不赔The earner dies or can't work through a serious illness; health cover pays none of the lost income

② 房贷房租② Mortgage or rent

房贷、房租、车贷照样每月扣款,不会因为生病或身故暂停They come due every month and don't pause for illness or death

③ 子女教育③ Children's education

孩子离成年还有几年,学费和生活费就要准备几年However many years until the children are grown, that's how many years of costs to cover

④ 长期护理④ Long-term care

红蓝卡只保有限天数的专业护理;日常照护基本不在保障内Medicare covers limited skilled-nursing days; everyday custodial care is essentially not covered

⑤ 身后费用与传承⑤ Final expenses and legacy

丧葬、未付清的账单、想留给家人的那一笔,医疗险都不管Funeral costs, unpaid bills, what they want to leave the family: none of it is health cover's job

怎么用这张表How to use this

逐项问:这一笔现在谁来付、付多久?空着的格子由客户自己排先后Ask item by item: who pays this now, and for how long? The client ranks the gaps

生前福利是打折提前动用一部分身故金,不是另外多给一笔钱A living benefit advances part of the death benefit at a discount; it isn't extra money on top

这一页是缺口分析,也是后面四个案例共用的一把尺子。先看最上面这句:医疗险把钱付给医院,不付给你。它是报销制,按自付额、共付、自付上限去分担医疗账单;账单以外的生活开销,它一概不管。这不是医疗险的缺点,而是它本来的边界。

This is the gap analysis, and it's the ruler all four cases use. Start with the top line: health cover pays the hospital, not you. It reimburses, sharing the medical bill through deductibles, copays and an out-of-pocket maximum. Everything outside that bill, it leaves alone. That isn't a flaw; it's simply where health cover ends.

第一件,收入中断。家里的顶梁柱走了,或者得了重病要停工治疗,每个月进来的钱就停了。奥巴马保险的银级 70 计划,2027 年自付上限每人 $11,650,医疗账单是有封顶的;但这半年没有收入,医疗险一分钱都不会补。第二件,房贷房租。银行不会因为你在化疗就让你暂停供房,房东也不会。

One: lost income. If the main earner dies, or a serious illness stops them working, the monthly income stops. On Covered California's Silver 70 plan the 2027 out-of-pocket maximum is $11,650 a person, so the medical bill has a ceiling, but health cover doesn't replace a cent of the income lost in those months. Two: the mortgage or rent. The bank doesn't pause payments because you're in chemotherapy, and neither does the landlord.

第三件,子女教育。最小的孩子离 18 岁还有几年,这个家就要准备几年的学费和生活费。第四件,长期护理。红蓝卡只保有限天数的专业护理,像帮忙洗澡、穿衣、吃饭这类日常照护,基本不在保障里,案例四会详细算。第五件,身后费用与传承:丧葬费、没付清的账单,还有父母想留给孩子的那一笔。

Three: the children's education. However many years until the youngest turns 18, that's how many years of school and living costs the family needs to cover. Four: long-term care. Medicare covers a limited number of skilled-nursing days; help with bathing, dressing and eating is essentially not covered. Case four works through it. Five: final expenses and legacy, meaning the funeral, unpaid bills and whatever the parents want to leave the children.

右下角这张金色卡片是用法。不要对着客户一口气念完五件事,而是逐项问:「这一笔,现在如果出事,是谁来付?能付多久?」答得出来的,就不是缺口;答不出来的,才是缺口。然后请客户自己排先后,预算也由他定。客户自己说出来的缺口,他才会真正重视。

The gold card at the bottom right is the method. Don't recite all five at the client. Ask one at a time: “If something happened today, who would pay this? For how long?” If they can answer, it isn't a gap. If they can't, it is. Then let the client rank the gaps and set the budget. A gap the client names in their own words is one they'll actually take seriously.

最下面那行小字请每次都讲到:生前福利是打折提前动用一部分身故金,不是另外多给一笔钱。能拿多少,要到理赔时由保险公司按病情和条款计算,签单时谁也给不出这个数。把这句讲在前面,后面所有关于生前福利的话才站得住。

Say the small line at the bottom every time: a living benefit advances part of the death benefit at a discount; it isn't extra money on top. How much arrives is calculated by the carrier at claim, from the condition and the contract terms, and nobody can give that number at the point of sale. Say it up front and everything you say later about living benefits holds up.

互动设计Interaction

请伙伴们拿自己家做一次:五件事里,哪一件如果明天出事,家里答不出「谁来付」?写下来,不用分享。自己先做过一次,问客户时才自然。

Have partners run it on their own household: which of the five has no answer to “who pays” if something happened tomorrow? Write it down; no need to share. Having done it yourself makes asking a client feel natural.

案例一:白卡家庭Case 1: A Medi-Cal Family

示例:四口之家,父母 38、36 岁,孩子 8、5 岁,年收入约 $40,000,租房Example: a family of four, parents 38 and 36, children 8 and 5, about $40,000 a year, renting

医疗险解决了什么What health cover solved

  • 低于 4 口之家 138% 线($45,540),全家可上白卡Under the 138% line for four ($45,540): the whole family qualifies
  • 看病、住院、药费,一般无或极低自付Doctor, hospital and drugs, generally with little or no cost sharing
  • 孩子 13 岁以下,父母可申报工作要求豁免With a child 13 or under, the parents can claim the work-requirement exemption
  • 2027 年起改为每 6 个月审查一次Renewals move to every six months during 2027

还空着什么What's still open

  • 爸爸是主要收入,走了以后房租、生活费谁付Dad is the main earner: who pays rent and living costs if he dies?
  • 最小的孩子到 18 岁还有 13 年13 years until the youngest turns 18
  • 丧葬与身后费用Funeral and final expenses

方向:按真实现金流,做低保费的定期寿险或最终费用险;保费上限由客户自己定Direction: low-premium term or final-expense cover sized to real cash flow; the client sets the premium ceiling

示例家庭;收入线为 2026 年 FPL(白卡现行标准)Example family; income line uses the 2026 FPL that Medi-Cal currently applies

第一个案例:白卡家庭。示例是一个四口之家,父母 38 岁和 36 岁,两个孩子 8 岁和 5 岁,全家年收入大约 $40,000,租房住。4 口之家的白卡成人收入线是 138%,也就是每年 $45,540,他们在线以下,全家都可以上白卡。看病、住院、拿药,一般没有或只有极低的自付,医疗这一块已经解决得很好。

Case one: a Medi-Cal family. The example is a family of four: parents 38 and 36, children 8 and 5, about $40,000 a year, renting. For a household of four, the adult Medi-Cal line is 138%, or $45,540 a year. They're under it, so the whole family qualifies. Doctor visits, hospital stays and prescriptions come with little or no cost sharing. The medical side is well handled.

这里有两件 2027 年的事,你可以先帮他们做好,这就是信任的开始。第一,工作要求 2027 年 1 月 1 日生效,但家里有 13 岁或以下孩子的父母属于豁免,要主动申报,不报就可能被当成没达标。第二,加州 2027 年起把成人白卡改成每 6 个月审查一次,信寄来了要按时回。帮客户把这两件事办好,比任何话术都管用。

Two 2027 items are worth helping them with first, and that's where trust starts. One: the work requirement starts January 1, 2027, but parents of a child 13 or under are exempt. They have to claim the exemption, or they may be treated as not meeting the requirement. Two: during 2027 California moves adult Medi-Cal to six-month renewals, so every renewal letter needs a timely reply. Getting these two done for the client does more than any script.

那还空着什么?这个家主要靠爸爸的收入,假设每年约 $30,000。如果爸爸走了,白卡照样能看病,但房租和生活费没人付;最小的孩子到 18 岁还有 13 年。粗算一下,13 年乘以 $30,000,大约是 $390,000 的收入缺口,再加上丧葬和身后费用。这是「完整的缺口」,是让客户看清楚问题,不是要他一次补满。

So what's still open? The family depends mostly on Dad's income, say about $30,000 a year. If he died, Medi-Cal would still cover their care, but nobody would pay the rent or living costs, and the youngest is 13 years from 18. Roughly, 13 years times $30,000 is an income gap of about $390,000, plus funeral and final expenses. That's the full gap. It helps the client see the problem; it isn't a target to fill all at once.

白卡客户不等于没有保险需求,但一定要按他真实的现金流来谈。先问:「每个月在不影响生活的前提下,您愿意放多少?」上限由客户自己定,我们在这个预算里设计:通常是低保费的定期寿险,先保住孩子成长的这几年,或者一张最终费用险。成人的 MAGI 白卡不看资产,但要记住,保费负担不起,买了也会断保,那对客户只有损失。

Being on Medi-Cal doesn't mean there's no need, but the conversation must follow their real cash flow. Ask first: “Without straining the household, how much would you be comfortable setting aside each month?” The client sets the ceiling, and we design within it, usually low-premium term cover for the years the children are growing up, or a final-expense policy. Adult MAGI Medi-Cal has no asset test, but remember: a premium they can't carry will lapse, and that leaves the client with nothing but a loss.

最后一点:如果这个家庭有人正在办身份,2026 年 9 月 18 日起的新公共负担规则可能考虑之后领取的白卡。这件事我们不下结论,一律请客户先问移民律师。我们的立场永远是:白卡该领就领,我们从不建议客户放弃白卡来买保险。

One last point: if anyone in the family is in an immigration process, the public charge rule in effect since September 18, 2026 may consider Medi-Cal received after that date. We draw no conclusions on this; the client should ask an immigration attorney first. Our position never changes: if they qualify for Medi-Cal, they should keep it, and we never suggest a client give up Medi-Cal to buy insurance.

合规提醒Compliance

不能劝客户放弃白卡,也不能为了「买得起」或「保住白卡」建议少报、漏报收入。保费建议不超过客户自己说出的预算,并把预算记在需求分析表上。

Never suggest dropping Medi-Cal, and never suggest under-reporting income to make a policy affordable or to keep Medi-Cal. Keep any premium within the budget the client states, and record that budget on the needs analysis.

案例二:自雇的奥巴马家庭Case 2: Self-Employed on Covered California

示例:夫妻都是 40 岁,开小餐馆;孩子 10、8 岁;年收入 $100,000,洛杉矶县Example: a couple, both 40, running a small restaurant; children 10 and 8; $100,000 a year; LA County

医疗险解决了什么What health cover solved

  • 官方试算:每月补贴 $743.45Official quote: $743.45 a month in subsidy
  • 最便宜铜级 $457.77/月,银级 70 $608.57/月Cheapest Bronze $457.77/mo; Silver 70 $608.57/mo
  • 银级 70 自付上限每人 $11,650,全家 $23,300Silver 70 out-of-pocket max $11,650 a person, $23,300 a family
  • 医疗账单再大,一年有封顶However big the bills, there's an annual ceiling

还空着什么What's still open

  • 治疗期间不能开店,收入停了No trading during treatment, so the income stops
  • 示例:停业 6 个月 ≈ 少 $50,000 收入Example: six months closed ≈ $50,000 less income
  • 店租、房贷、员工工资照付Shop rent, mortgage and payroll keep coming
  • 一方走了,店和家的债务谁来扛If one of them dies, who carries the business and household debt?

方向:带生前福利的人寿:重病时可打折提前动用部分身故金,补停工的收入Direction: life cover with living benefits, which can advance part of the death benefit at a discount during a serious illness

试算 · 示例:Covered California Shop and Compare,2027 年度,邮编 91801,2026/10/7 查询,初步费率Quote · example: Covered California Shop and Compare, 2027 coverage, zip 91801, run 10/7/2026, preliminary rates

第二个案例:自雇的奥巴马保险家庭。示例是一对 40 岁的夫妻,在洛杉矶县开一家小餐馆,两个孩子 10 岁和 8 岁,家庭年收入 $100,000,大约是 303% FPL。四口之家的孩子白卡线是 $87,780,他们超过了,所以全家四口都在 Covered California 投保。

Case two: a self-employed family on Covered California. The example is a couple, both 40, running a small restaurant in LA County, with children 10 and 8 and a household income of $100,000, about 303% of FPL. The children's Medi-Cal line for a household of four is $87,780; they're over it, so all four enroll through Covered California.

我们在官方工具上跑过这一家:每月补贴 $743.45,最便宜的铜级是 L.A. Care 的 $457.77 一个月,银级 70 最便宜 $608.57。2027 年银级 70 的自付上限是每人 $11,650、全家 $23,300。也就是说,就算这一年生了大病,医疗账单是有封顶的。医疗这一块,奥巴马保险已经替他们兜住了。

We ran this family on the official tool: a $743.45 monthly subsidy, the cheapest Bronze at $457.77 a month from L.A. Care, and the cheapest Silver 70 at $608.57. In 2027 Silver 70's out-of-pocket maximum is $11,650 a person and $23,300 for the family. So even in a year with a major illness, the medical bill has a ceiling. Covered California has the medical side covered.

空着的是什么?自雇的人,生病就等于停业。假设老板要治疗 6 个月,店开不了,按一年 $100,000 算,这半年大约少了 $50,000 的收入;可是店租、房贷、员工工资一样照付。还有更重的一种情况:夫妻一方走了,店和家里的债务由谁来扛?这一块,医疗险赔不到。

What's open? For the self-employed, being ill means the business stops. Say one of them needs six months of treatment and the restaurant can't open. At $100,000 a year, that's roughly $50,000 of income gone, while shop rent, the mortgage and payroll all keep coming. And the heavier case: if one spouse dies, who carries the business and household debt? No health plan pays any of that.

生前福利就是为这种情况设计的:保单在符合条件的重病时,可以打折提前动用一部分身故金,钱打到客户账户,用途不限,可以补收入、付店租。讲的时候三件事一定要说清:它是打折提前给付,不是另外多给;能拿多少由保险公司理赔时计算;理赔的税务处理,除了绝症有明确依据,其他请问会计师。

Living benefits are built for exactly this. On a qualifying serious illness, the policy can advance part of the death benefit at a discount, paid into the client's account for any use: replacing income, paying the shop rent. Make three things clear when you explain it: it's an early, discounted payment, not extra money; the carrier calculates the amount at claim; and on tax, terminal illness has clear treatment, while for the rest the client should ask an accountant.

还有一个自雇客户特别要知道的 2027 年变化:从 2026 税务年度起,多领的补贴报税时全额追回,不再有上限。自雇收入起伏大,估得太低,第二年可能要补一大笔。收入有变化,提醒客户及时更新 Covered California 的申报;怎么估、怎么报,请他问自己的税务师。这一句提醒,客户会记你很久。

There's one more change self-employed clients especially need to know: from tax year 2026, excess subsidy is repaid in full at tax time, with no cap. Self-employed income swings, and an estimate that's too low can mean a large bill the next spring. When income changes, remind the client to update Covered California; how to estimate and report it is a question for their tax professional. They'll remember you for that one reminder.

合规提醒Compliance

不能说「生病赔多少万」。只能说「可以预支一部分身故金,金额由保险公司届时计算」。报价页注明「试算 · 示例」和查询日期,正式价格以 2027/1/1 生效费率为准。

Never say “an illness pays $X.” Say “part of the death benefit can be advanced; the carrier calculates the amount at the time.” Label the quote “quote · example” with its date; actual prices are the rates effective 1/1/2027.

案例三:换工作的上班族Case 3: Changing Jobs

示例:34 岁工程师,年薪 $120,000,公司 200 人;已婚,一个孩子,房贷 $600,000Example: an engineer, 34, $120,000 salary, 200-person employer; married, one child, $600,000 mortgage

在职时有什么What the job provided

  • 团体医疗,公司分担一部分保费Group medical, with the employer paying part of the premium
  • 团体寿险,示例:1 倍年薪 $120,000Group life, for example 1× salary: $120,000
  • HSA 账户里存下的钱Money saved in an HSA

离职那天会变What changes the day they leave

  • COBRA 最长 18 个月,保费最高 102%COBRA for up to 18 months, at up to 102% of the premium
  • 或 60 天内用特殊投保期转奥巴马保险Or move to Covered California within 60 days on a special enrollment period
  • 团体寿险多半带不走;能转的通常按个人费率重算Group life usually ends; if convertible, it's repriced at individual rates
  • HSA 是自己的,可以带走,也能付 COBRA 保费The HSA is theirs to keep, and can pay COBRA premiums

方向:对照房贷和收入重算保额;个人寿险不随工作走,按投保时的健康核保Direction: re-size cover against the mortgage and income; individual life doesn't depend on the job and is underwritten on current health

示例;团体寿险的额度与能否转换,以员工福利手册为准Example; group life amounts and conversion rights depend on the employer's benefits booklet

第三个案例:换工作的上班族。示例是一位 34 岁的工程师,年薪 $120,000,公司 200 人;已婚,有一个孩子,房贷还有 $600,000。在职的时候,他有团体医疗,公司分担一部分保费;有团体寿险,我们按常见的 1 倍年薪算,就是 $120,000;还有一个 HSA 账户。

Case three: an employee changing jobs. The example is a 34-year-old engineer earning $120,000 at a 200-person company, married with one child and $600,000 left on the mortgage. While employed, they have group medical with the employer paying part of the premium, group life we'll take at a common 1× salary, so $120,000, and an HSA.

离职那天,医疗先变。公司 20 人以上,可以选联邦 COBRA,最长 18 个月,但保费最高是 102%:公司原来那一份也要自己付,再加 2% 管理费,很多人第一次看到账单都会吓一跳。如果是 2 到 19 人的小公司,适用加州的 Cal-COBRA,最长 36 个月,保费最高 110%。

On the last day of work, the medical side changes first. With 20 or more employees, the employer offers federal COBRA for up to 18 months, but at up to 102% of the premium: the employee now pays the employer's share too, plus a 2% administration fee, and the first bill surprises most people. At a small employer with 2 to 19 employees, California's Cal-COBRA applies instead: up to 36 months, at up to 110%.

另一条路是奥巴马保险:失去公司保险后 60 天内,可以用特殊投保期加入 Covered California,失业期间收入下降,补贴可能还不少,值得帮他比一比。但要提醒:已经选了 COBRA、中途自己不交了,不算失去保险,要等开放期。HSA 里的钱是员工自己的,离职照样带走,而且可以用来付 COBRA 保费。

The other route is Covered California: losing employer coverage opens a 60-day special enrollment period, and with income down between jobs the subsidy may be substantial, so it's worth comparing for them. One warning: choosing COBRA and then voluntarily stopping payment isn't a loss of coverage; they'd have to wait for open enrollment. The HSA balance belongs to the employee, goes with them, and can pay COBRA premiums.

再看寿险,这才是最容易被忽略的。团体寿险多数跟着工作走,人一离职就停;有的可以转成个人保单,但费率通常要按个人重新算。更关键的是,就算还在职,$120,000 对 $600,000 的房贷也差得很远。房贷、孩子的教育、配偶的生活,这个缺口一直都在,只是换工作时才被看见。

Now life insurance, the part most often missed. Group life usually ends with the job. Some policies can convert to individual cover, but usually at a newly calculated individual rate. More importantly, even while employed, $120,000 sits far below a $600,000 mortgage. The mortgage, the child's education and the spouse's living costs were always a gap; a job change is simply when it becomes visible.

所以换工作是一个天然的复盘时机。我们帮客户对照房贷和收入重新算保额,再说明个人寿险的两个特点:第一,它不随工作走,换几次工作都还在;第二,核保看的是投保当时的健康,人越年轻、越健康,选择越多。话术不用多:「新工作的福利手册拿到了吗?我们一起看看,哪些带走了、哪些没了。」

That makes a job change a natural review point. We help the client re-size cover against the mortgage and income, then explain two features of individual life cover: it doesn't depend on the job, so it stays through any number of moves; and it's underwritten on health at the time of application, so younger and healthier means more options. The line can be simple: “Have you got the new benefits booklet? Let's go through it together and see what came with you and what didn't.”

案例四:红蓝卡的父母Case 4: Parents on Medicare

示例:父母 72、70 岁,原始红蓝卡 + Medigap G + D 计划;存款约 $250,000,有自住房Example: parents 72 and 70, Original Medicare + Medigap Plan G + Part D; about $250,000 saved; own their home

红蓝卡管什么What Medicare covers

  • 住院、门诊;Medigap G 补上大部分自付Hospital and outpatient; Plan G fills most of the cost sharing
  • D 计划 2027 年药费自付封顶 $2,400Part D drug costs capped at $2,400 in 2027
  • 专业护理院最多 100 天;第 21–100 天每天 $223.50(2027 预估)Skilled nursing up to 100 days; days 21–100 at $223.50 a day (2027 projection)

还空着什么What's still open

  • 日常照护(洗澡、穿衣、吃饭)基本不保Custodial care (bathing, dressing, eating) is essentially not covered
  • 白卡长期护理 2026 年起看资产:夫妻 $195,000Medi-Cal long-term care has an asset test again from 2026: $195,000 for a couple
  • 2027/7/1 起拟降至夫妻 $31,000Scheduled to fall to $31,000 for a couple from 7/1/2027
  • 护理的担子,最后常落在子女身上The care burden often ends up with the children

方向:趁还能投保,看带长期护理或慢性病给付的保单;请子女一起参与规划Direction: while still insurable, look at policies with long-term-care or chronic-illness benefits, and bring the children into the planning

示例;Part A 2027 数字为 Trustees Report 预估,以 CMS 11 月公布为准Example; 2027 Part A figures are Trustees Report projections, final when CMS publishes in November

第四个案例:红蓝卡的父母。示例是一对 72 岁和 70 岁的夫妻,有原始红蓝卡,加了 Medigap G 计划和 D 计划,存款大约 $250,000,住在自己的房子里。他们的医疗保障其实很完整:住院和门诊有 A 和 B,Medigap G 补上大部分自付;药费有 D 计划,2027 年一年自付最多 $2,400。

Case four: parents on Medicare. The example is a couple aged 72 and 70 with Original Medicare, a Medigap Plan G and a Part D plan, about $250,000 in savings, living in their own home. Their medical cover is actually quite complete: Parts A and B for hospital and outpatient care, Plan G filling most of the cost sharing, and Part D for drugs, where out-of-pocket costs top out at $2,400 for 2027.

问题出在长期护理。红蓝卡管的是符合条件的专业护理,在护理院最多 100 天,第 21 到 100 天按 2027 年预估每天自付 $223.50,Medigap 多数计划会补上这一段。但 100 天以后,还有帮忙洗澡、穿衣、吃饭这类日常照护,红蓝卡基本不付,Medigap 也不付。很多家庭直到父母摔了一跤,才第一次发现这件事。

The problem is long-term care. Medicare pays for qualifying skilled nursing, up to 100 days in a facility, with days 21 to 100 at a projected $223.50 a day for 2027, and most Medigap plans pick up that daily amount. But after 100 days, and for custodial care such as help with bathing, dressing and eating, Medicare essentially pays nothing, and neither does Medigap. Many families only find this out after a parent's first fall.

那白卡呢?白卡可以付长期护理,但 2026 年 1 月 1 日起,65 岁以上的白卡又恢复了资产审查:单人 $130,000,夫妻 $195,000,自住房一般不算。这对夫妻有 $250,000,要先花到线以下才轮得到白卡;而且 2027 年 7 月 1 日起,资产线已排定降到单人 $21,000、夫妻 $31,000,之后还可能调整。2026 年起转移资产也可能被罚,不能随便过户给孩子。

What about Medi-Cal? It can pay for long-term care, but since January 1, 2026 Medi-Cal for people 65 and over has an asset test again: $130,000 for one person, $195,000 for a couple, with the home generally exempt. This couple has $250,000, so they'd have to spend down below the line first. And from July 1, 2027 the limit is scheduled to drop to $21,000 for one person and $31,000 for a couple, possibly revisited later. Transfers made from 2026 on can also trigger a penalty, so assets can't simply be handed to the children.

还要知道遗产追偿:55 岁以后用白卡付的护理费,在配偶都过世后,可以从走遗嘱认证的遗产里追回;配偶在世时不追。这些规划涉及信托和过户,一律请客户找律师。我们能做的,是把账摆出来:护理费从哪里来?最后很多时候落在子女身上,所以这一格最好请子女一起来谈。

Also know about estate recovery: Medi-Cal care costs paid after age 55 can be recovered from the probate estate once both spouses have died; nothing is recovered while a spouse survives. Planning around this involves trusts and transfers, which always goes to an attorney. What we can do is put the numbers on the table: where would care costs come from? Very often the answer is the children, so this conversation works best with the children in the room.

方向有两个。第一,趁父母还能投保,看带长期护理条款或慢性病生前福利的保单,能不能买、买多少,要看年龄和健康核保,不能先承诺。第二,从子女这边规划:子女自己的保障和现金流,也要算进父母可能的护理开销。具体谁投保、谁做持有人,按保险公司规定,并请客户咨询税务和法律顾问。

There are two directions. First, while the parents can still qualify, look at policies with a long-term-care rider or chronic-illness living benefit. Whether they can buy and how much depends on age and underwriting, so promise nothing in advance. Second, plan from the children's side: their own cover and cash flow should account for the parents' possible care costs. Who is insured and who owns a policy follows the carrier's rules, and the client should consult tax and legal advisors.

互动设计Interaction

不要自己报护理费数字。请伙伴们练习一句:「您方便的话,查一下家附近护理院或者居家护工一个月多少钱,下次我们一起算。」让客户自己查到的数字最有说服力。

Don't quote care costs yourself. Have partners practice: “If you have a moment, check what a nursing home or home aide near you costs per month, and we'll work through it next time.” A number the client finds on their own carries the most weight.

五句开场话术Five Opening Lines

01

「2027 年变化很大,我帮您把全家的卡理一遍」“2027 brings big changes. Let me go through every card in the family with you.”

入口:先服务Opening: service first

02

「万一要停工半年,家里的开销谁来付?」“If you had to stop work for six months, who would pay the household bills?”

缺口:用问的The gap: ask, don't tell

03

「我们把三代人的保障画在一张表上」“Let's put three generations' cover on one page.”

全家:一张表The household: one page

04

「这些空格里,哪一格最让您放心不下?」“Of these gaps, which one worries you most?”

先后:客户来排Priorities: the client's call

05

「不急,您和家人商量好,我们再约」“No rush. Talk it over with your family, and we'll meet again.”

不施压:约下次No pressure: book the next step

经纪人在客户家餐桌前讲解 / An advisor at a family's dining table

这一页是五句开场话术,顺序就是一次见面的顺序。第一句:「2027 年医疗保险变化很大,我帮您把全家的卡理一遍。」开口先谈服务,不谈产品。每年 10 月 1 日续约开始、11 月 1 日开放期开始,这是客户本来就在烦的事,你来帮他理清楚,他欢迎还来不及。

These are five opening lines, in the order a meeting usually runs. Line one: “2027 brings big changes to health cover. Let me go through every card in the family with you.” Lead with service, not product. Renewals start October 1 and open enrollment November 1; the client is already wrestling with this, so help untangling it is welcome.

第二句是整套话术的核心:「医疗险管的是看病的账单;万一要停工半年,家里的开销谁来付?」注意是问,不是说。客户常说的那句「我已经有医疗保险了,为什么还要买人寿?」,答案就在这个问题里:医疗险付给医院,没有人付你停工的那几个月。让客户自己回答,他会比听你讲更明白。

Line two is the core: “Health cover pays the medical bills. If you had to stop work for six months, who would pay the household bills?” Note that it's a question, not a statement. The familiar objection, “I already have health insurance, why would I need life insurance?”, is answered inside it: health cover pays the hospital, and nobody pays for the months you can't work. Let the client answer; they'll understand it better than if you explain it.

第三句:「我们把三代人的保障画在一张表上,看看哪一格空着。」父母红蓝卡、自己奥巴马或团体、孩子白卡,一张纸摆出来,就是我们前面那张五件事的表。第四句:「这些空格里,哪一格最让您放心不下?」先补哪一块,由客户自己排;客户自己挑的,才是真需求。

Line three: “Let's put three generations' cover on one page and see which boxes are empty.” Parents on Medicare, the couple on Covered California or a group plan, children on Medi-Cal: laid out on one sheet, it becomes the five-item table from earlier. Line four: “Of these gaps, which one worries you most?” The client decides what comes first; a need the client picks is a real one.

第五句:「不急着决定,我把今天的数字整理好发给您,您和家人商量后我们再约。」不施压,给出下一步的具体时间就好。尤其是长辈客户,请子女一起参加。整理给客户的资料,数字要标年份和「示例 / 预估」,用公司批准的材料。

Line five: “There's no rush. I'll send you today's numbers in writing; talk it over with your family and we'll meet again.” No pressure, just a specific next step. With older clients especially, invite the adult children. Anything you send must label figures with the year and “example” or “projection,” and use company-approved material.

最后提醒一个界线:这五句适合一般的家庭保障面谈。如果这次约的是红蓝卡 Advantage 或 D 计划的销售面谈,按 CMS 规定,面谈中不能顺带推销人寿或年金;客户想谈,另约一次。下一模块会讲。

One boundary to finish: these five lines suit a general household review. If the appointment is a Medicare Advantage or Part D sales appointment, CMS rules say you can't pitch life insurance or annuities in that appointment; if the client wants to discuss it, book a separate one. The next module covers this.

互动设计Interaction

两人一组,一人当客户,第二句说完就停,让「客户」回答;再换人。重点练习说完问题之后的那几秒沉默,不要急着替客户回答。

Work in pairs. One plays the client; after line two, stop and let the “client” answer, then switch. The thing to practice is the silence after the question. Don't rush to answer for the client.

模块七Module 7

合规与行动Compliance and Action

先守住边界,再开始行动Hold the line first, then act

各位伙伴,最后一个模块:合规与行动。前面讲了很多「可以怎么做」,这一模块先讲「不能怎么做」,再给大家一张本周就能开始的行动清单。顺序不能反:边界没守住,后面做得越多,风险越大。

Partners, the last module: compliance and action. So far we've covered a lot of what you can do. This module covers what you can't, then gives you an action list you can start this week. The order matters: if the boundary isn't held, the more you do, the more risk you take on.

医疗保险这一块比人寿多了几层规矩。第一,执照:卖健康险需要健康险执照,人寿执照不够。第二,红蓝卡的 Advantage 和 D 计划受联邦 CMS 的营销规定管,比一般保险严得多,而且每年都在改。第三,我们面对的客户里,很多人涉及白卡、身份和税务,说错一句话,伤害的是客户。

Health cover carries more layers of rules than life insurance. One, licensing: selling health insurance requires a health licence; a life licence isn't enough. Two, Medicare Advantage and Part D are governed by federal CMS marketing rules that are much stricter than ordinary insurance and change every year. Three, many of our clients are dealing with Medi-Cal, immigration status and taxes, where one wrong sentence hurts the client.

这一模块四页:一页可以说和不能说;一页红蓝卡展业的特别规定;一页客户最常问的六个问题,给大家一个准确的标准答案;最后一页是本周行动清单。讲完这四页,今天的培训就结束了。

This module has four slides: what you can and can't say; the special rules for Medicare marketing; the six questions clients ask most, with accurate standard answers; and finally this week's action list. After those four, today's training is done.

请大家把一句话带走:合规不是为了应付总部,而是保护三样东西:你的执照、你的客户、你签下来的每一张单。任何一样出问题,后面做多少都补不回来。

Take one sentence with you: compliance isn't about satisfying head office. It protects three things: your licence, your client, and every policy you've written. Lose any one of them and no amount of later work makes it back.

合规边界:可以说 / 不能说The Line: What You Can and Can't Say

可以说You can

  • 官方规则与数字,并标明年份和「预估 / 试算」Give official rules and figures, labelled with the year and “projection” or “quote”
  • 陪客户用官方工具试算,结果给客户自己看Run the official tool with the client and let them see the result
  • 讲清保单保什么、不保什么、怎么打折Explain what a policy covers, what it doesn't, and how it discounts
  • 身份问题请问移民律师,税务问题请问税务师Send immigration questions to an immigration attorney, tax to a tax professional

不能说You can't

  • 「放弃白卡,买我们的保险更好」“Drop Medi-Cal; our policy is better”
  • 「白卡不会影响绿卡」等任何身份结论“Medi-Cal won't affect your green card,” or any immigration conclusion
  • 「收入报少一点,补贴多一点」“Report a bit less income and get more subsidy”
  • 「保证」回报、理赔金额或任何收入“Guaranteed” returns, claim amounts or earnings of any kind

卖健康险要有健康险执照;红蓝卡计划还要年度认证和承保公司委任Selling health cover requires a health licence; Medicare plans also need annual certification and carrier appointment

这一页把边界放在一张纸上。左边是可以说的。第一,官方的规则和数字可以讲,但要标年份,预估的要说「预估」,试算的要说「试算 · 示例」。比如红蓝卡 Part B 2027 年保费 $209.50,现在只是预估,CMS 通常 11 月中旬才公布正式数字。第二,陪客户用 Covered California 的官方工具试算,让他自己看到结果。

This slide puts the boundary on one page. On the left, what you can say. One: official rules and figures, labelled by year, with projections called projections and quotes called “quote · example.” For instance, the 2027 Part B premium of $209.50 is still a projection; CMS usually publishes the official number in mid-November. Two: run Covered California's official tool with the client and let them see the result for themselves.

第三,讲清楚保单保什么、不保什么、生前福利怎么打折。第四,遇到身份问题,一律请客户问移民律师;遇到税务问题,请他问税务师。我们不提供法律和税务建议,这一句要能脱口而出。

Three: explain what a policy covers, what it doesn't, and how a living benefit is discounted. Four: any immigration question goes to an immigration attorney, any tax question to a tax professional. We don't give legal or tax advice, and you should be able to say so without thinking.

右边是不能说的。第一句,「放弃白卡,买我们的保险更好」,绝对不行,白卡该领就领。第二句,「白卡不会影响绿卡」:2026 年 9 月 18 日起新的公共负担规则可能考虑之后领的白卡,孩子和孕妇也不除外,还有诉讼在进行。所以不管说影响还是不影响,都是在下法律结论,我们都不说。

On the right, what you can't say. First, “drop Medi-Cal, our policy is better.” Never. If they qualify, they should keep it. Second, “Medi-Cal won't affect your green card.” The public charge rule in effect since September 18, 2026 may consider Medi-Cal received after that date, children and pregnant women included, and litigation is ongoing. Saying it will affect them or that it won't is a legal conclusion either way, and we don't make it.

第三句,「收入报少一点,补贴多一点」:这是虚报,而且从 2026 税务年度起多领的补贴要全额追回,害的是客户。第四句,任何「保证」:保证回报、保证生病赔多少、保证收入,都不能说。也不要评论别家公司或别的经纪人,讲自己的条款就好。

Third, “report a bit less income and get more subsidy.” That's misreporting, and from tax year 2026 any excess subsidy is repaid in full, so it hurts the client. Fourth, anything “guaranteed”: guaranteed returns, a guaranteed illness payout, guaranteed earnings. None of it. And don't comment on other carriers or other agents; describe your own contract terms.

最下面一行是资格:在加州卖健康险,需要健康险执照,人寿执照不够;红蓝卡的计划还要完成年度认证、被承保公司委任,才能开始。没有完成就不要展业,包括「先帮朋友看看」也不行。

The bottom line is eligibility: selling health cover in California requires a health licence, and a life licence isn't enough. Medicare plans also require annual certification and carrier appointment before you start. Until that's done, don't work the market, and that includes “just taking a look for a friend.”

合规提醒Compliance

微信记录、朋友圈截图、讲座录像都是证据。发给客户的任何数字,都要带年份和「示例 / 预估」,并使用公司批准的材料。

WeChat threads, screenshots and recordings are all evidence. Any figure you send a client carries its year and an “example” or “projection” label, on company-approved material.

红蓝卡展业的特别规定Special Rules for Medicare Marketing

  • 不打陌生电话、不上门、不发未经同意的短信No cold calls, no door-knocking, no unsolicited texts客户主动联系,或事先同意,才可以联系Contact only when the client reaches out or has given permission
  • 约见前先完成「约见范围确认」(SOA)Complete a Scope of Appointment (SOA) before the meeting只谈勾选的产品;2027 年度起免 48 小时等待,仍须约见前完成留档Discuss only the products the client checks; from the 2027 plan year no 48-hour wait, but it must be done and documented first
  • 红蓝卡销售面谈中,不推销人寿、年金No life or annuity pitch in a Medicare sales appointment客户想谈,另约一次If the client wants to, book a separate appointment
  • 教育讲座只讲知识,不推具体计划Educational events teach; they don't market specific plans电话按规定录音,并按规定念 TPMO 免责声明Record calls as required and read the TPMO disclaimer as required
  • 每年完成年度培训测试与承保公司认证Complete annual training, testing and carrier certification多数公司采用 AHIP;获委任、可以销售之前不展业Most carriers use AHIP; don't market until appointed and cleared to sell

适用于 Medicare Advantage 与 D 计划;细则以 CMS 当年营销规定和承保公司培训为准Applies to Medicare Advantage and Part D; details follow CMS's current-year marketing rules and carrier training

红蓝卡这一块,联邦 CMS 对 Medicare Advantage(C 计划)和 D 计划的营销有专门规定,比一般保险严格得多。这一页列的是最基本的五条,细节每年都会改,以当年的 CMS 规定和承保公司培训为准。Medigap 主要归州政府管,规矩不完全一样,但同样要守承保公司的要求。

For Medicare, CMS has specific marketing rules for Medicare Advantage (Part C) and Part D that are much stricter than for ordinary insurance. This slide lists the five basics; the details change each year, so follow the current CMS rules and your carrier's training. Medigap is mainly state-regulated and its rules differ, but carrier requirements still apply.

第一条,不能主动招揽:不打陌生电话、不上门敲门、不在停车场这类地方拦人,也不发对方没同意过的短信和语音留言。只有客户主动联系你,或者事先同意你联系,才可以。第二条,约见前先完成「约见范围确认」,英文叫 Scope of Appointment,简称 SOA,面谈只能谈客户勾选的产品类型。

Rule one: no unsolicited contact. No cold calls, no knocking on doors, no approaching people in places like parking lots, and no texts or voicemails they haven't agreed to. You may contact a client only when they reach out first or have given permission. Rule two: complete a Scope of Appointment, or SOA, before meeting, and discuss only the product types the client checks.

关于 SOA 有一个 2027 年度的变化:以前要求约见前至少 48 小时完成,CMS 在 2026 年 4 月的最终规则里取消了这个等待期,从 2026 年 10 月 1 日开始的 2027 年度营销适用。现在可以当天签当天谈,但 SOA 一定要在面谈开始前完成并留档。

There's a 2027 change to the SOA. It used to be required at least 48 hours before the appointment; CMS's final rule in April 2026 removed that waiting period for 2027 plan-year marketing, which began October 1, 2026. Signing and meeting on the same day is now allowed, but the SOA must still be completed and documented before the appointment begins.

第三条,和我们这一课最相关:在红蓝卡的销售面谈中,不能顺带推销人寿、年金这类非医疗产品。客户自己提起想了解,就记下来,另约一次面谈。第四条,教育讲座只讲一般知识,不推介具体计划;电话营销按规定录音、按规定念 TPMO 免责声明。

Rule three matters most for this course: in a Medicare sales appointment, you can't market non-health products such as life insurance or annuities. If the client raises it, note it and book a separate appointment. Rule four: educational events cover general information and don't promote specific plans; marketing calls are recorded and include the TPMO disclaimer as the rules require.

第五条,每年要完成 CMS 要求的年度培训和测试,多数承保公司采用 AHIP,再加上各家公司自己的产品认证;拿到委任、系统显示可以销售之前,不能展业。今年 10 月 15 日到 12 月 7 日是红蓝卡的年度选择期,认证请在这之前完成。

Rule five: complete the annual training and testing CMS requires (most carriers use AHIP) plus each carrier's product certification. Don't market until you're appointed and shown as ready to sell. This year's Medicare annual enrollment period runs October 15 to December 7, so finish certification before then.

讲师提醒Presenter note

旧教材里的「SOA 提前 48 小时」已不适用于 2027 年度的营销,不要再讲。录音保存年限等细节以 CMS 当年规定和承保公司要求为准,课上不报具体年数。

The old “SOA 48 hours ahead” rule no longer applies to 2027 plan-year marketing; don't teach it. For details such as how long recordings are kept, follow the current CMS rules and carrier requirements; don't quote a number of years in class.

客户最常问的六个问题Six Questions Clients Ask Most

Q1

没有身份能参保吗?Can someone without status get coverage?

孩子、孕妇仍可申请白卡;19 岁以上新申请只有紧急与孕期服务。奥巴马保险要合法身份Children and pregnant people can still apply for Medi-Cal; new adult applicants 19+ get emergency and pregnancy services only. Covered California requires lawful status

Q2

孩子能单独上白卡吗?Can the children be on Medi-Cal alone?

能。收入在 266% 线内(4 口 $87,780),孩子上白卡,父母另买奥巴马保险Yes. Under the 266% line ($87,780 for four), children go on Medi-Cal and parents buy through Covered California

Q3

有公司保险还能买奥巴马吗?With employer cover, can they buy on Covered California?

能买,但公司保险「负担得起」(2027:自付 ≤ 收入 10.22%)就没有补贴They can, but if the employer plan is affordable (2027: ≤ 10.22% of income) there's no subsidy

Q4

C 计划买了还能换吗?Can they change a Medicare Advantage plan?

每年 10/15–12/7 可换;已在 C 计划的,1/1–3/31 还能再换一次Yes, October 15 – December 7 each year; those already in Advantage get one more change January 1 – March 31

Q5

错过开放期怎么办?What if they miss open enrollment?

失去保险、搬家、结婚生子等事件可用特殊投保期;白卡全年都能申请Events like losing coverage, moving, marriage or a birth open a special enrollment period; Medi-Cal is open all year

Q6

白卡会影响绿卡吗?Will Medi-Cal affect a green card?

2026/9/18 起领的白卡可能被考虑,孩子孕妇不除外。具体请问移民律师Medi-Cal received from 9/18/2026 may be considered, children and pregnancy included. Ask an immigration attorney

这一页是客户最常问的六个问题,每一题给大家一个准确、简短的标准答案。第一题,没有身份能参保吗?19 岁以下的孩子和孕妇,不受 2026 年起的新申请冻结影响,仍然可以申请全范围白卡;19 岁以上没有合法身份的成人,2026 年起新申请只有紧急和孕期服务,已经在保的按时续保可以保留。奥巴马保险本身需要合法身份;而且 2027 年起联邦补贴只给绿卡、古巴海地入境者和 COFA 身份。

These are the six questions clients ask most, each with a short, accurate standard answer. One: can someone without status get coverage? Children under 19 and pregnant people aren't affected by the enrollment freeze that began in 2026 and can still apply for full-scope Medi-Cal. Adults 19 and over without satisfactory status who apply new from 2026 get emergency and pregnancy services only; current enrollees keep full scope if they renew on time. Covered California itself requires lawful status, and from 2027 the federal subsidy is limited to green-card holders, Cuban/Haitian entrants and COFA migrants.

第二题,孩子能单独上白卡吗?可以。家庭收入在 266% 线以内,四口之家是 $87,780,孩子上白卡,父母收入超过 138% 就在 Covered California 买有补贴的计划,一份申请同时审。要注意:孩子有白卡资格,就不能给孩子用奥巴马保险的补贴。

Two: can the children be on Medi-Cal alone? Yes. Under the 266% line, $87,780 for a family of four, the children go on Medi-Cal, and parents above 138% buy a subsidized Covered California plan; one application screens for both. Note that a child eligible for Medi-Cal can't receive a Covered California subsidy.

第三题,有公司保险还能买奥巴马吗?能买,但如果公司的保险「负担得起」,就拿不到补贴。2027 年的标准是员工自己一个人的保费不超过家庭收入的 10.22%;家属则看全家保费。第四题,C 计划买了还能换吗?每年 10 月 15 日到 12 月 7 日的年度选择期可以换;已经在 C 计划的人,1 月 1 日到 3 月 31 日还能再换一次,或者回到原始红蓝卡加 D 计划。回原始红蓝卡后再买 Medigap,可能要看健康,这点要提醒。

Three: with employer cover, can they buy on Covered California? They can, but if the employer plan is affordable, there's no subsidy. For 2027 that means the employee's self-only premium is no more than 10.22% of household income; family members are tested on the family premium. Four: can they change a Medicare Advantage plan? Yes, in the annual election period, October 15 to December 7. People already in Advantage get one more change from January 1 to March 31, to another Advantage plan or back to Original Medicare with Part D. Warn them that buying Medigap after returning to Original Medicare may involve health questions.

第五题,错过开放期怎么办?2027 年的开放期是 2026 年 11 月 1 日到 2027 年 1 月 31 日。错过了,要看有没有特殊事件:失去保险、搬家、结婚、生孩子等等,可以用特殊投保期;白卡则全年都能申请。

Five: what if they miss open enrollment? For 2027 it runs November 1, 2026 to January 31, 2027. After that, it depends on a qualifying event, such as losing coverage, moving, marriage or a birth, which opens a special enrollment period. Medi-Cal accepts applications all year.

第六题,白卡会影响绿卡吗?标准答案是两句:2026 年 9 月 18 日起领的白卡可能被考虑,孩子和孕妇也不除外,之前领的一般不算;具体情况请问移民律师。不要多说一个字,也不要替客户判断「你家应该没事」。

Six: will Medi-Cal affect a green card? The standard answer is two sentences: Medi-Cal received from September 18, 2026 may be considered, children and pregnancy included, while earlier benefits generally aren't; for their specific situation, ask an immigration attorney. Don't add a word, and don't reassure them that “your family should be fine.”

互动设计Interaction

讲师念问题,请伙伴们用一句话回答,再翻出幻灯片对答案。第六题请每个人都练一遍,确保没有人多说。

Read each question and have partners answer in one sentence before revealing the slide. Have everyone practice question six, so nobody says more than the standard answer.

本周行动清单This Week's Action List

01

存好三份官方资料Save three official references

2027 收入资格表、福利设计表,Covered CA 粤语 / 国语电话The 2027 FPL chart and benefit-design table, plus Covered CA's Cantonese and Mandarin lines

02

列出三类客户List three groups of clients

明年满 65 岁、今年换工作或自雇、收入靠近 400% 线Turning 65 next year; changed jobs or self-employed this year; income near the 400% line

03

提醒现有客户续约Remind existing clients to renew

10/1 起可续约;开放期 11/1–1/31,12/31 前选好 1/1 生效Renewals open 10/1; open enrollment 11/1–1/31; choose by 12/31 for a 1/1 start

04

演练五句话术Rehearse the five lines

两人一组,一人当客户,每句练三遍In pairs, one playing the client, three rounds of each line

05

检查执照与认证Check licence and certification

健康险执照、红蓝卡年度认证、委任;没完成先不展业Health licence, annual Medicare certification, appointments; until done, don't market

最后一页,本周行动清单。五件事,都是这个礼拜就能做完的。第一,存好三份官方资料:Covered California 的 2027 年收入资格表、2027 年福利设计表,再把 Covered California 的中文电话存进手机:粤语 (800) 339-8938,国语 (800) 300-1533。英文的 (800) 300-1506 不是中文线,别再给错。

The last slide: this week's action list. Five things, all doable this week. One: save three official references: Covered California's 2027 eligibility chart, the 2027 benefit-design table, and the Chinese-language phone lines in your phone: Cantonese (800) 339-8938 and Mandarin (800) 300-1533. (800) 300-1506 is the English line, so stop giving it out as the Chinese one.

第二,从现有客户里列出三类人。明年满 65 岁的:他们的红蓝卡加入期就快到了。今年换了工作或者自雇的:案例二、案例三就是他们。收入靠近 400% 线的:一个人 $63,840、四口之家 $132,000,多赚一点就可能失去全部联邦补贴,报收入之前要先算清楚。

Two: list three groups from your existing clients. Those turning 65 next year, whose Medicare enrollment window is coming up. Those who changed jobs or are self-employed this year; cases two and three are about them. And those with income near the 400% line, $63,840 for one person or $132,000 for a family of four, where a little more income can mean losing the entire federal subsidy, so the numbers need checking before income is reported.

第三,提醒现有客户续约。10 月 1 日起已经可以续约和换计划,开放期是 11 月 1 日到明年 1 月 31 日,12 月 31 日前选好,1 月 1 日生效。联系只限现有客户,打电话、发短信前先核对「请勿致电」名单;红蓝卡的客户,按上一页的规定来。

Three: remind existing clients to renew. Renewals and plan changes opened October 1; open enrollment runs November 1 to January 31, and choosing by December 31 means a January 1 start. Contact existing clients only, and check the do-not-call lists before calling or texting. For Medicare clients, follow the rules on the previous slide.

第四,演练五句话术。两人一组,一人当客户,每句练三遍,特别是第二句问完之后的那几秒沉默。第五,检查自己的资格:健康险执照、红蓝卡的年度认证、各家承保公司的委任,哪一样没完成,就先把它完成,再去见客户。

Four: rehearse the five lines. In pairs, one playing the client, three rounds of each, especially the silence after line two. Five: check your own eligibility: health licence, annual Medicare certification, and each carrier's appointment. Whatever isn't done, finish it before you meet clients.

另外记一个日期:11 月中旬 CMS 会公布 2027 年红蓝卡 A、B 部分的正式保费和免赔额,到时候把今天所有标「预估」的数字换掉。各位伙伴,今天的培训就到这里。谢谢大家,我们是 Team Rise。

And one date to note: in mid-November CMS will publish the official 2027 Part A and Part B premiums and deductibles. When it does, replace every figure we labelled “projection” today. Partners, that's the end of today's training. Thank you. We're Team Rise.

先说数字First, about the numbers

这一页的数字全部按 2027 年更新,分三种,文中都标明了: 官方已定案的(D 计划自付上限 $2,400、HSA 额度、Covered California 2027 福利设计); 初步的(Covered California 2027 保费,还在州政府审核,最终以 2027-01-01 生效费率为准); 预估的(红蓝卡 A、B 部分的保费和免赔额,CMS 通常 11 月中旬才公布正式数字,文中写「预估」)。 白卡收入线、IRMAA 分档目前仍是 2026 年的表,也已标明。 报价都是 Covered California 官方工具上的试算 · 示例,不是给任何一位客户的报价。 报给客户之前,一律用他自己的情况重新查。

Every figure here is updated for 2027, and each is labelled as one of three kinds: final (the $2,400 Part D cap, HSA limits, Covered California's 2027 benefit designs), preliminary (Covered California's 2027 premiums, still under state review; final rates take effect January 1, 2027), or projected (Medicare Part A and B premiums and deductibles, which CMS usually publishes in mid-November). The Medi-Cal income limits and the IRMAA brackets are still the 2026 tables, and are marked as such. The quotes are estimates and examples from Covered California's official tool, not a quote for any client. Re-run everything with the client's own details before you show them a number.

另外:销售健康险需要健康险执照,人寿执照不够;红蓝卡相关产品另有年度认证、承保公司委任与 CMS 营销规定, 没有完成就不要展业。

Also: selling health insurance requires a health licence, and a life licence isn't enough. Medicare products carry their own annual certification, carrier appointments and CMS marketing rules, so don't work the market until those are done.

为什么人寿经纪人要懂这块Why a life agent needs this

①

信任入口

The way in

医疗险是一年一聊的刚需。2027 年的续保 2026 年 10 月 1 日就开放了,11 月 1 日开放投保, 这是你每年合法接触客户、复盘全家保障的最佳由头。

It's revisited every year by necessity. Renewals for 2027 opened on October 1, 2026, and open enrollment starts November 1, which makes it the one reliable, welcome reason to review everything else.

②

缺口在哪里

The gap

医疗险只付「看病的账单」。走后的收入、房贷、子女教育、长期护理、 身后的传承,它一概不管。这些要靠人寿和 IUL 来补。

Health cover pays the medical bill and nothing else. Income after a death, the mortgage, the children's education, long-term care, the estate: it covers none of it. Life insurance covers that ground.

③

全家庭账户

The whole household

一次开口覆盖三代:父母红蓝卡,自己奥巴马保险或公司团体,孩子白卡, 然后自然延伸到人寿与教育金。

One conversation covers three generations: parents on Medicare, the client on Covered California or a group plan, children on Medi-Cal. From there it extends naturally into life insurance and education funding.

④

一句话定位

Our position

我们不抢医疗险的生意,我们补医疗险补不了的洞。 后面每个模块讲完,都回到这句话:这一类客户,医疗险管了什么,还空着什么。

We don't compete for the health insurance business; we fill the holes health insurance can't. Every part below comes back to it: for this client, what does health cover handle, and what's still open?

2027 是规则大变的一年Why 2027 changes the rules

四条线同时在变:奥巴马保险的 400% 悬崖回来了;白卡有了工作要求和半年审查; 红蓝卡 D 计划自付封顶 $2,400;联邦补贴和红蓝卡的身份条件收紧。 每一条都是今年秋天给老客户打电话的理由:「明年规则变了,我帮您看一下您家有没有受影响。」

Four things change at once: Covered California's 400% cliff is back; Medi-Cal adds a work requirement and six-month renewals; Part D caps out-of-pocket drug costs at $2,400; and immigration-status rules tighten for federal subsidies and Medicare. Each is a reason to call existing clients this autumn: "the rules change next year; let me check whether your family is affected."

先把客户放进格子里Place the client first

按年龄 + 身份 + 收入三个条件,就能定位客户落在哪一档、该翻到本文哪一部分。 收入按联邦贫困线 FPL 的百分比算。

Three conditions decide which bucket a client is in and which part of this page to turn to: age, immigration status, income. Income is measured as a percentage of the federal poverty level (FPL).

客户情况Client通常落在Usually lands in本文Part
65 岁以上,或领 SSDI 满 24 个月65 or older, or on SSDI for 24 months红蓝卡 MedicareMedicare五5
65 岁以下,有身份,收入 ≤ 138% FPLUnder 65, with status, income ≤ 138% FPL白卡 Medi-CalMedi-Cal二2
0–18 岁孩子,家庭收入 ≤ 266% FPLChildren 0–18, household ≤ 266% FPL孩子上白卡,父母另买奥巴马保险Children on Medi-Cal, parents on Covered California二、三2, 3
有身份、中等收入、没有公司保险With status, middle income, no employer plan奥巴马保险 Covered CaliforniaCovered California三3
有公司团体保险Has an employer group plan团体保险;离职看 COBRAGroup cover; COBRA on leaving四4
探亲、留学、出国旅游Visiting family, studying, travelling abroad国际旅游医疗Travel medical一1

身份这一格 2026 年起变了:19 岁以上、没有合格移民身份的成年人,新申请全幅白卡已冻结。以前「加州不论身份都能拿白卡」的说法,对新申请的成年人已不成立,见第二部分。

Status changed in 2026: new full-scope Medi-Cal enrollment is frozen for adults 19 and over without satisfactory immigration status. "California covers everyone regardless of status" no longer holds for new adult applicants; see part 2.

一 · 国际旅游与短期医疗1 · Travel medical

新移民、留学生、探亲客户的第一张保单。它承保什么:保险生效之后新发生的疾病、 受伤或意外,包括门诊、急诊、住院、处方药。关键词是三个:生效后、新发生、急性的。

The first policy for new arrivals, students and visiting relatives. What it covers: a new illness, injury or accident arising after the policy takes effect, including office visits, emergency care, hospitalisation and prescriptions. Three words: after, new, acute.

它不承保什么,这一段必须原样念给客户听: 任何与原有疾病、常规体检、疫苗接种或生育相关的费用,一律不保。 而且「原有疾病」的定义非常宽:申请时或生效前任何时候已存在的疾病, 包括无外伤、慢性、继发或复发的, 以及已知、已诊断、已治疗、或与任何医生讨论过的疾病、受伤、妊娠与精神状况, 无论之前是否接受过治疗。

What it excludes (read this part to the client word for word): anything related to a pre-existing condition, routine physicals, vaccinations, or maternity. And "pre-existing" is defined very broadly: any condition existing at any time before the effective date, including non-traumatic, chronic, secondary, and recurrent conditions, as well as anything known, diagnosed, treated, or merely discussed with a doctor, including injury, pregnancy, and mental health, whether or not it was ever treated.

唯一的例外是「急性发作」:旧病突然、意外地发作。以 Patriot America Plus 为例, 70 岁以下可承保到保单最高额,70 岁以上不保;慢性病的日常治疗、复诊、拿药,任何年龄都不保。 所以对来探亲的 70 多岁父母要讲清楚:高血压、糖尿病的日常开销,这张保单一分都不会付。 成交之前把它讲清楚,比理赔时再解释划算一百倍。

The one exception is an acute onset: a sudden, unexpected flare-up of an existing condition. On Patriot America Plus, for example, it is covered up to the policy maximum under age 70 and not at all from 70; routine treatment, follow-ups and refills for a chronic condition are excluded at any age. So with visiting parents in their seventies, be plain: the day-to-day cost of blood pressure or diabetes is never paid. Explaining it before the sale costs a hundred times less than explaining it at claim.

投保资格以产品条款为准:Patriot America Plus 是给非美国居民来美用的,美国居民出国要用面向出境旅行的产品。 另外,加州从 2019 年起禁止销售短期有限期医疗险(STLDI),本地居民的保险空窗期,先看 Covered California 的特殊投保期。 给客户的定位是:「意外 + 急性病」的短期保障,不是综合医疗,不能替代奥巴马保险或红蓝卡。

Eligibility follows the product terms: Patriot America Plus is for non-US residents visiting the US; US residents going abroad need an outbound travel product. California has banned short-term limited-duration medical plans (STLDI) since 2019, so a resident with a coverage gap should look at a Covered California special enrollment period first. Position it as short-term cover for accidents and acute illness, not comprehensive medical; it doesn't replace Covered California or Medicare.

四类客户Four kinds of buyer

来美探亲、旅游

Visitors

B1/B2 探亲、旅游的父母和亲戚。

Parents and relatives here on B1/B2 to visit or travel.

留学生 / 访问学者

Students and scholars

学校保险太贵,或者学期之间有空窗。

Where the school plan is expensive, or there's a gap between terms.

等身份的空窗期

Waiting on status

工卡或绿卡审批期间的过渡保障。

Bridging the wait for a work permit or green card.

美国居民出国旅游

Residents travelling abroad

本地医疗保险出国基本不保,需要单独补一份出境旅行的产品。 这一类最容易被忽略,而客户每年都在出门。

A domestic plan generally doesn't travel, so an outbound travel product is a separate purchase. It's the most-overlooked category, and these clients leave the country every year.

一个报价,就是一个钩子One quote is the hook

35 岁 · 保障 30 天Age 35 · 30 days方案一Option 1方案二Option 2
最高保额Maximum$500,000$100,000
30 天总价30-day premium$118.88$93.38
平均每天Per day$3.96$3.11
诊所门诊Clinic visit$15 共付,免自付额$15 copay, no deductible
紧急护理 Urgent CareUrgent care$25 共付,免自付额$25 copay, no deductible

Patriot America Plus®,承保公司 SiriusPoint Specialty Insurance Corporation。成稿时的示例报价,不是当期价格:自付额可从 $0 选到 $2,500(越高保费越低),年龄段、天数都会影响价格,80 岁以上最高保额只有 $10,000。

Patriot America Plus®, underwritten by SiriusPoint Specialty Insurance Corporation. An example quote as of writing, not a current price: the deductible runs from $0 to $2,500 (higher means cheaper), age band and length of stay change the price, and from age 80 the maximum is $10,000.

开口的钩子就是这一句:一杯咖啡的钱,换一份 30 天的安心。 但讲价格之前先讲边界:这 $50 万保的是新发生的意外和急病,先讲边界、再讲价格,客户签单之后才不会觉得被骗。 每次都在系统里按客户的真实情况重新出报价。

The hook is one sentence: the price of a coffee buys thirty days of not having to worry. But state the boundary before the price: the $500,000 is for new accidents and acute illness. Boundary first, price second, and the client never feels misled. Re-run the quote for the client's real details every time.

从旅游医疗延伸到人寿的五步Five steps from travel cover to life

1 · 服务1 · Serve资料一次收齐、条款讲清楚、保单当天发到客户手机,建立「你很专业」的第一印象Collect everything once, explain the terms, send the policy the same day; establish that you're competent
2 · 提问2 · Ask「您这次来是旅游,还是打算长期留下来?」"Are you visiting, or are you thinking about staying?"
3 · 点出缺口3 · Name the gap「旅游险只保这段时间的意外和急病,长期的病、给家人留保障,它都管不了。」"This covers accidents and sudden illness for this trip. It won't help with a long illness, or with leaving something for your family."
4 · 延伸4 · Extend「等身份下来,我帮您规划综合医疗,再看看带重疾的人寿。」同样的保额,越早规划保费通常越低"Once your status comes through, I'll help you set up comprehensive cover and look at life insurance with critical illness benefits." The same coverage usually costs less the earlier it's planned
5 · 约好回访5 · Book the follow-up留微信或电话,约一个具体时间(身份批下来的那个月,或明年开放投保前),把短期客户变成长期客户Exchange WeChat or phone and set a date (the month status comes through, or before next open enrollment); turn a short-term buyer into a long-term client

二 · 白卡 Medi-Cal2 · Medi-Cal

白卡是政府出钱的医疗保障:全幅白卡一般没有保费,自付为零或极低。 一句话概括 2027 年:拿到白卡不难,保住白卡变难了。

Medi-Cal is government-funded cover: full-scope Medi-Cal generally has no premium and little or no cost sharing. 2027 in one line: getting Medi-Cal isn't hard; keeping it is getting harder.

谁能拿:收入线(2026 FPL)Who qualifies: income limits (2026 FPL)

家庭人数Household成人 19–64
138%
Adults 19–64
138%
孕妇白卡
213%
Pregnancy
213%
儿童 0–18
266%
Children 0–18
266%
孕妇 MCAP
322%
MCAP
322%
1 人1$22,025$33,995$42,454$51,392
2 人2$29,864$46,094$57,563$69,681
3 人3$37,702$58,192$72,672$87,971
4 人4$45,540$70,290$87,780$106,260

年收入,按 2026 年联邦贫困线,已含 5% 收入扣除,可以直接拿客户的收入来比;来源 DHCS ACWDL 26-01。2027 年初会换新贫困线。

Annual income at the 2026 poverty guidelines, including the 5% income disregard, so the client's income compares directly. Source: DHCS ACWDL 26-01. New guidelines arrive in early 2027.

白卡包哪些服务What Medi-Cal covers

看病Doctor门诊、体检,家庭医生转诊专科Office visits, check-ups, specialist referral through the primary care doctor
住院和急诊Hospital and emergency急诊、住院、手术、孕产分娩Emergency care, inpatient stays, surgery, maternity and delivery
吃药Prescriptions通过 Medi-Cal Rx 拿药;21 岁以上减肥用的 GLP-1 不保Through Medi-Cal Rx; GLP-1 drugs for weight loss aren't covered from age 21
牙科DentalMedi-Cal Dental(原 Denti-Cal):洗牙、补牙、拔牙Medi-Cal Dental (formerly Denti-Cal): cleanings, fillings, extractions
眼科Vision验光、配眼镜,一般每 24 个月一次Eye exams and glasses, usually every 24 months
心理与儿保Mental health and children心理健康、戒瘾治疗、疫苗、儿童体检Mental health, substance-use treatment, vaccines, well-child visits

2027 年:资格审查越来越严2027: stricter checks

这些变化来自联邦 H.R.1 法案,五条:

These come from the federal H.R.1 law. Five changes:

工作要求Work requirement内容Detail
谁要做Who19–64 岁扩展成人;加州也适用于州资助的无身份扩展成人。新申请:2027/1/1 起,查申请前 1 个月;现有会员:2027 年 3 月起续保时查Expansion adults 19–64; California applies it to state-funded adults without status too. New applicants from 1/1/2027: the month before applying is checked. Current members: checked at renewal from March 2027
怎么算(任选一项)How (any one)每月 80 小时的工作、社区服务或工作项目(可以合计);或至少半工制上学;或月收入 ≥ $580(80 小时 × 联邦最低工资)。季节工按 6 个月平均。例:每周在餐馆打工 20 小时,一个月约 86 小时,达标80 hours a month of work, community service or a work programme (combined is fine); or at least half-time school; or income of at least $580 a month (80 hours at the federal minimum wage). Seasonal workers average over six months. Example: 20 hours a week at a restaurant is about 86 hours a month, which qualifies
谁豁免Exempt孕妇及产后 12 个月内;照顾 13 岁及以下孩子或残障家人的家长;医疗脆弱(重病、残障、戒瘾治疗中);已有红蓝卡、美国原住民、完全残疾评级的退伍军人等。失业率高的县有短期豁免。豁免每 6 个月重新核对Pregnant and up to 12 months postpartum; parents caring for a child 13 or under or a disabled family member; the medically frail (serious illness, disability, in addiction treatment); people with Medicare, American Indians and Alaska Natives, veterans rated totally disabled, and others. High-unemployment counties get short-term relief. Exemptions are rechecked every six months
怎么查How it's checked州政府先用 EDD 工资、报税、CalFresh 等数据核对;核对不到的给 30 天补交证明或豁免文件,过期停保,可以申诉The state checks its own data first (EDD wages, tax records, CalFresh); if it can't confirm, the member gets 30 days to send proof or an exemption, after which coverage stops, subject to appeal

加州等州的诉讼没有拿到临时禁令(2026 年 7 月),就当它 2027 年一定实施。很多人掉保不是因为不符合,而是没看信、没交材料。 你可以帮白卡客户做三件不花钱的事:地址保持最新、州政府的信一定拆开看、工资单和上学证明留好。

The states' lawsuit, California's included, failed to win a preliminary injunction in July 2026, so assume it starts in 2027. Most people who lose coverage miss a letter or a deadline rather than fail the test. Three free things to help with: keep the address current, open every letter from the state, and keep pay stubs and school records.

无身份成年人的白卡Medi-Cal for adults without status

时间When变化What changes
2026/1/119 岁以上:新申请全幅白卡冻结,新申请只给急诊和孕期的限定范围Age 19 and over: new full-scope enrollment frozen; new applicants get restricted scope (emergency and pregnancy) only
宽限 3 个月3-month grace已在保的按时续保可保留全幅;断保 3 个月内重新办回仍是全幅。按时续保比什么都重要Current members keep full scope if they renew on time; re-enrolling within three months of a lapse restores full scope. Renewing on time matters most
2027/1/1约 200 万人从白卡管理式计划改为按服务付费(fee-for-service),个案管理、社区支持等计划内服务随之没有,原来的医生和流程可能会变About two million people move from managed-care plans to fee-for-service; plan-only services such as case management and community supports go with it, and doctors and processes may change
2027/7/1成人牙科取消(急诊牙科保留);19–59 岁每人每月 $30 保费(下一任州长可定在 $30–$50),一对夫妻一年至少 $720Adult dental ends (emergency dental stays); a premium of $30 a month for each adult aged 19–59 (the next governor may set it between $30 and $50), at least $720 a year for a couple
不受影响Unaffected18 岁以下儿童、孕妇Children under 19, pregnant women

加州 AB 116(2025)及 2026–27 州预算。难民、庇护等人道身份的人,联邦白卡资金 2026 年 10 月起受限,加州用州钱保他们全幅到 2027 年 6 月 30 日。这些规定变得很快,讲之前查最新的州政府公告。

California AB 116 (2025) and the 2026–27 state budget. For refugees, asylees and other humanitarian statuses, federal Medi-Cal funding was restricted from October 2026; California is covering them full-scope with state funds through June 30, 2027. These rules move quickly; check the latest state notices before presenting.

合规提醒Compliance

只讲公开规定,不帮客户设计「怎么保住资格」的身份方案。涉及身份,先问移民律师;我们不提供法律建议。

Explain the published rules only, and never design a status strategy for "keeping eligibility". Immigration questions go to an immigration attorney; we don't give legal advice.

关于白卡的三个误会Three Medi-Cal misconceptions

白卡会影响绿卡吗?

Does it affect a green card?

联邦新的公共负担规则 2026 年 9 月 18 日生效:之后领取的白卡等福利可以被考虑, 孩子和孕妇没有被排除在外;之前领的非现金福利一般不算(现金补助、长期住院式护理例外)。 诉讼还在进行。标准答案只有一句:「涉及身份,先问移民律师;我们不提供法律建议。」

The new federal public-charge rule took effect September 18, 2026: Medi-Cal received after that date may be considered, and children and pregnant women are not carved out; non-cash benefits received before it generally don't count (cash aid and long-term institutional care excepted). Litigation is pending. The only answer: "for immigration questions, ask an immigration attorney; we don't give legal advice."

看完病要还钱吗?

Does it have to be repaid?

一般不用。加州遗产追偿只追 55 岁以后的护理院、居家和社区长期护理及相关费用, 只从需要走遗嘱认证(probate)的遗产里追,配偶或注册伴侣在世不追,还可申请困难豁免。 生前信托、联名或指定受益人传下去的资产不在 probate 里;具体安排请客户找遗产律师。

Generally not. California's estate recovery covers only long-term care (nursing home, home and community-based) and related costs after age 55, only from probate estates, never while a spouse or registered partner is alive, and hardship waivers exist. Assets passing by living trust, joint title or beneficiary designation aren't in probate; the client's estate attorney handles the arrangements.

存款多就拿不到?

Too many savings?

要分人群。19–64 岁成人、孩子、孕妇不看资产。65 岁以上和残障人士,资产审查 2026 年 1 月 1 日恢复:单人 $130,000、每多一人加 $65,000(夫妻 $195,000),自住房、一辆车和部分退休账户一般不算; 2027 年 7 月 1 日已排定再降到单人 $21,000、夫妻 $31,000。给有存款的老人讲白卡,先问资产。

It depends on the group. Adults 19–64, children and pregnant women have no asset test. For 65 and over and the disabled, the asset test returned on January 1, 2026: $130,000 for one person plus $65,000 for each additional ($195,000 for a couple), generally excluding the home, one car and some retirement accounts, with a further cut to $21,000 / $31,000 scheduled for July 1, 2027. With older clients who have savings, ask about assets first.

申请白卡:三种方式Three ways to apply

在线OnlineCoveredCA.com 填一次,同时判断全家每个人该拿白卡还是奥巴马保险;或县政府的 BenefitsCal.com,可一起申请 CalFresh、CalWORKsCoveredCA.com decides Medi-Cal or Covered California for each family member on one form; or the county's BenefitsCal.com, which also covers CalFresh and CalWORKs
电话PhoneCovered California 粤语 (800) 339-8938,国语 (800) 300-1533,英语 (800) 300-1506;周一至周五 8:00–18:00。DHCS 白卡热线 (800) 541-5555Covered California Cantonese (800) 339-8938, Mandarin (800) 300-1533, English (800) 300-1506; weekdays 8 a.m.–6 p.m. DHCS Medi-Cal line (800) 541-5555
县福利办公室County office现场、电话或邮寄纸本申请表;不太会用电脑的长辈,去县办公室往往最省心In person, by phone or by mailing a paper form; often easiest for older clients who don't use computers
材料Documents带照片的身份证件、社安号(如有)、加州住址证明、收入证明、公民或移民身份文件、现有保险或红蓝卡。65 岁以上 / 残障另备银行、券商、房产对账单;2027 年起扩展成人留好工作、上学或义工记录Photo ID, SSN if any, proof of California address, proof of income, citizenship or immigration documents, current coverage or Medicare card. Age 65+ or disabled: bank, brokerage and property statements too; from 2027 expansion adults should keep work, school or volunteer records

白卡全年都可以申请,不受开放投保期限制。客户收入突然降了、失业了,当月就可以帮他申请。

Medi-Cal takes applications all year, outside open enrollment. If a client's income drops or they lose their job, they can apply that month.

白卡客户 ≠ 没有保险需求Medi-Cal clients still have needs

白卡只管看病:不管身故后的收入、房租、孩子教育。低收入家庭最经不起顶梁柱出事。 合适的方向是低保费的定期寿险、最终费用保险,按他真实的现金流谈保额,保费上限由客户自己定。

Medi-Cal pays for care, not for income after a death, the rent, or the children's education, and a low-income family is the least able to absorb losing its earner. The fit is low-premium term life or final expense cover, sized to real cash flow, with the client setting the budget.

底线The line

绝不建议客户放弃白卡去买保险,不承诺任何收益,保费以客户负担得起为前提。保费负担不起,买了也会断保,那对客户只有损失。

Never suggest a client give up Medi-Cal to buy insurance, never promise a return, and keep the premium within what they can carry. A premium they can't afford lapses, and the client only loses.

三 · 奥巴马保险3 · Covered California

「奥巴马保险」是大家的叫法,联邦法律叫 Affordable Care Act(ACA),加州的官方市场叫 Covered California。 它服务没有雇主保险、需要自己买保险的个人和家庭。用一句话帮客户区分: 白卡是政府全包;奥巴马保险是自己出钱,政府按收入补一部分。

"Obamacare" is the everyday name; the federal law is the Affordable Care Act (ACA), and California's official marketplace is Covered California. It serves individuals and families without employer coverage who buy their own. The one-line distinction: Medi-Cal is paid by the government; with Covered California you pay, and the government helps according to income.

Covered California 用标准化福利设计:同一个金属等级,不管哪家公司,免赔额、自付上限、共付额都一样。 所以选公司比的就三样:价格、医生在不在网络里、离家近不近。最该看奥巴马保险的四类人:

Covered California uses standard benefit designs: within a metal tier, every carrier has the same deductible, out-of-pocket maximum and copays. So choosing a carrier comes down to three things: price, whether the doctors are in network, and how close they are. Four groups should look here first:

自雇人士

The self-employed

司机、主播、中介、小老板:没有公司替你交保费的人。

Drivers, streamers, agents, small owners: anyone with no employer paying the premium.

提前退休的人

Early retirees

65 岁前、到红蓝卡之前的过渡期,这是主要选项。

The main option for the years between retiring and Medicare at 65.

新移民家庭

New immigrant families

刚拿到绿卡、收入超过白卡线一截的家庭。

Newly green-carded families whose income is somewhat above the Medi-Cal line.

兼职和学生

Part-timers and students

打零工、不全职,学校也没有提供保险的人。

Gig and part-time workers, and students without a school plan.

ACA 改了哪五件事The five things the ACA changed

加州还有自己的罚款California still has its own penalty

联邦罚款归零了,但加州有自己的州个人强制投保规定,未投保仍可能在加州州税上被罚。 对加州客户只说「已经没有罚款了」是错的,而且这个错误会直接体现在他明年的州税单上。 具体金额与豁免条件以加州税务局当期说明为准,税务问题请客户咨询税务师。

The federal penalty is zero, but California runs its own individual mandate, and going uninsured can still carry a penalty on the state return. Telling a California client "there's no penalty any more" is wrong, and the error shows up on their state tax bill. Amounts and exemptions follow the Franchise Tax Board's current guidance; tax questions go to the client's tax professional.

补贴怎么算How the subsidy works

公式只有一行:补贴 = 基准银级的全价 − 你该自付的部分。 基准银级是所在地区第二便宜的银级;「该自付的部分」是收入的一个比例,2027 年联邦比例是 2.15%–10.22%,收入越低比例越低,300%–400% FPL 统一是 10.22%。补贴是固定金额,选铜级、金级也减这么多。

One line: subsidy = full price of the benchmark silver plan − your expected contribution. The benchmark is the area's second-cheapest silver plan; the expected contribution is a share of income, 2.15% to 10.22% federally in 2027, lower for lower incomes and a flat 10.22% between 300% and 400% FPL. The subsidy is a fixed dollar amount, applied the same to bronze or gold.

例:62 岁、单身、年收入 $63,000(约 395% FPL)。 10.22% × $63,000 ÷ 12 = $536.55,这是他每月该自付的; 当地第二便宜的银级(Kaiser Silver 70)全价 $1,121.58; 补贴 = $1,121.58 − $536.55 = $585.03 / 月,和官方工具算出来的一分不差。

Example: age 62, single, $63,000 a year (about 395% FPL). 10.22% × $63,000 ÷ 12 = $536.55 a month expected; the area's second-cheapest silver plan (Kaiser Silver 70) is $1,121.58 at full price; subsidy = $1,121.58 − $536.55 = $585.03 a month, to the cent what the official tool shows.

试算 · 示例。联邦比例:IRS Rev. Proc. 2026-26;来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801,2026-10-07 查询,初步费率。

Estimate · example. Federal percentages: IRS Rev. Proc. 2026-26. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801, run 2026-10-07, preliminary rates.

合规提醒Compliance

收入必须如实申报。我们可以帮客户看懂规则、提醒他及时更新,但不能教客户少报收入, 也不替他决定报多少。报税和对账的具体问题,请客户咨询税务师。

Income must be reported truthfully. We can help a client understand the rules and remind them to update, but never coach anyone to under-report or decide the figure for them. Tax and reconciliation questions go to their tax professional.

400% 悬崖有多陡How steep the 400% cliff is

同一个人:62 岁、单身、提前退休,住洛杉矶县 91801。在官方工具上跑两次,唯一的区别是年收入:

The same person: 62, single, retired early, zip 91801 in LA County. Two runs on the official tool, with income the only difference:

年收入 $63,000
约 395% FPL
$63,000 a year
about 395% FPL
年收入 $65,000
约 407% FPL
$65,000 a year
about 407% FPL
每月补贴Monthly subsidy$585.03$1,等于没有$1, effectively none
最便宜铜级 / 月Cheapest bronze / month$259.58$843.61
最便宜银级 / 月Cheapest silver / month$365.63$949.66
铜级一年Bronze for a year约 $3,115about $3,115约 $10,123about $10,123

试算 · 示例:已扣补贴的月保费。来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,最终以 2027-01-01 生效费率为准。

Estimate · example: monthly premium after subsidy. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801 (Alhambra, LA County), run 2026-10-07; preliminary rates, final rates take effect 2027-01-01.

只超出悬崖 $1,160,铜级保费一年多交约 $7,008;多赚的 $2,000 还是税前的。 最容易掉下去的是 60–64 岁提前退休的人、收入忽高忽低的自雇人士。开放期之前,把收入在这几条线附近的客户先列出来,主动联系。 对刚好超出一点的客户,有些合规降低 MAGI 的做法,比如税前退休账户供款或 HSA(2026 年起铜级也能配 HSA), 但这是税务问题,一定请客户找税务师确认。

Just $1,160 over the line, bronze costs about $7,008 more a year, and the extra $2,000 was pre-tax. Those most at risk: early retirees aged 60–64 and self-employed people with uneven income. Before open enrollment, list the clients whose income sits near these lines and call them. For someone just over, there are compliant ways to lower MAGI, such as pre-tax retirement contributions or an HSA (bronze plans qualify from 2026), but that's a tax question for the client's tax professional.

四个金属等级The four metal tiers

等级Tier平均赔付Plan pays on average医疗免赔额Medical deductible年自付上限Out-of-pocket max家庭医生Primary care
铜 BronzeBronze60%$5,800$11,650$60
银 SilverSilver70%$4,700$11,650$50
金 GoldGold80%$0$9,600$40
白金 PlatinumPlatinum90%$0$5,500$20

2027 年个人计划,家庭为 2 倍。来源:Covered California《2027 Patient-Centered Benefit Designs and Medical Cost Shares》(2026 年 9 月)。

2027 individual plans; family amounts are double. Source: Covered California, 2027 Patient-Centered Benefit Designs and Medical Cost Shares (September 2026).

百分比是保险公司平均承担的比例,不是每次看病的报销比例,客户常误会成「白金卡看病报 90%」。 等级越高,月保费越贵、看病自付越少。有一个实用算法:一年最坏的情况 = 全年保费 + 自付上限。 前面那位 62 岁、年收入 $63,000 的客户:铜级约 $3,115 + $11,650 ≈ $14,765;白金每月 $576.16,一年约 $6,914 + $5,500 ≈ $12,414。 身体不好的客户,白金反而可能更省。

The percentage is what the plan pays on average across members, not a reimbursement rate per visit; clients often hear "platinum pays 90%". Higher tier, higher premium, less at the point of care. A practical test: the worst year = a year of premiums + the out-of-pocket maximum. For the 62-year-old on $63,000: bronze about $3,115 + $11,650 ≈ $14,765; platinum at $576.16 a month, about $6,914 + $5,500 ≈ $12,414. For a client in poor health, platinum can come out cheaper.

银级专属减免:94 / 87 / 73Silver-only help: 94, 87, 73

收入在 250% FPL 以下的人,只要选银级,系统会自动升级成 Silver 73、87 或 94, 这叫自付成本减免(Cost-Sharing Reduction,CSR):付银级的保费,看病接近金级甚至白金级。选了铜级,减免就没了。

Below 250% FPL, choosing silver automatically upgrades the plan to Silver 73, 87 or 94. This is the cost-sharing reduction (CSR): silver premiums with near-gold or near-platinum cost sharing. Choose bronze and the reduction is gone.

单身年收入Single income四口之家Family of four免赔额Deductible自付上限OOP max家庭医生Primary care
Silver 94
100–150%
≤ $23,940≤ $23,940≤ $49,500$200$3,000$5
Silver 87
150–200%
$23,941–31,920$49,501–66,000$1,100$4,000$15
Silver 73
200–250%
$31,921–39,900$66,001–82,500$4,700$9,600$50

来源:Covered California 2027 福利设计表(2026 年 9 月)、2027 FPL 资格表(2026 年 10 月);个人计划数字。收入在 138% 以下的成年人一般先被判到白卡,所以 Silver 94 实际多见于 138%–150% 这一小段。

Source: Covered California 2027 benefit designs (September 2026) and 2027 FPL eligibility chart (October 2026); individual-plan figures. Adults under 138% are generally routed to Medi-Cal first, so Silver 94 mostly applies between 138% and 150%.

Silver 87 的自付上限 $4,000,比白金的 $5,500 还低。所以收入落在补贴区间的客户, 比价永远先看银级,再往两边比。另外 Silver 94 在 2027 年第一次有了 $200 免赔额、上限也翻了一倍多, 见到老客户主动提一句,别等他看病时才发现。

Silver 87's $4,000 maximum is lower than platinum's $5,500. So for a client in the subsidy range, always start the comparison at silver and work outward. And Silver 94 has a deductible for the first time in 2027, $200, with its maximum more than doubled; mention it to existing clients before they find out at the doctor's.

2027 的保障:有进有退2027 coverage: some better, some worse

计划Plan免赔额 2026Deductible 2026免赔额 2027Deductible 2027上限 2026OOP max 2026上限 2027OOP max 2027
Bronze 60$5,800$5,800$9,800$11,650
Silver 70$5,200$4,700$9,800$11,650
Silver 73$5,200$4,700$8,100$9,600
Silver 87$1,400$1,100$3,350$4,000
Silver 94$0$200$1,400$3,000
Gold 80$0$0$9,200$9,600
Platinum 90$0$0$5,000$5,500

个人计划医疗免赔额与年自付上限,家庭为 2 倍。来源:Covered California 2026、2027 Patient-Centered Benefit Designs;2027 初步费率(2026-07-21 公布)。

Individual medical deductibles and out-of-pocket maximums; family amounts are double. Source: Covered California 2026 and 2027 Patient-Centered Benefit Designs; 2027 preliminary rates (announced 2026-07-21).

「进」是银级免赔额降了;「退」是自付上限几乎全线上涨,背景是联邦自付上限天花板 2027 年提高到个人 $12,000、家庭 $24,000。 保费方面,2027 年初步费率全州平均涨 9.9%,最终以 2027 年 1 月 1 日生效的为准。 但 Covered California 估算,换到同等级里更便宜的计划,平均保费变化是 −0.2%,约 60% 的投保人保费不会上涨。 所以结论不是「又涨价了」,而是「今年一定要重新比价」。

Better: silver deductibles fall. Worse: out-of-pocket maximums rise almost across the board, following the federal ceiling, which goes to $12,000 individual and $24,000 family in 2027. Preliminary 2027 premiums rise 9.9% on average statewide, with final rates effective January 1, 2027. But Covered California estimates that switching to a cheaper plan in the same tier averages −0.2%, and about 60% of enrollees see no increase. The message isn't "prices went up again"; it's "this is the year to re-shop."

2027 官方试算:三个家庭2027 official estimates: three families

以下数字都是在 Covered California Shop and Compare 上实际跑出来的,试算 · 示例, 给客户看之前,用他自己的邮编、年龄和收入重跑一次。

These were run on Covered California's Shop and Compare tool. They are estimates and examples; re-run them with the client's own zip code, ages and income before showing anyone.

① 三口之家,年收入 $50,000(约 183% FPL)。父 40、母 39、儿子 10 岁。孩子在 266% 线($72,672)以内,走白卡; 两个大人投保,落在 Silver 87,还能拿州补贴,每月补贴 $826.91。

1 · Family of three, $50,000 (about 183% FPL). Father 40, mother 39, son 10. The child is under the 266% line ($72,672) and goes on Medi-Cal; the two adults enrol, land on Silver 87 with state help, and receive $826.91 a month.

等级Tier最便宜 / 月Cheapest / monthKaiser免赔额Deductible自付上限OOP max
Bronze 60$0$0$5,800$11,650
铜 HDHPBronze HDHP$0$0$7,800$7,800
Silver 87$13.56$164.67$1,100$4,000
Gold 80$127.46$267.28$0$9,600
Platinum 90$199.69$330.52$0$5,500

试算 · 示例:两个大人的月保费(已扣补贴);免赔额、上限为每人。来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例。

Estimate · example: monthly premium for the two adults after subsidy; deductibles and maximums per person. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801 (Alhambra, LA County), run 2026-10-07; preliminary rates, for illustration only.

很多客户看到 $0 的铜级就想选。但 L.A. Care 的 Silver 87 每月 $13.56(一年 $162.72), 就把免赔额从 $5,800 降到 $1,100、上限从 $11,650 降到 $4,000,看家庭医生从 $60 降到 $15。 金级、白金都比它贵,上限却都比它高:这就是「银级的价钱,白金的福利」。

Many clients see a $0 bronze and stop. But L.A. Care's Silver 87 at $13.56 a month ($162.72 a year) cuts the deductible from $5,800 to $1,100, the maximum from $11,650 to $4,000, and a primary care visit from $60 to $15. Gold and platinum cost more and still have higher maximums: silver prices, platinum-level protection.

② 同一家,年收入 $80,000(约 293% FPL)。孩子超过白卡线,三人都投保; 大人超过 250%,没有银级减免,只是普通 Silver 70;每月补贴降到 $625.56。

2 · The same family at $80,000 (about 293% FPL). The child is over the Medi-Cal line, so all three enrol; the adults are over 250%, so no CSR, just Silver 70; the subsidy falls to $625.56 a month.

等级Tier最便宜 / 月Cheapest / monthKaiser免赔额Deductible自付上限OOP max
Bronze 60$346.05$422.55$5,800$11,650
铜 HDHPBronze HDHP$392.70$392.70$7,800$7,800
Silver 70$468.04$664.67$4,700$11,650
Gold 80$616.25$798.18$0$9,600
Platinum 90$710.23$880.47$0$5,500

试算 · 示例:三个人的月保费(已扣补贴);免赔额、上限为每人。来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例。

Estimate · example: monthly premium for all three after subsidy; deductibles and maximums per person. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801 (Alhambra, LA County), run 2026-10-07; preliminary rates, for illustration only.

Kaiser 银级从 $164.67 涨到 $664.67,一年多 $6,000,免赔额和上限也都变高。到了这个收入,银级不一定最好: Kaiser 金级比银级一年多约 $1,602,免赔额却从 $4,700 降到 $0。先问客户一家去年看了几次病,再推荐等级。

Kaiser silver goes from $164.67 to $664.67, $6,000 more a year, with a higher deductible and maximum. At this income silver isn't automatically best: Kaiser gold costs about $1,602 a year more but takes the deductible from $4,700 to $0. Ask how often the family saw a doctor last year before recommending a tier.

③ 四口之家(40、40、10、8 岁):$100,000 vs $200,000。 两个孩子都超过 266% 线,不走白卡,四口一起投保。

3 · Family of four (40, 40, 10, 8): $100,000 vs $200,000. Both children are over the 266% line, so all four enrol.

$100,000
约 303% FPL
$100,000
about 303% FPL
$200,000
约 606% FPL
$200,000
about 606% FPL
每月补贴Monthly subsidy$743.45官方试算只剩约 $4,等于没有About $4 on the official tool, effectively none
最便宜铜级(L.A. Care HMO)Cheapest bronze (L.A. Care HMO)$457.77$1,197.22
最便宜银级 Silver 70Cheapest Silver 70$608.57$1,348.02

试算 · 示例:扣除补贴后的每月保费。来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例。

Estimate · example: monthly premium after subsidy. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801 (Alhambra, LA County), run 2026-10-07; preliminary rates, for illustration only.

同一张铜级,一年多付约 $8,873,正好是两边补贴的差额:保险公司的价格没变,变的是政府帮你付多少。 四口之家的悬崖在 $132,000,收入在这附近的家庭最需要提前规划;远超悬崖的,你能帮的是网络选择、HSA 和全家的保障安排。 $4 怎么算出来的不用解释,只说官方试算只剩每月约 $4,等于没有。

The same bronze plan costs about $8,873 more a year, exactly the difference in subsidy: the carrier's price didn't change, only how much the government pays. A family of four hits the cliff at $132,000, so families near it need to plan ahead; well above it, your value is network choice, the HSA and the family's protection. Don't explain the $4; just say the official tool shows about $4 a month, effectively nothing.

HMO vs PPOHMO versus PPO

HMO:像指定医院

HMO: a set network

必须指定家庭医生(PCP),看专科要转诊,网络外通常不赔(急诊除外)。保费便宜,但不够灵活。

A designated primary care physician, referrals for specialists, and generally no cover out of network except emergencies. Cheaper, less flexible.

PPO:像自由就医

PPO: freedom to choose

不用指定家庭医生,网络内专科可以直接预约,网络外怎么赔看计划说明。保费贵,差价买的是「自由」。

No designated PCP, in-network specialists booked directly, out-of-network cover per the plan. More expensive; the difference buys freedom.

同样是 Silver 87、福利完全一样,差的只是网络和保费(上面三口之家,年收入 $5 万):

The same Silver 87, identical benefits; only network and premium differ (the $50,000 family of three above):

保险公司CarrierHMO / 月HMO / monthPPO / 月PPO / month一年差Yearly difference
Health Net$182.43$451.73$3,232
Blue Shield$210.94$729.19$6,219
L.A. Care$13.56只有 HMOHMO only—
Kaiser$164.67只有 HMOHMO only—

试算 · 示例:扣除补贴后的月保费。来源:Covered California Shop and Compare 官方试算,2027 年,邮编 91801(洛杉矶县 Alhambra),2026-10-07 查询;初步费率,仅为示例。

Estimate · example: monthly premium after subsidy. Source: Covered California Shop and Compare official estimate, plan year 2027, zip 91801 (Alhambra, LA County), run 2026-10-07; preliminary rates, for illustration only.

最便宜的 HMO 和最便宜的 PPO,每月差 $438,一年约 $5,258。选网络之前,先查客户常看的医生在不在网络里。 客户确实需要直接看专科、或他的医生只在 PPO 里,PPO 就是对的选择,不能为了腾出保费劝他换 HMO。

Cheapest HMO against cheapest PPO: $438 a month, about $5,258 a year. Before choosing a network, check that the client's doctors are in it. If the client needs direct specialist access or their doctor is PPO-only, the PPO is the right answer; never steer them to an HMO to free up premium.

南加州 2027 的保险公司Southern California carriers in 2027

地区Region保险公司Carriers平均涨幅(初步)Avg change (preliminary)
洛杉矶东北(15 区)LA northeast (region 15)L.A. Care, Kaiser, Anthem, Blue Shield, Health Net8.5%
洛杉矶西南(16 区)LA southwest (region 16)以上五家 + MolinaThe same five + Molina9.3%
橙县(18 区)Orange County (region 18)Kaiser, CalOptima, Anthem, Blue Shield, Health Net10.4%
内陆帝国(17 区)Inland Empire (region 17)IEHP, Kaiser, Molina, Anthem, Blue Shield, Health Net9.8%

来源:Covered California 2027 初步费率公告(2026-07-21)及 2027 各县铜级 / 银级费率表(2026-10-01)。

Source: Covered California 2027 preliminary rate announcement (2026-07-21) and 2027 county bronze/silver rate tables (2026-10-01).

看懂账单:四个费用组件Reading a bill: four components

自付额 DeductibleDeductible保险开始赔之前先自己付。2027 年银级 70 是 $4,700,铜级 $5,800,金、白金没有What you pay before the plan pays. 2027: Silver 70 $4,700, bronze $5,800, none on gold or platinum
共付额 CopayCopay每次看病的固定小额。2027 年银级 70 看家庭医生 $50A flat amount per visit. 2027: $50 for primary care on Silver 70
共保 CoinsuranceCoinsurance付满自付额之后按比例分摊,如 80/20:保险付 80%,你付 20%A percentage split after the deductible, such as 80/20: the plan pays 80%, you pay 20%
自付上限 OOP MaxOut-of-pocket max全年封顶,到顶后保险付 100%。2027 年铜级、银级 70:$11,650The annual ceiling; past it the plan pays 100%. 2027 bronze and Silver 70: $11,650

每月保费不算进自付上限。2027 年联邦上限:个人 $12,000 / 家庭 $24,000。来源:Covered California 2027 福利设计;CMS 2027 年参数指引。

Monthly premiums don't count toward the maximum. 2027 federal ceiling: $12,000 individual / $24,000 family. Source: Covered California 2027 benefit designs; CMS 2027 payment parameters.

给客户一句口诀:先垫底、再分摊、有封顶。 还有一个很多客户不知道的细节:官方对照表上蓝色格子的服务不受自付额限制,比如看家庭医生、普通药,第一天就按共付额看病。 对照表也是最快的答案:看专科,银级 $100、金级 $80、Silver 87 $30;急诊,银级 $400、金级 $350、Silver 87 $200、Silver 94 $50,铜级付满自付额后 40%。

A line for clients: pay the deductible, share the rest, stop at the cap. One detail many clients miss: on the official chart, services in blue aren't subject to the deductible, so primary care and generic drugs cost only the copay from day one. The chart is also the fastest answer: a specialist is $100 on silver, $80 on gold, $30 on Silver 87; the ER is $400 on silver, $350 on gold, $200 on Silver 87, $50 on Silver 94, and 40% after the deductible on bronze.

两个算例,第二个最能说明上限的价值(教学用的简化数字,不是真实计划):

Two worked examples; the second shows what the maximum is worth (simplified teaching numbers, not a real plan):

例一 · 一般的年份

Example one: an ordinary year

自付额 $200,共保 80/20,上限 $1,500;全年账单 $2,000。
客户付 $200 + $1,800 × 20% = $560,保险付 $1,440。 当年后面不再付自付额,只付 20%,直到累计 $1,500。

A $200 deductible, 80/20, a $1,500 maximum, and $2,000 of bills.
The client pays $200 + 20% of $1,800 = $560; the plan pays $1,440. For the rest of the year it's just the 20%, until $1,500.

例二 · 出大事的一年

Example two: the bad year

自付额 $250,共保 80/20,上限 $2,500;一台手术 $25,000。
不封顶是 $250 + $24,750 × 20% = $5,200;封顶后客户只付 $2,500(已含自付额),保险付 $22,500。 账单累计到 $11,500 就碰顶,之后全年保险付 100%。

A $250 deductible, 80/20, a $2,500 maximum, and a $25,000 operation.
Uncapped, that's $250 + 20% of $24,750 = $5,200; with the cap the client pays $2,500, deductible included, and the plan $22,500. The cap is reached at $11,500 of bills; after that the plan pays 100% for the year.

换成 2027 年真实计划,最坏的一年要准备的现金就是上限:银级 70 个人 $11,650、全家 $23,300。 这也是很自然的需求分析:「最坏的一年要自付 $11,650,同时几个月不能工作,家里的开销靠什么?」

On a real 2027 plan, the cash needed for the worst year is the maximum: $11,650 for one person on Silver 70, $23,300 for a family. A natural needs-analysis question: "in the worst year you'd pay $11,650 and might not work for months; what covers the household bills?"

看懂保险卡Reading the insurance card

卡上写的On the card意思Meaning
计划名,如 Silver 73 PPOPlan name, e.g. Silver 73 PPO等级和网络。看到 Silver 73,就知道这家人投保时收入约在 200%–250% FPL,享受了银级减免Tier and network. Silver 73 tells you the household was around 200–250% FPL at enrollment and has the silver reduction
Copays家庭医生、专科、紧急护理、急诊各付多少。卡上的数字是当年的,每年拿到新卡都要重看(2027 年 Silver 73 标准:家庭医生 $50、紧急护理 $50、专科 $100、急诊 $400)What primary care, specialists, urgent care and the ER cost. The card reflects its plan year, so re-read every new card (2027 Silver 73 standard: primary care $50, urgent care $50, specialist $100, ER $400)
RxBIN · RxPCN药房结算代码,拿药时要报Pharmacy billing codes, needed at the pharmacy
ID# · Group# · Effective个人会员号、计划号、生效日,看病拿药都会问Member number, plan number, effective date, asked for at every visit
手提箱标志Suitcase logo在外州可以用当地 Blue Cross Blue Shield 的网络Out-of-state care through the local Blue Cross Blue Shield network

下次见客户,主动说一句:「把您的保险卡给我看一下。」一项一项帮他读,读完自然接一句: 「医疗这块清楚了,家里其他的保障,您有没有一张这样的清单?」看客户的卡要先征得同意,不要拍照留存或转发会员号、团体号。

At the next meeting, ask: "may I see your insurance card?" Read it through with them, then: "that's the medical side; do you have a list like this for the rest of the family's protection?" Ask permission first, and never photograph, keep or forward member or group numbers.

2027 年参保的日期Enrolling for 2027: the dates

2026 年 10 月 1 日October 1, 2026续约开放:老客户可以比对 2027 年计划Renewals open: existing members can compare 2027 plans
11 月 1 日November 1开放投保开始:新客户可以申请Open enrollment starts for new applicants
12 月 31 日December 31在这天前申请 → 2027 年 1 月 1 日生效Apply by this date for a January 1, 2027 start
2027 年 1 月 31 日January 31, 2027最后一天 → 2 月 1 日生效;之后要等特殊事件The last day, for a February 1 start; after that only with a qualifying event
全年 · 特殊事件All year · life events结婚、离婚、生子、失去原有保险(如失业)、拿到工卡或绿卡、搬家 → 60 天内申请,通常次月 1 日生效。只因收入变化走的特殊投保期拿不到联邦补贴Marriage, divorce, a birth, losing coverage such as through a job loss, a new work permit or green card, a move: apply within 60 days, usually starting the first of the next month. A special enrollment based only on an income change gets no federal subsidy
全年 · 白卡All year · Medi-Cal不受开放期限制,随时可以申请No enrollment period; apply any time

联邦「开放期 12 月 31 日结束」的规定已被法院撤销,加州照常开到 1 月 31 日。来源:Covered California 2027 年开放投保公告;Covered California 联邦变化指南(2026-06-19)。

A federal rule ending open enrollment on December 31 was vacated by a court; California still runs to January 31. Source: Covered California 2027 open enrollment announcement; Covered California federal changes guide (2026-06-19).

这些触发事件个个都是人生大事,也正是重新看全家保障的时候。申请时准备身份文件、社安号或 ITIN、收入证明(1040 或工资单)、加州居住证明; 收入按整个报税家庭算,每年更新。

Each of these events is a major life change, and exactly when a family's protection needs a fresh look. For the application: ID and immigration documents, SSN or ITIN, proof of income (a 1040 or pay stubs) and proof of California residency. Income is counted for the whole tax household and updated every year.

三个最常见的坑The three most common mistakes

1 · 收入估错1 · Wrong income estimate补贴按预估收入先发,报税时多退少补;2026 税年起多领的要全额还。估高了则是每月多付保费The subsidy is paid on estimated income and reconciled at tax time; from tax year 2026, excess is repaid in full. Overestimate, and you overpay every month
2 · 生活变了没更新2 · Not reporting changes结婚、搬家、生孩子、收入大变,30 天内上报;人数一变贫困线比例就变,搬家可能换地区,孩子出生可能符合白卡Report marriage, a move, a birth or a big income change within 30 days; household size changes the FPL percentage, a move can change the rating region, and a newborn may qualify for Medi-Cal
3 · 自动续约、从不比价3 · Auto-renewing without shopping2027 年平均涨 9.9%;换到同级最便宜的计划,平均 −0.2%。Molina 退出的地区,不比一下根本不知道被转到了哪里2027 averages +9.9%; switching to the cheapest plan in the same tier averages −0.2%. Where Molina exits, members won't know where they've been moved unless they look

这三个坑正好给了你一年三次有价值的联系:报税季提醒对账,人生大事提醒更新,每年 10 月提醒比价。 可以提醒客户收入要估准,但不要替他决定报多少,更不要教他「报低」拿补贴。

The three mistakes give you three useful contacts a year: reconciliation at tax time, updates at life events, re-shopping every October. Remind clients to estimate accurately, but never decide the figure for them, and never coach them to report low.

2027 联邦新规:身份与补贴2027 federal rules: status and subsidies

来源:H.R.1(P.L. 119-21)第 71301–71305 条;CMS 2025 Marketplace Integrity 规则;Covered California 联邦变化指南。

Source: H.R.1 (P.L. 119-21) §§71301–71305; CMS 2025 Marketplace Integrity rule; Covered California federal changes guide.

把持工卡、学生签证、TPS、难民或庇护身份的客户家庭找出来,开放期之前主动联系:他们仍然可以投保,只是没有补贴, 一起看还有什么选择,比如雇主的团体保险。涉及身份,先问移民律师;补贴对账、报税问题,请咨询税务师。

Find the client families on work permits, student visas, TPS, refugee or asylee status and contact them before open enrollment: they can still enrol, just without a subsidy, so look at alternatives such as an employer plan together. Immigration questions go to an immigration attorney; reconciliation and tax questions to a tax professional.

四 · 团体险与 COBRA4 · Group plans, COBRA, HSA and FSA

考试必考、客户最常问,也最容易讲错的一块。

On every exam, asked by every client, and the easiest part to get wrong.

团体为什么便宜Why group is cheaper

两个原因:一是风险分摊,大群体把理赔风险摊进一个池子; 二是管理成本摊薄,人越多,人均管理成本越低。 连带的好处是通常不需要体检、不需要可保性证明。 代价是资格:必须与某个合格团体相关联,典型是全职雇员。最大的弱点是它跟着工作走。

Two reasons: risk pooling, which spreads claims across a large group, and administrative cost spreading, which falls per head as the group grows. The side benefit is that there's usually no medical exam and no evidence of insurability. The cost is eligibility: you have to belong to a qualifying group, typically as a full-time employee. Its biggest weakness: it goes with the job.

HIPAA 的 12 个月等待期:只是考点HIPAA's 12-month waiting period: exam only

执照考试可能还会考 HIPAA 的老规定:团体转团体时,既往症等待期不超过 12 个月(晚加入者 18 个月), 之前已有保障的月份可抵减。但 ACA 从 2014 年起已经全面禁止既往症排除,这条早就不适用了。 现在 HIPAA 还在起作用的是特殊加入期、不能因健康状况歧视、保证续保和隐私保护; ACA 另规定新员工入职等待期最长 90 天,那和既往症是两回事。

Licensing exams may still test HIPAA's old rule: a group-to-group pre-existing condition exclusion of up to 12 months (18 for late enrollees), with credit for prior coverage. But the ACA eliminated pre-existing condition exclusions from 2014, so it no longer applies. What HIPAA still does: special enrollment rights, no discrimination based on health status, guaranteed renewability and privacy. The ACA's 90-day maximum waiting period for new hires is a separate matter.

所以:考试照背,对客户不要讲。 对客户说「你换工作会有 12 个月的既往症等待期」,是把一个已经废掉十几年的规则讲成现行制度。

Learn it for the exam; don't say it to a client. Telling someone changing jobs that they face a twelve-month pre-existing waiting period presents a rule that has been dead for over a decade as current law.

COBRA 与 Cal-COBRACOBRA and Cal-COBRA

资格事件导致团体保险终止时,可以延续同等团体保障。代价是钱:以前公司替你付的那部分,现在全部自己付, 雇主还可以加收 2% 管理费。例:家庭计划总保费每月 $900,在职时只扣 $150,离职后要付 $918。客户通常这时才第一次看到保险的真实价格。

When a qualifying event ends group coverage, the same coverage can be continued. The cost: the share the employer used to pay is now the member's, plus up to a 2% administrative charge. Example: a $900-a-month family plan that cost the employee $150 now costs $918. It's often the first time a client sees what their coverage really costs.

联邦 COBRAFederal COBRA加州 Cal-COBRACal-COBRA
适用雇主Employers≥ 20 名员工的私人雇主(教会计划豁免)Private employers with 20+ employees (church plans exempt)2–19 名员工,全保险计划2–19 employees, fully insured plans
保费上限Premium cap102%110%
离职 / 减工时Job loss / reduced hours18 个月18 months最长 36 个月Up to 36 months
离婚、员工死亡、员工有 Medicare、子女超龄Divorce, death, employee gets Medicare, child ages out家属 36 个月36 months for dependants最长 36 个月Up to 36 months
社安认定残障(COBRA 头 60 天内)SSA disability (within first 60 days)29 个月;第 19–29 个月最高 150%29 months; up to 150% in months 19–29最长 36 个月Up to 36 months
联邦 COBRA 用完以后After federal COBRA ends—可接续,合计最长 36 个月(只含医疗)Can follow on, up to 36 months in total (medical only)

考点:离婚导致配偶 COBRA = 36 个月,不是 18 个月。因严重不当行为(gross misconduct)被解雇者不适用;已有 Medicare 或其他团体保险的人不能用 Cal-COBRA。残障者在 Cal-COBRA 里第 19–29 个月按多少收费,各方资料说法不一,以保险公司寄来的通知为准。

Exam point: divorce gives the spouse 36 months, not 18. Not available after termination for gross misconduct; Cal-COBRA isn't available to someone with Medicare or other group coverage. Sources differ on what Cal-COBRA charges disabled members in months 19–29; go by the carrier's notice.

时间点:至少 60 天决定要不要,选了以后保障追溯到断保那天。COBRA 要付 102%,又只是过渡,正是帮客户比较其他选择的时候: 失去公司保险属于特殊投保事件,60 天内可以去 Covered California 按新收入算补贴,很多时候便宜得多。 但已经选了 COBRA、中途自己不交了,不算失去保险,要等开放期。公司给的团体寿险一般也跟着工作走。

Timing: at least 60 days to elect, with coverage retroactive to the loss date. At 102% and only a bridge, COBRA is the moment to compare alternatives: losing employer coverage opens a 60-day special enrollment for Covered California, priced on the new income and often far cheaper. But dropping COBRA by not paying doesn't count as losing coverage; that waits for open enrollment. Employer group life usually ends with the job too.

HSA vs FSA(2027)HSA versus FSA (2027)

HSA 健康储蓄账户HSAFSA 弹性支出账户FSA
资格Eligibility必须搭配 HDHP 高免赔计划Requires an HDHP不用 HDHP,雇主福利No HDHP needed; an employer benefit
2027 存入上限2027 limit$4,500 个人 / $9,000 家庭$4,500 self-only / $9,000 family尚未公布(2026:$3,400)Not yet released (2026: $3,400)
55 岁以上追加Age 55 catch-up+$1,000—
用不完怎么办Unused money永久结转,可以投资Rolls over forever; can be invested原则上作废(2026 年计划允许的话最多结转 $680)Use it or lose it (in 2026 up to $680 may carry over if the plan allows)
税务Tax三重税优:存、涨、取都免税Triple tax advantage税前存入,当年报销Pre-tax, reimbursed within the year
换工作Changing jobs账户归自己,带得走Yours, and portable一般带不走Generally not portable

2027 HDHP 门槛:免赔额至少 $1,750 个人 / $3,500 家庭,自付上限不超过 $8,700 / $17,400。2026 年起铜级和灾难级计划(场内场外)一律可以配 HSA。HSA / HDHP:IRS Rev. Proc. 2026-24(正式);FSA 2027 额度预计 10–11 月公布,外面流传的数字是预测。55 岁追加额是法律定死的,夫妻都满 55 岁,各自的追加额存进各自名下的 HSA。

2027 HDHP: a deductible of at least $1,750 self-only / $3,500 family and out-of-pocket no more than $8,700 / $17,400. From 2026 every bronze and catastrophic plan, on or off the exchange, is HSA-eligible. HSA/HDHP: IRS Rev. Proc. 2026-24 (final); the 2027 FSA limit is expected in October–November, and figures circulating now are forecasts. The catch-up is fixed by statute; if both spouses are 55+, each puts theirs in their own HSA.

HSA 深挖:其实是退休账户Going deeper: an HSA is really a retirement account

三重税优:税前存入、增长免税、用于合格医疗支出(QME)取出免税,在整个税法里几乎是独一份。

Three tax advantages: deductible going in, untaxed while it grows, and tax-free out for qualified medical expenses. Almost nothing else in the tax code does all three.

组合打法,作为需求分析的框架来讲:HSA 攒税优医疗金 + IUL 现金值在规划得当的前提下做补充退休 + 带长期护理功能的人寿或长期护理保障,是退休医疗的三层防线。顺序上 HSA 通常排在前面,因为额度小但税务效率最高, 理由见投资基础课的资金优先级瀑布。 不要说「HSA 加 IUL 一定免税」:IUL 是否适合,要看客户的收入、预算和健康;税务结论交给税务师。

How it combines, framed as needs analysis: an HSA for tax-advantaged medical savings, IUL cash value as a properly structured retirement supplement, and life insurance with long-term care features or LTC cover, giving three layers against medical cost in retirement. The HSA usually comes first because the room is small but the tax treatment is the best available; see the funding waterfall in Investing Fundamentals. Never say "an HSA plus IUL is guaranteed tax-free": whether IUL fits depends on income, budget and health, and tax conclusions belong to a tax professional.

五 · 红蓝卡 Medicare5 · Medicare in 2027

红蓝卡是「父母一代」的入口。原始红蓝卡 = A 住院 + B 门诊,联邦政府直接管; C 计划(私人公司承包)、D 计划(药品)自己选着加;65 岁前后要主动办理,组合要自己定;低收入老人还可以同时有白卡。 帮客户的父母搞懂红蓝卡,你就自然进入这个家庭的财务对话。

Medicare is the door into the parents' generation. Original Medicare is Part A (hospital) plus Part B (medical), run by the federal government; Part C (a private plan) and Part D (drugs) are optional additions; enrolment around 65 is up to the client, and so is the combination; low-income seniors may also have Medi-Cal. Help a client's parents understand it and you're inside the household's financial conversation.

哪些是预估What's projected

A、B 部分的 2027 年保费、免赔额和每日自付是预估(2026 年受托人报告),CMS 11 月中旬公布正式数字后要全部换掉; IRMAA 用的是 2026 年的表。D 计划、Medigap 的 2027 数字是 CMS 正式公布的。解释红蓝卡可以;推荐或销售具体的 C 计划、D 计划, 必须持有当年认证,并遵守 CMS 营销规定(见第七部分)。

The 2027 Part A and B premiums, deductibles and daily amounts are projections (2026 Trustees Report) to be replaced when CMS publishes in mid-November; IRMAA uses the 2026 table. The 2027 Part D and Medigap figures are final from CMS. Explaining Medicare is fine; recommending or selling a specific Part C or D plan requires the current year's certification and compliance with CMS marketing rules (part 7).

谁有资格Who qualifies

年满 65 岁Age 65本人或配偶有 40 个工作季度(约交税十年),Part A 免保费。妈妈没上过班、爸爸有 40 季度,妈妈同样免保费With 40 work quarters (about ten years of taxes) of one's own or a spouse's, Part A is premium-free. A mother who never worked is covered on the father's 40 quarters
领 SSDI 满 24 个月SSDI for 24 months第 25 个月起有红蓝卡Medicare starts in month 25
渐冻症 / 末期肾病ALS / ESRDALS 一领 SSDI 就有;ESRD 一般从透析第 4 个月起,居家透析训练或肾移植可更早ALS: as soon as SSDI starts. ESRD: usually from the fourth month of dialysis, earlier with home-dialysis training or a transplant
绿卡自费买入Green-card buy-in65 岁以上、申请前在美连续居住满 5 年(可从拿绿卡之前算起);买 A 必须同时买 BAge 65+, with five years of continuous US residence (which can predate the green card); buying Part A requires buying Part B

「连续住满 5 年」是给工作季度不够的人自费参保用的条件,不是通则。跟父母一代讲资格, 先问「本人或配偶有没有 40 个工作季度」,不要一开口就问「住满五年了吗」。 不满 40 季度也能付费买 Part A:2027 预估 30–39 季度每月 $330、不到 30 季度 $600(2026 正式为 $311 / $565)。 例:一位父亲 62 岁拿绿卡来美、没有工作记录,67 岁住满五年可以自费买入,A $600 + B $209.50,每月约 $809.50(2027 预估)。

The five-year rule is for people buying in without enough work quarters; it isn't universal. With a client's parents, ask first "do you or your spouse have 40 work quarters?", not "have you been here five years?" Part A can be bought without 40 quarters: projected for 2027 at $330 a month with 30–39 quarters or $600 under 30 (2026 final: $311 / $565). Example: a father arrives on a green card at 62 with no US work record; at 67 he can buy in, $600 for A plus $209.50 for B, about $809.50 a month (2027 projections).

2027:非公民的资格收紧2027: Medicare narrows for non-citizens

我们能做的是提醒客户留意社安局的信,提前想好断了红蓝卡怎么办。涉及身份,先问移民律师;不要替客户判断他属于哪一类。

What we can do: remind clients to watch for Social Security letters and plan for a loss of coverage. Immigration questions go to an immigration attorney; never decide which category a client falls into.

四个部分The four parts

A

住院保险

Hospital

住院、专业护理院(SNF)、临终关怀;工作满 40 季度免保费。

Inpatient care, skilled nursing, hospice; premium-free with 40 quarters.

B

门诊保险

Medical

看诊、化验检查、门诊手术、耐用医疗器具;一般要交月费。

Doctor visits, labs and imaging, outpatient surgery, durable equipment; normally a monthly premium.

C

联邦医疗优惠

Medicare Advantage

私人公司把 A + B 打包,多数含 D,常带牙科、眼科、听力。

A private plan bundling A and B, usually with D, often adding dental, vision and hearing.

D

处方药保险

Prescription drugs

门诊处方药;可以单独买,也可以包在 C 计划里。

Outpatient prescriptions, standalone or inside a Part C plan.

Part A:住院不是全包Part A: the hospital isn't free

2026(正式)2026 (final)2027(预估)2027 (projected)
住院免赔额(每个受益期)Inpatient deductible (per benefit period)$1,736$1,788
第 1–60 天Days 1–60付完免赔额后 $0$0 after the deductible
第 61–90 天(每天)Days 61–90 (per day)$434$447
终身储备日(一生 60 天,每天)Lifetime reserve days (60 ever, per day)$868$894
专业护理院第 21–100 天(每天)Skilled nursing days 21–100 (per day)$217$223.50
保费:30–39 季度 / 不到 30 季度Premium: 30–39 / under 30 quarters$311 / $565$330 / $600

2027 为预估(2026 年受托人报告);CMS 11 月公布正式数字。日额是免赔额的 1/4、1/2、1/8。

2027 figures are projections (2026 Trustees Report); CMS publishes official numbers in November. The daily amounts are a quarter, a half and an eighth of the deductible.

Part B:那个没有封顶的 20%Part B: the 20% with no ceiling

2026(正式)2026 (final)2027(预估)2027 (projected)
标准月保费Standard monthly premium$202.90$209.50
年度免赔额Annual deductible$283$292
付完免赔额之后After the deductibleMedicare 付 80%,自付 20%,而且没有封顶Medicare pays 80%, the client 20%, with no cap
保费怎么交How it's paid领社安金的从月金额里扣;没领的收账单自行缴纳Deducted from Social Security if claiming; otherwise billed

「20% 没有封顶」这几个字,是整个红蓝卡对话的支点。 一场大病的 20%,可能就是几万块。这个缺口怎么补,就是下面两条路。

"Twenty percent, uncapped" is the pivot of the entire Medicare conversation. Twenty percent of a serious illness can run to tens of thousands. How that gap gets filled is the next two options.

IRMAA:高收入加费(2026 表): the high-income surcharge (2026 table)

按两年前的报税 MAGI 计算(2026 年看 2024 年,2027 年看 2025 年), 而且是悬崖式的:只要超过门槛 $1,就整档跳上去。

Based on MAGI from two years earlier (2026 uses 2024 returns; 2027 uses 2025), and it is a cliff: one dollar over moves you a whole bracket.

单身 MAGISingle MAGI夫妻合报JointPart B 月保费合计Part B totalPart D 每月加收Part D add-on
≤ $109,000≤ $218,000$202.90$0
$109,001–137,000$218,001–274,000$284.10+$14.50
$137,001–171,000$274,001–342,000$405.80+$37.50
$171,001–205,000$342,001–410,000$527.50+$60.40
$205,001–<500,000$410,001–<750,000$649.20+$83.30
≥ $500,000≥ $750,000$689.90+$91.00

2027 年的分档 CMS 预计 11 月公布;公布前的 2027 分档只是估算,不要写进客户材料。

CMS is expected to publish the 2027 brackets in November; until then any 2027 bracket is an estimate and stays out of client material.

这一页是我们这一行真正能创造价值的地方。 退休前的 Roth 转换、控制当年的 MAGI,可能帮高收入客户避开跳档, 而且因为看的是两年前的收入,这件事必须提前两年规划。 转换的节奏与方法见税务规划;具体税务问题,请客户咨询税务师。

This is where our work can create real value. Roth conversions before retirement and managing MAGI in a given year may keep a high-income client out of the next bracket, and because the lookback is two years, it has to be planned two years ahead. The sequencing is in Tax Planning; specific tax questions go to the client's tax professional.

20% 的缺口:两条路二选一Filling the 20%: pick one of two

Medigap

补充险 Medigap

Medicare Supplement

联邦标准化的字母计划(A–N),同一个字母各公司福利一样、只是价格不同。补 B 的 20%、免赔额和住院自付。 没有网络,全美接受红蓝卡的医生都能看,看病几乎零意外。保费较高,药品要另买 D 计划;HSA 不能付它的保费。

Federally standardised lettered plans (A–N): the same letter has the same benefits at every carrier, only the price differs. It fills Part B's 20%, the deductibles and hospital cost sharing. No network: any doctor in the country who takes Medicare, and almost no surprises. Higher premium, and drugs need a separate Part D plan; an HSA can't pay its premium.

C

联邦医疗优惠 Part C

Medicare Advantage

私人公司承包 A + B,多数含 D。用年度自付上限控制 20% 的风险:2027 年网络内法定上限 $9,850 (PPO 网络内外合计 $14,800),各计划可以更低,中位数约 $7,100,不含药费。2027 年平均月保费约 $12,B 的月费照交。 代价是网络:要在网络里看医生,出网贵。

A private plan covering A and B, usually with D. It contains the 20% with an annual out-of-pocket maximum: the 2027 in-network legal limit is $9,850 ($14,800 in and out of network for PPOs); plans can be lower, the median is about $7,100, and drugs aren't included. Average premium about $12 a month in 2027, and the Part B premium is still paid. The cost is the network: out of network is expensive.

两条路只能选一条,不能同时要。$9,850 / $14,800 为 2027 法定上限,出自二手报道(CMS 2026-04-22 备忘录),以 CMS 公布为准;平均保费:CMS 2026-09-28。

It's one or the other, never both. $9,850 / $14,800 are the 2027 statutory limits as reported secondhand (CMS memo of 2026-04-22); go by CMS's own publication. Average premium: CMS, 2026-09-28.

怎么帮客户选?看三件事:看病习惯(有没有一定要看的专科医生)、预算(每月保费和出事时的自付哪个更能承受)、 生活方式(是不是常在外州、两地跑)。

How to help a client choose: how they use care (a specialist they must keep?), budget (which is easier to carry, the monthly premium or the bill when something happens?), and how they live (often out of state, or splitting time between two places?).

Medigap:什么时候买最划算Medigap: when to buy

Medigap 2027 数字为 CMS 正式公布。

The 2027 Medigap figures are final from CMS.

C 计划:私人公司承包的红蓝卡Part C: Medicare through a private plan

Part D 2027:变化最大Part D 2027: the biggest changes

2027说明Note
全年自付上限Annual out-of-pocket cap$2,4002026 为 $2,100;到了以后当年 $0$2,100 in 2026; $0 for the rest of the year once reached
免赔额上限Maximum deductible$7002026 为 $615;之后标准设计自付 25%$615 in 2026; then 25% in the standard design
胰岛素Insulin$35每月最多,不用先付免赔额A month at most, no deductible
推荐的成人疫苗Recommended adult vaccines$0带状疱疹、Tdap 等Shingles, Tdap and others

以上为 CMS 正式公布的 2027 数字。

Final 2027 figures from CMS.

按标准设计算一个例子:一种每月 $2,000 的药。一月先付 $700 免赔额,再付 $1,300 的 25% 即 $325,一月共 $1,025; 二月、三月各 $500;四月再付 $375 就到 $2,400。五月到十二月药费自付为零。(各计划设计不同,以计划为准。) 一月付一千多太吃力的,所有 D 计划都必须提供按月分摊自付的选项,不收利息和手续费。

A standard-design example: a drug costing $2,000 a month. In January, the $700 deductible plus 25% of $1,300, $325, for $1,025; February and March $500 each; $375 in April reaches $2,400. May through December, nothing out of pocket. (Plans vary; the plan's design governs.) If January's bill is too much at once, every Part D plan must offer a monthly payment option that spreads it across the year with no interest or fees.

要提醒的是保费:2027 年全国基础保费 $41.33,而 Part D 保费稳定示范项目 2026 年底结束,部分独立药保保费可能涨得比较多。 低收入可申请 Extra Help(2027 年共付仿制药 $5.80、其他 $14.40),高收入另有 Part D IRMAA。话术: 「药费再也不是无底洞了,但每个月的保费还在,药单每年也会变,所以每年开放期都值得重新比一次。」后半句也说明了为什么你明年还要再来。

The caution is premiums: the 2027 national base premium is $41.33, and the Part D premium stabilisation demonstration ends with 2026, so some standalone drug plans may rise more than usual. Low-income members can apply for Extra Help ($5.80 generic / $14.40 other copays in 2027); higher incomes pay Part D IRMAA. The line: "the drug bill isn't a bottomless pit any more, but the premium is still there and your drug list changes, so it's worth comparing every open enrollment." The second half is also why you're back next year.

2027 年起降价的 15 种谈判药15 negotiated drugs, cheaper from 2027

用途Use药名Drug30 天谈判价30-day negotiated price比 2024 定价降Cut vs 2024 list
糖尿病 · 心血管 · 体重Diabetes, heart, weightOzempic / Rybelsus / Wegovy$27471%
糖尿病DiabetesTradjenta$7884%
糖尿病DiabetesJanumet / Janumet XR$8085%
哮喘 · 慢阻肺Asthma, COPDTrelegy Ellipta$17573%
哮喘 · 慢阻肺Asthma, COPDBreo Ellipta$6783%
癌症CancerXtandi$7,00448%
癌症CancerPomalyst$8,65060%
癌症CancerIbrance$7,87150%
癌症CancerCalquence$8,60040%
肺纤维化Pulmonary fibrosisOfev$6,35050%
肠胃GastrointestinalLinzess$13675%
肝 · 肠胃Liver, gastrointestinalXifaxan$1,00063%
神经NeurologyAustedo / Austedo XR$4,09338%
精神PsychiatryVraylar$77044%
银屑病 · 白塞病Psoriasis, Behçet'sOtezla / Otezla XR$1,65065%

第二轮药价谈判,2027 年 1 月 1 日生效,CMS 正式公布。加上 2026 年已生效的第一轮十种,一共 25 种药有谈判价。

Second round of negotiation, effective January 1, 2027, final from CMS. With the ten first-round drugs in effect since 2026, 25 drugs now have negotiated prices.

65 岁还在工作?先问三件事Still working at 65? Three questions

1 · 公司有多少人?1 · How big is the employer?本人或配偶在职的团保,雇主 ≥ 20 人:团保先付,可延后 B 不罚;< 20 人:红蓝卡先付,不加入 B 团保可能大部分不赔,要按时加入 A 和 B。(因残障而有红蓝卡的人看 100 人以上)Active coverage through the client's or spouse's job: 20 or more employees, the group plan pays first and Part B can be delayed without penalty; under 20, Medicare pays first, and without Part B the group plan may pay little, so enrol in A and B on time. (For disability-based Medicare the threshold is 100 employees)
2 · 还在存 HSA 吗?2 · Still funding an HSA?加入任何一部分(包括只有 A)就不能再存;Part A 最多往回追溯 6 个月(不早于满 65 岁那个月),申请前 6 个月停存。开始领社安金会自动加入 A,领取时间要一起规划Joining any part, even A alone, ends contributions; Part A can backdate up to six months (not before the month of turning 65), so stop six months before applying. Claiming Social Security enrols you in Part A automatically, so plan the timing together
3 · 公司保险到底好不好?3 · Is the employer plan any good?员工自付很高、免赔额也高的计划,有时红蓝卡加 Medigap 和 D、或 C 计划反而更划算;拿 B 的 2027 预估 $209.50 和现在每月扣的保费、免赔额放在一起算With a costly, high-deductible employer plan, Medicare plus Medigap and D, or a Part C plan, can be the better deal; compare the projected 2027 Part B premium of $209.50 with what they pay now

选择延后的人:离职或团保结束(以先到者为准)后 8 个月内加入 B 不罚。最常见的坑是退休后先用 COBRA 18 个月再加入 B: COBRA 和退休人员团保都不算在职保险,8 个月早就过了,会有罚金,还可能断保。保留雇主的「可信药保」证明,以后加入 D 才不会被罚。

For those who delay: enrol in B within eight months of leaving work or losing the group plan, whichever comes first, with no penalty. The classic trap is using 18 months of COBRA after retiring and then enrolling: COBRA and retiree coverage don't count as active employment, so the eight months have long passed, bringing a penalty and possibly a gap. Keep the employer's creditable drug coverage notice to avoid a Part D penalty later.

红蓝卡几个关键时间Key Medicare dates

满 65 岁前后 7 个月7 months around 65首次加入期:生日月前 3 个月、当月、后 3 个月。最好在前 3 个月办好,保障从满 65 岁那个月开始Initial enrollment: three months before the birthday month, the month itself, three after. Enrol in the first three for coverage from the month of turning 65
每年 1/1–3/31Jan 1–Mar 31 each year一般加入期:错过首次加入期又没有特殊加入期,只能这时补办,可能有罚金General enrollment: for those who missed the initial period without a special one, possibly with a penalty
每年 10/15–12/7Oct 15–Dec 7 each year年度选择期:换 C 计划、D 计划,1 月 1 日生效Annual election period: change Part C or D, effective January 1
每年 1/1–3/31Jan 1–Mar 31 each yearC 计划开放期:已在 C 计划的人可换一次,换到另一个 C 计划或回到原始红蓝卡加 D(回原始红蓝卡后再买 Medigap 可能要看健康)MA open enrollment: those in Part C can switch once, to another plan or to Original Medicare plus D (Medigap afterwards may require health questions)
离职 / 团保结束后 8 个月8 months after work ends特殊加入期:加入 B 不罚;COBRA 不算Special enrollment: join B without penalty; COBRA doesn't count

罚金一定要算给客户听。Part B:没有特殊加入期却晚加入,每晚满 12 个月加 10%,通常终身; 晚两年,按 2027 预估 $209.50 × 20% = 每月多 $41.90,一辈子。Part D:连续 63 天以上没有可信药保,每个月加全国基础保费 $41.33 的 1%, 晚 24 个月就是每月多约 $9.92,只要有 D 就一直付;领 Extra Help 的免罚。行动建议:把客户和客户父母里未来 7 个月要满 65 岁的人列出来,提前联系。

Always work out the penalties for the client. Part B: enrolling late without a special period adds 10% for each full 12 months late, usually for life; two years late, at the projected 2027 premium, is $209.50 × 20% = $41.90 more a month, permanently. Part D: 63 days or more without creditable coverage adds 1% of the $41.33 national base premium per month; 24 months late is about $9.92 a month for as long as they have D; Extra Help recipients are exempt. Action: list clients and clients' parents turning 65 in the next seven months and contact them early.

低收入老人:白卡 + 红蓝卡Low-income seniors: Medi-Cal + Medicare

很多客户的父母收入不高,可以同时有白卡和红蓝卡(Medi-Medi):白卡替他们付红蓝卡的保费和自付, 再加上白卡自己的福利,比如长期护理、牙科、居家照护 IHSS。他们一般加入 Medi-Medi 计划,也不受白卡新的工作要求影响。

Many clients' parents have modest incomes and can have both Medi-Cal and Medicare ("Medi-Medi"): Medi-Cal pays Medicare premiums and cost sharing and adds its own benefits such as long-term care, dental and IHSS home care. They usually join a Medi-Medi plan, and the new work requirement doesn't apply to them.

项目Programme收入线(单人 / 夫妻,每月)Income limit (single / couple, monthly)帮客户付什么What it pays
白卡(老人 / 残障)→ Medi-MediMedi-Cal (aged/disabled) → Medi-Medi138%:$1,836 / $2,490138%: $1,836 / $2,490红蓝卡保费和自付,再加白卡福利Medicare premiums and cost sharing, plus Medi-Cal benefits
QMB100%:约 $1,350 / $1,824100%: about $1,350 / $1,824A / B 保费和自付A/B premiums and cost sharing
SLMB120%:约 $1,616 / $2,184120%: about $1,616 / $2,184B 保费Part B premium
QI135%:$1,816 / $2,455135%: $1,816 / $2,455B 保费Part B premium
Extra Help(D 计划补助)Extra Help (Part D)150%:一年约 $23,940 / $32,460150%: about $23,940 / $32,460 a yearD 保费和药费;2027 共付 $5.80 / $14.40Part D premium and drug costs; 2027 copays $5.80 / $14.40
资产线(2026 年起恢复)Asset limit (restored 2026)$130,000 / $195,000自住房一般不算;白卡 2027/7/1 拟降至 $21,000 / $31,000Home generally excluded; Medi-Cal scheduled to drop to $21,000 / $31,000 on 7/1/2027

收入线为 2026 年数字,每年更新。已有白卡、QMB / SLMB / QI 或 SSI 的人,自动有 Extra Help;Extra Help 的资产标准以社安局网站为准。光是 B 的保费,2026 年一年就是 $2,434.80。

Income limits are 2026 figures, updated yearly. Anyone with Medi-Cal, QMB/SLMB/QI or SSI gets Extra Help automatically; check Social Security's site for its asset limits. The Part B premium alone came to $2,434.80 for 2026.

客户最担心「白卡死后要追讨」:在加州只追 probate 遗产里 55 岁以后的长期护理相关费用,配偶在世不追, 这是谈传承规划的自然入口,具体安排请客户咨询遗产律师。底线不变:永远不要建议客户放弃白卡来买任何保险。

Clients worry most about estate recovery: in California it reaches only long-term care costs after 55, only from probate, and never while a spouse is alive. It's a natural opening for estate planning; the arrangements belong to the client's estate attorney. The line doesn't move: never suggest a client give up Medi-Cal to buy any insurance.

六 · 医疗 × 人寿6 · Health meets life

医疗 × 人寿 = 完整家庭保障:医疗险管「治病的账单」,人寿管「走后与重病期间的账单」。 医疗险把钱付给医院,不付给你,下面五笔账它一概不管:

Health plus life is complete family protection: health cover pays the medical bill, life cover pays the bills after a death or during a serious illness. Health insurance pays the hospital, not the family, and these five costs are outside it:

① 收入中断1 · Lost income顶梁柱走了或重病停工,每月收入停了。银级 70 的医疗账单一年封顶 $11,650,但停工的半年,医疗险一分不补The earner dies or can't work. Silver 70 caps medical bills at $11,650 a year, but pays nothing toward the months without income
② 房贷房租2 · Housing房贷、房租、车贷照样每月扣款,银行不会因为你在化疗就让你暂停供房Mortgage, rent and car payments continue; no bank pauses a mortgage for chemotherapy
③ 子女教育3 · Children's education孩子离成年还有几年,学费和生活费就要准备几年However many years until the youngest is grown, that many years of costs
④ 长期护理4 · Long-term care红蓝卡只保有限天数的专业护理;洗澡、穿衣、吃饭这类日常照护基本不在保障内Medicare covers limited skilled nursing; help with bathing, dressing and eating is essentially not covered
⑤ 身后费用与传承5 · Final costs and legacy丧葬、未付清的账单、想留给家人的那一笔The funeral, unpaid bills, and what the family wants to leave behind

不要一口气念完五件事,而是逐项问:「这一笔,现在如果出事,是谁来付?能付多久?」答得出来的不是缺口,答不出来的才是。 然后请客户自己排先后,预算也由他定;客户自己说出来的缺口,他才会真正重视。每次都讲到: 生前福利是打折提前动用一部分身故金,不是另外多给一笔钱,能拿多少要到理赔时由保险公司按病情和条款计算,签单时谁也给不出这个数。

Don't recite all five; ask each in turn: "if something happened now, who would pay this, and for how long?" What they can answer isn't a gap; what they can't, is. Then let the client set the priorities and the budget; a gap the client names is one they take seriously. Say this every time: living benefits are an early, discounted advance of part of the death benefit, not extra money, and the amount is calculated by the insurer at claim from the condition and the contract; no one can state it at the sale.

四个案例Four cases

①

白卡家庭

A Medi-Cal family

父母 38、36 岁,孩子 8、5 岁,年收入约 $40,000,租房。低于四口之家 138% 线($45,540),全家可上白卡,看病几乎零自付。 2027 年先帮他们做好两件事:孩子 13 岁以下,父母可主动申报工作要求豁免;改为每 6 个月审查,信要按时回。

Parents 38 and 36, children 8 and 5, about $40,000 a year, renting. Under the 138% line for four ($45,540), so the whole family has Medi-Cal with almost no cost sharing. Two 2027 tasks first: with a child 13 or under, the parents should report the work-requirement exemption; and with six-month renewals, answer every letter on time.

还空着:爸爸是主要收入(假设每年约 $30,000),最小的孩子到 18 岁还有 13 年,粗算约 $390,000 的收入缺口,再加丧葬费用。 方向:按真实现金流做低保费的定期寿险或最终费用险,保费上限由客户自己说、记在需求分析表上。

Still open: the father is the main earner (say $30,000 a year) and the youngest is 13 years from 18: roughly $390,000 of income, plus final expenses. Direction: low-premium term or final expense cover sized to real cash flow, with the client stating the premium ceiling and it recorded on the needs analysis.

②

自雇的奥巴马家庭

A self-employed family

夫妻 40 岁开小餐馆,孩子 10、8 岁,年收入 $100,000,洛杉矶县。官方试算每月补贴 $743.45,最便宜铜级 $457.77、银级 70 $608.57; 银级 70 上限每人 $11,650、全家 $23,300,医疗账单一年有封顶。

A couple of 40 running a small restaurant, children 10 and 8, $100,000 a year, LA County. The official tool shows a $743.45 monthly subsidy, cheapest bronze $457.77, Silver 70 $608.57; Silver 70 caps at $11,650 a person and $23,300 for the family.

还空着:自雇的人生病就等于停业,停业 6 个月约少 $50,000 收入,店租、房贷、员工工资照付;一方走了,店和家的债务谁来扛。 方向:带生前福利的人寿,重病时可打折提前动用部分身故金。只能说「可以预支一部分身故金,金额由保险公司届时计算」。

Still open: for the self-employed, illness means closing; six months closed is about $50,000 less income while rent, mortgage and payroll continue; and if one spouse dies, who carries the business and household debts? Direction: life cover with living benefits, allowing an early, discounted advance of part of the death benefit. Say only "part of the death benefit can be advanced, in an amount the insurer calculates at the time."

试算 · 示例:Covered California Shop and Compare 官方试算,2027 年,邮编 91801,2026-10-07 查询,初步费率。

Estimate · example: Covered California Shop and Compare official estimate, plan year 2027, zip 91801, run 2026-10-07, preliminary rates.

③

换工作的上班族

Changing jobs

34 岁工程师,年薪 $120,000,公司 200 人;已婚,一个孩子,房贷 $600,000。在职时有团体医疗、团体寿险(示例 1 倍年薪 $120,000)和 HSA。

An engineer of 34 on $120,000 at a 200-person company; married, one child, a $600,000 mortgage. While employed: group medical, group life (here one times salary, $120,000) and an HSA.

离职那天:COBRA 最长 18 个月、保费最高 102%,或 60 天内用特殊投保期转奥巴马保险;团体寿险多半带不走,能转的通常按个人费率重算;HSA 带得走,还能付 COBRA 保费。 而且就算在职,$120,000 对 $600,000 的房贷也差得远。方向:对照房贷和收入重算保额;个人寿险不随工作走,核保看投保时的健康。

On the last day: COBRA for up to 18 months at up to 102%, or Covered California through a 60-day special enrollment; group life mostly ends, and conversion is usually at individual rates; the HSA goes with them and can pay COBRA premiums. Even while employed, $120,000 is far short of a $600,000 mortgage. Direction: recalculate cover against the mortgage and income; individual life doesn't depend on the job, and underwriting looks at health at the time of application.

示例;团体寿险的额度与能否转换,以员工福利手册为准。

Example; group life amounts and conversion rights follow the benefits handbook.

④

红蓝卡的父母

Parents on Medicare

父母 72、70 岁,原始红蓝卡 + Medigap G + D 计划,存款约 $250,000,有自住房。住院门诊有 A、B,Medigap G 补上大部分自付,D 计划 2027 年药费自付封顶 $2,400; 专业护理院最多 100 天,第 21–100 天每天 $223.50(2027 预估)。

Parents 72 and 70 on Original Medicare with Medigap G and Part D, about $250,000 saved, owning their home. A and B cover hospital and medical, Medigap G most of the cost sharing, and Part D caps drugs at $2,400 in 2027; skilled nursing up to 100 days, $223.50 a day for days 21–100 (2027 projection).

还空着:日常照护(洗澡、穿衣、吃饭)红蓝卡和 Medigap 基本不付;白卡长期护理 2026 年起看资产(夫妻 $195,000),2027/7/1 起拟降至 $31,000, 护理的担子最后常落在子女身上。方向:趁还能投保,看带长期护理或慢性病给付的保单,能不能买要看核保,不能先承诺;请子女一起参与规划。

Still open: custodial care (bathing, dressing, eating) is essentially not paid by Medicare or Medigap; Medi-Cal long-term care has an asset test from 2026 ($195,000 for a couple), scheduled to fall to $31,000 on July 1, 2027, so the burden often lands on the children. Direction: while they can still qualify, look at policies with long-term care or chronic illness benefits, subject to underwriting and never promised in advance, and bring the children in.

五句开场话术Five opening lines

1 · 先服务1 · Serve first「2027 年变化很大,我帮您把全家的卡理一遍。」"A lot changes in 2027; let me go through the whole family's cards with you."
2 · 用问的2 · Ask, don't tell「医疗险管的是看病的账单;万一要停工半年,家里的开销谁来付?」"Health insurance pays the medical bills; if you had to stop working for six months, what would pay the household bills?"
3 · 一张表3 · One sheet「我们把三代人的保障画在一张表上,看看哪一格空着。」"Let's put three generations' cover on one sheet and see which boxes are empty."
4 · 客户来排4 · Client sets priorities「这些空格里,哪一格最让您放心不下?」"Of these gaps, which one worries you most?"
5 · 不施压5 · No pressure「不急,我把今天的数字整理好发给您,您和家人商量好,我们再约。」"No rush. I'll send you today's numbers; talk it over with your family and we'll meet again."

第二句是核心,要练的是问完之后的那几秒沉默,不要急着替客户回答。长辈客户请子女一起参加;整理给客户的资料,数字要标年份和「示例 / 预估」,用公司批准的材料。 如果这次约的是红蓝卡 Advantage 或 D 计划的销售面谈,面谈中不能顺带推销人寿或年金,客户想谈,另约一次。

The second line is the core; practise the few seconds of silence after the question rather than answering for the client. Invite adult children to meetings with older clients; any numbers you send carry the year and "example / projected", on company-approved material. In a Medicare Advantage or Part D sales appointment, you can't bring up life insurance or annuities; if the client wants to, book a separate meeting.

七 · 合规与行动7 · Compliance and action

可以说

You can

  • 官方规则与数字,标明年份和「预估 / 试算」
  • Official rules and figures, with the year and "projected / estimate"
  • 陪客户用官方工具试算,结果给客户自己看
  • Run the official tool with the client and let them see the result
  • 讲清保单保什么、不保什么、生前福利怎么打折
  • Explain what a policy covers, what it doesn't, and how living benefits are discounted
  • 身份问题请问移民律师,税务问题请问税务师
  • Send immigration questions to an immigration attorney and tax questions to a tax professional

不能说

You can't

  • 「放弃白卡,买我们的保险更好」
  • "Give up Medi-Cal and buy our insurance instead"
  • 「白卡不会影响绿卡」等任何身份结论
  • "Medi-Cal won't affect your green card", or any immigration conclusion
  • 「收入报少一点,补贴多一点」
  • "Report a bit less income and get a bigger subsidy"
  • 「保证」回报、理赔金额或任何收入;也不评论别家公司或别的经纪人
  • Any "guarantee" of returns, claim amounts or income; nor comment on other companies or agents

在加州卖健康险,需要健康险执照,人寿执照不够;红蓝卡计划还要年度认证和承保公司委任,没完成就不要展业,「先帮朋友看看」也不行。 微信记录、朋友圈截图、讲座录像都是证据,发给客户的任何数字都要带年份和「示例 / 预估」。

Selling health insurance in California needs a health licence, not just a life licence; Medicare plans also need annual certification and carrier appointments, and until those are done, don't sell, not even "just looking at it for a friend". WeChat messages, Moments posts and seminar recordings are all evidence; any number you send carries the year and "example / projected".

红蓝卡展业的特别规定Special rules for Medicare sales

适用于 Medicare Advantage 与 D 计划;Medigap 主要归州政府管,规矩不完全一样,但同样要守承保公司的要求。录音保存年限等细节以 CMS 当年规定和承保公司要求为准。

These apply to Medicare Advantage and Part D; Medigap is mostly state-regulated with somewhat different rules, but carrier requirements still apply. Details such as recording retention follow the current CMS rules and carrier requirements.

客户最常问的六个问题Six questions clients ask most

没有身份能参保吗?Can someone without status get coverage?孩子、孕妇仍可申请全范围白卡;19 岁以上新申请只有紧急与孕期服务,已在保的按时续保可保留。奥巴马保险要合法身份Children and pregnant women can still get full-scope Medi-Cal; new adult applicants 19+ get emergency and pregnancy services only, and current members keep coverage by renewing on time. Covered California requires lawful status
孩子能单独上白卡吗?Can just the children have Medi-Cal?能。收入在 266% 线内(四口 $87,780),孩子上白卡,父母另买奥巴马保险,一份申请同时审;孩子有白卡资格,就不能用奥巴马保险的补贴Yes. Within 266% ($87,780 for four), the children take Medi-Cal and the parents buy through Covered California, on one application; a child eligible for Medi-Cal can't receive a Covered California subsidy
有公司保险还能买奥巴马吗?With an employer plan, can I still buy Covered California?能买,但公司保险「负担得起」(2027:员工本人保费 ≤ 家庭收入 10.22%)就没有补贴Yes, but if the employer plan is affordable (2027: the employee's own premium ≤ 10.22% of household income) there's no subsidy
C 计划买了还能换吗?Can I change my Advantage plan?每年 10/15–12/7 可换;已在 C 计划的,1/1–3/31 还能再换一次October 15–December 7 each year; those already in Part C can switch once more January 1–March 31
错过开放期怎么办?What if I missed open enrollment?失去保险、搬家、结婚生子等事件可用特殊投保期;白卡全年都能申请Losing coverage, moving, marriage or a birth opens a special enrollment period; Medi-Cal is open all year
白卡会影响绿卡吗?Will Medi-Cal affect my green card?2026/9/18 起领的白卡可能被考虑,孩子孕妇不除外,之前领的一般不算;具体请问移民律师。不多说一个字Medi-Cal received from 9/18/2026 may be considered, children and pregnant women included, and earlier benefits generally aren't; ask an immigration attorney. Say no more than that

本周行动清单This week's action list

  1. 存好三份官方资料:Covered California 2027 收入资格表、2027 福利设计表,以及中文电话(粤语 (800) 339-8938,国语 (800) 300-1533)。
  2. Save three official references: Covered California's 2027 income eligibility chart, the 2027 benefit design chart, and the Chinese-language lines (Cantonese (800) 339-8938, Mandarin (800) 300-1533).
  3. 列出三类客户:明年满 65 岁的;今年换工作或自雇的;收入靠近 400% 线的(单身 $63,840、四口 $132,000)。
  4. List three groups of clients: those turning 65 next year; those who changed jobs or became self-employed this year; and those near the 400% line ($63,840 single, $132,000 for four).
  5. 提醒现有客户续约:10/1 起可续约,开放期 11/1–1/31,12/31 前选好 1/1 生效。只联系现有客户,打电话、发短信前先核对「请勿致电」名单;红蓝卡客户按上面的规定来。
  6. Remind existing clients to renew: renewals from 10/1, open enrollment 11/1–1/31, choose by 12/31 for a 1/1 start. Existing clients only; check the do-not-call list before calling or texting, and follow the Medicare rules above for Medicare clients.
  7. 演练五句话术:两人一组,一人当客户,每句练三遍。
  8. Practise the five lines: in pairs, one playing the client, three times each.
  9. 检查执照与认证:健康险执照、红蓝卡年度认证、委任;没完成先不展业。
  10. Check licences and certifications: health licence, annual Medicare certification, appointments; nothing until they're done.

另记一个日期:11 月中旬 CMS 公布 2027 年红蓝卡 A、B 部分的正式保费和免赔额,到时把本文所有标「预估」的数字换掉。

One more date: in mid-November CMS publishes the official 2027 Part A and B premiums and deductibles; replace every "projected" figure on this page then.

相关Related 税务规划Tax Planning 返回Back 专题课总览Deep Dives

内部培训资料,仅供签约经纪人使用,不可转发给客户。 所有数字按 2027 年整理:标「预估」的为红蓝卡 A、B 部分的预估值,以 CMS 正式公布为准; Covered California 保费为 2027 年初步费率,最终以 2027-01-01 生效费率为准;白卡收入线与 IRMAA 分档为 2026 年数值。 报价均为 Covered California Shop and Compare 官方试算(2027 年,邮编 91801,2026-10-07 查询,初步费率), 仅为试算 · 示例,不是对任何客户的报价;旅游医疗报价为成稿时的示例,非当期价格。 文中家庭与金额均为示例,不构成任何收入或理赔承诺。销售健康险需健康险执照,红蓝卡相关产品另有年度认证与合规要求。 本页不构成保险、税务、法律或移民建议,具体投保与理赔以保单条款和承保公司当期资料为准。

Internal training material for contracted agents; not for forwarding to clients. All figures are for 2027: those marked "projected" are Medicare Part A and B projections pending CMS's official release; Covered California premiums are preliminary 2027 rates, with final rates effective January 1, 2027; Medi-Cal income limits and IRMAA brackets are 2026 figures. Quotes are Covered California Shop and Compare official estimates (plan year 2027, zip 91801, run 2026-10-07, preliminary rates), for illustration only and not a quote for any client; the travel medical quote is an example as of writing, not current pricing. Households and amounts are examples and promise no income or claim payment. Selling health insurance requires a health licence, and Medicare products carry their own annual certification and compliance obligations. Nothing here is insurance, tax, legal or immigration advice; the policy contract and the carrier's current material govern.